Thinkific vs Kajabi 2023

thinkific-vs-competition

While they already existed before 2019 B.C. (where B.C. stands for Before COVID), Online Course Platforms were already a thing. Even then, they were made for the same purpose, to create and sell online courses.

Back then, most courses were much more focused on niched things like leadership seminars, wholesomeness, and self-help classes. Of course, courses and classes focused on normal subjects were there too.

These classes were designed to bring education to the most convenient and comfortable places.

People who were housebound due to multiple reasons (maybe childcare or health problems) could keep studying and learning despite not being able to go out. Due to its flexibility, people who are unable to attend school regularly due to scheduling conflicts or duties could still complete courses.

Everything else had to be shut down when the pandemic struck. People still needed to learn and online courses and other eLearning platforms made this possible.

In the early times of the pandemic, the industry saw a 221% increase in new course creators on one Course Platform. This growth is probably shared throughout multiple platforms online.

Everybody from Entrepreneurs and solopreneurs to human resource professionals and proper educational institutions has used a course platform or two during the pandemic.

Not only that, but the pandemic also showed the potential of these platforms as a way to earn extra profit. They say, “knowledge is wealth.” Online course platforms gave that maxim legs and provided people with an instrument to turn knowledge into wealth.

There are many online courses that people can take. You can find everything from life coaching to make your life easier, to tutorial classes on the more academic subjects such as Algebra. You can even learn how to make your courses more lucrative.

Online courses are all the rage. The next question is how you plan to share the treasure you find in your head with the world.

thinkific-logo
For those of you who prefer a more visual experience, here is a video review from Ross Herosian on his YouTube channel Tricycle Creative. To get a comprehensive overview of Thinkific, you may still want to check out our article below, which compares it to some competitors.

Thinkific: Your Go-To Online Course Platform Thinkific vs Kajabi 2023

The Thinkific Overview

Thinkific is one of the most fashionable options available now for building, hosting, and selling your courses.

Thinkific is unique because you can feel that they are passionate about what they do. You can feel that they are more focused on giving the best learning experience they can to both the creators and their audience and that earning money is needed to keep things afloat.

How could you not? It is one of few online courses platforms that offers a free full-service service. Thinkific offers a free service that is just as good as the paid lower-tiered.

This makes the platform perfect for newcomers as they get to experience what it’s like to build content and courses, as well as the overall flow and environment of the industry. Using the free plan allows users to glimpse what they are about to partake in without any investment.

This free plan has one limitation. You can only create one course. I find that this is sufficient.

Thinkific also does not take any cut for a transaction fee whenever a user makes a sale on the platform. All the profits go to the content owner.

Thinkific ensures that all profits are immediately available after they have been sold. That means that course makers and content creators can use their earnings directly, with no need to wait for a quote or a certain threshold to reach before being able to touch the money.

This is a testament to how Thinkfiic views its customers.

Thinkific Features

First, let me preface this by saying that most online course platforms share almost the same features. The course builder is first, followed by the website builder to create your courses and finally the marketing features.

They are all the same except for how they work and some other unique features. These are the features that Thinkific is known for.

For Thinkific, the main focus would be their course curriculum creation capabilities. The creation part of Thinkific’s features is the most important. They make sure that online courses are as engaging as possible.

Thinkific’s user interface is very easy to get into. It’s intuitive and logical. It is easy to navigate. All other features can be accessed through a sidebar menu. Except for occasional hiccups, they are correctly classified. Thinkific vs Kajabi 2023

This interface is perfect for users who enjoy performing analytics and monitoring performance. Everything is neatly organized and placed on the dashboard.

From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.

We can make the interface look a bit more appealing if we have to.

Thinkific is primarily focused on course creation, as mentioned previously. As such, the platform ensures that the course creation mechanism is easy to get used to. Even in the free plan, Thinkific allows you to try everything the course creator can do.

You can also include many media types in this course builder. These media types include quizzes and surveys, assignments, pdfs, content, and student discussion areas that allow for peer-to-peer interaction.

Other highlights include scheduling of course content as well as some automation in terms of drip-feeding content.

As for the Marketing features of Thinkific, I’m afraid that is where the platforms fall pretty flat. Don’t get me wrong. It has everything that you need to promote and market your courses.

But that’s just about it. Compared to the competition, Thinkific’s market features are a bit lackluster. It doesn’t include a sales funnel builder. This is the most noticeable aspect. Overall, checkout is quite clunky.

What’s more is that there is really nothing you can do about this part since it has very limited customization.

Even email marketing features lag behind the competitor. Most of it is quite basic, and at most, you can notify your students of new courses or products, as well as send them their course progress and notify them about their course progress as well as updates.

Thinkific can also integrate third-party apps. Rather than band-aids, you can consider these third-party apps as bandages to fix some of Thinkific’s deficiencies in the marketing department.

For email marketing alone, Thinkific directly integrates five of the most popular email marketing providers, including ConvertKit, Active Campaign, Aweber, Drip, and MailChimp.

It makes sense considering the platform’s repeated promises to focus on course creation. It would be smarter to invest all resources in ensuring that they get the course creation part right, and then to hire third-party apps for the marketing part.

The Thinkific Price

While I have already mentioned Thinkific’s Free Plan and how great it is, that plan is still limited and is a far cry from what Thinkific’s paid plans are. It isn’t like most of the competition.

At a cheaper price point, Thinkific allows users to make an unlimited number of courses and enroll an unlimited number of students in these courses. This is in line with their mission to be focused on the education part. Thinkific vs Kajabi 2023

As such, if you want to use a more affordable plan and have many content ideas you think will sell, Thinkific should be one of the best matches for you.

Free Start Grow Expand
$0 per month $74 per month $149 per month $374 per month
Create and launch your product using a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • 0$ transaction fee
  • Support via Chat Bot and Email
  • 100% Content Ownership
  • Drag and Drop Course Builder
  • Easy to use website themes
  • Fully integrated e-commerce
  • App Store
Add products to your company and create a cohesive learning experience.

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • Includes all free features
  • Custom domains
  • Discounts and coupons
  • Assignments
  • Bundles and add-on packages
  • Memberships and payment plans
  • Live lessons
  • Affiliate selling
  • Advanced course – building options
  • Advanced Courses at Thinkific Academy
A complete set of tools is available to help you increase your sales.

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • Transaction fee 0%
  • Phone and priority email support
  • All Start Features Included
  • Take out the Thinkific brand
  • Bulk student emailer
  • Bulk enrollments
  • API access
-Optimize your workflow and create a premium experience with a platform designed to scale

 

  • Unlimited courses
  • 10 Communities
  • 5 admin
  • Unlimited students
  • 0% transaction fee
  • Priority phone support
  • Includes all Grow features
  • Custom SSL Certificates
  • Priority Support

Aside from these plans, Thinkific also has a more advanced and bespoke plan called Thinkific plus. Thinkific Plus takes what you know of Thinkfiic and makes it a powerful, scalable, and easy-to-use learning platform.

Of course, it still maintains its dedication to course building, teachers, and students.

You will need to contact the sales team of Thinkific Plus to request this upgrade. You will discuss with them the tools you need to make the most of your platform. You will also discuss the cost of this upgrade with them.

Every Thinkific Plus plan has its own unique cost, so different Plus plans may have slightly different prices. This is one thing that is certain. Thinkific Plus will offer you all the benefits of the most expensive plan, plus these extra features.

  • Unlimitted Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Dedicate Customer Success Team
  • Check out multiple seats or a tiered pricing option
  • Email White-labeling
  • Single Sign on
  • Bulk Selling App
  • Enterprise API Access

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Thoughtific Pros and Cons

Pros

  • Thinkific’s free package is permanently free. This isn’t a glorified trial. You can only take as many courses as you like.
  • Thinkific doesn’t charge transaction fees for any sale. All earnings by content creators are theirs. These funds can be claimed and used by creators as soon as they are received in their accounts.
  • Thinkific is flexible when it comes to payment options. They offer different payment options for different types and types of students.
  • Thinkific’s premium plans remove the restriction on the number of courses. In fact, users can create an unlimited number of courses and enroll an unlimited number of students in these courses.
  • Thinkific’s interface is one of the most intuitive. The majority of options are logically placed and easy to find. Users just starting can easily understand how things work in this interface.
  • Speaking of easily getting the hang of, Thinkfic’s course builder is similarly easy to use. You can also choose from many course materials to make your course more engaging and exciting.
  • In the name of engagement, Thinkific also gives you the ability to put incentives such as leaderboards, awards, and scores to motivate your students.

Cons

  • Some of the tools in Thinkific are not user-friendly. You may need to take some time and read guides to learn how to use the tools.
  • It is difficult to recommend Thinkifiic for those who are more interested in promoting the platform’s marketing capabilities. Their email marketing capability is quite basic, and you will need to depend on third-party integrations to have a better experience.
  • Despite Thinkific having one of the most intuitive user interfaces, it looks outdated, and there are times when the experience can be clunkier than expected.
  • There is a distinct lack of customization options within the platform. It is possible to find websites similar to yours. Thinkific vs Kajabi 2023

Thinkific Summary

Thinkific is one of the best online course platforms in the market today. I would easily recommend it to beginners and those looking for a more course-focused platform. Despite its limitations, it still competes with other more “advanced and feature-rich” platforms.

My opinion is that its greatest strength would be its commitment to providing the best course experience possible and a free plan. Thinkfiic already has a solution for this problem. Any problems with the platform can be fixed by integrating third-party services.

If you’re looking for the best online course creation software that builds courses from scratch. Thinkific is the best online course creation software.

Kajabi Versus Thinkific

Kajabi Overview

Kajabi is an open-source platform that allows you to run an online business. It is primarily focused on productivity and selling. It provides tools that are geared towards simplifying your operations.

Some of Kajabi’s highlights include automations, pipelines, email marketing, and a mobile app.

As for products, there is a lot you can sell through the platform. Apart from courses, there are many other options. You can also sell memberships, communities and podcasts.

Kajabi has many marketing features. It’s no surprise that they have sales funnels, email marketing, and automations. These features give the Kajabi platform users an easier time selling their products.

As such, Kajabi is one of those rare products where the “all in one” platform fits. It is a course creation platform with more than decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.

That said, not everything is good in Kajabi land. It has one of the most expensive platforms on the market. The lowest plan is $149 per month. What’s more, is that these are not unlimited plans. The lowest plan allows you to sell only 3 products.

Kajabi’s features are not as rich, particularly in the community engagement and gamification departments. These issues might require third-party integrations.

Kajabi Features

Kajabi claims to be one of the best platforms. They even have one of the more expensive plans in the course creation market. It is not surprising that customers have high expectations for the product. Thinkific vs Kajabi 2023

So let’s take a look at how good Kajabi features are starting from the interface.

Kajabi’s interface looks very normal at first glance. It’s minimalist, clean, and modern. Most of the available features can be accessed through 3 to 4 clicks. For easier accessibility, the page has a search assistant to quickly find the features and the tools inside the application.

Kajabi’s pages load quicker. It makes it easier to work and provides a smoother experience.

In terms of Course Creation, Kajabi allows you to create various types. Some samples include mini-courses, online courses, drip courses, or create one from scratch. These types can be customized to suit your specific needs. (i.e. long courses for long content, mini-courses for product launches).

For easier building experience, Kajabi provides blueprints which are akin to templates. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.

These courses could also be organized into subcategories, posts, and categories. As such, it would be very easy to organize your content neatly and properly. You can organize them depending on their types and content. You can have text and slideshows in one place, and audio and video in another.

As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.

Kajabi is a strong and comprehensive marketing tool.

It also offers the traditional stuff of offering coupons in a flexible way, which, as we have seen, is an old and proven marketing strategy.

If you want to market through email, Kajabi has a powerful email marketing solution that is already built in the platform which has plenty of features in and of itself. Email templates can be created for different functions.

Their pipelines are another conversion tool that they have. They can help you convert more customers to increase sales. These are easy to use, and the platform even provides templates that customers can easily access.

Kajabi also has a dedicated affiliate program for users of a higher plan than the basic one. It is a feature that makes the process overly easy and simple. It organizes both affiliate links and affiliates in its own category, making it easier to track down and find them.

I would say that the biggest problem for Kajabi is its lack of integrated payment solution. Instead, users will need to rely on integration from other payment gateways like Stripe, Paypal and BitPay.

This is a huge disappointment considering how poor their marketing tools and how adept their checkout at upsells, bumps offers, downsells is.

Although it is not perfect, Kajabi has a lot to offer that can be used for both marketing and course creation. As such, it is easy to see that these features are good for almost everybody who are serious about making an online business.

Potential users must be prepared to pay a high price for these tools.

Kajabi price

Kajabi is undoubtedly the most expensive course creation service in the market. Their lowest plan starts at $149 per month and this plan doesn’t even include unlimited courses. Thinkific vs Kajabi 2023

However, if you think that Kajabi’s steep price as well as its more advanced features like automation is something you really need, then of course, it is the customer’s choice at the end of the day.

Basic Growth Pro
$119 per month billed annually $159 per month billed annually Monthly payment of $319
  • 3 products
  • 3 funnels
  • Unlimited landing pages
  • Unlimited Marketing emails
  • 10,000 contacts
  • 1,000 active customers
  • 1 website
  • 1 admin user
  • Kajabi University
  • Transaction fee 0%
  • Webinars and Events
  • Ready-to-use Templates
  • Ready to Use Templates
  • Assessments (Quizzes & Surveys)
  • 1 Welcome Call with an Onboarding Specialist
  • Chat Support
  • Automations
  • 15 products
  • 15 funnels
  • Unlimited Landing pages
  • Unlimited marketing emails
  • 25,000 contacts
  • 10,000 active customers
  • 1 website
  • 10 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars & Events
  • Ready-to-use Templates
  • Assessments (quizzes & surveys)
  • 1 welcome call with an onboarding specialist
  • 1 Check-in Call with an Onboarding Specialist
  • 24/7 Chat support
  • Automated systems
  • Kajabi branding can be removed
  • 100 products
  • 100 funnels
  • Unlimitless landing pages
  • Unlimited marketing emails
  • 100,000 contacts
  • 200.000 active customers
  • 3 websites
  • 25 admin users
  • Kajabi University
  • 0% Transaction Fee
  • Webinars & Events
  • Templates Ready for Use
  • Assessments (quizzes and surveys)
  • 1 Call to an Onboarding Specialist
  • 1 Check-in call with an onboarding specialist
  • Chat support available 24/7
  • Advanced Automation
  • Ability to remove Kajabi branding
  • Affiliate program
  • Code Editor

Kajabi Pros and Cons

Pros

  • Kajabi, as its name suggests, is an all-in-one content creation and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.
  • Kajabi Provides templates and blueprints to get you started with your project.
  • Kajabi allows you to sell other digital products like coaching, webinars, communities, podcasts, etc. It is also one of the best places to do so.
  • Kajabi also includes an assessment function that allows students to grade their performance and monitor them. This is extremely good when combined with drip courses to provide courses that can only be accessed when the proper grades are reached
  • Kajabi’s accessibility is pretty good thanks to its mobile app, which students can use to access classes and lessons whenever and wherever they are. You can even set up notifications to receive alerts.
  • Kajabi has a membership option that allows users create and sell membership options for their customers. This can be used to provide users with a way to sell extra and exclusive course content.
  • Kajabi has an automation feature that can automate offers purchase, course or membership post-completion, assessment completion, and much more. Users can also use more advanced options with conditional filters to be precise in the automation process.
  • Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.
  • Kajabi’s Email marketing is one of the best in the business. There are many email templates that you can use in various situations. Kajabi also has the option to automate email sequences by using triggers and actions. Thinkific vs Kajabi 2023
  • Kajabi’s pipeline feature makes it possible to have various OVO funnel templates. The pipeline features automate the selling of the products and “funneling” your customers to where you want for better conversion rates.

Cons

  • Kajabi’s pricing is not to be laughed at. It costs $149 per month, and you cannot create unlimited courses. It offers only 3 products and 3 pipelines.
  • Kajabi does not offer course completion certificates, something that some users want to receive as proof of going through the class
  • Kajabi has no page templates for designing landing pages, thank you pages, checkout pages, forms, and other pages. That means users must do everything from scratch when editing page templates through the page builder. As such, it will be very difficult for new and non-tech users.
  • Kajabi does not offer a guaranteed badge on the checkout page. A guarantee badge is a great tool to increase conversions. Buyers are assured of the product’s quality by obtaining a guarantee.
  • Kajabi does not have a local payment gateway. You must rely on Stripe and Paypal integrations to take payment from orders.
  • Despite having some advanced features, there are still some features that Kajabi lacks, especially in the community department. There are no gamification or community engagement features.

people-having-online-meeting-while-wearing-mask

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Kajabi Summary

Kajabi is undoubtedly a giant platform for course creation and marketing. Their marketing tools are unparalleled.

They provide the best marketing experience. Their pipeline and automation features can be the envy of other platforms and something users would want to have if they want the best rate of conversions.

That said, Kajabi is not without its flaws. For one, it lacks features that help you connect with your students and customers. These features allow you to create a great community. Thinkific vs Kajabi 2023

Kajabi is also pretty expensive. It might be difficult for people to justify purchasing a plan that can only hold 3 products, when there are cheaper options that allow them unlimited access.

Overall, Kajabi has advanced marketing features and is a great creation platform. It is perfect if you are looking for a platform for its marketing features. It might be a bit expensive, but Kajabi’s features can be worth it.

Thinkific Versus Podia

Podia Overview

Another big name digital online content-selling platform is Podia. It is also an all-in-one platform that has powerful marketing features. Among the products you can sell on this platform are online courses, coaching, webinars, community, and many more.

Furthermore, Podia is one of the cheaper digital content-selling platforms in the market. In fact, it might be among the lowest prices. It does take a portion of your profit when you sell. This might be their way to offset the high price of its powerful features.

Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.

couple-looking-at-laptop-happily

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Podia Features

In terms of features, Podia has loads of them.

Podia’s interface is clean and minimalistic. The interface is easy to use and allows you to access all other features in just 3 clicks. It is so easy that almost no learning curve is required to use Podia’s interface.

This makes the platform very beginner friendly. There are no more complicated terms and actions needed just to reach or access something that you need or want. In fact, almost all of Podia’s functions can be accessed straight from the dashboard.

For its Course creator, Podia supports various files that can serve as the building block for your lessons. You can include text, embeds, quizzes, coaching, and files in a course. With some imagination, you can create interesting lessons with the platform that is given to you.

Nevertheless, there are some areas where the course creator is lacking. Unlike most other platforms, Podia only supports very few lesson types. Furthermore, it does not have a proper assessment feature to help you monitor student performance. Thinkific vs Kajabi 2023

It also supports multiple platforms thanks to its powerful embed tool. Some of these websites include:

  • Youtube, Vimeo and Dailymotion are video hosts.
  • Podcast and music platforms like s Spotify, soundcloud and podbean
  • Slideshow platforms such as speaker deck, presentation and google slides.
  • Social media sites such as Twitter, TikTok and Pinterest.
  • Form Builder websites such as Google Forms, Typeform, and Paper Form
  • Github and Codepen are two examples of coding websites.

Podia recently added the ability to issue certificates. This certificate feature can be viewed as an incentive/prize to complete your courses. Podia currently only offers one type of certificate. They cannot still customize and design your certificates.

In terms of marketing, Podia is focused on the bag. You can use it to increase the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This marks Podia as an excellent choice for marketers who want to sell their products on a smaller website.

That said, not everything is perfect. Podia’s weak point is its email marketing. It only offers the basics. Although it allows you to send email broadcasts and campaigns, some of its features are missing such as split testing or personalization fields.

People looking for automation features may also have lost their chance since Podia’s isn’t as advanced as theirs.

For payment processors, Podia has a local payment gateway. That said, you will need to connect your bank account or PayPal account to payment processors. You can integrate with Stripe or PayPal for a simpler solution.

Your audience can use their credit cards at checkout. These usually are processed within 2 days and will be credited to your bank or PayPal account. Thinkific vs Kajabi 2023

Podia Price

In terms of pricing, it is one of the cheapest there is in the market. The platform recently added a free plan. Although it doesn’t offer much, this plan is a great way to learn more about Podia.

Free Mover Shaker Earthquake
$0 per Month $33 per month $75 per month $166 per month
  • Transaction fees of 8%
  • Full Website
  • Email Marketing
  • Chat Support
  • Community
  • 1 Download
  • 1 Coaching Product
  • Draft Courses
  • Draft webinars
  • No transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited Downloads
  • Unlimited coaching
  • Unlimited Courses
  • Draft webinars
  • No transaction Fees
  • Visit the full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • No transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited Coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • Priority Support
  • Onboarding calls

Podia Pros and Cons

Pros

  • Podia’s strong point is its clear and simple UI/UX. It’s very user-friendly and doesn’t require any training. It is easy to set up for users of all tech levels.
  • Podia has many functions and can become a one-stop shop for all your needs. You can sell various digital products such as courses, memberships, webinars, bundles, community, and other digital downloads.
  • Other than the free plan, Podia allows you to sell unlimited courses and products. This means that you can make as many pages as you like for your products and courses as long as there is energy.
  • Podia also allows you to upload as many videos as possible for your content. This is thanks to the unlimited storage and bandwidth that the platform offers its users. This way, you don’t need to use Vimeo or Wistia.
  • Podia has a built-in affiliate program for your audience that is only available for Shaker and Earthquaker plans.
  • Despite providing only the most basic functions, the built-in email marketing tools are enough to support broadcasts and campaigns.
  • Podia has supported a pre-launch mode among its marketing features. It can create buzz around your products and get early email customer conversions. Thinkific vs Kajabi 2023
  • Except for the free plan, Podia charges no transaction fee on sales.
  • Podia now offers a new feature that allows content creators the ability to give certificates, community, or quizzes. You can even create memberships in the community area.

Cons

  • Their email marketing provides only the most basic functions. Especially in its email composer, which lacks personalization fields. Aside from that, the tool lacks templates, drag and drop editor, and other features
  • The platform lacks course compliance features.
  • Podia does not offer many customization options. It lacks custom CSS/HTMl customizations. Podia will result in generic websites.
  • Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
  • Its free plan is severely lacking and will only allow you to host 1 product. There is also an 8% transaction charge.
  • Podia does not have any course blueprints.
  • Podia only supports a few lesson types. Podia does not support certain types of lesson, such as Adobe Captivate and Articulate Storyline.
  • While it has pretty good marketing features, it still lacks some. This includes order bumps, downsells, cart abandonment, and others.
  • Podia doesn’t have a mobile app. This could limit its user base and access given how dependent the world is on tablets and smartphones. Thinkific vs Kajabi 2023

Summary of Podia

Overall, Podia is an acceptable platform for hosting your content. This is pretty true especially given the price point it is offered.

Many people might believe that Podia is a value-for-money company. Well, it is not entirely true. Podia offers a lot more with what you pay for it. With enough creativity and good ideas, you can create impressive courses and sell them at a good price.

Despite some of its limited capacity, it is still an all-in-one platform. It is perfect for a lot of people. It is ideal for content creators, marketers, teachers, and other people who target marketers. If they have any questions, Podia can help.

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Thinkific Versus Kartra

Kartra Overview

Kartra is a different product from the others listed above. Kartra is completely different to the other products in this review.

We offer a platform that allows you to sell your products, instead of creating courses. It is also a marketing platform.

Kartra should not be considered a website in its own right or your product’s.

Instead, focus on the strengths of your site and sell products, memberships, and services.

Kartra is properly fitted to create and sell both digital and physical products. You can sell unlimited quantities of these products and many different types of products. In fact, it also offers multiple pricing options for more flexible pricing on your part.

Kartra Features

Kartra is an entirely different beast, so we may focus on features that aren’t found in most course-building sites. Kartra might not have a course-building website.

Katra lets you sell multiple products, as we mentioned previously. Each account can sell an unlimited number of them and offer them at any price point.

To maximize the profits of its users, Kartra focuses on marketing and lead conversion. As such, one of their main features is funnel building.

Funnels are a way for sellers to get their customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Thinkific vs Kajabi 2023

Kartra makes funnel building relatively easy. You can build one from scratch if you already have experience in this field. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.

For personally built campaigns, you can also choose to share them with other Kartra members. Your campaigns can be marketed and sold to make money.

Kartra manages all of the billing and payment processes so that you can concentrate on improving your funnels as you gain more experience.

Kartra also has page-building capabilities, and it is surprisingly powerful. These features allow users to create product pages, checkout pages and opt-in pages. It even provides you with professionally designed templates to help you speed up the process or just start it out.

These pages can be optimized for mobile devices, tablets, and desktops. These pages can be hosted on your domain, or on Katra.

That said, they are still limited in capacity and features to be considered a proper website. Kartra believes it, and they won’t let you host these pages on your domain.

The marketing features are to be considered as Kartra’s shining jewel. It has all that is needed for email marketing.

It can send broadcast messages by SMS or email. This will require integration with all available SMS gateways.

Kartra can also use automation to create email sequences. You can do this through its drag-and-drop visual sequence builder, and once done, and you can let it run on autopilot.

Behavior-based automation is another feature that makes the platform unique. This powerful tool allows you to send emails based on the recipient’s behavior. This allows you to relax after all the work has been done.

Kartra Price

Kartra’s price is steep for a platform focused on marketing and lead conversions. However, depending on your needs, the price of Kartra’s plans may be worth it. Thinkific vs Kajabi 2023

After all, Kartra has some advanced features that are not found in others.

Starter Silver Gold Platinum
$79 per Month when you pay annually $149 per month when billed annually $229 per Month when you pay annually Monthly payment of $379 when you pay annually
  • You can get up to 2,500 leads
  • 1 custom domain
  • 15,000 emails per month
  • 50GB bandwidth
  • Host up to 100 pages
  • Host 50 videos
  • Create 2 membership websites
  • Add 1 additional team member
  • Connect 1 helpdesk
  • Up to 12,500 leads
  • 3 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimited products
  • Unlimited membership sites
  • Unlimited team members
  • Unlimited helpdesk
  • Kartra agency
  • Up to 25,000 leads
  • 5 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimitted products
  • Unlimited membership sites
  • Unlimitless team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 50,000 leads
  • 10 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimitted products
  • Unlimited Membership Sites
  • Unlimited help team members
  • Unlimited Helpdesk
  • Kartra Agency

Kartra Pros and Con

Pros

  • You don’t need any external marketing integrations. Kartra has it all: built-in email marketing, automation, sequence builder, and other essential features needed to perfectly market your products
  • Kartra has an automatic translation for its checkout pages. It works based on the user’s geographic location. It also supports other currencies.
  • Kartar allows you to drip content or vary access to different levels, if you have an existing membership site.
  • There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
  • Kartra has an agency feature that allows you to hold multiple client accounts. This allows you to manage different websites in just a single dashboard.

Cons

  • Some might feel that Kartra’s pricing is too high for the quality of what they offer
  • There are not unlimited integrations available with any of the plans.
  • Kartra’s interface is quite slow and might get frustrating to use at times. Thinkific vs Kajabi 2023
  • Even Kartra’s pages may load slowly
  • For beginners, it can be difficult to understand the many features.

Kartra Summary

Kartra is an all-in-one marketing and sales platform that’s powerful.

There are many tools and features available that will allow you to create engaging and compelling promotions and products.

That said, it isn’t a course builder and definitely not a website builder. As such, If you use Kartra, ensure that you are doing so in conjunction with a proper website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.

But, it’s possible to get more for your money if you decide to take the plunge.

editing-a-picture-on-laptop

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Overall, Verdict Thinkific vs Kajabi 2023

Course builder websites are pretty useful when joining the industry.

As with most markets and industries, there will be a lot of platforms that will offer the service that you need. In the case of course building and selling, we have Thinkific, Podia, Kajabi ( and a little bit of Kartra), among others.

In a market-like course building, these platforms will offer almost identical services. Their differences will be minimal at best. Of course, some might excel in one aspect or another.

To find the right product for you, you must decide what direction you want to go. Find the platform that aligns with your goals. Chances are, you will find that their features will be most useful to you.

Thinkific vs Kajabi 2023

thinkific-review

We all know the expression “Knowledge is Power” which has its roots in Latin: scientiapotentia est. It still holds true today as it did all those years ago.

Knowledge makes us superior to the other more powerful creatures in the world. While eagles and other intelligent creatures may have better vision than humans, we have been able to see more by understanding the workings of the world.

Although the example is a bit extreme, you get the point. The human race has won our place in the food chain due to our sheer knowledge and ingenuity.

It is therefore beneficial to share the knowledge we have with others, so that this knowledge does not become a burden on our minds and make us forget. After all, for knowledge to grow and develop, it must be shared and evolved.

It is great to share your knowledge and ideas free of charge, but it is also fine to sell it. After all, Knowledge is Power, and power can be money. At the end of the day, the knowledge owner gets to decide what to do with it. That is the beauty of it.

For years, the only way to “sell” knowledge has been to directly teach or tutor the buyer or indirectly teach them through writing books on the subject.

The advent of the internet has only democratized this ability to distribute what you learned to the public. Anyone can share their knowledge, even those without a teaching license or who don’t know how to write books.

It has also been revealed that there are many things being passed around. People can share their knowledge on a variety of platforms, such as Youtube and TikTok, to teach others how they make or do the most common or absurd things.

Online education is not the only option. This is where online course platforms come in.

thinkific-logo

Here is a video review by SoftwarePundit for those who like a visual experience. You can still read our article to get a complete overview of Thinkific.

Thinkific: An Online Course Platform Thinkific vs Kajabi 2023

When it comes to online courses, Thinkific is among the best services to host your classes. Learning Management System (LMS), creates, promotes and sells your online courses.

Thinkific was founded in 2012 by a group entrepreneurs who wanted to create an environment that would allow students and instructors to learn and teach.

They were fortunate to find a solution to their problem. Thinkific was a great solution to creating, managing and marketing online courses. Thinkific also did it easily, as even those without technical knowledge could use the platform.

Thinkific is a great tool for creating online courses. This allows the users to focus on one thing and one thing only: content. Students and teachers are motivated to engage when they have good content.

Thinkific offers many features to fulfill that promise. We will examine these features later to see if the promises are true.

Enjoy the Thinkific Benefits

Thinkific isn’t the only platform capable of creating decent courses. In fact, plenty of LMS and CMS do the job as well as Thinkific. That said, we would be remiss if we gloss over Thinkific just because of this fact.

So what is it about thinkific that makes us prefer it as a platform overall?

  • Unlike most other platforms, Thinkific does not take any transaction fees from your sales. As a bonus, Thinkific immediately makes your funds available for withdrawal whenever you make a sale. So when it comes to sales, Thinkific makes sure that whatever is yours is absolutely yours
  • Through the free plan, you can test Thinkific’s core features as well as get a feel of the environment. Although you are only limited to uploading 3 courses, you can have unlimited students enrolled in it as well as host most of the core content that Thinkific allows
  • Thinkific’s drag-and-drop builder makes it simple to create an online course. This is in keeping with their commitment to letting content creators concentrate on the content. Thinkific also allows multiple kinds of content, from video files, audio files, PDFs, quizzes, text, surveys, and more.
  • You can also play with the course engagement through Thinkific’s many capabilities. The platform allows you to organize cohorts, schedule your content, and deliver them by drip-feed, locking them through prerequisite lessons and many others.
  • Thinkific also allows you to engage with your students through multiple channels. You can email your students their progresses and engage them in discussions. And even have them compete with the leaderboard.

online-meeting

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Thinkific Features

Thinkific features are almost identical to other course builders. The only exceptions are a few differences here and there. This is mostly because they focus on certain sections of the entire experience. These features include:

  • User-friendly course builder

This isn’t a new feature, as many online course builders already offer it. A course builder who doesn’t have a user-friendly one will find it very difficult to compete in the market.

  • Drag-and-drop web site builder

Drag-and-drop page builders, like the course builder are common issues for these types of services. Course makers need to market their courses. It is essential that they have the tools and resources to market their courses. Similar to Thinkific.

  • Promotion and marketing tools

Thinkific, a course builder, should also be able to offer coupons, as well as the necessary email and affiliate marketing tools.

  • Flexible payment options

All of those marketing features will be for naught if there are not many payment options available for customers. Having more than one payment option is also optimal, as it removes friction from wannabe customers, and more payment options can make it easier for your leads to paying you.

  • Reporting

For content creation, analytics is the name of the game. Analytics is the only way to discover your approach and your weaknesses. Thinkific offers this feature to its users to make it easy for their users as to the direction their content should go.

Should they continue doing tutorial videos with direct samples, the best way to go about things, or just plain instructions would be better? Without proper tracking of revenues, engagements, business performance, one cannot determine the best course.

  • Student support and communities

A good way to increase your customer base is to have a strong community that uses your content. Besides that, it is also good for branding as well as engagements. Customer retention is greatly improved by having a strong community and customer support. It is good that Thinkific provides the avenue to do so with these features.

  • Tools to train the trainer

Although we are in the business selling knowledge, it’s a good idea to have our own. Course building and selling are different disciplines altogether. Many who try Thinkific might be new to the process and will tend to stumble around until they feel comfortable.

These newbies, as well as veterans, have the opportunity to benefit from the tried-and-trued knowledge of Thinkific. In doing so, they can speed up the process of making courses and allow newer people to use the app more.

  • Thinkific App Store

Apps and programs can be purchased at the Thinkific App Store. What is great about this AppStore is that most of it is community-made. It is a great place for fellow course creators and content creators to come together and have discussions with Thinkific developers.

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The Thinkific Course Builder: Is it Good?

The only way to determine the quality of a course builder’s service is to actually test it.

The main course builder will determine how good a course builder service is. If they don’t have a well-functioning course building system, then what can we expect from them about secondary and additional features?

Thinkific offers a “Get Started” checklist to help you get started with course building.

Build Your First Course

You will receive a draft of “Your First Course” when you start your course.

Opening this file brings you to the first-course builder interface, wherein the layout is very easy to follow. Course content is divided into Chapters and Lessons.

To begin creating lessons, you only need to click the aptly named “add Lesson” button and pick a content type.

You can choose from the following content types:

  • Video
  • Audio
  • Text
  • PDF documents
  • Slideshow presentations
  • Live zoom lessons and webinars.

Any of these files can be uploaded as your lessons. If you want, you can add multiple course content and upload them using the Bulk Importer. Also, Thinkific makes you duplicate old lessons from previous ones by using the “Copy Lessons From” button.

Choose the Course Type

Thinkific allows you to pick what course you are currently building. For some of the choices, the service provides you with pre-formatted and good-looking templates that are structured for the appropriate course content.

While you can have perfect flexibility by using a blank template, these course templates can be extremely helpful when doing your job in a hurry or when you are just beginning to make courses.

These premade courses include:

  • Mini-course: These are course templates designed to create short and fast courses such as tasters and freebies.
  • Flagship Courses: These are the courses that make students and audiences take your courses or keep them always coming back. Each lesson is constructed in a way that is easy to progress and navigate for students.
  • Pre-sell course: Pre-sell courses help you sell your courses. These can be like testers and short courses. This allows you to advertise to potential customers what your courses entail. Thinkific vs Kajabi 2023
  • This template can be used to create a membership resource library for your subscribers. This will encourage your audience stay on your site even when they are looking at resources.
  • Webinar Replay is a similar template to the library template but it is specifically designed for webinars or live lesson videos. This template is ideal for late enrollees or people who missed your seminars.

Customizing The Look of Course for your Students

Your students will be able to consume your learning resources in the Course Player. As such, you can customize how this course player looks in the “Settings” tab on the “Courses” page. You can change the color scheme, fonts or add logos.

Here you can also add a description of the course and an image.

This part also allows you to preview your lessons in the course player. This is convenient since you can see how your students view your lessons. This allows you to see the problem through their eyes.

Set Assignments and Check Progress

As an extra way to engage students, assignments, quizzes and surveys can be very useful. Aside from that, you can use it as an added way to rate your students. Thinkific vs Kajabi 2023

That said, assignments are only available for the PRO plan.

All in all, Thinkific’s Course Builder is easy to use. They will give you enough guidance, especially if you’re just starting out with your course.

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Building an Online Course Website

While the course builder is what you can consider the core of Thinkific, It is the Site Builder that serves as the foundation with which you can prop your courses.

Thinkific Site Builder shares many of the same features as other landing page builders. This allows you to sell courses directly from your website, even if your site isn’t yet online.

The website builder is easy to use. It was designed with newbies and non-tech people in mind.

Start building your website by:

1. Pick a Theme.

When building your website, the best place is to pick a theme.

Thinkific offers three pre-designed themes templates. Each theme has its own styles, color schemes, fonts, and tweaked layouts.

These websites all have professional and good designs.

2. Use Site Builder to Customize Your Online Course Site.

After picking a theme, you can customize it as you like. Through the site builder, you can do your preferred edits and make out an entire website. If you want, you can dig in and craft individual pages.

Site builders use drag-and-drop tools that make it simple to create a website from scratch. This tool can be combined with pre-made themes to create a professional-looking website.

And that is just the beginning. Your website’s potential is limitless. Your imagination is limitless.

3. Start a Training Website from Scratch.

Since we are already in the business of making courses, it would be a very good idea to proceed and build a training website to house your created courses. For this matter, Thinkific provides a great selection of pages for your perusal.

These pages are pre-designed and ready to be mapped into a complete course or training website. These pages can be used as building blocks for your website. Some pages of note include:

  • Home Page: The face of your website. The place where the most important things should be located
  • These pages can be used as landing pages to help students approach courses. If you want, you can also make a course page that serves as a landing page for all the courses you offer in your “class”
  • Sign-up pages: This is where your potential customers and students enroll for individual courses or memberships Thinkific vs Kajabi 2023
  • Sign in Pages: This should be sued for subscribers of your website
  • Student Dashboard: This will serve as your student’s starting point when signing in to your website. A good student dashboard can be designed in a way that makes everything on your website accessible.
  • You can find payment pages, or checkout pages: Here you can place your payment options to subscribe or sign up for your class.
  • Coming Soon pages: These pages may look empty, but they can serve as teasers and previews for any upcoming pages, courses, offers, and even bundles you offer.

These pages can be used with your website in many ways. These templates can also be used to quickly create a website. These templates are a great way to skip the tedious part of selecting which template you want for your website. Thinkific vs Kajabi 2023

If you want something entirely different, you can create a custom page by simply clicking on the Custom page in the menus and then designing your page to suit your needs.

4. Edit Individual Pages

To properly design a web page using Thinkific Site Builder, it helps to understand that the pages made with these site builders are made up of sections. These sections can easily be modified and moved around.

The provided pre-built pages even come with suggested sections to easily allow you to pick which ones you need for your page. Simply click on “Add Section” to add more sections.

Thinkfic offers 23 pre-formatted pages sections. Most of these pre-formatted pages are focused on building high conversions. These pages are highly-converting and include but not limited to:

  • Get involved.

This is a crucial part of selling. This will allow potential students and customers to know how to sign-up or purchase.

  • Smart Product and Category

This section provides a list of information that can provide your customers with automatically listed summaries of available products you sell.

  • Checklists

This section can be used to highlight key messages, making it easy for the readers to scan information using bullet points.

  • Frequently Asked Questions

Frequently Asked Questions are a common scene on most websites. These are designed to answer all common questions from customers. Thinkific vs Kajabi 2023

  • ‘Social Proof’

These sections are akin to testimonials and show off client experiences, comments, and reviews. They make a statement to show off what they get in the lessons, which in turn entices other customers to avail of your product.

  • Upsell

These are sections that help promote other courses that you are selling. You can often find this section on the checkout page of one of your courses.

  • Instructor

This is where your instructors profiles can be added to the courses. This gives students information as to the people who are teaching them.

  • Pricing Options

Here you can submit your pricing options. This tells your students the cost of your courses and where you can pay for them. If possible, this is also where you can describe your bundles, what you include in them, and how much they cost.

  • Video

You can add this section to your course promotion page to make a video advertisement.

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Earning Profit Through Your Content with the Use of Your Online Course Platform

We now come to the part that is often the most anticipated. How does the business side of Thnkific work? Is the service providing enough tools and resources to enable users to make a living from their hard work?

It is a fact that all online course builders and platforms today offer tools to allow teachers and students to promote their courses. The only difference is in the focus of each platform.

Yep, that’s right. Some course platforms focus more on selling and turning conversion than the creation side. Others, on the other hand, focus more on the business and promotion side of things and rely heavily upon integrations.

Which side is Thinkific on? Let’s see how Thinkific handles promotion and business.

Promote Your Courses

By default, Thinkific has marketing tools that help you sell your content for cash. These features are available to all users, even those who use the free plan. However, they are very limited and only allow for the most basic functions.

Search engine optimization, or SEO, is one of these tools. Thinkific offers the necessary SEO options for free to plan users. This allows you promote your lessons in the simplest ways possible, making it capable of rising up the search engine results page.

Another feature available for free users is the ability to build free trial courses. It’s like giving your customers a free taste or sample. This is among the most efficient ways to show your audience what you are capable of. Thinkific vs Kajabi 2023

By allowing customers and potential students a taste of your content, you will allow them a peek into the curtains and how classes are done. That way, once they dive into your paid content, they already have at least a small idea of how things work out.

While these promotional materials may seem lacking at first, in skillful hands, these can go a very long way as promotional materials. They can even be used to compete with products that have been promoted too much.

We are not talking about the stuff that is free. As you go up through Thinkific’s pricing plans, more marketing tools are unlocked for you. Many of these enhance your ability to promote your course materials in the market. These include:

  • Coupons

Coupons don’t need introduction. They have been used in many transactions for a long time. So it is no surprise that they are also being used in online business and online marketing.

Thinkific’s coupons come from digital codes that are very easy to share. These codes can be used in Thinkific’s ecosystem very well. Using a coupon on Thinkific’s checkout will automatically use it with little to no hassle.

From a marketing standpoint, coupons can be set up and used to promote your bundles and courses. This will entice potential customers to check out your courses, especially if a discount is included.

Thinkific also allows you to personalize your coupons. The coupon can be customized by setting the dollar amount or percentage, as well as the expiration date and the number of times it can be used.

  • Sales Widgets

You can use sales widgets to link to other websites or social media to share your purchase links. These widgets are very useful given the amount of traffic required to get your course noticed. You will need lots of traffic, let’s face the facts.

You can’t expect traffic if your courses are new and you don’t have an audience. Even if your audience is already established, you still need a quick and easy way to link your courses with classes on other websites.

That’s where social media comes in. It’s a fact that social media is used by almost everyone. It is important to determine where the majority of internet traffic comes and redirect some traffic to your site.

This is possible by using sales widgets that generate HTML code which can be easily pasted onto existing websites. Of course, this includes social media sites. Aside from that, these codes can also be sent as messages if you want to market that way. Thinkific vs Kajabi 2023

You can also customize the widget’s appearance. You have the option to show a button or a button with a product picture. Or you can add text to match it.

  • Email Marketing Tools

Email Marketing tools manage newsletters and send out targeted promotions to subscribers. In a way, this tool is used less to get new conversions and rather to retain them. This tool can only be sent to those you already know.

Thinkific’s email marketing tools are limited to this ……… Unfortunately, you can only email existing students enrolled in your courses. Notifying them about new products or courses is another option.

You don’t have to like everything. However, if you need more features, there are other email marketing tools available such as Mailchimp or Mailerlite, AWeber and Constant Contact. ActiveCampaign is another option.

That said, it would have been miles better if Thinkific had a better local Email marketing tool for users to use.

  • Affiliate Marketing

You can choose to use affiliate marketing to get influencers and experts to promote your courses if you feel your marketing skills are not sufficient.

Thinkific allows the process to be easy and straightforward. You will need to add the associated person as a user, and make him an “Affiliate”. This information can be found under “User Roles” within the Process.

If you find some current users of Thinkfiic or your course, you can convert them into affiliates through the same process.

Thinkific tracks the sales of bundles or courses by affiliates to check their performance and status. It also records the revenue. Thinkific vs Kajabi 2023

That said, paying the affiliates is done outside the system, so that’s a catch. It’s the same with instructor revenue sharing.

Payment Options

All that marketing work will be for naught if you have no way of receiving payments or your courses. In this vein, Thinkific has Stripe as a card payment platform. Other ways include connecting PayPal for one-off payments.

Lastly, there is also an option to link your courses to a Shopify site. That way, you can get all the tools the eCommerce platform offers its users.

Thinkific’s payment options let you customize the price of your products. Customers can be charged with different payment options. For example, you can sell courses for a one off fee.

You can also offer membership subscriptions, and charge accordingly. If you want, you can sell your course in a bundle. However, this feature is not available to me at the moment as I only have a handful of courses created with their system.

One thing to note about Thinkific though is that they do not charge you any commission fee for any of your courses sold!

Reporting and Analytics

A good website selling products should have a Reports and Analytics section. This feature will help users identify which areas they excel at and which ones they should focus on to improve.

Thankfully, Thinkific has one, but it is a relatively new feature. Currently it only reports on four ares which include: Orders, Enrollments, Student Engagement, and Revenue. This feature is still in its infancy and is only available on the Start + Growth add-on package.

It is a good step in the right direction. Having it is better than nothing.

How does it all work?

Thinkific’s analytics and reporting collect the data they need. Some selections include filtering data by date, course or product type, by recency of customers (whether they are new or existing), and more.

Of course, these different data can provide multiple insight as to how your courses are performing. Let’s take, for instance, data about student engagement.

Having this data allows you to see things such as course enrolments as well as there completion rates. You can then compare these metrics across the board. This allows you to see which subjects are having low completion rates.

From there you can find out the problems as to why such things are. It is up to you then to make the necessary adjustments. Thinkific vs Kajabi 2023

Students might find it difficult to complete courses that have low completion rates. Still, it might be a problem with the way you are presenting the information or instructions. Once you have identified the problem, you will be able to find a solution that works without having to tear your hair out.

This data is then shown as a chart and graph that makes it a lot easier to read and understand.

Thinkific Pricing and Plans

Thinkific is one of the leading platforms on course building, and marketing. As such, you can expect to have a price that is appropriate for their standing.

However, what you pay is what you get with Thinkfiic, with all the features it provides, you will hardly find yourself being ripped off by the product.

Thinkific also offers a free plan that you can use to try their products. You can always start your course-creating journey for free before moving to a paid plan if you need it or want more of Thinkific’s features.

Free Start Grow Expand
$0 per month $74 per month $149 pero month $374 per month
Create and launch your product using a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • Transaction fee of 0$
  • Email and Chat Bot Support
  • 100% content ownership
  • Drag and Drop Course Builder
  • Simple to use website themes
  • Fully integrated e-commerce
  • App Store
Add products to your company and create a cohesive learning experience.

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • Includes all free features
  • Custom domains
  • Discounts and coupons
  • Assignments
  • Bundles and add on packages
  • Payment plans and memberships
  • Live lessons
  • Affiliate selling
  • Advanced course – building options
  • Advanced Courses at Thinkific Academy
-Build successful business with a complete suite of tools to help you sell more

 

  • Unlimited courses
  • 3 communities
  • 2 admin
  • Unlimited students
  • Transaction fee 0%
  • Support by phone and email
  • All Start Features Included
  • Remove Thinkific branding
  • Bulk student emailer
  • Bulk enrollments
  • API access
With a platform that scales, optimize your workflow to create premium experiences.

 

  • Unlimited courses
  • 10 Communities
  • 5 admin
  • Unlimited students
  • Transaction fee 0%
  • Priority phone support
  • Includes all Grow features
  • Custom SSL Certificates
  • Priority Support

The Free Plan

If you’re new to course management and course building, this is the plan that you should start with. This is the best way for you to get to know the service and test it out. You can do all the services offered by the free plan, but only in a limited capacity.

The Free plan is only good for making one course. To make more courses, you will need to sign up. This course is full of potential and you can enroll as many students as you wish.

The Start Plan

If you think you like using Thinkific and would like to proceed with the next big step in the right direction. Upgrade to this plan and your limitations are gone. You can make unlimited courses.

Thinkific also offers a variety of course options. You can even live-stream your lessons for as long as you have the time.

Furthermore, the Start plan opens up more marketing tools and gives you access to the Thinkific app store.

You also have the option of a custom domain to host your course website.

The Grow Plan

The Grow plan is for you if you are serious about selling and making courses. The first benefit you get is removing the Thinkific branding. It might seem simple, but it does a lot in terms of branding, marketing, and making your courses look more professional.

This gives you access to bulk enrollments so that the enrollment process can be done easier and faster. You have priority email support and phone support. You can get faster solutions if you have different issues with your website. Thinkific vs Kajabi 2023

The Expand Plan

The Expand plan is designed for larger businesses and institutions. This plan allows you to streamline your workflow and provide a premium experience using a platform that can scale.

This plan is ideal for large institutions that want to establish an online presence. It provides the same features as the other Thinkific plans but also offers 10 Communities that make it easier for students to manage.

Speaking of management, this plan also provides 5 administrators to help with running things.

Thinkific Plus

LMS services offer clients and customers the option to create custom plans that are separate from their basic plans. Most of the time, their prices are unlisted as the customization might change the cost, and that cost will depend on the customization.

For Thinkific, this is called Thinkific Plus. It is a powerful, scalable, and easy-to-use learning platform geared toward your team and students.

To get Thinkific Plus, you must contact the Thinkfic sales team. They can help you to understand the tools that you need in order to optimize your platform. They will provide you with education experts who can inspire and give you the confidence to grow beyond what you imagine.

Thinkific Plus offers all the Expand features, but also adds these additional features to the plan:

  • Unlimited Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Dedicate Customer Success Team
  • Check out multiple seats or a tiered pricing option
  • Email white-labeling
  • Only one sign on
  • Bulk Selling App
  • Enterprise API Access

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Thoughtific Pros and Cons

Pros

  • Thinkific does not take any transaction fees. Funds are immediately available for withdrawal whenever a sale is made from your products, courses, or memberships.
  • Thinkific has a fully realized free plan. It includes all core features and functions like a paid plan. Although there are no limitations, if you are serious enough, you can start selling courses through the services with no upfront monetary investment. Thinkific vs Kajabi 2023
  • Thinkkific’s drag-and-drop builder is super easy to use, and even non-tech-savvy people can use it. You can upload multiple media types to create different and exciting lessons and courses.

Cons

  • Some aspects of Thinkific aren’t as user-friendly than expected. This is something that some creators of the service have expressed.
  • There is a huge lack of marketing features in the service. Their email marketing capability is quite basic and is miles behind the competition.
  • Thinkific’s designs and customizations are quite limited, given that the service only provides a few themes to play with. With these options, it is hard to create a website that stands out among the rest.

The Thinkific Verdict

Overall, Thinkific is a good choice for course creation as well as course promotion. Its price is entirely reasonable, and the features are as good and easy to use as most of its competitors.

The free startup plan is a godsend for those just starting, as it will give them a feel of how things are with the service. Thinkific vs Kajabi 2023

In my opinion, providing a free startup plan is actually a mark of confidence on the side of the service. They believe their product is of use and are willing to let the public try it.

You can see that Thinkific’s free plan is bold and understandable. It is unlike the other “free plans” of the other products where they only masquerade as free, but there isn’t you can do with the service.

For the Course Builder, Thinkific is pretty easy and intuitive to use. You can quickly see what you need to do and which functions are what. Thinkific has enough prompts to help you navigate the more complicated aspects of the world.

This can be a tricky side. Too many prompts can overwhelm novice users and cause frustration for those who are already proficient.

However, it is important to remember that Thinkific might be too easy for some users. This is just my nitpicking. At the end of the day, Thinkific’s course builder is fast, easy, and responsive, and that’s what most people need.

For their Site Builder, Thinkific also chooses to keep it simple. It is not like a standalone platform. It is easy to use, and it fits their philosophy.

It has impressive editing capabilities, making it ideal for creating tutorial and training websites. Aside from that, it is an excellent tool for adding training pages to existing websites.

There aren’t enough themes to suit all tastes and demographics.

Lastly, on the marketing side of things, this is where I feel Thinkific falls short. Marketers can feel disillusioned by the Email marketing structure. Marketing Thinkific’s courses are difficult to market without third-party integrations.

It would be more convenient to have other payment options than Stripe or PayPal.

Not everything is bad. Thinkfic still offers some useful tools to help you make money from your courses. You can sell products and courses with a little creativity. This requires more effort than normal, but it is possible.

Thinkific’s Frequently Asked Questions Thinkific vs Kajabi 2023

Can You Build an Entire Website with Just Thinkfic?

Yes, you can!

Thinkfiic allows you to create your entire online education company. This means you can create both courses, websites, or your overall brand within one seamless platform. Thinkific offers builders that can be used to build, market, and sell online courses.

How can I allow my students to access my course content while offline?

It is up to you.

Bear in mind that your students will need help logging into your courses offline. You can make your courses downloadable. You can do this on content such as video files, audio files, and PDFs. These files can be downloaded to students’ devices so they can access them offline.

Who owns the content published on Thinkific?

Any content built into the Thinkific Platform is the sole and exclusive property of the creators.

Thinkific does not, and will not, claim any intellectual property rights over materials made by the course creators and builders. Therefore, anything built and published on the platform is 100% to the creators.

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