They existed even before 2019, B.C. (where B.C. stands for Before COVID), Online Course Platforms were already a thing. Even then, they were made for the same purpose, to create and sell online courses.
The majority of courses back then were more niche-oriented, such as leadership seminars, wholesomeness and self-help classes. Of course, courses and classes focused on normal subjects were there too.
These classes focused on bringing education to where it is most convenient and comfortable.
People who are housebound for multiple reasons (e.g., childcare or health issues) can still learn and study even if they cannot go out. People who couldn’t attend regular school due to duties and scheduling conflicts could still finish courses due to the medium’s flexibility.
Everything else had to be shut down when the pandemic struck. People still needed to learn and online courses and other eLearning platforms made this possible.
In the early times of the pandemic, the industry saw a 221% increase in new course creators on one Course Platform. This growth is probably shared throughout multiple platforms online.
Everyone, from solopreneurs and entrepreneurs to professionals in human resources and educational institutions, has used at least one course platform during the pandemic.
These platforms can also be used to make extra profits, as the pandemic showed. They say that knowledge is wealth. Online courses platforms have given this maxim legs and allowed people to convert their knowledge into wealth.
There are many online courses that people can take. From the usual life coaching stuff about making your life better to tutorial classes of the usual academic subjects like Algebra. Even to courses about making your courses more profitable.
Online courses are all the rage. The next question is how you plan to share the treasure you find in your head with the world.
For those of you who prefer a more visual experience, here is a video review from Ross Herosian on his YouTube channel Tricycle Creative. To get a comprehensive overview of Thinkific, you may still want to check out our article below, which compares it to some competitors.
Thinkific: Your Go-To Online Course Platform Which Thinkific vs Realtime
Thinkific Overview
Thinkific is one of the most fashionable options available now for building, hosting, and selling your courses.
Thinkific is unique because you can feel that they are passionate about what they do. You can feel that they are more focused on giving the best learning experience they can to both the creators and their audience and that earning money is needed to keep things afloat.
How could you not? After all, it is one of the few online course platforms that provide a full-on free service. Thinkific offers a free service that is just as good as the paid lower-tiered.
This makes the platform perfect for newcomers as they get to experience what it’s like to build content and courses, as well as the overall flow and environment of the industry. The free plan lets users see what they’re about to do without making any investments.
This free plan has one limitation. You can only create one course. I find that this is sufficient.
Thinkific also does not take any cut for a transaction fee whenever a user makes a sale on the platform. All profits go to content owners.
Thinkific even makes sure that all profits are directly available upon being sold. This means course creators and content producers can immediately use their earnings without needing to wait for a quote, or reach a certain threshold before they can touch the money.
This just proves how much Thinkfiic thinks of its customer base.
Useful Features
First, let me preface this by saying that most online course platforms share almost the same features. First, there is the course builder, then there is the website builder for your courses, and then the marketing features.
They are all the same except for how they work and some other unique features. These are the features that Thinkific is known for.
For Thinkific, the main focus would be their course curriculum creation capabilities. The creation part of Thinkific’s features is the most important. They ensure that online courses are as interactive as possible.
The user interface of Thinkific is easy to use. It’s intuitive and logical. Users will have no problem navigating everything. All other features can be accessed through a sidebar menu. They are properly classified to where they are, except for occasional hiccups. Which Thinkific vs Realtime
Users who love to check on analytics and performance will love this interface, as everything is placed and organized neatly on the dashboard.
From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.
If we are to nitpick something out of this, it would be that the aesthetics of the interface can be done a little bit better.
As mentioned above, Thinkific’s main focus is on the creation side of course creation. As such, the platform ensures that the course creation mechanism is easy to get used to. Even in the free plan, Thinkific allows you to try everything the course creator can do.
This course builder also allows you to include a multitude of media types. These include content, quizzes, surveys, assignments, pdfs, and student discussion areas to allow peer-to-peer interaction.
Other highlights include scheduling of course content as well as some automation in terms of drip-feeding content.
The marketing features of Thinkific are where I fear the platforms will fall flat. Don’t get me wrong. It has everything that you need to promote and market your courses.
But that’s just about it. Thinkific’s market features compare poorly to its competitors. The most glaring aspect is that it doesn’t have a built-in sales funnel builder. Overall, checkout is quite clunky.
What’s more is that there is really nothing you can do about this part since it has very limited customization.
Even email marketing features are behind the competition. It is very basic and you can only notify your students about new products or courses, send them progress reports and update them on their course status.
However, not everything is bad, as Thinkific can integrate multiple third-party applications. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.
Thinkific integrates five of most popular email marketing platforms, including Aweber and Drip with email marketing.
I guess it makes sense, given the platform’s repeated promises of focusing on course creation. It would be smarter to invest all resources in ensuring that they get the course creation part right, and then to hire third-party apps for the marketing part.
Thinkific Price
Although I’ve already spoken highly of Thinkific’s Free Plan, it’s still a limited plan and far less than Thinkific’s paid plans. It isn’t like most of the competition.
At a cheaper price point, Thinkific allows users to make an unlimited number of courses and enroll an unlimited number of students in these courses. This is in line with their mission to be focused on the education part. Which Thinkific vs Realtime
As such, if you want to use a more affordable plan and have many content ideas you think will sell, Thinkific should be one of the best matches for you.
| No cost | Start | Grow | Expand |
| $0 per month | $74 per month | $149 per month | $374 per month |
| Create and launch your product using a website and checkout experience
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Add products to your company and create a cohesive learning experience.
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A complete set of tools is available to help you increase your sales.
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-Optimize your workflow and create a premium experience with a platform designed to scale
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Aside from these plans, Thinkific also has a more advanced and bespoke plan called Thinkific plus. Thinkific Plus takes what you know of Thinkfiic and makes it a powerful, scalable, and easy-to-use learning platform.
It still dedicates itself to teaching, lecturing, and supporting students.
You will need to contact the sales team of Thinkific Plus to request this upgrade. They will help you to get the best out of your platform. You will also discuss the cost of this upgrade with them.
Each Thinkific Plus plan is unique, and as such, different Plus plans might more or less have different costs. One this is sure, though. Thinkific Plus will offer you all the benefits of the most expensive plan, plus these extra features.
- Unlimited Products
- Unlimited Administrators
- 3+ Separate Thinkific sites
- Service Level Agreement 99.9%
- Dedicate Customer Success Team
- Check out multiple seats or a tiered pricing option
- Email white-labeling
- Single Sign on
- Bulk Selling App
- Enterprise API Access
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Thinkific Pros and Cons
Pros
- The Thinkific free package is permanent free. This isn’t a glorified trial. You can only take as many courses as you like.
- Thinkific does not ask for transaction fees whenever a sale is made. All earnings by content creators are theirs. These funds can be claimed and used by creators as soon as they are received in their accounts.
- When it comes to payment options, Thinkific can be flexible and has different payment options for different types of students and schools.
- Thinkific’s premium plans remove the restriction on the number of courses. Users can create unlimited courses and enroll unlimited students in these courses.
- Thinkific’s interface is one of the most intuitive. The majority of options are logically placed and easy to find. Users just starting can easily understand how things work in this interface.
- Thinkfic’s course creator is also easy to use. It also allows for many course materials, making it possible to have your course as exciting and engaging as possible.
- Thinkific gives you the option to offer incentives, such as leaderboards and awards, to motivate your students.
Cons
- Not everything in Thinkific’s tools are user friendly. Some would need guides and a bit of time to get used to.
- It is difficult to recommend Thinkifiic for those who are more interested in promoting the platform’s marketing capabilities. You will need third-party integrations to get a better experience.
- Despite Thinkific having one of the most intuitive user interfaces, it looks outdated, and there are times when the experience can be clunkier than expected.
- The platform lacks many customization options. It is possible to find websites similar to yours. Which Thinkific vs Realtime
The Thinkific Summary
Thinkific is one the most popular online courses platforms on the market. I would easily recommend it to beginners and those looking for a more course-focused platform. Despite its limitations, it still competes with other more “advanced and feature-rich” platforms.
My opinion is that its greatest strength would be its commitment to providing the best course experience possible and a free plan. Thinkfiic already has a solution for this problem. Using local third-party integrations can remedy any problems you have with the platform.
You’re searching for an online course creation tool that creates courses from scratch. You can never go wrong with Thinkific.
Thinkific Versus Kajabi
Kajabi Overview
Kajabi is a widely used platform for running an online course business. Its main focus is on productivity and sales. It offers tools that simplify your operations.
Kajabi’s top features include automations and pipelines, email marketing and a mobile application.
The platform allows you to sell a variety of products. Apart from courses, there are many other options. You can also sell memberships, communities and podcasts.
It is no wonder that Kajabi also has advanced marketing features, the most prominent of which include sales funnels (OVO pipelines), email marketing, and automations. This allows Kajabi users to sell their products more easily.
Kajabi is a rare product that can be described as an “all-in-one” platform. It’s a course-creation platform that offers more than just decent marketing features. You can even use automation features to help you spend more time marketing and creating than on the mundane tasks.
That said, not everything is good in Kajabi land. It has one of the most expensive platforms on the market. The lowest plan is $149 per month. What’s more, is that these are not unlimited plans. In the case of the lowest plan, you can only sell 3 products.
Kajabi’s features are not as rich, particularly in the community engagement and gamification departments. These issues might require third-party integrations.
Kajabi Features
Kajabi claims to be one of the best platforms. Even more, they have one of the most expensive courses in the market. As such, it is only to be expected that the audience will have high expectations of the product. Which Thinkific vs Realtime
Let’s now take a look at the Kajabi interface and see how great they are.
Kajabi’s interface looks very normal at first glance. It is neat, minimal, and feels very modern. Most of the available features can be accessed through 3 to 4 clicks. The page also includes a search assistant that allows you to quickly locate the tools and features within the application.
Kajabi’s pages also load faster. It makes it easier to work and provides a smoother experience.
Kajabi offers a variety of course creation options. Some samples include mini-courses, online courses, drip courses, or create one from scratch. These types can be customized to suit your specific needs. (i.e. For long courses with long content, short courses for product launches.
Kajabi offers blueprints that are similar to templates for a simpler building experience. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.
These courses could be properly structured too into categories, subcategories and posts. As such, it would be very easy to organize your content neatly and properly. You can organize them depending on their types and content. You can have text and slideshows in one place, and audio and video in another.
As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.
Kajabi is a strong and comprehensive marketing tool.
Of course, it has the usual stuff of providing coupons in a flexible manner, which as we have established, is an old, tried and tested marketing strategy.
Kajabi offers a powerful email marketing platform that allows you to market via email. It is built on top of the platform and has many features. Email templates can be created for different functions.
Their pipelines are another conversion tool that they have. They can help you convert more customers to increase sales. They are not that hard to use and even the platform has provided various templates that can easily be used by their customers.
Kajabi offers a dedicated affiliate program to users who have a higher plan. It is a feature that makes the process overly easy and simple. It also organizes affiliate links as well as affiliates into its own category which it makes easier to find and track down.
Kajabi’s lack of an integrated payment solution is the main problem. Instead users will have to rely on the integration form other payment gateways such as Stripe, Paypal, BitPay, Authorize.net and others.
This is a huge disappointment considering how poor their marketing tools and how adept their checkout at upsells, bumps offers, downsells is.
Overall, while its not perfect, Kajabi offers a lot of features that are both geared towards marketing as well as course creation. As such, it is easy to see that these features are good for almost everybody who are serious about making an online business.
Potential users must be prepared to pay a high price for these tools.
Kajabi Price
It is undeniable that Kajabi is among the most expensive service when it comes to the course creation market. Their lowest plan starts at $149 per month and this plan doesn’t even include unlimited courses. Which Thinkific vs Realtime
If you feel that Kajabi’s high price and more advanced features such as automation are something you really need, then you can choose to purchase it.
| Basic | Growth | Pro |
| $119 monthly billed annually | $159 per month, payable annually | $319 per month billed annually |
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Kajabi Pros and Cons
Pros
- True to its name, Kajabi is an all in one content making and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.
- Kajabi provides blueprints and templates to help you get started on your project.
- Kajabi lets you sell digital products such as coaching, webinars and communities. It is also one of the best places to do so.
- Kajabi also has a built-in assessment function that allows you to grade and observe your students’ performance. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.
- Kajabi’s accessibility is pretty good thanks to its mobile app, which students can use to access classes and lessons whenever and wherever they are. It even includes a notification feature that can help with alerts.
- Kajabi has a membership option that allows users create and sell membership options for their customers. This can be used to provide users with a way to sell extra and exclusive course content.
- Kajabi’s automation feature can automate the purchase of offers, post-completion of courses or memberships, assessment completion, as well as other tasks. To be more precise, users can use conditional filters.
- Kajabi’s marketing strategy is one of the most powerful among all the course-building and content platforms currently available.
- Kajabi’s Email marketing is one of the best in the business. It includes various email templates that can be used in different situations. Kajabi also has the option to automate email sequences by using triggers and actions. Which Thinkific vs Realtime
- Kajabi’s pipeline feature makes it possible to have various OVO funnel templates. Pipeline features automate product sales and funnel customers to the places you want. This will result in higher conversion rates.
Cons
- Kajabi’s pricing is not to be laughed at. It starts at $149 per month and does not even offer unlimited course creation. It only offers 3 products as well as 3 pipelines
- Kajabi does not offer course completion certificates, something that some users want to receive as proof of going through the class
- Kajabi has no page templates for designing landing pages, thank you pages, checkout pages, forms, and other pages. This means that users will have to create all pages from scratch using the page builder. As such, it will be very difficult for new and non-tech users.
- Kajabi doesn’t offer a guarantee badge on its checkout page. Guarantee badges are a good tool for increasing conversions. Guarantees assure buyers of a product’s quality.
- Kajabi has no local payment gateway. To receive payment from orders, you will need to rely on Stripe or Paypal integrations.
- Kajabi has some great features but it still lacks some key features, particularly in the community section. There are no gamification or community engagement features.
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Kajabi Summary
It is undeniable that Kajabi is a juggernaut of a platform regarding course creation and marketing. They have the most advanced tools for marketing alone.
They provide the best marketing experience. Their pipeline and automation features can be the envy of other platforms and something users would want to have if they want the best rate of conversions.
That said, Kajabi is not without its flaws. For one, it lacks features that help you connect with your students and customers. These features allow you to create a great community. Which Thinkific vs Realtime
Kajabi is also pretty expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.
Overall, Kajabi has advanced marketing features and is a great creation platform. It is perfect if you are looking for a platform for its marketing features. Although it is a little expensive, Kajabi’s features are well worth the cost.
Thinkific Versus Podia
Podia Overview
Podia is another popular digital content-selling platform. Podia is a powerful platform with strong marketing features. Online courses, coaching, webinars and community are just a few of the many products that you can sell through this platform.
Podia is also one of the most affordable digital content-selling platforms on the market. It might even be one of the most affordable. However, it takes a percentage of the profit whenever you sell. This might be their way to offset the high price of its powerful features.
Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.
> > Click Here to Start Your Free Trial < <
Podia Features
Podia offers a lot of features.
From looking at the interface, Podia has it clean and minimal. The interface is easy to use and allows you to access all other features in just 3 clicks. It is so easy that almost no learning curve is required to use Podia’s interface.
This makes it very user-friendly. There are no more complicated terms and actions needed just to reach or access something that you need or want. In fact, almost all of Podia’s functions can be accessed straight from the dashboard.
Podia allows you to upload files that will be used as building blocks for your lessons. A course can contain text, embeds and quizzes as well as coaching and files. With some imagination, you can create interesting lessons with the platform that is given to you.
Nevertheless, there are some areas where the course creator is lacking. Podia supports only a few lesson types, which is a major difference to other platforms. Furthermore, it does not have a proper assessment feature to help you monitor student performance. Which Thinkific vs Realtime
That said, it has a very powerful embed tool that supports several platforms. Some of these websites include:
- Video hosts such as Youtube, Vimeo, and Dailymotion
- Music and podcast platforms such as s Spotify, soundcloud, and podbean
- Slideshow platforms such as speaker deck, presentation and google slides.
- Social media sites like Twitter, TikTok, Pinterest, and Behance
- Form Builder websites such as Google Forms, Typeform, and Paper Form
- Coding websites such as Github and Codepen
Podia recently added the ability to issue certificates. This certificate feature can be viewed as an incentive/prize to complete your courses. Podia currently only offers one type of certificate. Podia cannot customize or design your certificates.
In terms of marketing, Podia is focused on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. Tools like Pre-launch, upsells, and coupons make great strategies to promote your products.
This makes Podia an excellent choice for marketers looking to sell products on a smaller site.
Nevertheless, not all things are perfect. Podia’s weak point is its email marketing. It only offers the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.
People looking for automation features may also have lost their chance since Podia’s isn’t as advanced as theirs.
For payment processors, Podia has a local payment gateway. That said, you will need to connect your bank account or PayPal account to payment processors. For a simpler solution, you can also integrate with Stripe and PayPal.
Your audience can use their credit cards at checkout. They usually take less than 2 days to process and are credited to your PayPal or bank account. Which Thinkific vs Realtime
Podia Price
In terms of pricing, it is one of the cheapest there is in the market. The platform recently added a free plan. Although it doesn’t offer much, this plan is a great way to learn more about Podia.
| Free | Mover | Shaker | Earthquaker |
| $0 per Month | $33 per month | $75 per month | $166 per month |
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Podia Pros and Cons
Pros
- Podia’s strongest point is its clean and crisp UI/UX. It is very easy to use and has a non-existent learning curve. Users of all edges and tech levels will find it intuitive to set it up.
- Podia can serve many purposes and be a one-stop shop to meet all your needs. Digital products can include memberships, webinars and bundles.
- Other than the free plan, Podia allows you to sell unlimited courses and products. This means that you can make as many pages as you like for your products and courses as long as there is energy.
- Podia allows you to upload unlimited videos for your content. The platform provides unlimited storage and bandwidth, which is why this feature is possible. You don’t have to use Vimeo and Wistia.
- Podia has a built-in affiliate program for your audience that is only available for Shaker and Earthquaker plans.
- Although it only provides the basic functions, the email marketing tools built-in are sufficient to support campaigns and broadcasts.
- Podia has supported a pre-launch mode among its marketing features. It can create buzz around your products and get early email customer conversions. Which Thinkific vs Realtime
- Except for the free plan, Podia charges no transaction fee on sales.
- Podia now offers a new feature that allows content creators the ability to give certificates, community, or quizzes. Even the community area can be used to create memberships.
Cons
- Their email marketing provides only the most basic functions. It lacks personalization fields, especially in the email composer. Other features that the tool does not have include templates, drag-and-drop editor and other features.
- There is a noticeable lack of course-compliance features in the platform
- Podia does not offer many customization options. Podia does not support custom CSS/HTMl customizations. Expect to have generic-looking websites when using Podia.
- Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
- The free plan does not allow you to host more than one product. It also charges an 8% transaction fee.
- Podia does not have any course blueprints.
- Podia only supports a few lesson types. Podia does not support certain types of lesson, such as Adobe Captivate and Articulate Storyline.
- While it has pretty good marketing features, it still lacks some. These include cart abandonment, downsells and order bumps.
- Podia doesn’t have a mobile app. This could limit its user base and access given how dependent the world is on tablets and smartphones. Which Thinkific vs Realtime
Podia Summary
Overall, Podia is a decent platform to host your content. Podia is a decent platform, especially considering the price.
Many people might believe that Podia is a value-for-money company. It isn’t true. Podia offers a lot more with what you pay for it. You can make impressive courses with enough creativity and great ideas and sell them for a fair price.
Despite some of its limited capacity, it is still an all-in-one platform. It’s perfect for many people. It is ideal for content creators, marketers, teachers, and other people who target marketers. If they have any questions, Podia can help.
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Thinkific Versus Kartra
Kartra Overview
Kartra is a completely different product to the ones listed above. Kartra is completely different to the other products in this review.
We offer a platform that allows you to sell your products, instead of creating courses. Yep, it is a platform that goes all in on the marketing side.
Kartra should not be considered a website in its own right or your product’s.
Instead, focus on the strengths of your site and sell products, memberships, and services.
Kartra is properly fitted to create and sell both digital and physical products. It allows you to sell an unlimited number of them and different kinds of products. In fact, it also offers multiple pricing options for more flexible pricing on your part.
Kartra Features
Since Kartra is a different beast altogether, we might focus on features not found in most course-building websites. Kartra might not have a course-building website.
Katra lets you sell multiple products, as we mentioned previously. Each account can sell unlimited quantities of products and offer them at any price.
To maximize the profits of its users, Kartra focuses on marketing and lead conversion. One of their key features is funnel construction.
Funnels literally mean a “funnel” for sellers to direct potential customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Which Thinkific vs Realtime
Kartra makes funnel building relatively easy. You can build one from scratch if you already have experience in this field. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.
You can share your personally-built campaigns with other Kartra members. Your campaigns can be marketed and sold to make money.
Kartra manages all of the billing and payment processes so that you can concentrate on improving your funnels as you gain more experience.
Kartra also has page-building capabilities, and it is surprisingly powerful. Users can create product pages, checkout pages, and opt-in forms with these features. It even provides you with professionally designed templates to help you speed up the process or just start it out.
These pages can be optimized for mobile devices, tablets, and desktops. These pages can be hosted on your domain, or on Katra.
They are not yet able to host the full functionality and features required for a website. Kartra believes it, and they won’t let you host these pages on your domain.
Kartra’s marketing features should be considered the crown jewel. It has all that is needed for email marketing.
First, it can send broadcast messages either by email or SMS. However, this will require you to integrate with any available SMS gateways.
Kartra can also use automation to create email sequences. You can do this through its drag-and-drop visual sequence builder, and once done, and you can let it run on autopilot.
Another one that is unique to the platform is its behavior-based automation. This powerful tool allows to send emails based upon the behavior of recipients. As such, when you are done setting up the hard work, you can just sit back and relax.
Kartra Price
Kartra’s price is steep for a platform focused on marketing and lead conversions. That said, depending on what you need, the platform’s price point on its plans might be worth it. Which Thinkific vs Realtime
Kartra offers advanced features that aren’t available in other products.
| Starter | Silver | Gold | Platinum |
| $79 per month when billed annually | $149 per month when billed annually | $229 per Month when you pay annually | $379 per month when billed annually |
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Kartra Pros and Con
Pros
- External marketing integrations are not required. Kartra offers everything: integrated email marketing, sequence builder, automation, and all other features necessary to market your products perfectly
- Kartra offers an automatic translation feature for its checkout pages. It works based on the user’s geographic location. In this vein, it also supports different currencies.
- Kartar allows you to drip content or vary access to different levels, if you have an existing membership site.
- You can use A/B testing to refine your automated email responses as you set them up.
- Kartra has an agency feature that allows you to hold multiple client accounts. This feature allows you to manage multiple websites from one dashboard.
Cons
- Some people might think Kartra’s price point is pretty expensive for what they are offering
- There are not unlimited integrations available with any of the plans.
- Kartra’s interface is quite slow and might get frustrating to use at times. Which Thinkific vs Realtime
- Even Kartra’s pages may load slowly
- The number of features can be very difficult for beginners to get used to.
Kartra Summary
Overall, Kartra is a powerful all-in-one platform for sales and marketing.
There are many tools and features available that will allow you to create engaging and compelling promotions and products.
That said, it isn’t a course builder and definitely not a website builder. As such, If you use Kartra, ensure that you are doing so in conjunction with a proper website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.
However, if you take the plunge, you might just get your money’s worth and more.
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Overall, Verdict Which Thinkific vs Realtime
When you are interested in joining the industry, course builder websites can be very useful.
There will be many platforms available to provide the service you require, just as there are for most industries and markets. In the case of course building and selling, we have Thinkific, Podia, Kajabi ( and a little bit of Kartra), among others.
These platforms will almost offer identical services in a market-like setting. Their differences will be minimal at best. Of course, some might excel in one aspect or another.
The key to finding which product you should use is to decide on the direction of what you want to do. And find the platform that is best aligned with that. Chances are, you will find that their features will be most useful to you.