Thinkific vs WordPress

thinkific-review

We are all familiar with the saying, “Knowledge is power.” Having its roots in the Latin: scientia potentia est, it holds just as true today as all those years ago.

Knowledge is what makes us more powerful than other creatures. While eagles and other intelligent creatures may have better vision than humans, we have been able to see more by understanding the workings of the world.

Although the example is a bit extreme, you get the point. The human race has won our place in the food chain due to our sheer knowledge and ingenuity.

It is therefore beneficial to share the knowledge we have with others, so that this knowledge does not become a burden on our minds and make us forget. After all, for knowledge to grow and develop, it must be shared and evolved.

It is great to share your knowledge and ideas free of charge, but it is also fine to sell it. After all, Knowledge is Power, and power can be money. The knowledge owner has the final say in what happens to it. That is the beauty of it.

The only way to “sell” knowledge for years was to either directly or indirectly tutor the buyer.

This ability to share what you have learned has been made possible by the internet. Even those who have no teaching license or do not know how to write books now have the ability to share their knowledge.

The kinds of things being taught around have also been busted wide open. Whether for good or for bad, people can teach others how to make or do the most mundane or nonsense of things through multiple platforms like Youtube or TikTok.

Online education is not the only option. This is where online course platforms come in.

thinkific-logo

Here is a video review by SoftwarePundit for those who like a visual experience. You can still read our article to get a complete overview of Thinkific.

Thinkific: an Online Course Platform Thinkific vs WordPress

Thinkific is a top choice for hosting your online classes. A Learning Management System (LMS) creates, promotes, and sells your courses online.

Thinkific was founded in 2012 by a group entrepreneurs who wanted to create an environment that would allow students and instructors to learn and teach.

They were fortunate to find a solution to their problem. Thinkific became an effective solution for creating, managing, and marketing online courses. Thinkific also did it easily, as even those without technical knowledge could use the platform.

This ease of use makes Thinkific essential for online course creators. This allows the users to focus on one thing and one thing only: content. Good content is what drives students and teachers to engage.

As such, Thinkific provides plenty of features to help facilitate that promise. Later, we will look at these features and see if they really live up to the hype.

Thinkific Benefits

Thinkific is not the only platform that is a decent course maker. Many LMS and CMS can do the same job as Thinkific. We would be remiss if this were not mentioned.

What is it that makes thinkific such a great platform?

  • Thinkific doesn’t take transaction fees, unlike many other platforms. Thinkific instantly makes your funds available to withdraw whenever you make a sale. So when it comes to sales, Thinkific makes sure that whatever is yours is absolutely yours
  • You can try Thinkific’s core features and have a feel for the environment through its free plan. Although you are only limited to uploading 3 courses, you can have unlimited students enrolled in it as well as host most of the core content that Thinkific allows
  • Thinkific’s drag-and-drop builder makes it simple to create an online course. This is in keeping with their commitment to letting content creators concentrate on the content. Thinkific supports multiple types of content such as audio, video, PDFs and quizzes.
  • Thinkific also allows you to play with your course engagement by giving you various capabilities. You can organize groups, schedule content and send them via drip-feed. They also lock them with prerequisite lessons.
  • You can also engage with students via Thinkific’s multiple channels. You can email them their progressions, engage them in discussions, and give them awards. And even have them compete with the leaderboard.

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Useful Features

Thinkific features are almost identical to other course builders. The only exceptions are a few differences here and there. This is mostly how they handle some specific sections of the whole experience. These features include:

  • Easy to use course creator

To be honest, this is not really a unique feature as most online course builders will already have this feature. It will be very difficult for a course builder to compete on the market if they don’t offer a user-friendly option.

  • Drag-and-drop web page builder

Like the course builder, drag-and-drop page builders are standard issues for these kinds of services. Course makers need to market their courses. It is essential that they have the tools and resources to market their courses. Similar to Thinkific.

  • Promotion and marketing tools

Thinkific, a course builder, should also be able to offer coupons, as well as the necessary email and affiliate marketing tools.

  • Flexible payment options

Without multiple payment options, all of your marketing tools will be useless. It is ideal to have more than one payment option. This removes any friction for potential customers and makes it easier for them to pay you.

  • Reporting

Analytics is key to content creation. Analytics is the only way to discover your approach and your weaknesses. This feature is offered by Thinkific to help users decide the direction of their content.

Do they need to continue making tutorial videos that include direct examples? Or should they just give instructions? Without proper tracking of revenues, engagements, business performance, one cannot determine the best course.

  • Student support and communities

Having a good community that consumes your content is a good way to build up returning customers. It is also a great way to brand your company and increase engagements. Remember, good customer support and community greatly improve customer retention. These features are a great way to get it done at Thinkific.

  • Tools to train the trainer

Although we are in the business selling knowledge, it’s a good idea to have our own. Selling and course building are two different things. Many people who try Thinkific may be unfamiliar with the process and will stumble around until they feel at ease.

These newbies, as well as veterans, have the opportunity to benefit from the tried-and-trued knowledge of Thinkific. This allows them to speed up the creation of courses and makes it easier for new users to use the app.

  • Thinkific App Store

Apps and programs can be purchased at the Thinkific App Store. The best thing about the AppStore is its community-made nature. As such, it is an excellent place where fellow content and course creators get together and discuss things along with Thinkific developers.

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The Thinkific Course Builder: Is it Good?

The only way to determine the quality of a course builder’s service is to actually test it.

A course builder service will only be as good as its main builder. If they don’t have a well-functioning course building system, then what can we expect from them about secondary and additional features?

Thinkific offers a “Get Started” checklist to help you get started with course building.

Create Your First Course

Upon starting your first course, you will be presented with a draft called “Your First Course” for you to use.

This file opens the first-course builder interface. The layout is easy to follow. Course content is divided into Chapters and Lessons.

To begin creating lessons, you only need to click the aptly named “add Lesson” button and pick a content type.

Content types can be either of the following:

  • Video
  • Audio
  • Text
  • PDF documents
  • Slideshow presentations
  • Webinars and live zoom lessons.

You can upload any of these files as your lessons. If you want, you can add multiple course content and upload them using the Bulk Importer. You can also copy old lessons from other courses using the “Copy Lessons From” button on Thinkific.

Choose the Course Type

You can choose the course that Thinkific is currently building. The service also provides pre-formatted, professional-looking templates which can be used to create the course content.

While you can have perfect flexibility by using a blank template, these course templates can be extremely helpful when doing your job in a hurry or when you are just beginning to make courses.

Some of these premade course types include:

  • Mini-course: These are course templates designed to create short and fast courses such as tasters and freebies.
  • Flagship Courses: These are the courses that make students and audiences take your courses or keep them always coming back. Each lesson is constructed in a way that is easy to progress and navigate for students.
  • Pre-sell course: Pre-sell courses help you sell your courses. These courses can serve as short tests or as a way to get your course noticed. This will allow you to tell potential customers about your courses. Thinkific vs WordPress
  • This template can be used to create a membership resource library for your subscribers. This will encourage your audience stay on your site even when they are looking at resources.
  • Webinar Replay: This is like the library template, except it is specially made for webinars and live lesson video recordings. This is perfect for your students who are late enrollees and for people who missed your seminars.

Customizing The Look of Course for your Students

Your students will be able to consume your learning resources in the Course Player. As such, you can customize how this course player looks in the “Settings” tab on the “Courses” page. Options include changing color schemes, fonts, or adding logos.

Here you can also add a description of the course and an image.

This part also allows you to preview your lessons in the course player. This allows you to see the views of your students on your lessons. As such, you can put yourself in their shoes and see the problem from their perspective.

You can assign assignments and track progress

Assignments, quizzes, and surveys are super handy as an additional way to engage your students. Aside from that, you can use it as an added way to rate your students. Thinkific vs WordPress

That said, assignments are only available for the PRO plan.

All in all, Thinkific’s Course Builder is easy to use. Especially when you are just starting, they will provide you with enough guidance on approaching your course.

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How to build an online course website

While the course builder is what you can consider the core of Thinkific, It is the Site Builder that serves as the foundation with which you can prop your courses.

The Thinkific Site builder shares the same characteristics as the other landing page builders. This allows you to sell your courses from your website or even if you don’t have a website yet.

The website builder is easy to use. This website builder was created with non-techy people and newbies in mind.

To start building your website, you start with:

1. Choose a theme.

When building your website, the best place is to pick a theme.

Thinkific offers three pre-designed themes templates. Each theme has its own styles, color schemes, fonts, and tweaked layouts.

All in all, these websites have good and professional designs.

2. Use Site Builder to Customize Your Online Course Site.

After picking a theme, you can customize it as you like. You can make your desired edits to the site builder and create an entire website. You can also create individual pages if you wish.

Site builders use drag-and-drop tools that make it simple to create a website from scratch. This tool can be combined with pre-made themes to create a professional-looking website.

And that is just the beginning. Your website’s potential is limitless. Your imagination is limitless.

3. Start a Training Website from Scratch.

Since we are already in the business of making courses, it would be a very good idea to proceed and build a training website to house your created courses. For this matter, Thinkific provides a great selection of pages for your perusal.

These pages are pre-designed and ready to be mapped into a complete course or training website. These pages can be used as building blocks for your website. These pages are worth mentioning:

  • Home Page: The face of your website. Where most relevant things should be found
  • These pages can be used as landing pages to help students approach courses. If you want, you can also make a course page that serves as a landing page for all the courses you offer in your “class”
  • Sign-up pages are where students and potential customers enroll in individual courses or join a membership Thinkific vs WordPress
  • Sign in Pages: This should be sued for subscribers of your website
  • Your student’s dashboard will be your starting point for signing in to your site. It is possible to design a student dashboard that makes it easy for students to access all the content on your website.
  • You can find payment pages, or checkout pages: Here you can place your payment options to subscribe or sign up for your class.
  • Coming Soon pages: These pages may look empty, but they can serve as teasers and previews for any upcoming pages, courses, offers, and even bundles you offer.

These pages can be used with your website in many ways. These templates can also be used to quickly create a website. These templates are a great way to skip the tedious part of selecting which template you want for your website. Thinkific vs WordPress

You can also create a customized page by clicking on the Custom Page link in the menus. This will allow you to design your page according to your requirements.

4. Edit individual pages

It is important to understand the structure of Thinkific Site Builder pages in order to properly design them. These sections can be customized easily and moved around.

Pre-built pages come with suggestions sections that will help you choose the right ones for your page. Simply click on “Add Section” to add more sections.

Thinkfic offers 23 pre-formatted pages sections. These pages are geared towards building high-converting pages. These high-converting pages include, but are not limited to:

  • Call to Action.

This is a crucial part of selling. This lets your would-be students and customers know how to sign up or buy.

  • ‘Smart’ Product and Category

This section provides a list of information that can provide your customers with automatically listed summaries of available products you sell.

  • Checklists

This section can be used for key messages and makes it easy to scan information with bullet points.

  • Frequently Asked Questions

Frequently Asked Questions are a common scene on most websites. These aim to answer all the commonly asked questions by the customer base. Thinkific vs WordPress

  • ‘Social Proof’

These sections are akin to testimonials and show off client experiences, comments, and reviews. They make a statement to show off what they get in the lessons, which in turn entices other customers to avail of your product.

  • Upsell

These sections help you promote other courses. This section is often found on the checkout page for one of your courses.

  • Instructor

This is where your instructors profiles can be added to the courses. This section gives students information about the teachers.

  • Pricing Options

Here you can submit your pricing options. This tells your students the cost of your courses and where you can pay for them. This is where you can also describe your bundles and what they include, as well as how much each one costs.

  • Video

You can add this section to your course promotion page to make a video advertisement.

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You can earn profit through your content by using your online course platform

Now we come to what is known as among the most anticipated parts of the review. How does the business side of Thnkific work? Is the service providing enough tools and resources to enable users to make a living from their hard work?

It is a fact that all online course builders and platforms today offer tools to allow teachers and students to promote their courses. They only differ on how much that platform focuses on.

Yep, that’s right. Some platforms are more focused on the conversion side of selling courses and creating content. Others, on the other hand, focus more on the business and promotion side of things and rely heavily upon integrations.

So on which side does Thinkific fall on? Let’s see how Thinkific handles promotion and business.

Promote Your Courses

Thinkific comes with marketing tools to help you make money from your content. Even users who are utilizing the free plan can try these features, albeit they only have access to the most basic of functions and are pretty limited in their scope.

Search engine optimization, or SEO, is one of these tools. Thinkific offers the necessary SEO options for free to plan users. This allows you promote your lessons in the simplest ways possible, making it capable of rising up the search engine results page.

Another feature available for free users is the ability to build free trial courses. It’s like giving your customers a free taste or sample. This is one of the best ways to show your audience who you are. Thinkific vs WordPress

Customers and potential students can get a glimpse into your content by allowing them to see it. This will give customers and potential students a glimpse into the workings of your content before they pay for it.

These promotional materials can be a great way to promote your products. They can even be used to compete with products that have been promoted too much.

We are not talking about the stuff that is free. You will unlock more marketing tools as you move up in the Thinkific pricing plans. Many of these enhance your ability to promote your course materials in the market. Some of these include:

  • Coupons

Coupons need no introduction. They have been used in many transactions for a long time. It is not surprising that they are being used in online marketing and business.

Thinkific’s coupon codes are digital codes that can be shared easily. They are utilized very well in Thinkific’s ecosystem. You can use a coupon at Thinkific’s checkout to instantly redeem it.

From a marketing standpoint, coupons can be set up and used to promote your bundles and courses. You can encourage potential customers to visit your courses by including a discount.

Thinkific also allows you to personalize your coupons. From setting the dollar or percentage amount for the coupon to setting an expiration date and setting the number of times, the coupon can be redeemed.

  • Sales Widgets

You can use sales widgets to link to other websites or social media to share your purchase links. These are extremely useful, given how much traffic you need to get your courses noticed in the first place. And let’s face it, you will need a lot of traffic.

You can’t expect traffic if your courses are new and you don’t have an audience. Even if you have a built-in audience, you need a fast and convenient way to link your courses and classes from other websites.

This is where social media comes into play. It is a given that almost everybody uses social media. You should find where most of the internet traffic comes from and try to divert some of those traffic to your website.

This is possible by using sales widgets that generate HTML code which can be easily pasted onto existing websites. Of course, this includes social media sites. Aside from that, these codes can also be sent as messages if you want to market that way. Thinkific vs WordPress

Another customization you can do with this widget is how it looks. You have the option to show a button or a button with a product picture. Or you can add text to match it.

  • Email Marketing Tools

Email Marketing tools manage newsletters and send out targeted promotions to subscribers. This tool is not used to convert new subscribers but to keep them. This tool can only be sent to those you already know.

In the case of Thinkific, their email marketing tools do just this…….. And not much more. Unfortunately, only existing students can be emailed about your courses. You can also notify them about new products and courses.

Not everything is bad, though, as if you want more features, you can use other email marketing tools such as Mailchimp, Mailerlite, AWeber, Constant Contact, ActiveCampaign, or ConvertKit.

That said, it would have been miles better if Thinkific had a better local Email marketing tool for users to use.

  • Affiliate Marketing

If you think your own marketing skills are insufficient, then you can opt to go the Affiliate marketing route and get experts and influencers to promote your courses.

The process is simple and straightforward with Thinkific. The steps include adding the affiliated person as a user and making him an “Affiliate” which you can find under “User Roles” in the Process.

You can also convert Thinkfiic users into affiliates by finding them through the same process.

Thinkific tracks the sales of bundles or courses by affiliates to check their performance and status. It also records the revenue. Thinkific vs WordPress

That said, paying the affiliates is done outside the system, so that’s a catch. The same applies to instructor revenue sharing.

Payment Options

All that marketing work will be for naught if you have no way of receiving payments or your courses. In this vein, Thinkific has Stripe as a card payment platform. Other ways include connecting PayPal for one-off payments.

You can also link your courses with a Shopify website. That way, you can get all the tools the eCommerce platform offers its users.

Thinkific’s payment options allow you to customize how you price your products. Customers can be charged with different payment options. You can also sell courses for a one-off fee.

You can also offer membership subscriptions, and charge accordingly. If you want, you can sell your course in a bundle. But right now, I haven’t tried that feature as I have only a few courses made with their system.

One thing to note about Thinkific though is that they do not charge you any commission fee for any of your courses sold!

Reporting and Analytics

A good website selling products should have a Reports and Analytics section. This feature will help users identify which areas they excel at and which ones they should focus on to improve.

Thankfully, Thinkific has one, but it is a relatively new feature. It currently reports only on four areas, which are: Enrollments and Student Engagement, Revenue, Orders, Enrollments, and Student Engagement. This feature is currently in its infancy, and only the Start + Growth package has it.

It is a good step in the right direction. Having it is better than nothing.

How does it all work?

Thinkific’s analytics and reporting collect the data they need. Filtering data can be done by date, product type, or course, as well as by recency of customers (whether new or old).

Of course, these different data can provide multiple insight as to how your courses are performing. Take for example, the data on Student engagement.

Having this data allows you to see things such as course enrolments as well as there completion rates. These metrics can be compared across all subjects. This will allow you to identify subjects with low completion rates.

You can then identify the reasons for these problems. It is up to you then to make the necessary adjustments. Thinkific vs WordPress

Students might find it difficult to complete courses that have low completion rates. It could be an issue with how you present the information. Once you have identified the problem, you will be able to find a solution that works without having to tear your hair out.

The data is displayed as a graph and chart, which makes it much easier to understand and read.

Thinkific Pricing and Plans

Thinkific is one of the leading platforms on course building, and marketing. You can expect a price that’s appropriate for your standing.

However, what you pay is what you get with Thinkfiic, with all the features it provides, you will hardly find yourself being ripped off by the product.

Thinkific also offers a free plan that you can use to try their products. If you are interested in learning more about Thinkific’s features or need to start your course-creating journey, you can always get a free plan.

Free Start Grow Expand
$0 per month $74 per month $149 pero month $374 per month
-Create and launch your product with a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • Transaction fee of 0$
  • Email and Chat Bot Support
  • 100% Content Ownership
  • Drag and Drop Course Builder
  • Easy to use website themes
  • Fully integrated e-commerce
  • App Store
Add products to your company and create a cohesive learning experience.

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • All features included in the price
  • Custom domains
  • Coupons and discounts
  • Assignments
  • Bundles and add-on packages
  • Memberships and payment plans
  • Live lessons
  • Affiliate selling
  • Options for advanced course-building
  • Advanced Courses at Thinkific Academy
-Build successful business with a complete suite of tools to help you sell more

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • Transaction fee 0%
  • Phone and priority email support
  • Includes all Start Features
  • Take out the Thinkific brand
  • Bulk student emailer
  • Bulk enrollments
  • API access
With a platform that scales, optimize your workflow to create premium experiences.

 

  • Unlimited courses
  • 10 communities
  • 5 admin
  • Unlimited students
  • 0% transaction fee
  • Priority phone support
  • All Grow features included
  • Custom SSL Certificates
  • Priority Support

The Free Plan

If you’re new to course management and course building, this is the plan that you should start with. It is the best way to get a feel of the service and to test drive what it is capable of. The free plan allows you to do everything the service offers, albeit at a limited capacity.

The Free plan is only good for making one course. Making more than that requires you to sign up. That said, this course has a lot of potential, allowing you to enroll an unlimited number of students you want.

The Start Plan

If you think you like using Thinkific and would like to proceed with the next big step in the right direction. Upgrade to this plan and your limitations are gone. You can make unlimited courses.

Thinkific also offers a variety of course options. For example, you can begin to live-stream your lessons as long as time permits it.

Furthermore, the Start plan opens up more marketing tools and gives you access to the Thinkific app store.

You also have the option of a custom domain to host your course website.

The Grow Plan

If you’re serious about making sales and selling courses, the Grow plan is right for you. The first benefit you get is removing the Thinkific branding. It might seem simple, but it does a lot in terms of branding, marketing, and making your courses look more professional.

This gives you access to bulk enrollments so that the enrollment process can be done easier and faster. In terms of support, you are given priority email and phone support. So you can have faster solutions given to you should different problems arise for your website. Thinkific vs WordPress

The Expand Plan

The Expand plan is for bigger institutions and businesses. It allows you to optimize your workflow and create a premium experience with a platform that is designed to scale.

This plan is especially good for huge institutions wanting to create an online presence. It provides the same features as the other Thinkific plans but also offers 10 Communities that make it easier for students to manage.

Speaking of management, this plan also provides 5 administrators to help with running things.

Thinkific Plus

Some LMS services give clients and customers an option to create bespoke plans separate from the services’ basic plans. Their prices are not listed because customization may change the cost. The customization will affect the price.

This is Thinkific Plus. It’s a powerful, scalable and simple-to-use learning platform that is tailored to your students and team.

Contact the Thinkfic sales team to get Thinkific Plus. They can help you to understand the tools that you need in order to optimize your platform. They will provide you with education experts who can inspire and give you the confidence to grow beyond what you imagine.

Thinkific Plus offers all the Expand features, but also adds these additional features to the plan:

  • Unlimitted Products
  • Unlimited Administrators
  • 3+ Separate Thinkific sites
  • Service Level Agreement 99.9%
  • Build a Customer Success Team
  • Check out multiple seats or a tiered pricing option
  • Email white-labeling
  • Only one sign on
  • Bulk Selling App
  • Enterprise API Access

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Thoughtific Pros and Cons

Pros

  • Thinkific does not take any transaction fees. When a sale occurs from your products, courses or memberships, funds are immediately available for withdrawal.
  • Thinkific has a fully realized free plan. It has all the core features available and acts like a paid plan. There are no restrictions, but if you’re serious enough you can sell courses through the service with no upfront investment. Thinkific vs WordPress
  • Thinkkific’s drag and drop builder is easy to use by even non-tech-savvy users. You can upload multiple media types to create different and exciting lessons and courses.

Cons

  • Some aspects of Thinkific aren’t as user-friendly than expected. This is something that some creators of the service have expressed.
  • There is a huge lack of marketing features in the service. Their email marketing capability is quite basic and is miles behind the competition.
  • Thinkific’s designs and customizations are quite limited, given that the service only provides a few themes to play with. It is difficult to make a website that stands out from the competition with these options.

The Thinkific Verdict

Thinkific is an excellent choice for course promotion and course creation. Its price is entirely reasonable, and the features are as good and easy to use as most of its competitors.

For those who are just starting out, the free startup plan will be a great help. It will allow them to get a feel for how things work. Thinkific vs WordPress

I believe that offering a free startup plan to a service is a sign of confidence. They believe their product is of use and are willing to let the public try it.

Looking at Thinkific’s free plan, too, you can say that it is very bold, and the limitations are pretty understandable. It is unlike the other “free plans” of the other products where they only masquerade as free, but there isn’t you can do with the service.

Thinkific’s Course Builder is very intuitive and easy to use. You can quickly see what you need to do and which functions are what. Thinkific has enough prompts to help you navigate the more complicated aspects of the world.

This is a difficult side to balance, too, as giving too many prompts away can usually overwhelm the beginner user and may irritate those who already have a handle on things.

One thing to note, however, is that some experienced users might find Thinkific too simple for their taste. This is just my nitpicking. Thinkific’s course creator is responsive, fast, and easy to use, which is what most people want.

For their Site Builder, Thinkific also chooses to keep it simple. It is not like a standalone platform. However, in keeping with their philosophy, it is simple to use and can easily be grasped by beginners.

It has impressive editing capabilities, making it ideal for creating tutorial and training websites. Aside from that, it is an excellent tool for adding training pages to existing websites.

The only thing lacking is more themes to cater to more people and their different tastes.

Lastly, on the marketing side of things, this is where I feel Thinkific falls short. Just looking at the bare bones structure of their Email marketing can turn off marketers, and marketing Thinkific’s courses can be an uphill climb without resorting to third-party integrations.

As for their payment options, it would be better to have more options other than Stripe and PayPal.

However, not everything is grim-looking though. Thinkfic still offers some useful tools to help you make money from your courses. You can sell products and courses with a little creativity. It does require more effort than usual, however.

Thinkific’s Frequently Asked Questions Thinkific vs WordPress

Is it possible to create a complete website with just Thinkfic?

Yes, you can!

Thinkfiic allows you to create your entire online education company. This means you can create both courses, websites, or your overall brand within one seamless platform. Thinkific has builders that are designed to facilitate building, marketing, and selling online courses.

I Want to Allow my Students Access to my Course Content while Offline; How Do I Do that?

It is up to you.

Remember that students may need assistance logging in to your courses offline. You can make your courses downloadable. You can do this on content such as video files, audio files, and PDFs. Your students can download these to their devices and access them even offline.

Who Owns the Content Published on Thinkific?

The creators are the complete and sole owners of any content that is built into the Thinkific Platform.

Thinkific has no intellectual property rights and will not claim them. Everything published and built on the platform belongs to its creators.

Thinkific vs WordPress

thinkific-vs-competition

They existed even before 2019, B.C. (where B.C. stands for Before COVID), Online Course Platforms were already a thing. Even then, they were made for the same purpose, to create and sell online courses.

The majority of courses back then were more niche-oriented, such as leadership seminars, wholesomeness and self-help classes. Of course, courses and classes focused on normal subjects were there too.

These classes were designed to bring education to the most convenient and comfortable places.

People who are housebound for multiple reasons (e.g., childcare or health issues) can still learn and study even if they cannot go out. Due to its flexibility, people who are unable to attend school regularly due to scheduling conflicts or duties could still complete courses.

Then the pandemic happened, and everything else was forced to shut down. However, people still needed to learn, and online course platforms and other eLearning platforms made it possible for a lot to continue their studies.

The industry saw a 221% rise in course creators using one Course Platform during the initial stages of the pandemic. This growth is probably shared throughout multiple platforms online.

Everyone, from solopreneurs and entrepreneurs to professionals in human resources and educational institutions, has used at least one course platform during the pandemic.

These platforms can also be used to make extra profits, as the pandemic showed. They say, “knowledge is wealth.” Online course platforms gave that maxim legs and provided people with an instrument to turn knowledge into wealth.

Nowadays, there are countless online courses people can partake in. From the usual life coaching stuff about making your life better to tutorial classes of the usual academic subjects like Algebra. You can even learn how to make your courses more lucrative.

Online courses are everywhere, and if you want to get in on the action, the next question is which platform you will use to share that treasure in your noggin.

thinkific-logo
Ross Herosian has posted a video review on his YouTube channel Tricycle Creative. For those who like a visual experience, To get a comprehensive overview of Thinkific, you may still want to check out our article below, which compares it to some competitors.

Thinkific: Your Go-To Online Course Platform Thinkific vs WordPress

The Thinkific Overview

Thinkific is one the most popular options for selling, hosting and building your courses.

One of the main reasons why Thinkific stands out is that you know they are doing this in a place of passion. You can feel that they are more focused on giving the best learning experience they can to both the creators and their audience and that earning money is needed to keep things afloat.

How could you not? It is one of few online courses platforms that offers a free full-service service. Thinkific offers a free service that is just as good as the paid lower-tiered.

The platform is ideal for beginners as it allows them to see how content and courses are built, as well the industry’s overall environment. The free plan lets users see what they’re about to do without making any investments.

This free plan has one limitation. You can only create one course. I find that this is sufficient.

Thinkific also does not take any cut for a transaction fee whenever a user makes a sale on the platform. All the profits go to the content owner.

Thinkific ensures that all profits are immediately available after they have been sold. This means course creators and content producers can immediately use their earnings without needing to wait for a quote, or reach a certain threshold before they can touch the money.

This is a testament to how Thinkfiic views its customers.

Thinkific Features

First, let me preface this by saying that most online course platforms share almost the same features. The course builder is first, followed by the website builder to create your courses and finally the marketing features.

They are all the same except for how they work and some other unique features. As such, we will be focusing on these aspects of Thinkific’s features.

Thinkific’s main focus is their ability to create course curriculum. Most of their features are geared toward the creation bit, of course, creation. They make sure that online courses are as engaging as possible.

The user interface of Thinkific is easy to use. It is intuitive and logical. It is easy to navigate. You can access all other features via a sidebar menu. They are properly classified to where they are, except for occasional hiccups. Thinkific vs WordPress

This interface is perfect for users who enjoy performing analytics and monitoring performance. Everything is neatly organized and placed on the dashboard.

From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.

If we are to nitpick something out of this, it would be that the aesthetics of the interface can be done a little bit better.

Thinkific is primarily focused on course creation, as mentioned previously. As such, the platform ensures that the course creation mechanism is easy to get used to. Even in the free plan, Thinkific allows you to try everything the course creator can do.

This course builder also allows you to include a multitude of media types. These media types include quizzes and surveys, assignments, pdfs, content, and student discussion areas that allow for peer-to-peer interaction.

Another highlight is the scheduling of course content and some automation in drip-feeding content.

The marketing features of Thinkific are where I fear the platforms will fall flat. Don’t get me wrong. It has everything that you need to promote and market your courses.

That’s not all. Thinkific’s market features compare poorly to its competitors. It doesn’t include a sales funnel builder. This is the most noticeable aspect. Overall, checkout is quite clunky.

What’s more is that there is really nothing you can do about this part since it has very limited customization.

Even email marketing features lag behind the competitor. It is very basic and you can only notify your students about new products or courses, send them progress reports and update them on their course status.

However, not everything is bad, as Thinkific can integrate multiple third-party applications. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.

For email marketing alone, Thinkific directly integrates five of the most popular email marketing providers, including ConvertKit, Active Campaign, Aweber, Drip, and MailChimp.

It makes sense considering the platform’s repeated promises to focus on course creation. It would be wiser to pour all resources into ensuring they got that part right and get third-party apps to tackle the marketing part.

The Thinkific Price

While I have already mentioned Thinkific’s Free Plan and how great it is, that plan is still limited and is a far cry from what Thinkific’s paid plans are. It isn’t like most of the competition.

Thinkific is a lower-cost option that allows you to create unlimited courses and enroll unlimited students. This is in keeping with their mission to focus on education. Thinkific vs WordPress

Thinkific is a great choice if you are looking for a cheaper plan with many content ideas that you believe will sell.

Free Start Grow Expand
$0 per month $74 per month $149 per month $374 per month
-Create and launch your product with a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • Transaction fee of 0$
  • Support via Chat Bot and Email
  • 100% Content Ownership
  • Drag and drop course builder
  • Easy to use website themes
  • Fully integrated e-commerce
  • App Store
-Add products to your business and create a cohesive learning experience for your students

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • All features included in the price
  • Custom domains
  • Discounts and coupons
  • Assignments
  • Bundles and add on packages
  • Payment plans and memberships
  • Live lessons
  • Affiliate selling
  • Options for advanced course-building
  • Advanced Courses on Thinkific Academy
A complete set of tools is available to help you increase your sales.

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • Transaction fee 0%
  • Phone and priority email support
  • Includes all Start Features
  • Remove Thinkific branding
  • Bulk emailer for students
  • Bulk enrollments
  • API access
-Optimize your workflow and create a premium experience with a platform designed to scale

 

  • Unlimited courses
  • 10 communities
  • 5 admin
  • Unlimited students
  • Transaction fee 0%
  • Priority phone support
  • Includes all Grow features
  • SSL Certificates Customized
  • Priority Support

Thinkific offers a more complex and customized plan, Thinkific plus. Thinkific Plus takes what you know of Thinkfiic and makes it a powerful, scalable, and easy-to-use learning platform.

Of course, it still maintains its dedication to course building, teachers, and students.

To get Thinkific plus, you need to contact the platform’s sales team and ask for this upgrade. You will discuss with them the tools you need to make the most of your platform. Lastly, you will also discuss with them the total cost of this upgrade.

Every Thinkific Plus plan has its own unique cost, so different Plus plans may have slightly different prices. This is one thing that is certain. Thinkific Plus will offer you all the benefits of the most expensive plan, plus these extra features.

  • Unlimitted Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Build a Customer Success Team
  • Multiple seats and Tiered pricing checkout
  • Email white-labeling
  • Only one sign on
  • Bulk Selling App
  • Enterprise API Access

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Thinkific Pros and Cons

Pros

  • Thinkific’s free package is permanently free. This isn’t a glorified trial. It is a free account, with the only limitation being the number of courses you can take.
  • Thinkific doesn’t charge transaction fees for any sale. All earnings by content creators are theirs. Creators can even claim and use these funds as soon as they arrive in their account.
  • When it comes to payment options, Thinkific can be flexible and has different payment options for different types of students and schools.
  • Thinkific’s premium plans remove the restriction on the number of courses. Users can create unlimited courses and enroll unlimited students in these courses.
  • In terms of interface, Thinkific has one of the easiest to understand. With most options logically placed and easily located. This interface is easy to use for users just starting out.
  • Thinkfic’s course creator is also easy to use. You can also choose from many course materials to make your course more engaging and exciting.
  • Thinkific gives you the option to offer incentives, such as leaderboards and awards, to motivate your students.

Cons

  • Some of the tools in Thinkific are not user-friendly. You may need to take some time and read guides to learn how to use the tools.
  • It is difficult to recommend Thinkifiic for those who are more interested in promoting the platform’s marketing capabilities. Their email marketing capability is quite basic, and you will need to depend on third-party integrations to have a better experience.
  • Although Thinkific has one of the most intuitive user interfaces in the industry, it can sometimes look dated and the experience can sometimes be more confusing than you expected.
  • There is a distinct lack of customization options within the platform. As such, it is not impossible to find other websites that may look the same as yours. Thinkific vs WordPress

The Thinkific Summary

Thinkific is one the most popular online courses platforms on the market. I would easily recommend it to beginners and those looking for a more course-focused platform. It is still competitive with other “advanced” and more feature-rich platforms, despite its shortcomings.

My opinion is that its greatest strength would be its commitment to providing the best course experience possible and a free plan. Thinkfiic already has a solution for this problem. Any problems with the platform can be fixed by integrating third-party services.

If you’re looking for the best online course creation software that builds courses from scratch. Thinkific is the best online course creation software.

Kajabi Versus Thinkific

Kajabi Overview

Kajabi is an open-source platform that allows you to run an online business. Its main focus is on productivity and sales. It provides tools that are geared towards simplifying your operations.

Kajabi’s top features include automations and pipelines, email marketing and a mobile application.

The platform allows you to sell a variety of products. Apart from courses, there are many other options. You can also sell memberships, communities and podcasts.

It is no wonder that Kajabi also has advanced marketing features, the most prominent of which include sales funnels (OVO pipelines), email marketing, and automations. These features give the Kajabi platform users an easier time selling their products.

As such, Kajabi is one of those rare products where the “all in one” platform fits. It is a course creation platform with more than decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.

Kajabi land is not perfect. For starters, it has one of the more expensive platforms available in the market. The lowest plan is $149 per month. What’s more, is that these are not unlimited plans. In the case of the lowest plan, you can only sell 3 products.

Kajabi’s features are not as rich, particularly in the community engagement and gamification departments. So you might need some third-party integrations to address these issues.

Kajabi Features

Kajabi boasts about being one of the better platforms. Even more, they have one of the most expensive courses in the market. As such, it is only to be expected that the audience will have high expectations of the product. Thinkific vs WordPress

So let’s take a look at how good Kajabi features are starting from the interface.

At first glance, Kajabi’s interface is pretty normal. It is neat, minimal, and feels very modern. Most of the available features can be accessed through 3 to 4 clicks. The page also includes a search assistant that allows you to quickly locate the tools and features within the application.

Kajabi’s pages load quicker. It provides for a smoother experience and does not get in the way of your work.

Kajabi offers a variety of course creation options. Some samples include mini-courses, online courses, drip courses, or create one from scratch. These types can be customized to suit your specific needs. (i.e. long courses for long content, mini-courses for product launches).

Kajabi offers blueprints that are similar to templates for a simpler building experience. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.

These courses could also be organized into subcategories, posts, and categories. It would be easy to organize your content in a neat and organized manner. They can be arranged according to their content and types. So you can text and slideshows in one area, audio and video to different areas.

As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.

Kajabi has robust and extensive marketing features.

Of course, it has the usual stuff of providing coupons in a flexible manner, which as we have established, is an old, tried and tested marketing strategy.

Kajabi offers a powerful email marketing platform that allows you to market via email. It is built on top of the platform and has many features. Email templates can be created for different functions.

Another conversion tool they possess are their pipelines, which can help you convert more customers and increase your sales. They are not that hard to use and even the platform has provided various templates that can easily be used by their customers.

Kajabi offers a dedicated affiliate program to users who have a higher plan. This feature makes the entire process extremely simple and easy. It also organizes affiliate links as well as affiliates into its own category which it makes easier to find and track down.

Kajabi’s lack of an integrated payment solution is the main problem. Instead users will have to rely on the integration form other payment gateways such as Stripe, Paypal, BitPay, Authorize.net and others.

This is entirely disappointing given how robus their marketing tools are as well as how good their checkout is at doing things like upsells, bump offers, and downsells.

Overall, while its not perfect, Kajabi offers a lot of features that are both geared towards marketing as well as course creation. These features can be used by anyone who is serious about starting an online business.

Potential users must be prepared to pay a high price for these tools.

Kajabi price

It is undeniable that Kajabi is among the most expensive service when it comes to the course creation market. Their lowest plan starts at $149 per month and this plan doesn’t even include unlimited courses. Thinkific vs WordPress

However, if you think that Kajabi’s steep price as well as its more advanced features like automation is something you really need, then of course, it is the customer’s choice at the end of the day.

Basic Growth Pro
$119 monthly billed annually $159 per month, payable annually $319 per month billed annually
  • 3 products
  • 3 funnels
  • Unlimited landing pages
  • Unlimited Marketing emails
  • 10,000 contacts
  • 1,000 active customers
  • 1 website
  • 1 admin user
  • Kajabi University
  • 0% Transaction Fee
  • Webinars and Events
  • Ready-to-use Templates
  • Ready to Use Templates
  • Assessments (Quizzes and Surveys)
  • 1 Call to an Onboarding Specialist
  • Chat Support
  • Automatizations
  • 15 products
  • 15 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • Contacts: 25,000
  • 10,000 customers currently active
  • 1 website
  • 10 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars & Events
  • Ready-to-use Templates
  • Assessments (quizzes and surveys)
  • 1 welcome call with an onboarding specialist
  • 1 check-in call with an onboarding specialist
  • 24/7 Chat Support
  • Advanced automations
  • Ability to remove Kajabi Branding
  • 100 products
  • 100 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • 100,000 contacts
  • 200.000 active customers
  • 3 websites
  • 25 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars & Events
  • Ready to Use Templates
  • Assessments (quizzes & surveys)
  • 1 Welcome Call with an Onboarding Specialist
  • 1 Check-in Call with an onboarding specialist
  • Chat support available 24/7
  • Advanced Automation
  • Ability to remove Kajabi branding
  • Affiliate Program
  • Code Editor

Kajabi Pros & Cons

Pros

  • Kajabi, as its name suggests, is an all-in-one content creation and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.
  • Kajabi provides blueprints and templates to help you get started on your project.
  • Kajabi allows you to sell other digital products like coaching, webinars, communities, podcasts, etc. It is also one of the best places to do so.
  • Kajabi also has a built-in assessment function that allows you to grade and observe your students’ performance. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.
  • Kajabi’s mobile app makes it easy for students to access lessons and classes wherever and whenever they want. It even includes a notification feature that can help with alerts.
  • Kajabi has a membership option that allows users create and sell membership options for their customers. This feature can be used by users to offer additional and exclusive content.
  • Kajabi’s automation feature can automate the purchase of offers, post-completion of courses or memberships, assessment completion, as well as other tasks. Users can also use more advanced options with conditional filters to be precise in the automation process.
  • Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.
  • Kajabi’s Email marketing is one of the best in the business. It includes various email templates that can be used in different situations. Kajabi has the ability to automate email sequences using triggers or actions. Thinkific vs WordPress
  • Kajabi’s pipeline feature allows various OVO funnel templates to be available. The pipeline features automate the selling of the products and “funneling” your customers to where you want for better conversion rates.

Cons

  • Kajabi’s price point is nothing to laugh at. It starts at $149 per month and does not even offer unlimited course creation. It offers only 3 products and 3 pipelines.
  • Kajabi does not offer course completion certificates, something that some users want to receive as proof of going through the class
  • Kajabi has no page templates for designing landing pages, thank you pages, checkout pages, forms, and other pages. This means that users will have to create all pages from scratch using the page builder. It will be difficult for non-tech users and new users.
  • Kajabi doesn’t offer a guarantee badge on its checkout page. A guarantee badge is a great tool to increase conversions. Guarantees assure buyers of a product’s quality.
  • Kajabi does not have a local payment gateway. To receive payment from orders, you will need to rely on Stripe or Paypal integrations.
  • Kajabi has some great features but it still lacks some key features, particularly in the community section. It does not have community engagement or gamification features.

people-having-online-meeting-while-wearing-mask

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Kajabi Summary

Kajabi is undoubtedly a giant platform for course creation and marketing. They have the most advanced tools for marketing alone.

They have the tools that provide a great marketing experience. Users would love to have their pipeline and automation features if they want to convert at a high rate.

That said, Kajabi is not without its flaws. For one, it lacks features that help you connect with your students and customers. Features that allow for the creation of a great community. Thinkific vs WordPress

Kajabi can also be quite expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.

Overall, Kajabi has advanced marketing features and is a great creation platform. If you’re looking for a platform to market your products, Kajabi is the right choice. It might be a bit expensive, but Kajabi’s features can be worth it.

Thinkific Versus Podia

Podia Overview

Another big name digital online content-selling platform is Podia. It is also an all-in-one platform that has powerful marketing features. Among the products you can sell on this platform are online courses, coaching, webinars, community, and many more.

Furthermore, Podia is one of the cheaper digital content-selling platforms in the market. It might even be one of the most affordable. It does take a portion of your profit when you sell. It might be their way of offsetting the price for its powerful features.

Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.

couple-looking-at-laptop-happily

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Podia Features

Podia offers a lot of features.

Podia’s interface is clean and minimalistic. It is designed to have all the other features accessible within 3 clicks. It is so easy that almost no learning curve is required to use Podia’s interface.

This makes it very user-friendly. There are no more complicated terms and actions needed just to reach or access something that you need or want. Podia can access almost all functions from its dashboard.

Podia allows you to upload files that will be used as building blocks for your lessons. You can include text, embeds, quizzes, coaching, and files in a course. With some imagination, you can create interesting lessons with the platform that is given to you.

That said, This course creator can be lacking in some parts. Podia supports only a few lesson types, which is a major difference to other platforms. Furthermore, it does not have a proper assessment feature to help you monitor student performance. Thinkific vs WordPress

That said, it has a very powerful embed tool that supports several platforms. These websites include:

  • Video hosts such as Youtube, Vimeo, and Dailymotion
  • Podcast and music platforms like s Spotify, soundcloud and podbean
  • Slideshow platforms such as speaker deck, presentation and google slides.
  • Social media sites like Twitter, TikTok, Pinterest, and Behance
  • Form Builder websites like Google Forms, Typeform and Paper Form
  • Github and Codepen are two examples of coding websites.

Podia recently added the ability to issue certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. However, Podia only has one type of certificate for now. They cannot still customize and design your certificates.

In terms of marketing, Podia is focused on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This makes Podia an excellent choice for marketers looking to sell products on a smaller site.

That said, not everything is perfect. Podia’s weak point is its email marketing. It only offers the basics. Although it allows you to send email broadcasts and campaigns, some of its features are missing such as split testing or personalization fields.

Also, those looking for automation features have lost their luck since Podia’s is not as advanced as some of theirs.

Podia offers a local payment gateway for payment processors. That said, you will need to connect your bank account or PayPal account to payment processors. For a simpler solution, you can also integrate with Stripe and PayPal.

Your audience can use their credit cards at checkout. These usually are processed within 2 days and will be credited to your bank or PayPal account. Thinkific vs WordPress

Podia Price

In terms of pricing, it is one of the cheapest there is in the market. The platform recently added a free plan. While this free plan does not offer much, it is still a good way to figure out how Podia works.

Free Mover Shaker Earthquake
$0 per Month $33 per month $75 per month $166 per month
  • Transaction fees of 8%
  • Full Website
  • Email Marketing
  • Chat Support
  • Community
  • 1 Download
  • 1 Coaching Product
  • Create Courses
  • Draft webinars
  • There are no transaction fees
  • Visit the full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited Downloads
  • Unlimited coaching
  • Unlimited Courses
  • Create webinars
  • No transaction Fees
  • Visit the full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited coaching
  • Unlimited courses
  • Unlimited webinars
  • affiliates
  • No transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited Coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • Priority Support
  • Onboarding calls

Podia Pros and Cons

Pros

  • Podia’s strongest point is its clean and crisp UI/UX. It is very easy to use and has a non-existent learning curve. It is easy to set up for users of all tech levels.
  • Podia has many functions and can become a one-stop shop for all your needs. Digital products can include memberships, webinars and bundles.
  • Podia also offers a free plan that allows you to sell unlimited products and courses. This means that you can make as many pages as you like for your products and courses as long as there is energy.
  • Podia allows you to upload unlimited videos for your content. The platform provides unlimited storage and bandwidth, which is why this feature is possible. This way, you don’t need to use Vimeo or Wistia.
  • Podia has a built-in affiliate program for your audience that is only available for Shaker and Earthquaker plans.
  • Although it only provides the basic functions, the email marketing tools built-in are sufficient to support campaigns and broadcasts.
  • Podia has supported a pre-launch mode among its marketing features. It will generate buzz about your products and encourage early conversions of email customers. Thinkific vs WordPress
  • Except for the free plan, Podia charges no transaction fee on sales.
  • Podia now offers a new feature that allows content creators the ability to give certificates, community, or quizzes. You can even create memberships in the community area.

Cons

  • Their email marketing provides only the most basic functions. Especially in its email composer, which lacks personalization fields. Other features that the tool does not have include templates, drag-and-drop editor and other features.
  • There is a noticeable lack of course-compliance features in the platform
  • Podia also does not have many customization features. Podia does not support custom CSS/HTMl customizations. Expect to have generic-looking websites when using Podia.
  • Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
  • Its free plan is severely lacking and will only allow you to host 1 product. There is also an 8% transaction charge.
  • Podia does not have any course blueprints.
  • Podia only supports a few lesson types. It lacks support for some types like Adobe Captivate, Articulate Storyline, and HTML 5 Content, among others.
  • It has some good marketing features but it is still lacking others. This includes order bumps, downsells, cart abandonment, and others.
  • Podia doesn’t have a mobile app. This could limit its user base and access given how dependent the world is on tablets and smartphones. Thinkific vs WordPress

Summary of Podia

Overall, Podia is an acceptable platform for hosting your content. Podia is a decent platform, especially considering the price.

Many people might believe that Podia is a value-for-money company. It isn’t true. Podia is more than what you pay. You can make impressive courses with enough creativity and great ideas and sell them for a fair price.

It is still an all-in one platform, despite its limitations. It’s perfect for many people. It is ideal for content creators, marketers, teachers, and other people who target marketers. Podia will be able to serve their needs if they need to.

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Thinkific Versus Kartra

Kartra Overview

Kartra is a completely different product to the ones listed above. Scratch that, Kartra is entirely different from the other products listed in this review.

We offer a platform that allows you to sell your products, instead of creating courses. Yep, it is a platform that goes all in on the marketing side.

Kartra should not be considered a website in its own right or your product’s.

Rather, you should focus on its strengths and use them to sell products, services, and membership for your proper sites.

Kartra is properly fitted to create and sell both digital and physical products. It allows you to sell an unlimited number of them and different kinds of products. It also allows you to choose from multiple pricing options, which will allow you to set a more flexible price.

Kartra Features

Kartra is an entirely different beast, so we may focus on features that aren’t found in most course-building sites. Kartra might not have a course-building website.

Katra lets you sell multiple products, as we mentioned previously. Each account can sell an unlimited number of them and offer them at any price point.

Kartra’s focus is on lead conversion and marketing to maximize its users’ profits. One of their key features is funnel construction.

Funnels are a way for sellers to get their customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Thinkific vs WordPress

Kartra makes funnel construction simple. If you have previous experience in the field, you can create one yourself. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.

For personally built campaigns, you can also choose to share them with other Kartra members. You can even market and sell your campaigns and make money from them.

Kartra manages all of the billing and payment processes so that you can concentrate on improving your funnels as you gain more experience.

Kartra has powerful page-building capabilities. These features allow users to create product pages, checkout pages and opt-in pages. You can even use professionally designed templates to speed up or start the process.

These pages can also be optimized for desktops, tablets, and mobile devices. You can host these pages on your domain or on Katra itself.

That said, they are still limited in capacity and features to be considered a proper website. Even Kartra feels it themselves, as they wouldn’t allow you to host those pages in your domain otherwise.

Kartra’s marketing features should be considered the crown jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.

It can send broadcast messages by SMS or email. This will require integration with all available SMS gateways.

Kartra can also use automation to create email sequences. You can do this through its drag-and-drop visual sequence builder, and once done, and you can let it run on autopilot.

Another one that is unique to the platform is its behavior-based automation. This powerful tool allows you to send emails based on the recipient’s behavior. This allows you to relax after all the work has been done.

Kartra Price

Kartra’s price is steep for a platform focused on marketing and lead conversions. That said, depending on what you need, the platform’s price point on its plans might be worth it. Thinkific vs WordPress

Kartra offers advanced features that aren’t available in other products.

Starter Silver Gold Platinum
$79 per Month when you pay annually $149 per month when billed annually $229 per Month when you pay annually $379 per month when billed annually
  • Up to 2,500 leads
  • 1 custom domain
  • 15,000 emails per month
  • 50GB bandwidth
  • Host 100 pages
  • Host 50 videos
  • Create 2 membership websites
  • Add 1 additional team member
  • Connect 1 Helpdesk
  • You can get up to 12,500 leads
  • 3 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimitted products
  • Unlimited membership sites
  • Unlimitless team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 25,000 leads
  • 5 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimitted products
  • Unlimited membership sites
  • Unlimitless team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 50,000 leads
  • 10 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimitted products
  • Unlimited Membership Sites
  • Unlimited help for team members
  • Unlimited Helpdesk
  • Kartra Agency

Kartra Pros and Cons

Pros

  • You don’t need any external marketing integrations. Kartra offers everything: integrated email marketing, sequence builder, automation, and all other features necessary to market your products perfectly
  • Kartra has an automatic translation for its checkout pages. It works based on the user’s geographic location. It also supports other currencies.
  • Kartar also allows you to drip content and vary access to different levels if you have a membership site.
  • There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
  • Kartra has an agency feature that allows you to hold multiple client accounts. This allows you to manage different websites in just a single dashboard.

Cons

  • Some might feel that Kartra’s pricing is too high for the quality of what they offer
  • There are not unlimited integrations available with any of the plans.
  • Kartra’s interface can be slow and frustrating at times. Thinkific vs WordPress
  • Even Kartra’s pages can load slow
  • For beginners, it can be difficult to understand the many features.

Kartra Summary

Overall, Kartra is a powerful all-in-one platform for sales and marketing.

There are many tools and features available that will allow you to create engaging and compelling promotions and products.

That said, it isn’t a course builder and definitely not a website builder. Kartra should be used in conjunction with a professional website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.

But, it’s possible to get more for your money if you decide to take the plunge.

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Overall, Verdict Thinkific vs WordPress

Course builder websites are pretty useful when joining the industry.

There will be many platforms available to provide the service you require, just as there are for most industries and markets. For course building and selling, there are Thinkific, Podia and Kajabi (and a bit of Kartra), as well as other platforms.

These platforms will almost offer identical services in a market-like setting. They will have very few differences. Of course, some might excel in one aspect or another.

The key to finding which product you should use is to decide on the direction of what you want to do. Find the platform that aligns with your goals. You will likely find their features most helpful to you.

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