Thinkific vs Obsidian

thinkific-vs-competition

While they already existed before 2019 B.C. (where B.C. B.C. stands for Before COVID, Online Course Platforms were already in existence. They were created for the same purpose: to sell and create online courses.

The majority of courses back then were more niche-oriented, such as leadership seminars, wholesomeness and self-help classes. Of course, courses and classes focused on normal subjects were there too.

These classes focused on bringing education to where it is most convenient and comfortable.

People who were housebound due to multiple reasons (maybe childcare or health problems) could keep studying and learning despite not being able to go out. People who couldn’t attend regular school due to duties and scheduling conflicts could still finish courses due to the medium’s flexibility.

Then the pandemic happened, and everything else was forced to shut down. People still needed to learn and online courses and other eLearning platforms made this possible.

In the early times of the pandemic, the industry saw a 221% increase in new course creators on one Course Platform. This growth may be shared across multiple online platforms.

Everybody from Entrepreneurs and solopreneurs to human resource professionals and proper educational institutions has used a course platform or two during the pandemic.

These platforms can also be used to make extra profits, as the pandemic showed. They say that knowledge is wealth. Online courses platforms have given this maxim legs and allowed people to convert their knowledge into wealth.

Nowadays, there are countless online courses people can partake in. From the usual life coaching stuff about making your life better to tutorial classes of the usual academic subjects like Algebra. You can even learn how to make your courses more lucrative.

Online courses are all the rage. The next question is how you plan to share the treasure you find in your head with the world.

thinkific-logo
Ross Herosian has posted a video review on his YouTube channel Tricycle Creative. For those who like a visual experience, You can still read our article below to get a complete overview of Thinkific. It also compares it with some other competitors.

Thinkific: Your Go-To Online Course Platform Thinkific vs Obsidian

Thinkific Overview

Thinkific is one the most popular options for selling, hosting and building your courses.

One of the main reasons why Thinkific stands out is that you know they are doing this in a place of passion. It is clear that they are more concerned with providing the best learning experience possible to creators as well as their audience. They also understand that making money is important to maintain the business.

It’s impossible to not! It is one of few online courses platforms that offers a free full-service service. Thinkific offers a free service that is just as good as the paid lower-tiered.

The platform is ideal for beginners as it allows them to see how content and courses are built, as well the industry’s overall environment. Using the free plan allows users to glimpse what they are about to partake in without any investment.

This free plan has one limitation. You can only create one course. I find that this is sufficient.

Thinkific does not take any transaction fees when a user sells on the platform. All profits go to content owners.

Thinkific even makes sure that all profits are directly available upon being sold. This means course creators and content producers can immediately use their earnings without needing to wait for a quote, or reach a certain threshold before they can touch the money.

This just proves how much Thinkfiic thinks of its customer base.

Useful Features

Let me start by saying that almost all online courses platforms have the same features. The course builder is first, followed by the website builder to create your courses and finally the marketing features.

They are all the same except for how they work and some other unique features. As such, we will be focusing on these aspects of Thinkific’s features.

Thinkific’s main focus is their ability to create course curriculum. The creation part of Thinkific’s features is the most important. They make sure that online courses are as engaging as possible.

Thinkific’s user interface is very easy to get into. It is intuitive and logical. Users will have no problem navigating everything. All other features can be accessed through a sidebar menu. They are properly classified to where they are, except for occasional hiccups. Thinkific vs Obsidian

Users who love to check on analytics and performance will love this interface, as everything is placed and organized neatly on the dashboard.

From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.

We can make the interface look a bit more appealing if we have to.

As mentioned above, Thinkific’s main focus is on the creation side of course creation. The platform makes course creation easy. Thinkific lets you try all the features of the course creator even if it is a free plan.

You can also include many media types in this course builder. These media types include quizzes and surveys, assignments, pdfs, content, and student discussion areas that allow for peer-to-peer interaction.

Other highlights include scheduling of course content as well as some automation in terms of drip-feeding content.

As for the Marketing features of Thinkific, I’m afraid that is where the platforms fall pretty flat. Don’t get me wrong. It contains everything you need to market and promote your courses.

That’s not all. Compared to the competition, Thinkific’s market features are a bit lackluster. It doesn’t include a sales funnel builder. This is the most noticeable aspect. Overall, checkout is quite clunky.

What’s more is that there is really nothing you can do about this part since it has very limited customization.

Even email marketing features lag behind the competitor. Most of it is quite basic, and at most, you can notify your students of new courses or products, as well as send them their course progress and notify them about their course progress as well as updates.

However, not everything is bad, as Thinkific can integrate multiple third-party applications. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.

For email marketing alone, Thinkific directly integrates five of the most popular email marketing providers, including ConvertKit, Active Campaign, Aweber, Drip, and MailChimp.

I guess it makes sense, given the platform’s repeated promises of focusing on course creation. It would be smarter to invest all resources in ensuring that they get the course creation part right, and then to hire third-party apps for the marketing part.

The Thinkific Price

Although I’ve already spoken highly of Thinkific’s Free Plan, it’s still a limited plan and far less than Thinkific’s paid plans. It’s not like the rest of the competition.

At a cheaper price point, Thinkific allows users to make an unlimited number of courses and enroll an unlimited number of students in these courses. This is in line with their mission to be focused on the education part. Thinkific vs Obsidian

As such, if you want to use a more affordable plan and have many content ideas you think will sell, Thinkific should be one of the best matches for you.

Free Start Grow Expand
$0 per month $74 per month $149 per month $374 per month
Create and launch your product using a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • 0$ transaction fee
  • Support via Chat Bot and Email
  • 100% Content Ownership
  • Drag and Drop Course Builder
  • Simple to use website themes
  • Full integrated e-commerce
  • App Store
Add products to your company and create a cohesive learning experience.

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • Includes all free features
  • Custom domains
  • Coupons and discounts
  • Assignments
  • Bundles and add-on packages
  • Memberships and payment plans
  • Live lessons
  • Affiliate selling
  • Options for advanced course-building
  • Advanced Courses on Thinkific Academy
A complete set of tools is available to help you increase your sales.

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • Transaction fee 0%
  • Phone and priority email support
  • All Start Features Included
  • Remove Thinkific branding
  • Bulk student emailer
  • Bulk enrollments
  • API access
-Optimize your workflow and create a premium experience with a platform designed to scale

 

  • Unlimited courses
  • 10 communities
  • 5 admin
  • Unlimited students
  • Transaction fee 0%
  • Priority phone support
  • Includes all Grow features
  • Custom SSL Certificates
  • Priority Support

Thinkific offers a more complex and customized plan, Thinkific plus. Thinkific Plus takes what you know of Thinkfiic and makes it a powerful, scalable, and easy-to-use learning platform.

It still dedicates itself to teaching, lecturing, and supporting students.

You will need to contact the sales team of Thinkific Plus to request this upgrade. You will discuss with them the tools you need to make the most of your platform. You will also discuss the cost of this upgrade with them.

Every Thinkific Plus plan has its own unique cost, so different Plus plans may have slightly different prices. One this is sure, though. Thinkific Plus will offer you all the benefits of the most expensive plan, plus these extra features.

  • Unlimitted Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Dedicate Customer Success Team
  • Check out multiple seats or a tiered pricing option
  • Email white-labeling
  • Only one sign on
  • Bulk Selling App
  • Enterprise API Access

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Thinkific Pros and Cons

Pros

  • Thinkific’s free package is permanently free. It also is not just a glorified free trial. You can only take as many courses as you like.
  • Thinkific doesn’t charge transaction fees for any sale. All earnings by content creators are theirs. Creators can even claim and use these funds as soon as they arrive in their account.
  • When it comes to payment options, Thinkific can be flexible and has different payment options for different types of students and schools.
  • The limitation for the number of courses is removed in all instances of Thinkific’s premium plans. In fact, users can create an unlimited number of courses and enroll an unlimited number of students in these courses.
  • Thinkific’s interface is one of the most intuitive. The majority of options are logically placed and easy to find. Users just starting can easily understand how things work in this interface.
  • Speaking of easily getting the hang of, Thinkfic’s course builder is similarly easy to use. You can also choose from many course materials to make your course more engaging and exciting.
  • In the name of engagement, Thinkific also gives you the ability to put incentives such as leaderboards, awards, and scores to motivate your students.

Cons

  • Not everything in Thinkific’s tools are user friendly. Some would need guides and a bit of time to get used to.
  • The marketing features of Thinkifiic make it hard to recommend for people who are more focused on propping up businesses on the platform. You will need third-party integrations to get a better experience.
  • Despite Thinkific having one of the most intuitive user interfaces, it looks outdated, and there are times when the experience can be clunkier than expected.
  • The platform lacks many customization options. As such, it is not impossible to find other websites that may look the same as yours. Thinkific vs Obsidian

Thinkific Summary

Thinkific is one of the best online course platforms in the market today. It is a great platform for beginners as well as those who are looking for more course-focused platforms. It is still competitive with other “advanced” and more feature-rich platforms, despite its shortcomings.

In my opinion, its strongest suit would be its focus on providing the best course experience and free plan. As for its weakness, Thinkfiic has already provided some kind of solution to it. Using local third-party integrations can remedy any problems you have with the platform.

You’re searching for an online course creation tool that creates courses from scratch. You can never go wrong with Thinkific.

Thinkific Versus Kajabi

Kajabi Overview

Kajabi is an open-source platform that allows you to run an online business. It is primarily focused on productivity and selling. It provides tools that are geared towards simplifying your operations.

Some of Kajabi’s highlights include automations, pipelines, email marketing, and a mobile app.

As for products, there is a lot you can sell through the platform. Aside from courses, you can sell coaching, memberships, communities, podcasts, and other digital content.

It is no wonder that Kajabi also has advanced marketing features, the most prominent of which include sales funnels (OVO pipelines), email marketing, and automations. These features give the Kajabi platform users an easier time selling their products.

As such, Kajabi is one of those rare products where the “all in one” platform fits. It is a course creation platform with more than decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.

Kajabi land is not perfect. It has one of the most expensive platforms on the market. Their lowest plan starts at $149 per month. These plans are not unlimited. The lowest plan allows you to sell only 3 products.

Aside from that, Kajabi is not as feature-rich, especially in the gamification and community engagement department. These issues might require third-party integrations.

Kajabi Features

Kajabi claims to be one of the best platforms. Even more, they have one of the most expensive courses in the market. It is not surprising that customers have high expectations for the product. Thinkific vs Obsidian

Let’s now take a look at the Kajabi interface and see how great they are.

Kajabi’s interface looks very normal at first glance. It is neat, minimal, and feels very modern. Most of the available features can be accessed through 3 to 4 clicks. The page also includes a search assistant that allows you to quickly locate the tools and features within the application.

Kajabi’s pages load quicker. It makes it easier to work and provides a smoother experience.

In terms of Course Creation, Kajabi allows you to create various types. Some samples include mini-courses, online courses, drip courses, or create one from scratch. These types can be customized to suit your specific needs. (i.e. For long courses with long content, short courses for product launches.

Kajabi offers blueprints that are similar to templates for a simpler building experience. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.

These courses could be properly structured too into categories, subcategories and posts. It would be easy to organize your content in a neat and organized manner. You can organize them depending on their types and content. You can have text and slideshows in one place, and audio and video in another.

As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.

Kajabi has robust and extensive marketing features.

It also offers the traditional stuff of offering coupons in a flexible way, which, as we have seen, is an old and proven marketing strategy.

Kajabi offers a powerful email marketing platform that allows you to market via email. It is built on top of the platform and has many features. You can even have email templates ready for the different functions you want it to.

Their pipelines are another conversion tool that they have. They can help you convert more customers to increase sales. They are not that hard to use and even the platform has provided various templates that can easily be used by their customers.

Kajabi also has a dedicated affiliate program for users of a higher plan than the basic one. This feature makes the entire process extremely simple and easy. It also organizes affiliate links as well as affiliates into its own category which it makes easier to find and track down.

Kajabi’s lack of an integrated payment solution is the main problem. Instead users will have to rely on the integration form other payment gateways such as Stripe, Paypal, BitPay, Authorize.net and others.

This is entirely disappointing given how robus their marketing tools are as well as how good their checkout is at doing things like upsells, bump offers, and downsells.

Although it is not perfect, Kajabi has a lot to offer that can be used for both marketing and course creation. These features can be used by anyone who is serious about starting an online business.

Potential users must be prepared to pay a high price for these tools.

Kajabi price

Kajabi is undoubtedly the most expensive course creation service in the market. Their lowest plan starts at $149 per month and this plan doesn’t even include unlimited courses. Thinkific vs Obsidian

If you feel that Kajabi’s high price and more advanced features such as automation are something you really need, then you can choose to purchase it.

Basic Growth Pro
$119 per month billed annually $159 per month billed annually $319 per month billed annually
  • 3 products
  • 3 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • 10,000 contacts
  • 1000 active customers
  • 1 website
  • 1 admin user
  • Kajabi University
  • 0% Transaction Fee
  • Webinars and Events
  • Ready-to-use Templates
  • Ready to Use Templates
  • Assessments (Quizzes & Surveys)
  • 1 Welcome Call with an Onboarding Specialist
  • Chat Support
  • Automations
  • 15 products
  • 15 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • Contacts: 25,000
  • 10,000 active customers
  • 1 website
  • 10 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars and Events
  • Ready-to-use Templates
  • Assessments (quizzes and surveys)
  • 1 welcome call with an onboarding specialist
  • 1 check-in call with an onboarding specialist
  • 24/7 Chat support
  • Advanced automations
  • Ability to remove Kajabi Branding
  • 100 products
  • 100 funnels
  • Unlimitless landing pages
  • Unlimited marketing emails
  • 100,000 contacts
  • 20,000 active customers
  • 3 Websites
  • 25 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars and Events
  • Templates Ready for Use
  • Assessments (quizzes & surveys)
  • 1 Call to an Onboarding Specialist
  • 1 Check-in Call with an onboarding specialist
  • Chat support available 24/7
  • Advanced Automations
  • Kajabi branding can be removed
  • Affiliate Program
  • Code Editor

Kajabi Pros & Cons

Pros

  • True to its name, Kajabi is an all in one content making and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.
  • Kajabi provides blueprints and templates to help you get started on your project.
  • Kajabi lets you sell digital products such as coaching, webinars and communities. It is also one of the best places to do so.
  • Kajabi also includes an assessment function that allows students to grade their performance and monitor them. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.
  • Kajabi’s mobile app makes it easy for students to access lessons and classes wherever and whenever they want. It even includes a notification feature that can help with alerts.
  • Kajabi has a membership option that allows users create and sell membership options for their customers. This can be used to provide users with a way to sell extra and exclusive course content.
  • Kajabi’s automation feature can automate the purchase of offers, post-completion of courses or memberships, assessment completion, as well as other tasks. Users can also use more advanced options with conditional filters to be precise in the automation process.
  • Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.
  • Kajabi’s Email Marketing is among the best in the industry. There are many email templates that you can use in various situations. Kajabi has the ability to automate email sequences using triggers or actions. Thinkific vs Obsidian
  • Kajabi’s pipeline feature makes it possible to have various OVO funnel templates. The pipeline features automate the selling of the products and “funneling” your customers to where you want for better conversion rates.

Cons

  • Kajabi’s price point is nothing to laugh at. It costs $149 per month, and you cannot create unlimited courses. It offers only 3 products and 3 pipelines.
  • Kajabi doesn’t offer certificate of completion for courses, which some users would like to have as proof that they took the class.
  • Kajabi does not have page templates to design landing pages, thank-you pages, checkout pages, forms or other pages. That means users must do everything from scratch when editing page templates through the page builder. It will be difficult for non-tech users and new users.
  • Kajabi does not offer a guaranteed badge on the checkout page. A guarantee badge is a great tool to increase conversions. Buyers are assured of the product’s quality by obtaining a guarantee.
  • Kajabi does not have a local payment gateway. You must rely on Stripe and Paypal integrations to take payment from orders.
  • Despite having some advanced features, there are still some features that Kajabi lacks, especially in the community department. There are no gamification or community engagement features.

people-having-online-meeting-while-wearing-mask

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Kajabi Summary

It is undeniable that Kajabi is a juggernaut of a platform regarding course creation and marketing. Their marketing tools are unparalleled.

They have the tools that provide a great marketing experience. Their pipeline and automation features can be the envy of other platforms and something users would want to have if they want the best rate of conversions.

That said, Kajabi is not without its flaws. It lacks features that allow you to connect with students and customers. Features that allow for the creation of a great community. Thinkific vs Obsidian

Kajabi can also be quite expensive. It might be difficult for people to justify purchasing a plan that can only hold 3 products, when there are cheaper options that allow them unlimited access.

Overall, Kajabi is a good creation platform with advanced marketing features. It is perfect if you are looking for a platform for its marketing features. Although it is a little expensive, Kajabi’s features are well worth the cost.

Thinkific Versus Podia

Podia Overview

Another big name digital online content-selling platform is Podia. Podia is a powerful platform with strong marketing features. Online courses, coaching, webinars and community are just a few of the many products that you can sell through this platform.

Furthermore, Podia is one of the cheaper digital content-selling platforms in the market. In fact, it might be among the lowest prices. It does take a portion of your profit when you sell. It might be their way of offsetting the price for its powerful features.

Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.

couple-looking-at-laptop-happily

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Podia Features

Podia offers a lot of features.

Podia’s interface is clean and minimalistic. It is designed to have all the other features accessible within 3 clicks. In fact, it is so simple that the learning curve for using Podia’s interface is almost non-existent.

This makes it very user-friendly. Accessing or reaching the information you desire or need is easy with no additional steps or terms. Podia can access almost all functions from its dashboard.

For its Course creator, Podia supports various files that can serve as the building block for your lessons. A course can contain text, embeds and quizzes as well as coaching and files. With some imagination, you can create interesting lessons with the platform that is given to you.

Nevertheless, there are some areas where the course creator is lacking. Unlike most other platforms, Podia only supports very few lesson types. Furthermore, it does not have a proper assessment feature to help you monitor student performance. Thinkific vs Obsidian

It also supports multiple platforms thanks to its powerful embed tool. Some of these websites include:

  • Youtube, Vimeo and Dailymotion are video hosts.
  • Music and podcast platforms such as s Spotify, soundcloud, and podbean
  • Slideshow platforms such as speaker deck, presentation and google slides.
  • Social media sites such as Twitter, TikTok and Pinterest.
  • Form Builder websites such as Google Forms, Typeform, and Paper Form
  • Github and Codepen are two examples of coding websites.

Podia recently added the ability to issue certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. However, Podia only has one type of certificate for now. Podia cannot customize or design your certificates.

In terms of marketing, Podia is focused on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This marks Podia as an excellent choice for marketers who want to sell their products on a smaller website.

Nevertheless, not all things are perfect. Podia’s weak point is its email marketing. It only offers the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.

People looking for automation features may also have lost their chance since Podia’s isn’t as advanced as theirs.

For payment processors, Podia has a local payment gateway. You will need to connect to your PayPal or bank accounts to pay processors. For a simpler solution, you can also integrate with Stripe and PayPal.

Your audience can use their credit cards at checkout. These usually are processed within 2 days and will be credited to your bank or PayPal account. Thinkific vs Obsidian

Podia Price

It is also one of the most affordable on the market in terms of pricing. What’s more, is that the platform has recently added its own free plan. Although it doesn’t offer much, this plan is a great way to learn more about Podia.

No cost Mover Shaker Earthquake
$0 per Month $33 per month $75 per month $166 per month
  • Transaction fees of 8%
  • Full website
  • Email Marketing
  • Chat Support
  • Community
  • 1 Download
  • 1 Coaching Product
  • Create Courses
  • Draft Webinars
  • No transaction fees
  • Visit the full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited Downloads
  • Unlimited coaching
  • Unlimited Courses
  • Draft webinars
  • There are no transaction fees
  • Visit the full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited coaching
  • Unlimited courses
  • Unlimited webinars
  • affiliates
  • There are no transaction fees
  • Visit the full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited Coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • Priority Support
  • Onboarding calls

Podia Pros and Cons

Pros

  • Podia’s strongest point is its clean and crisp UI/UX. It’s very user-friendly and doesn’t require any training. Users of all edges and tech levels will find it intuitive to set it up.
  • Podia has many functions and can become a one-stop shop for all your needs. You can sell various digital products such as courses, memberships, webinars, bundles, community, and other digital downloads.
  • Podia also offers a free plan that allows you to sell unlimited products and courses. That means as long as you have the energy and the idea, you can create as many pages for your courses and products as you want.
  • Podia allows you to upload unlimited videos for your content. This is thanks to the unlimited storage and bandwidth that the platform offers its users. This way, you don’t need to use Vimeo or Wistia.
  • Podia offers an affiliate program that you can use to reach your audience. This is only available for Shaker or Earthquaker plans.
  • Although it only provides the basic functions, the email marketing tools built-in are sufficient to support campaigns and broadcasts.
  • Podia supports a prelaunch mode as one of its marketing features. It will generate buzz about your products and encourage early conversions of email customers. Thinkific vs Obsidian
  • Podia does not charge any transaction fees for sales, except the free plan.
  • Podia now offers a new feature that allows content creators the ability to give certificates, community, or quizzes. You can even create memberships in the community area.

Cons

  • Their email marketing provides only the most basic functions. Especially in its email composer, which lacks personalization fields. Other features that the tool does not have include templates, drag-and-drop editor and other features.
  • The platform lacks course compliance features.
  • Podia also does not have many customization features. It lacks custom CSS/HTMl customizations. Expect to have generic-looking websites when using Podia.
  • Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
  • The free plan does not allow you to host more than one product. It also charges an 8% transaction fee.
  • Podia does not have any course blueprints.
  • Podia supports only a handful of lesson types. It lacks support for some types like Adobe Captivate, Articulate Storyline, and HTML 5 Content, among others.
  • While it has pretty good marketing features, it still lacks some. This includes order bumps, downsells, cart abandonment, and others.
  • Podia does not have a mobile app, which can limit its user base or access, given how much the world has depended on smartphones and tablets. Thinkific vs Obsidian

Summary of Podia

Overall, Podia is an acceptable platform for hosting your content. This is pretty true especially given the price point it is offered.

Many might think that with Podia, you get what you pay for. Well, it is not entirely true. Podia is more than what you pay. With enough creativity and good ideas, you can create impressive courses and sell them at a good price.

It is still an all-in one platform, despite its limitations. It is perfect for a lot of people. Content creators, teachers, marketers, and people who target marketers. If they have any questions, Podia can help.

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Thinkific Versus Kartra

Kartra Overview

Kartra is a completely different product to the ones listed above. Kartra is completely different to the other products in this review.

We offer a platform that allows you to sell your products, instead of creating courses. Yep, it is a platform that goes all in on the marketing side.

Kartra should not be considered a website in its own right or your product’s.

Instead, focus on the strengths of your site and sell products, memberships, and services.

Kartra is properly fitted to create and sell both digital and physical products. You can sell unlimited quantities of these products and many different types of products. It also allows you to choose from multiple pricing options, which will allow you to set a more flexible price.

Kartra Features

Kartra is an entirely different beast, so we may focus on features that aren’t found in most course-building sites. Kartra might not have a course-building website.

Katra lets you sell multiple products, as we mentioned previously. Each account can sell unlimited quantities of products and offer them at any price.

Kartra’s focus is on lead conversion and marketing to maximize its users’ profits. One of their key features is funnel construction.

Funnels literally mean a “funnel” for sellers to direct potential customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Thinkific vs Obsidian

Kartra makes funnel construction simple. You can build one from scratch if you already have experience in this field. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.

For personally built campaigns, you can also choose to share them with other Kartra members. You can even market and sell your campaigns and make money from them.

Kartra handles all the payment and billing processes needed, so you can focus on better funnels as you gain experience.

Kartra also has page-building capabilities, and it is surprisingly powerful. Users can create product pages, checkout pages, and opt-in forms with these features. It even provides you with professionally designed templates to help you speed up the process or just start it out.

These pages can also be optimized for desktops, tablets, and mobile devices. You can host these pages on your domain or on Katra itself.

That said, they are still limited in capacity and features to be considered a proper website. Even Kartra feels it themselves, as they wouldn’t allow you to host those pages in your domain otherwise.

Kartra’s marketing features should be considered the crown jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.

First, it can send broadcast messages either by email or SMS. This will require integration with all available SMS gateways.

Kartra can also use automation to create email sequences. Drag-and-drop visual sequence builders make it easy to create them. Once you’re done, the program can run on autopilot.

Behavior-based automation is another feature that makes the platform unique. This powerful tool allows you to send emails based on the recipient’s behavior. As such, when you are done setting up the hard work, you can just sit back and relax.

Kartra Price

Kartra’s pricing is high for a platform that focuses on lead conversions and marketing. That said, depending on what you need, the platform’s price point on its plans might be worth it. Thinkific vs Obsidian

Kartra offers advanced features that aren’t available in other products.

Starter Silver Gold Platinum
$79 per month when billed annually $149 per Month when you pay annually $229 per Month when you pay annually Monthly payment of $379 when you pay annually
  • You can get up to 2,500 leads
  • 1 custom domain
  • 15,000 emails per month
  • 50GB bandwidth
  • Host up to 100 pages
  • Host 50 Videos
  • Create 2 membership websites
  • Add 1 additional team member
  • Connect 1 helpdesk
  • You can get up to 12,500 leads
  • 3 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimitted products
  • Unlimited membership sites
  • Unlimitless team members
  • Unlimited helpdesk
  • Kartra agency
  • Up to 25,000 leads
  • 5 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimitted products
  • Unlimited membership sites
  • Unlimited team members
  • Unlimited helpdesk
  • Kartra agency
  • Up to 50,000 Leads
  • 10 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimited products
  • Unlimited Membership Sites
  • Unlimited help for team members
  • Unlimited Helpdesk
  • Kartra Agency

Kartra Pros and Con

Pros

  • External marketing integrations are not required. Kartra has it all: built-in email marketing, automation, sequence builder, and other essential features needed to perfectly market your products
  • Kartra offers an automatic translation feature for its checkout pages. It works based on the user’s geographic location. It also supports other currencies.
  • Kartar also allows you to drip content and vary access to different levels if you have a membership site.
  • There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
  • Kartra has an agency feature that allows you to hold multiple client accounts. This allows you to manage different websites in just a single dashboard.

Cons

  • Some people might think Kartra’s price point is pretty expensive for what they are offering
  • There are not unlimited integrations available with any of the plans.
  • Kartra’s interface is quite slow and might get frustrating to use at times. Thinkific vs Obsidian
  • Even Kartra’s pages can load slow
  • For beginners, it can be difficult to understand the many features.

Kartra Summary

Overall, Kartra is a powerful all-in-one platform for sales and marketing.

It has a lot of tools and features that provide you with the opportunity for interesting and engaging promotions and products.

It is not a course builder, and certainly not a website creator. Kartra should be used in conjunction with a professional website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.

However, if you take the plunge, you might just get your money’s worth and more.

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Overall, Verdict Thinkific vs Obsidian

When you are interested in joining the industry, course builder websites can be very useful.

As with most markets and industries, there will be a lot of platforms that will offer the service that you need. For course building and selling, there are Thinkific, Podia and Kajabi (and a bit of Kartra), as well as other platforms.

In a market-like course building, these platforms will offer almost identical services. They will have very few differences. Of course, some might excel in one aspect or another.

To find the right product for you, you must decide what direction you want to go. Find the platform that aligns with your goals. You will likely find their features most helpful to you.

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