Thinkific vs Zippy

thinkific-review

We all know the expression “Knowledge is Power” which has its roots in Latin: scientiapotentia est. It still holds true today as it did all those years ago.

Knowledge is what makes us more powerful than other creatures. Eagles and other sharp-eyed creatures might have better eyesight than humans, but we have learned to see further than them by understanding how the world works.

Although the example is a bit extreme, you get the point. The human race has won our place in the food chain due to our sheer knowledge and ingenuity.

It is therefore beneficial to share the knowledge we have with others, so that this knowledge does not become a burden on our minds and make us forget. After all, for knowledge to grow and develop, it must be shared and evolved.

It is great to share your knowledge and ideas free of charge, but it is also fine to sell it. Knowledge is power, and money can also be power. At the end of the day, the knowledge owner gets to decide what to do with it. And that is the beauty of it.

The only way to “sell” knowledge for years was to either directly or indirectly tutor the buyer.

This ability to share what you have learned has been made possible by the internet. Even those who have no teaching license or do not know how to write books now have the ability to share their knowledge.

The kinds of things being taught around have also been busted wide open. People can share their knowledge on a variety of platforms, such as Youtube and TikTok, to teach others how they make or do the most common or absurd things.

Online education is not the only option. Online courses platforms are the answer.

thinkific-logo

For those of you who prefer a more visual experience, here is a video review from the YouTube channel SoftwarePundit. You can still read our article to get a complete overview of Thinkific.

Thinkific: an Online Course Platform Thinkific vs Zippy

When it comes to online courses, Thinkific is among the best services to host your classes. Learning Management System (LMS), creates, promotes and sells your online courses.

Thinkific started in 2012 when a group of entrepreneurs sought to create a platform to provide a rich and easily accessible teaching and learning environment for instructors and students.

They were fortunate to find a solution to their problem. Thinkific became an effective solution for creating, managing, and marketing online courses. Thinkific was easy to use, so even people with no technical knowledge could use it.

This ease of use makes Thinkific essential for online course creators. This allows the users to focus on one thing and one thing only: content. Good content is what drives students and teachers to engage.

As such, Thinkific provides plenty of features to help facilitate that promise. We will examine these features later to see if the promises are true.

Thinkific Benefits

Thinkific is not the only platform that is a decent course maker. Many LMS and CMS can do the same job as Thinkific. That said, we would be remiss if we gloss over Thinkific just because of this fact.

What is it that makes thinkific such a great platform?

  • Unlike most other platforms, Thinkific does not take any transaction fees from your sales. As a bonus, Thinkific immediately makes your funds available for withdrawal whenever you make a sale. Thinkific ensures that your sales are 100% yours.
  • You can try Thinkific’s core features and have a feel for the environment through its free plan. While you are limited to 3 courses upload, you can host unlimited core content and have unlimited students.
  • As a commitment to their promise of letting content creators focus on the content, Thinkific makes it easy to build an online course through its drag and drop builder. Thinkific supports multiple types of content such as audio, video, PDFs and quizzes.
  • Thinkific also allows you to play with your course engagement by giving you various capabilities. You can organize groups, schedule content and send them via drip-feed. They also lock them with prerequisite lessons.
  • You can also engage with students via Thinkific’s multiple channels. You can email them their progressions, engage them in discussions, and give them awards. You can even make them compete on the leaderboard.

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Thinkific Features

Thinkific features are almost identical to other course builders. The only exceptions are a few differences here and there. This is mostly because they focus on certain sections of the entire experience. These features include:

  • Easy to use course creator

This isn’t a new feature, as many online course builders already offer it. A course builder who doesn’t have a user-friendly one will find it very difficult to compete in the market.

  • Drag-and-drop web site builder

Like the course builder, drag-and-drop page builders are standard issues for these kinds of services. Course marketers need to promote their courses. As such, giving them the proper tools to do so easier is a godsend. Similar to Thinkific.

  • Promotion and marketing tools

Thinkific, a course builder, should also be able to offer coupons, as well as the necessary email and affiliate marketing tools.

  • Flexible payment options

Without multiple payment options, all of your marketing tools will be useless. It is ideal to have more than one payment option. This removes any friction for potential customers and makes it easier for them to pay you.

  • Reporting

Analytics is key to content creation. How else can you find your approach without knowing your strengths and weaknesses? Thinkific offers this feature to its users to make it easy for their users as to the direction their content should go.

Should they continue doing tutorial videos with direct samples, the best way to go about things, or just plain instructions would be better? Without proper tracking of revenues, engagements, business performance, one cannot determine the best course.

  • Student support and communities

A good way to increase your customer base is to have a strong community that uses your content. Besides that, it is also good for branding as well as engagements. Remember, good customer support and community greatly improve customer retention. These features are a great way to get it done at Thinkific.

  • Tools to train the trainer

While we are in the business of selling knowledge, it is not a bad thing to acquire our own in the meantime. Course building and selling are different disciplines altogether. Many people who try Thinkific may be unfamiliar with the process and will stumble around until they feel at ease.

These newbies, as well as veterans, have the opportunity to benefit from the tried-and-trued knowledge of Thinkific. This allows them to speed up the creation of courses and makes it easier for new users to use the app.

  • Thinkific App store

The Thinkific App store sells apps and programs that take your online courses to another level. The best thing about the AppStore is its community-made nature. It is a great place for fellow course creators and content creators to come together and have discussions with Thinkific developers.

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Thinkific Course Builder: How Good Is It?

The only way to determine the quality of a course builder’s service is to actually test it.

The main course builder will determine how good a course builder service is. After all, what are we supposed to expect about their secondary and additional features if they can’t be bothered having a good and well-functioning course builder?

Thinkific offers a “Get Started” checklist to help you get started with course building.

Build Your First Course

You will receive a draft of “Your First Course” when you start your course.

This file opens the first-course builder interface. The layout is easy to follow. The course content is divided into chapters and lessons.

You can create lessons by clicking the “add Lesson” button.

Content types can be either of the following:

  • Video
  • Audio
  • Text
  • Download PDF documents
  • Slideshow presentations
  • Live zoom lessons and webinars.

Any of these files can be uploaded as your lessons. You can upload multiple courses to the Bulk Importer. You can also copy old lessons from other courses using the “Copy Lessons From” button on Thinkific.

Choose the Course Type

You can choose the course that Thinkific is currently building. For some of the choices, the service provides you with pre-formatted and good-looking templates that are structured for the appropriate course content.

Although you can still be flexible by using a template blank, they can be very helpful when you need to do your job quickly or are just starting to create courses.

These premade courses include:

  • Mini-courses: These course templates are designed to make short, fast courses like tasters or freebies.
  • Flagship Courses are courses that attract students and keep them coming back. Every lesson is designed to be easy for students to follow and is simple to learn.
  • Pre-sell course: Pre-sell courses help you sell your courses. These can be like testers and short courses. This allows you to advertise to potential customers what your courses entail. Thinkific vs Zippy
  • Membership Resource Library: You can use this template to create an archive of resources for your subscribers. This will encourage your audience stay on your site even when they are looking at resources.
  • Webinar Replay: This is like the library template, except it is specially made for webinars and live lesson video recordings. This template is ideal for late enrollees or people who missed your seminars.

Your Students’ Course Design

Your students will be able to consume your learning resources in the Course Player. As such, you can customize how this course player looks in the “Settings” tab on the “Courses” page. Options include changing color schemes, fonts, or adding logos.

Here you can also add a description of the course and an image.

You can also preview your lessons in this section. This allows you to see the views of your students on your lessons. This allows you to see the problem through their eyes.

Set Assignments and Check Progress

As an extra way to engage students, assignments, quizzes and surveys can be very useful. You can also use it to rate your students. Thinkific vs Zippy

That said, assignments are only available for the PRO plan.

Overall, Thinkific’s course builder is very user-friendly. They will give you enough guidance, especially if you’re just starting out with your course.

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Building an Online Course Website

While the course builder is what you can consider the core of Thinkific, It is the Site Builder that serves as the foundation with which you can prop your courses.

Thinkific Site Builder shares many of the same features as other landing page builders. This allows you to sell your courses from your website or even if you don’t have a website yet.

This website builder is also pretty easy to use. This website builder was created with non-techy people and newbies in mind.

Start building your website by:

1. Choose a theme.

Picking a theme is the best place to start when building your website.

Thinkific offers three pre-designed themes templates. Each theme has its own styles, color schemes, fonts, and tweaked layouts.

All in all, these websites have good and professional designs.

2. Use Site Builder to Customize Your Online Course Site.

After picking a theme, you can customize it as you like. Through the site builder, you can do your preferred edits and make out an entire website. If you want, you can dig in and craft individual pages.

Site builders use drag-and-drop tools that make it simple to create a website from scratch. This tool can be combined with pre-made themes to create a professional-looking website.

And that is just the beginning. Your website’s potential is limitless. Your creativity will only be your limit.

3. Start a Training Website from Scratch.

We are already in the course-making business so it makes sense to build a website for training. For this matter, Thinkific provides a great selection of pages for your perusal.

These pages are pre-designed and ready to be mapped into a complete course or training website. As such, we can take these pages and use them as the building blocks of your websites. Some pages of note include:

  • Your website’s homepage is the face. The place where the most important things should be located
  • These pages can be used as landing pages to help students approach courses. You can create a course page to serve as a landing page for all courses in your class.
  • Sign-up pages: This is where your potential customers and students enroll for individual courses or memberships Thinkific vs Zippy
  • Sign in Pages: This should be sued for subscribers of your website
  • Student Dashboard: This will serve as your student’s starting point when signing in to your website. A good student dashboard can be designed in a way that makes everything on your website accessible.
  • You can find payment pages, or checkout pages: Here you can place your payment options to subscribe or sign up for your class.
  • Pages Coming Soon: Although they may not appear to be full, these pages can be used as teasers or previews of any pages, courses, offers, or bundles that you might offer.

Of course, these types of pages are just some examples you can use with the website. These templates are also a good utility for making a website and needing it fast. These templates are a great way to skip the tedious part of selecting which template you want for your website. Thinkific vs Zippy

You can also create a customized page by clicking on the Custom Page link in the menus. This will allow you to design your page according to your requirements.

4. Edit Individual Pages

It is important to understand the structure of Thinkific Site Builder pages in order to properly design them. These sections can be customized easily and moved around.

Pre-built pages come with suggestions sections that will help you choose the right ones for your page. Adding more sections is just as simple as clicking on the “Add Section”

All in all, Thinkfic provides users with 23 pre-formatted page sections available. Most of these pre-formatted pages are focused on building high conversions. These pages are highly-converting and include but not limited to:

  • Get involved.

This is an essential part, especially when you aim to sell. This will allow potential students and customers to know how to sign-up or purchase.

  • ‘Smart’ Product and Category

This section provides a list of information that can provide your customers with automatically listed summaries of available products you sell.

  • Checklists

This section can be used for key messages and makes it easy to scan information with bullet points.

  • Most Frequently Asked Questions

Websites often feature Frequently Asked Question. These aim to answer all the commonly asked questions by the customer base. Thinkific vs Zippy

  • ‘Social Proof’

These sections are akin to testimonials and show off client experiences, comments, and reviews. They make a statement to show off what they get in the lessons, which in turn entices other customers to avail of your product.

  • Upsell

These are sections that help promote other courses that you are selling. This section is often found on the checkout page for one of your courses.

  • Instructor

This section is where you can put your instructor profiles in the courses. This section gives students information about the teachers.

  • Pricing Options

Here you can submit your pricing options. This will inform your students about the cost of your courses as well as where they can be paid. If possible, this is also where you can describe your bundles, what you include in them, and how much they cost.

  • Video

You can add this section to your course promotion page to make a video advertisement.

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You can earn profit through your content by using your online course platform

We now come to the part that is often the most anticipated. What is the Thnkific business side? Does the service provide enough and proper tools to allow users to make money from their hard work?

It is a fact that all online course builders and platforms today offer tools to allow teachers and students to promote their courses. The only difference is in the focus of each platform.

Yep, that’s right. Some platforms are more focused on the conversion side of selling courses and creating content. While others are the opposite and mostly rely on integrations to carry forth the promotion and business side of things.

So on which side does Thinkific fall on? Let’s see how Thinkific handles promotion and business.

Promote Your Courses

Thinkific comes with marketing tools to help you make money from your content. These features are available to all users, even those who use the free plan. However, they are very limited and only allow for the most basic functions.

Search engine optimization, or SEO, is one of these tools. Thinkific provides free plan users with the needed SEO options, which allows you to promote your lessons in the most basic ways by making your content capable of climbing up the top of the search engine results.

Another feature available for free users is the ability to build free trial courses. Think of it as giving your potential customers a free sample or a taste test. This is among the most efficient ways to show your audience what you are capable of. Thinkific vs Zippy

By allowing customers and potential students a taste of your content, you will allow them a peek into the curtains and how classes are done. This will give customers and potential students a glimpse into the workings of your content before they pay for it.

While these promotional materials may seem lacking at first, in skillful hands, these can go a very long way as promotional materials. They can even be used to compete with products that have been promoted too much.

We are not talking about the stuff that is free. As you go up through Thinkific’s pricing plans, more marketing tools are unlocked for you. Many of these enhance your ability to promote your course materials in the market. Some of these include:

  • Coupons

Coupons don’t need introduction. They have been used in many transactions for a long time. So it is no surprise that they are also being used in online business and online marketing.

Thinkific’s coupons come from digital codes that are very easy to share. These codes can be used in Thinkific’s ecosystem very well. You can use a coupon at Thinkific’s checkout to instantly redeem it.

From a marketing standpoint, coupons can be set up and used to promote your bundles and courses. You can encourage potential customers to visit your courses by including a discount.

Thinkific also allows you to personalize your coupons. From setting the dollar or percentage amount for the coupon to setting an expiration date and setting the number of times, the coupon can be redeemed.

  • Sales Widgets

Sales widgets are a feature that allows you to post purchasing links to other websites and social media. These widgets are very useful given the amount of traffic required to get your course noticed. And let’s face it, you will need a lot of traffic.

You can’t expect traffic if your courses are new and you don’t have an audience. Even if your audience is already established, you still need a quick and easy way to link your courses with classes on other websites.

This is where social media comes into play. It’s a fact that social media is used by almost everyone. It is important to determine where the majority of internet traffic comes and redirect some traffic to your site.

This is possible by using sales widgets that generate HTML code which can be easily pasted onto existing websites. This includes social media sites. If you wish to market this way, these codes can be sent as messages. Thinkific vs Zippy

Another customization you can do with this widget is how it looks. You can choose to display a button, a button with a product image, or include text that you want to go with it.

  • Email Marketing Tools

Email marketing tools allow you to manage your newsletters and send targeted messages to subscribers. This tool is not used to convert new subscribers but to keep them. After all, you can only send this to people you already have contact with.

Thinkific’s email marketing tools are limited to this ……… Unfortunately, you can only email existing students enrolled in your courses. Notifying them about new products or courses is another option.

You don’t have to like everything. However, if you need more features, there are other email marketing tools available such as Mailchimp or Mailerlite, AWeber and Constant Contact. ActiveCampaign is another option.

However, it would have been a lot better if Thinkific had an even better local Email marketing tool available for its users.

  • Affiliate Marketing

You can choose to use affiliate marketing to get influencers and experts to promote your courses if you feel your marketing skills are not sufficient.

Thinkific allows the process to be easy and straightforward. You will need to add the associated person as a user, and make him an “Affiliate”. This information can be found under “User Roles” within the Process.

If you find some current users of Thinkfiic or your course, you can convert them into affiliates through the same process.

Thinkific tracks the sales of bundles or courses by affiliates to check their performance and status. It also records the revenue. Thinkific vs Zippy

That said, paying the affiliates is done outside the system, so that’s a catch. The same applies to instructor revenue sharing.

Payment Options

All that marketing work will be for naught if you have no way of receiving payments or your courses. Thinkific offers Stripe as a payment platform for cards. Other ways include connecting PayPal for one-off payments.

Lastly, there is also an option to link your courses to a Shopify site. This allows you to access all of the eCommerce platform’s tools.

Thinkific’s payment options allow you to customize how you price your products. Customers can be charged with different payment options. You can also sell courses for a one-off fee.

You can also offer membership subscriptions, and charge accordingly. If you want, you can sell your course in a bundle. But right now, I haven’t tried that feature as I have only a few courses made with their system.

Thinkific is unique in that you don’t have to pay a commission for any courses they sell.

Analytics and reporting

A good website selling products should have a Reports and Analytics section. This will allow users to figure out which stuff they are doing well on and which ones they need to focus on and improve.

Though it’s a new feature, Thinkific does have one. It currently reports only on four areas, which are: Enrollments and Student Engagement, Revenue, Orders, Enrollments, and Student Engagement. This feature is currently in its infancy, and only the Start + Growth package has it.

It is a good step in the right direction. Having it is better than nothing.

How does it all work?

Thinkific’s reporting and analytics collect the necessary data how they wish. Some selections include filtering data by date, course or product type, by recency of customers (whether they are new or existing), and more.

These data can give you multiple insights into how your courses perform. Take for example, the data on Student engagement.

Having this data allows you to see things such as course enrolments as well as there completion rates. These metrics can be compared across all subjects. This will allow you to identify subjects with low completion rates.

You can then identify the reasons for these problems. It is up to you then to make the necessary adjustments. Thinkific vs Zippy

For example, for courses with low completion rates, students might find the course extremely hard. Still, it might be a problem with the way you are presenting the information or instructions. Once you have identified the problem, you will be able to find a solution that works without having to tear your hair out.

This data is then shown as a chart and graph that makes it a lot easier to read and understand.

Prices and plans that are thought-provoking

Thinkific is a leading platform for course development and marketing. You can expect a price that’s appropriate for your standing.

However, what you pay is what you get with Thinkfiic, with all the features it provides, you will hardly find yourself being ripped off by the product.

Besides that, Thinkific has a free plan which you can use to test their products. If you are interested in learning more about Thinkific’s features or need to start your course-creating journey, you can always get a free plan.

No cost Start Grow Expand
$0 per month $74 per month $149 pero month $374 per month
-Create and launch your product with a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • Transaction fee of 0$
  • Email and Chat Bot Support
  • 100% Content Ownership
  • Drag and Drop Course Builder
  • Easy to use website themes
  • Full integrated e-commerce
  • App Store
Add products to your company and create a cohesive learning experience.

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • Includes all free features
  • Custom domains
  • Discounts and coupons
  • Assignments
  • Bundles and add-on packages
  • Memberships and payment plans
  • Live lessons
  • Affiliate selling
  • Advanced course – building options
  • Advanced Courses at Thinkific Academy
-Build successful business with a complete suite of tools to help you sell more

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • 0% transaction fee
  • Phone and priority email support
  • Includes all Start Features
  • Take out the Thinkific brand
  • Bulk emailer for students
  • Bulk enrollments
  • API access
With a platform that scales, optimize your workflow to create premium experiences.

 

  • Unlimited courses
  • 10 communities
  • 5 admin
  • Unlimited students
  • Transaction fee 0%
  • Priority phone support
  • All Grow features included
  • Custom SSL Certificates
  • Priority Support

The Free Plan

If you’re new to course management and course building, this is the plan that you should start with. This is the best way for you to get to know the service and test it out. The free plan allows you to do everything the service offers, albeit at a limited capacity.

Only one course is allowed under the Free plan. Making more than that requires you to sign up. That said, this course has a lot of potential, allowing you to enroll an unlimited number of students you want.

The Start Plan

If you think you like using Thinkific and would like to proceed with the next big step in the right direction. Upgrade to this plan and your limitations are gone. You can make unlimited courses.

Aside from that, Thinkific affords you a few more options in the type of courses you can make. You can even live-stream your lessons for as long as you have the time.

The Start plan also opens up additional marketing tools and grants you access to the Thinkific App Store.

You also have the option of a custom domain to host your course website.

The Grow Plan

The Grow plan is for you if you are serious about selling and making courses. First, you will be able to remove the Thinkific branding. Although it may seem easy, it has a significant impact on branding, marketing, and professionalizing your courses.

This gives you access to bulk enrollments so that the enrollment process can be done easier and faster. You have priority email support and phone support. So you can have faster solutions given to you should different problems arise for your website. Thinkific vs Zippy

The Expand Plan

The Expand plan is for bigger institutions and businesses. This plan allows you to streamline your workflow and provide a premium experience using a platform that can scale.

This plan is ideal for large institutions that want to establish an online presence. It provides the same features as the other Thinkific plans but also offers 10 Communities that make it easier for students to manage.

This plan provides five administrators who will help you manage your business.

Thinkific Plus

Some LMS services give clients and customers an option to create bespoke plans separate from the services’ basic plans. Most of the time, their prices are unlisted as the customization might change the cost, and that cost will depend on the customization.

For Thinkific, this is called Thinkific Plus. It’s a powerful, scalable and simple-to-use learning platform that is tailored to your students and team.

Contact the Thinkfic sales team to get Thinkific Plus. They will help you understand the tools you need to optimize your platform. They can connect you with education experts who will inspire you and give you the confidence you need to achieve more than you could ever imagine.

Thinkific Plus offers all the Expand features, but also adds these additional features to the plan:

  • Unlimitted Products
  • Unlimited Administrators
  • 3+ Separate Thinkific sites
  • Service Level Agreement 99.9%
  • Build a Customer Success Team
  • Check out multiple seats or a tiered pricing option
  • Email White-labeling
  • Single Sign on
  • Bulk Selling App
  • Enterprise API Access

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Thinkific Pros and Cons

Pros

  • Thinkific does not take any transaction fees. When a sale occurs from your products, courses or memberships, funds are immediately available for withdrawal.
  • Thinkific has a fully realized free plan. It has all the core features available and acts like a paid plan. There are no restrictions, but if you’re serious enough you can sell courses through the service with no upfront investment. Thinkific vs Zippy
  • Thinkkific’s drag-and-drop builder is super easy to use, and even non-tech-savvy people can use it. You can upload multiple media types to create different and exciting lessons and courses.

Cons

  • Some aspects of Thinkific aren’t as user-friendly than expected. Some creators have acknowledged this.
  • There is a huge lack of marketing features in the service. Their email marketing capabilities are very basic and far behind those of the competition.
  • The customization options and designs available through Thinkific are very limited. There are only a handful of themes that you can choose from. With these options, it is hard to create a website that stands out among the rest.

Thinkific Verdict

Thinkific is an excellent choice for course promotion and course creation. Its price is entirely reasonable, and the features are as good and easy to use as most of its competitors.

For those who are just starting out, the free startup plan will be a great help. It will allow them to get a feel for how things work. Thinkific vs Zippy

In my opinion, providing a free startup plan is actually a mark of confidence on the side of the service. They believe their product is of use and are willing to let the public try it.

Looking at Thinkific’s free plan, too, you can say that it is very bold, and the limitations are pretty understandable. This is not like other free plans of other products. However, there are still things you can do with it.

Thinkific’s Course Builder is very intuitive and easy to use. You can quickly see what you need to do and which functions are what. As for the more complex side of things, Thinkific provides enough prompts to guide you through the process.

This can be a tricky side. Too many prompts can overwhelm novice users and cause frustration for those who are already proficient.

One thing to note, however, is that some experienced users might find Thinkific too simple for their taste. But that is just nitpicking. At the end of the day, Thinkific’s course builder is fast, easy, and responsive, and that’s what most people need.

For their Site Builder, Thinkific also chooses to keep it simple. It is not like a standalone platform. However, in keeping with their philosophy, it is simple to use and can easily be grasped by beginners.

It has impressive editing capabilities, making it ideal for creating tutorial and training websites. Aside from that, it is an excellent tool for adding training pages to existing websites.

The only thing lacking is more themes to cater to more people and their different tastes.

Lastly, on the marketing side of things, this is where I feel Thinkific falls short. Just looking at the bare bones structure of their Email marketing can turn off marketers, and marketing Thinkific’s courses can be an uphill climb without resorting to third-party integrations.

As for their payment options, it would be better to have more options other than Stripe and PayPal.

However, not everything is grim-looking though. Thinkfic still has some clever tools that help you monetize your courses. With a little creative touch, you can sell your products and courses. This requires more effort than normal, but it is possible.

Thinkific Frequently Asked Questions Thinkific vs Zippy

Can You Build an Entire Website with Just Thinkfic?

Yes, you can!

Thinkfiic gives you the freedom to build your entire online education business. You can easily create courses, websites, and your entire brand on one platform. Thinkific offers builders that can be used to build, market, and sell online courses.

How can I allow my students to access my course content while offline?

It is up to you.

Remember that students may need assistance logging in to your courses offline. That said, you can offer your courses to be downloadable. You can do this on content such as video files, audio files, and PDFs. Your students can download these to their devices and access them even offline.

Who owns the content published on Thinkific?

Any content built into the Thinkific Platform is the sole and exclusive property of the creators.

Thinkific has no intellectual property rights and will not claim them. Everything published and built on the platform belongs to its creators.

Thinkific vs Zippy

thinkific-vs-competition

They existed even before 2019, B.C. (where B.C. stands for Before COVID), Online Course Platforms were already a thing. Even then, they were made for the same purpose, to create and sell online courses.

The majority of courses back then were more niche-oriented, such as leadership seminars, wholesomeness and self-help classes. There were also classes and courses that covered normal topics.

These classes were designed to bring education to the most convenient and comfortable places.

People who were housebound due to multiple reasons (maybe childcare or health problems) could keep studying and learning despite not being able to go out. Due to its flexibility, people who are unable to attend school regularly due to scheduling conflicts or duties could still complete courses.

Then the pandemic happened, and everything else was forced to shut down. However, people still needed to learn, and online course platforms and other eLearning platforms made it possible for a lot to continue their studies.

The industry saw a 221% rise in course creators using one Course Platform during the initial stages of the pandemic. This growth may be shared across multiple online platforms.

Everybody from Entrepreneurs and solopreneurs to human resource professionals and proper educational institutions has used a course platform or two during the pandemic.

Not only that, but the pandemic also showed the potential of these platforms as a way to earn extra profit. They say that knowledge is wealth. Online courses platforms have given this maxim legs and allowed people to convert their knowledge into wealth.

Nowadays, there are countless online courses people can partake in. From the usual life coaching stuff about making your life better to tutorial classes of the usual academic subjects like Algebra. Even to courses about making your courses more profitable.

Online courses are all the rage. The next question is how you plan to share the treasure you find in your head with the world.

thinkific-logo
Ross Herosian has posted a video review on his YouTube channel Tricycle Creative. For those who like a visual experience, You can still read our article below to get a complete overview of Thinkific. It also compares it with some other competitors.

Thinkific: Your Go-To Online Course Platform Thinkific vs Zippy

The Thinkific Overview

Thinkific is one the most popular options for selling, hosting and building your courses.

Thinkific is unique because you can feel that they are passionate about what they do. It is clear that they are more concerned with providing the best learning experience possible to creators as well as their audience. They also understand that making money is important to maintain the business.

How could you not? It is one of few online courses platforms that offers a free full-service service. Thinkific offers a free service that is just as good as the paid lower-tiered.

This makes the platform perfect for newcomers as they get to experience what it’s like to build content and courses, as well as the overall flow and environment of the industry. The free plan lets users see what they’re about to do without making any investments.

The only limitation of this free plan is that it only allows you to create one course and one course, and in my opinion, that is generous enough.

Thinkific does not take any transaction fees when a user sells on the platform. All the profits go to the content owner.

Thinkific ensures that all profits are immediately available after they have been sold. That means that course makers and content creators can use their earnings directly, with no need to wait for a quote or a certain threshold to reach before being able to touch the money.

This just proves how much Thinkfiic thinks of its customer base.

Thinkific Features

Let me start by saying that almost all online courses platforms have the same features. The course builder is first, followed by the website builder to create your courses and finally the marketing features.

They are all the same except for how they work and some other unique features. These are the features that Thinkific is known for.

Thinkific’s main focus is their ability to create course curriculum. The creation part of Thinkific’s features is the most important. They ensure that online courses are as interactive as possible.

The user interface of Thinkific is easy to use. It is intuitive and logical. It is easy to navigate. All other features can be accessed through a sidebar menu. They are properly classified to where they are, except for occasional hiccups. Thinkific vs Zippy

Users who love to check on analytics and performance will love this interface, as everything is placed and organized neatly on the dashboard.

From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.

We can make the interface look a bit more appealing if we have to.

Thinkific is primarily focused on course creation, as mentioned previously. The platform makes course creation easy. Thinkific lets you try all the features of the course creator even if it is a free plan.

You can also include many media types in this course builder. These include content, quizzes, surveys, assignments, pdfs, and student discussion areas to allow peer-to-peer interaction.

Another highlight is the scheduling of course content and some automation in drip-feeding content.

The marketing features of Thinkific are where I fear the platforms will fall flat. Don’t get me wrong. It contains everything you need to market and promote your courses.

That’s not all. Compared to the competition, Thinkific’s market features are a bit lackluster. The most glaring aspect is that it doesn’t have a built-in sales funnel builder. Overall, checkout is quite clunky.

You can’t do much about it because it is so limited in customization.

Even email marketing features lag behind the competitor. It is very basic and you can only notify your students about new products or courses, send them progress reports and update them on their course status.

Thinkific can also integrate third-party apps. Rather than band-aids, you can consider these third-party apps as bandages to fix some of Thinkific’s deficiencies in the marketing department.

Thinkific integrates five of most popular email marketing platforms, including Aweber and Drip with email marketing.

I guess it makes sense, given the platform’s repeated promises of focusing on course creation. It would be wiser to pour all resources into ensuring they got that part right and get third-party apps to tackle the marketing part.

Thinkific Price

Although I’ve already spoken highly of Thinkific’s Free Plan, it’s still a limited plan and far less than Thinkific’s paid plans. It’s not like the rest of the competition.

At a cheaper price point, Thinkific allows users to make an unlimited number of courses and enroll an unlimited number of students in these courses. This is in keeping with their mission to focus on education. Thinkific vs Zippy

As such, if you want to use a more affordable plan and have many content ideas you think will sell, Thinkific should be one of the best matches for you.

Free Start Grow Expand
$0 per month $74 per month $149 per month $374 per month
Create and launch your product using a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • 0$ transaction fee
  • Support via Chat Bot and Email
  • 100% content ownership
  • Drag and drop course builder
  • Simple to use website themes
  • Fully integrated e-commerce
  • App Store
-Add products to your business and create a cohesive learning experience for your students

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • Transaction fee 0%
  • Includes all free features
  • Custom domains
  • Coupons and discounts
  • Assignments
  • Bundles and add on packages
  • Payment plans and memberships
  • Live lessons
  • Affiliate selling
  • Advanced course – building options
  • Advanced Courses at Thinkific Academy
A complete set of tools is available to help you increase your sales.

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • 0% transaction fee
  • Support by phone and email
  • All Start Features Included
  • Take out the Thinkific brand
  • Bulk emailer for students
  • Bulk enrollments
  • API access
-Optimize your workflow and create a premium experience with a platform designed to scale

 

  • Unlimited courses
  • 10 Communities
  • 5 admin
  • Unlimited students
  • 0% transaction fee
  • Priority phone support
  • All Grow features included
  • Custom SSL Certificates
  • Priority Support

Aside from these plans, Thinkific also has a more advanced and bespoke plan called Thinkific plus. Thinkific Plus takes the best of Thinkfiic, makes it powerful, scalable and simple-to-use, and then adds more.

It still dedicates itself to teaching, lecturing, and supporting students.

You will need to contact the sales team of Thinkific Plus to request this upgrade. You will discuss with them the tools you need to make the most of your platform. You will also discuss the cost of this upgrade with them.

Each Thinkific Plus plan is unique, and as such, different Plus plans might more or less have different costs. One this is sure, though. Thinkific Plus will offer you all the benefits of the most expensive plan, plus these extra features.

  • Unlimitted Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Build a Customer Success Team
  • Multiple seats and Tiered pricing checkout
  • Email white-labeling
  • Single Sign on
  • Bulk Selling App
  • Enterprise API Access

man-seriously-staring-at-laptop

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Thinkific Pros and Cons

Pros

  • The Thinkific free package is permanent free. This isn’t a glorified trial. It is a free account, with the only limitation being the number of courses you can take.
  • Thinkific doesn’t charge transaction fees for any sale. Content creators own all earnings. These funds can be claimed and used by creators as soon as they are received in their accounts.
  • Thinkific is flexible when it comes to payment options. They offer different payment options for different types and types of students.
  • The limitation for the number of courses is removed in all instances of Thinkific’s premium plans. In fact, users can create an unlimited number of courses and enroll an unlimited number of students in these courses.
  • In terms of interface, Thinkific has one of the easiest to understand. With most options logically placed and easily located. Users just starting can easily understand how things work in this interface.
  • Speaking of easily getting the hang of, Thinkfic’s course builder is similarly easy to use. You can also choose from many course materials to make your course more engaging and exciting.
  • In the name of engagement, Thinkific also gives you the ability to put incentives such as leaderboards, awards, and scores to motivate your students.

Cons

  • Not everything in Thinkific’s tools are user friendly. You may need to take some time and read guides to learn how to use the tools.
  • It is difficult to recommend Thinkifiic for those who are more interested in promoting the platform’s marketing capabilities. You will need third-party integrations to get a better experience.
  • Despite Thinkific having one of the most intuitive user interfaces, it looks outdated, and there are times when the experience can be clunkier than expected.
  • There is a distinct lack of customization options within the platform. As such, it is not impossible to find other websites that may look the same as yours. Thinkific vs Zippy

The Thinkific Summary

Thinkific is one of the best online course platforms in the market today. I would easily recommend it to beginners and those looking for a more course-focused platform. It is still competitive with other “advanced” and more feature-rich platforms, despite its shortcomings.

My opinion is that its greatest strength would be its commitment to providing the best course experience possible and a free plan. As for its weakness, Thinkfiic has already provided some kind of solution to it. Any problems with the platform can be fixed by integrating third-party services.

You’re searching for an online course creation tool that creates courses from scratch. You can never go wrong with Thinkific.

Kajabi Versus Thinkific

Kajabi Overview

Kajabi is a widely used platform for running an online course business. It is primarily focused on productivity and selling. It provides tools that are geared towards simplifying your operations.

Some of Kajabi’s highlights include automations, pipelines, email marketing, and a mobile app.

The platform allows you to sell a variety of products. Apart from courses, there are many other options. You can also sell memberships, communities and podcasts.

Kajabi has many marketing features. It’s no surprise that they have sales funnels, email marketing, and automations. This allows Kajabi users to sell their products more easily.

As such, Kajabi is one of those rare products where the “all in one” platform fits. It’s a course-creation platform that offers more than just decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.

That said, not everything is good in Kajabi land. It has one of the most expensive platforms on the market. The lowest plan is $149 per month. What’s more, is that these are not unlimited plans. The lowest plan allows you to sell only 3 products.

Aside from that, Kajabi is not as feature-rich, especially in the gamification and community engagement department. These issues might require third-party integrations.

Kajabi Features

Kajabi boasts about being one of the better platforms. Even more, they have one of the most expensive courses in the market. It is not surprising that customers have high expectations for the product. Thinkific vs Zippy

Let’s now take a look at the Kajabi interface and see how great they are.

At first glance, Kajabi’s interface is pretty normal. It is neat, minimal, and feels very modern. Most of the available features can be accessed through 3 to 4 clicks. For easier accessibility, the page has a search assistant to quickly find the features and the tools inside the application.

Kajabi’s pages also load faster. It provides for a smoother experience and does not get in the way of your work.

Kajabi offers a variety of course creation options. You can create mini-courses, online or drip courses, as well as creating your own. You can choose among these types for whichever suits your needs. (i.e. long courses for long content, mini-courses for product launches).

For easier building experience, Kajabi provides blueprints which are akin to templates. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.

These courses could also be organized into subcategories, posts, and categories. As such, it would be very easy to organize your content neatly and properly. They can be arranged according to their content and types. You can have text and slideshows in one place, and audio and video in another.

As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.

Kajabi is a strong and comprehensive marketing tool.

Of course, it has the usual stuff of providing coupons in a flexible manner, which as we have established, is an old, tried and tested marketing strategy.

If you want to market through email, Kajabi has a powerful email marketing solution that is already built in the platform which has plenty of features in and of itself. You can even have email templates ready for the different functions you want it to.

Another conversion tool they possess are their pipelines, which can help you convert more customers and increase your sales. These are easy to use, and the platform even provides templates that customers can easily access.

Kajabi also has a dedicated affiliate program for users of a higher plan than the basic one. This feature makes the entire process extremely simple and easy. It organizes both affiliate links and affiliates in its own category, making it easier to track down and find them.

Kajabi’s lack of an integrated payment solution is the main problem. Instead users will have to rely on the integration form other payment gateways such as Stripe, Paypal, BitPay, Authorize.net and others.

This is a huge disappointment considering how poor their marketing tools and how adept their checkout at upsells, bumps offers, downsells is.

Overall, while its not perfect, Kajabi offers a lot of features that are both geared towards marketing as well as course creation. As such, it is easy to see that these features are good for almost everybody who are serious about making an online business.

Potential users must be prepared to pay a high price for these tools.

Kajabi price

Kajabi is undoubtedly the most expensive course creation service in the market. The cheapest plan is $149 per month, and it doesn’t include unlimited courses. Thinkific vs Zippy

If you feel that Kajabi’s high price and more advanced features such as automation are something you really need, then you can choose to purchase it.

Basic Growth Pro
$119 monthly billed annually $159 per month billed annually Monthly payment of $319
  • 3 products
  • 3 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • 10,000 contacts
  • 1000 active customers
  • 1 website
  • 1 admin user
  • Kajabi University
  • 0% Transaction Fee
  • Webinars and Events
  • Ready-to-use Templates
  • Ready-to-use Templates
  • Assessments (Quizzes & Surveys)
  • 1 Call to an Onboarding Specialist
  • Chat Support
  • Automatizations
  • 15 products
  • 15 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • 25,000 contacts
  • 10,000 customers currently active
  • 1 website
  • 10 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars & Events
  • Ready-to-use Templates
  • Assessments (quizzes & surveys)
  • 1 Welcome Call with an Onboarding Specialist
  • 1 Check-in Call with an Onboarding Specialist
  • 24/7 Chat Support
  • Automated systems
  • Kajabi branding can be removed
  • 100 products
  • 100 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • 100,000 contacts
  • 20,000 active customers
  • 3 websites
  • 25 admin users
  • Kajabi University
  • 0% Transaction Fee
  • Webinars and Events
  • Templates Ready for Use
  • Assessments (quizzes and surveys)
  • 1 Welcome Call with an Onboarding Specialist
  • 1 Check-in Call with an onboarding specialist
  • 24/7 chat support
  • Advanced Automations
  • Kajabi branding can be removed
  • Affiliate Program
  • Code Editor

Kajabi Pros & Cons

Pros

  • Kajabi, as its name suggests, is an all-in-one content creation and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.
  • Kajabi provides blueprints and templates to help you get started on your project.
  • Kajabi allows you to sell other digital products like coaching, webinars, communities, podcasts, etc. This is also a great place to do this.
  • Kajabi also includes an assessment function that allows students to grade their performance and monitor them. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.
  • Kajabi’s accessibility is pretty good thanks to its mobile app, which students can use to access classes and lessons whenever and wherever they are. You can even set up notifications to receive alerts.
  • Kajabi also has a membership feature that allows users to create and sell membership options to their customers. This feature can be used by users to offer additional and exclusive content.
  • Kajabi’s automation feature can automate the purchase of offers, post-completion of courses or memberships, assessment completion, as well as other tasks. To be more precise, users can use conditional filters.
  • Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.
  • Kajabi’s Email marketing is one of the best in the business. It includes various email templates that can be used in different situations. Kajabi has the ability to automate email sequences using triggers or actions. Thinkific vs Zippy
  • Kajabi’s pipeline feature makes it possible to have various OVO funnel templates. The pipeline features automate the selling of the products and “funneling” your customers to where you want for better conversion rates.

Cons

  • Kajabi’s pricing is not to be laughed at. It starts at $149 per month and does not even offer unlimited course creation. It only offers 3 products as well as 3 pipelines
  • Kajabi doesn’t offer certificate of completion for courses, which some users would like to have as proof that they took the class.
  • Kajabi has no page templates for designing landing pages, thank you pages, checkout pages, forms, and other pages. This means that users will have to create all pages from scratch using the page builder. As such, it will be very difficult for new and non-tech users.
  • Kajabi doesn’t offer a guarantee badge on its checkout page. A guarantee badge is a great tool to increase conversions. Buyers are assured of the product’s quality by obtaining a guarantee.
  • Kajabi has no local payment gateway. You must rely on Stripe and Paypal integrations to take payment from orders.
  • Kajabi has some great features but it still lacks some key features, particularly in the community section. It does not have community engagement or gamification features.

people-having-online-meeting-while-wearing-mask

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Kajabi Summary

Kajabi is undoubtedly a giant platform for course creation and marketing. They have the most advanced tools for marketing alone.

They have the tools that provide a great marketing experience. Users would love to have their pipeline and automation features if they want to convert at a high rate.

Kajabi has its faults, however. For one, it lacks features that help you connect with your students and customers. These features allow you to create a great community. Thinkific vs Zippy

Kajabi is also pretty expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.

Overall, Kajabi is a good creation platform with advanced marketing features. It is perfect if you are looking for a platform for its marketing features. Although it is a little expensive, Kajabi’s features are well worth the cost.

Podia Versus Thinkific

Podia Overview

Podia is another popular digital content-selling platform. Podia is a powerful platform with strong marketing features. Online courses, coaching, webinars and community are just a few of the many products that you can sell through this platform.

Furthermore, Podia is one of the cheaper digital content-selling platforms in the market. In fact, it might be among the lowest prices. However, it takes a percentage of the profit whenever you sell. This might be their way to offset the high price of its powerful features.

Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.

couple-looking-at-laptop-happily

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Podia Features

In terms of features, Podia has loads of them.

Podia’s interface is clean and minimalistic. It is designed to have all the other features accessible within 3 clicks. In fact, it is so simple that the learning curve for using Podia’s interface is almost non-existent.

This makes it very user-friendly. Accessing or reaching the information you desire or need is easy with no additional steps or terms. Podia can access almost all functions from its dashboard.

Podia allows you to upload files that will be used as building blocks for your lessons. You can include text, embeds, quizzes, coaching, and files in a course. With some imagination, you can create interesting lessons with the platform that is given to you.

That said, This course creator can be lacking in some parts. Podia supports only a few lesson types, which is a major difference to other platforms. Furthermore, it does not have a proper assessment feature to help you monitor student performance. Thinkific vs Zippy

It also supports multiple platforms thanks to its powerful embed tool. These websites include:

  • Video hosts such as Youtube, Vimeo, and Dailymotion
  • Music and podcast platforms such as s Spotify, soundcloud, and podbean
  • Slideshow platforms like speaker deck, presentation, google slides, and slide share
  • Social media sites such as Twitter, TikTok and Pinterest.
  • Form Builder websites such as Google Forms, Typeform, and Paper Form
  • Coding websites such as Github and Codepen

One of the more recent additions to Podia’s courses is the ability to give certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. However, Podia only has one type of certificate for now. They cannot still customize and design your certificates.

Podia’s marketing focus is on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This makes Podia an excellent choice for marketers looking to sell products on a smaller site.

Nevertheless, not all things are perfect. Podia’s weak point is its email marketing. It only offers the basics. Although it allows you to send email broadcasts and campaigns, some of its features are missing such as split testing or personalization fields.

People looking for automation features may also have lost their chance since Podia’s isn’t as advanced as theirs.

For payment processors, Podia has a local payment gateway. That said, you will need to connect your bank account or PayPal account to payment processors. You can integrate with Stripe or PayPal for a simpler solution.

Your audience can use their credit cards at checkout. These usually are processed within 2 days and will be credited to your bank or PayPal account. Thinkific vs Zippy

Podia Price

In terms of pricing, it is one of the cheapest there is in the market. The platform recently added a free plan. While this free plan does not offer much, it is still a good way to figure out how Podia works.

No cost Mover Shaker Earthquaker
$0 per Month $33 per month $75 per month $166 per month
  • Transaction fees of 8%
  • Full website
  • Email Marketing
  • Chat Support
  • Community
  • 1 Download
  • 1 Coaching Product
  • Create Courses
  • Draft webinars
  • There are no transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited Downloads
  • Unlimited coaching
  • Unlimited Courses
  • Create webinars
  • There are no transaction fees
  • Visit the full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited coaching
  • Unlimited courses
  • Unlimited webinars
  • affiliates
  • There are no transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited Coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • Priority Support
  • Onboarding calls

Podia Pros and Cons

Pros

  • Podia’s strongest point is its clean and crisp UI/UX. It’s very user-friendly and doesn’t require any training. It is easy to set up for users of all tech levels.
  • Podia can serve many purposes and be a one-stop shop to meet all your needs. You can sell various digital products such as courses, memberships, webinars, bundles, community, and other digital downloads.
  • Podia also offers a free plan that allows you to sell unlimited products and courses. That means as long as you have the energy and the idea, you can create as many pages for your courses and products as you want.
  • Podia allows you to upload unlimited videos for your content. The platform provides unlimited storage and bandwidth, which is why this feature is possible. This way, you don’t need to use Vimeo or Wistia.
  • Podia offers an affiliate program that you can use to reach your audience. This is only available for Shaker or Earthquaker plans.
  • Despite providing only the most basic functions, the built-in email marketing tools are enough to support broadcasts and campaigns.
  • Podia has supported a pre-launch mode among its marketing features. It can create buzz around your products and get early email customer conversions. Thinkific vs Zippy
  • Except for the free plan, Podia charges no transaction fee on sales.
  • Podia has a new feature that allows content creators to give certificates, community, and quizzes. Even the community area can be used to create memberships.

Cons

  • Their email marketing only provides the basic functions. Especially in its email composer, which lacks personalization fields. Other features that the tool does not have include templates, drag-and-drop editor and other features.
  • The platform lacks course compliance features.
  • Podia also does not have many customization features. It lacks custom CSS/HTMl customizations. Expect to have generic-looking websites when using Podia.
  • Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
  • The free plan does not allow you to host more than one product. There is also an 8% transaction charge.
  • Podia does not have any course blueprints.
  • Podia supports only a handful of lesson types. It lacks support for some types like Adobe Captivate, Articulate Storyline, and HTML 5 Content, among others.
  • It has some good marketing features but it is still lacking others. These include cart abandonment, downsells and order bumps.
  • Podia does not have a mobile app, which can limit its user base or access, given how much the world has depended on smartphones and tablets. Thinkific vs Zippy

Podia Summary

Overall, Podia is an acceptable platform for hosting your content. This is pretty true especially given the price point it is offered.

Many people might believe that Podia is a value-for-money company. It isn’t true. Podia offers a lot more with what you pay for it. You can make impressive courses with enough creativity and great ideas and sell them for a fair price.

It is still an all-in one platform, despite its limitations. It is perfect for a lot of people. It is ideal for content creators, marketers, teachers, and other people who target marketers. Podia will be able to serve their needs if they need to.

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Kartra Versus Thinkific

Kartra Overview

Kartra is a different product from the others listed above. Kartra is completely different to the other products in this review.

We offer a platform that allows you to sell your products, instead of creating courses. It is also a marketing platform.

Kartra should not be considered a website in its own right or your product’s.

Rather, you should focus on its strengths and use them to sell products, services, and membership for your proper sites.

Kartra can be used to create and sell digital and physical products. It allows you to sell an unlimited number of them and different kinds of products. It also allows you to choose from multiple pricing options, which will allow you to set a more flexible price.

Kartra Features

Since Kartra is a different beast altogether, we might focus on features not found in most course-building websites. Kartra might not have a course-building website.

Katra lets you sell multiple products, as we mentioned previously. Each account can sell unlimited quantities of products and offer them at any price.

Kartra’s focus is on lead conversion and marketing to maximize its users’ profits. One of their key features is funnel construction.

Funnels literally mean a “funnel” for sellers to direct potential customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Thinkific vs Zippy

Kartra makes funnel construction simple. If you have previous experience in the field, you can create one yourself. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.

For personally built campaigns, you can also choose to share them with other Kartra members. Your campaigns can be marketed and sold to make money.

Kartra handles all the payment and billing processes needed, so you can focus on better funnels as you gain experience.

Kartra also has page-building capabilities, and it is surprisingly powerful. Users can create product pages, checkout pages, and opt-in forms with these features. You can even use professionally designed templates to speed up or start the process.

These pages can also be optimized for desktops, tablets, and mobile devices. You can host these pages on your domain or on Katra itself.

They are not yet able to host the full functionality and features required for a website. Even Kartra feels it themselves, as they wouldn’t allow you to host those pages in your domain otherwise.

The marketing features are to be considered as Kartra’s shining jewel. It has all that is needed for email marketing.

First, it can send broadcast messages either by email or SMS. However, this will require you to integrate with any available SMS gateways.

Kartra can also use automation to create email sequences. Drag-and-drop visual sequence builders make it easy to create them. Once you’re done, the program can run on autopilot.

Behavior-based automation is another feature that makes the platform unique. This powerful tool allows you to send emails based on the recipient’s behavior. This allows you to relax after all the work has been done.

Kartra Price

Kartra’s price is steep for a platform focused on marketing and lead conversions. However, depending on your needs, the price of Kartra’s plans may be worth it. Thinkific vs Zippy

Kartra offers advanced features that aren’t available in other products.

Starter Silver Gold Platinum
$79 per Month when you pay annually $149 per month when billed annually $229 per Month when you pay annually $379 per month when billed annually
  • You can get up to 2,500 leads
  • 1 custom domain
  • 15,000 emails per month
  • 50GB bandwidth
  • Host 100 pages
  • Host 50 Videos
  • Create 2 membership websites
  • Add 1 additional team member
  • Connect 1 helpdesk
  • You can get up to 12,500 leads
  • 3 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimited products
  • Unlimited membership sites
  • Unlimited team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 25,000 leads
  • 5 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimited products
  • Unlimited membership sites
  • Unlimitless team members
  • Unlimited helpdesk
  • Kartra agency
  • Up to 50,000 Leads
  • 10 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimited products
  • Unlimited Membership Sites
  • Unlimited help for team members
  • Unlimited Helpdesk
  • Kartra Agency

Kartra Pros and Con

Pros

  • You don’t need any external marketing integrations. Kartra has it all: built-in email marketing, automation, sequence builder, and other essential features needed to perfectly market your products
  • Kartra offers an automatic translation feature for its checkout pages. It works based on the user’s geographic location. In this vein, it also supports different currencies.
  • Kartar allows you to drip content or vary access to different levels, if you have an existing membership site.
  • There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
  • Kartra includes an agency feature that can hold multiple client accounts. This feature allows you to manage multiple websites from one dashboard.

Cons

  • Some might feel that Kartra’s pricing is too high for the quality of what they offer
  • There are no plans that offer unlimited integrations
  • Kartra’s interface is quite slow and might get frustrating to use at times. Thinkific vs Zippy
  • Even Kartra’s pages can load slow
  • The number of features can be very difficult for beginners to get used to.

Kartra Summary

Overall, Kartra is a powerful all-in-one platform for sales and marketing.

There are many tools and features available that will allow you to create engaging and compelling promotions and products.

It is not a course builder, and certainly not a website creator. As such, If you use Kartra, ensure that you are doing so in conjunction with a proper website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.

However, if you take the plunge, you might just get your money’s worth and more.

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Overall, Verdict Thinkific vs Zippy

When you are interested in joining the industry, course builder websites can be very useful.

As with most markets and industries, there will be a lot of platforms that will offer the service that you need. In the case of course building and selling, we have Thinkific, Podia, Kajabi ( and a little bit of Kartra), among others.

In a market-like course building, these platforms will offer almost identical services. Their differences will be minimal at best. Of course, some might excel in one aspect or another.

The key to finding which product you should use is to decide on the direction of what you want to do. Find the platform that aligns with your goals. You will likely find their features most helpful to you.

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