While they already existed before 2019 B.C. (where B.C. stands for Before COVID), Online Course Platforms were already a thing. Even then, they were made for the same purpose, to create and sell online courses.

Back then, most courses were much more focused on niched things like leadership seminars, wholesomeness, and self-help classes. There were also classes and courses that covered normal topics.

These classes focused on bringing education to where it is most convenient and comfortable.

People who are housebound for multiple reasons (e.g., childcare or health issues) can still learn and study even if they cannot go out. People who couldn’t attend regular school due to duties and scheduling conflicts could still finish courses due to the medium’s flexibility.

Everything else had to be shut down when the pandemic struck. However, people still needed to learn, and online course platforms and other eLearning platforms made it possible for a lot to continue their studies.

In the early times of the pandemic, the industry saw a 221% increase in new course creators on one Course Platform. This growth may be shared across multiple online platforms.

Everybody from Entrepreneurs and solopreneurs to human resource professionals and proper educational institutions has used a course platform or two during the pandemic.

Not only that, but the pandemic also showed the potential of these platforms as a way to earn extra profit. They say, “knowledge is wealth.” Online course platforms gave that maxim legs and provided people with an instrument to turn knowledge into wealth.

Nowadays, there are countless online courses people can partake in. You can find everything from life coaching to make your life easier, to tutorial classes on the more academic subjects such as Algebra. Even to courses about making your courses more profitable.

Online courses are all the rage. The next question is how you plan to share the treasure you find in your head with the world.

For those of you who prefer a more visual experience, here is a video review from Ross Herosian on his YouTube channel Tricycle Creative. To get a comprehensive overview of Thinkific, you may still want to check out our article below, which compares it to some competitors.

Thinkific: Your Go-To Online Course Platform Thinkific vs Coursecraft

Thinkific Overview

Thinkific is one of the most fashionable options available now for building, hosting, and selling your courses.

Thinkific is unique because you can feel that they are passionate about what they do. It is clear that they are more concerned with providing the best learning experience possible to creators as well as their audience. They also understand that making money is important to maintain the business.

How could you not? After all, it is one of the few online course platforms that provide a full-on free service. Thinkific offers a free service that is just as good as the paid lower-tiered.

The platform is ideal for beginners as it allows them to see how content and courses are built, as well the industry’s overall environment. The free plan lets users see what they’re about to do without making any investments.

The only limitation of this free plan is that it only allows you to create one course and one course, and in my opinion, that is generous enough.

Thinkific also does not take any cut for a transaction fee whenever a user makes a sale on the platform. All profits go to content owners.

Thinkific even makes sure that all profits are directly available upon being sold. This means course creators and content producers can immediately use their earnings without needing to wait for a quote, or reach a certain threshold before they can touch the money.

This is a testament to how Thinkfiic views its customers.

Useful Features

Let me start by saying that almost all online courses platforms have the same features. First, there is the course builder, then there is the website builder for your courses, and then the marketing features.

The only difference between them is how well they work, along with some bits and bobs that make the product unique. As such, we will be focusing on these aspects of Thinkific’s features.

Thinkific’s main focus is their ability to create course curriculum. The creation part of Thinkific’s features is the most important. They ensure that online courses are as interactive as possible.

Thinkific’s user interface is very easy to get into. It is intuitive and logical. Users will have no problem navigating everything. All other features can be accessed through a sidebar menu. Except for occasional hiccups, they are correctly classified. Thinkific vs Coursecraft

Users who love to check on analytics and performance will love this interface, as everything is placed and organized neatly on the dashboard.

From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.

If we are to nitpick something out of this, it would be that the aesthetics of the interface can be done a little bit better.

Thinkific is primarily focused on course creation, as mentioned previously. As such, the platform ensures that the course creation mechanism is easy to get used to. Even in the free plan, Thinkific allows you to try everything the course creator can do.

You can also include many media types in this course builder. These media types include quizzes and surveys, assignments, pdfs, content, and student discussion areas that allow for peer-to-peer interaction.

Other highlights include scheduling of course content as well as some automation in terms of drip-feeding content.

As for the Marketing features of Thinkific, I’m afraid that is where the platforms fall pretty flat. Don’t get me wrong. It contains everything you need to market and promote your courses.

But that’s just about it. Compared to the competition, Thinkific’s market features are a bit lackluster. The most glaring aspect is that it doesn’t have a built-in sales funnel builder. The overall checkout experience is pretty clunky.

You can’t do much about it because it is so limited in customization.

Even email marketing features are behind the competition. Most of it is quite basic, and at most, you can notify your students of new courses or products, as well as send them their course progress and notify them about their course progress as well as updates.

Thinkific can also integrate third-party apps. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.

Thinkific integrates five of most popular email marketing platforms, including Aweber and Drip with email marketing.

It makes sense considering the platform’s repeated promises to focus on course creation. It would be smarter to invest all resources in ensuring that they get the course creation part right, and then to hire third-party apps for the marketing part.

Thinkific Price

Although I’ve already spoken highly of Thinkific’s Free Plan, it’s still a limited plan and far less than Thinkific’s paid plans. It’s not like the rest of the competition.

Thinkific is a lower-cost option that allows you to create unlimited courses and enroll unlimited students. This is in line with their mission to be focused on the education part. Thinkific vs Coursecraft

As such, if you want to use a more affordable plan and have many content ideas you think will sell, Thinkific should be one of the best matches for you.

Aside from these plans, Thinkific also has a more advanced and bespoke plan called Thinkific plus. Thinkific Plus takes the best of Thinkfiic, makes it powerful, scalable and simple-to-use, and then adds more.

It still dedicates itself to teaching, lecturing, and supporting students.

You will need to contact the sales team of Thinkific Plus to request this upgrade. They will help you to get the best out of your platform. Lastly, you will also discuss with them the total cost of this upgrade.

Every Thinkific Plus plan has its own unique cost, so different Plus plans may have slightly different prices. This is one thing that is certain. Thinkific Plus will give you the features of the most expensive plan as well as these additional features:

• Unlimited Products
• Unlimited Administrators
• Three+ separate Thinkific sites
• Service Level Agreement 99.9%
• Dedicate Customer Success Team
• Check out multiple seats or a tiered pricing option
• Email White-labeling
• Only one sign on
• Bulk Selling App
• Enterprise API Access

> > Click Here to Start Your Free Trial < <

Thoughtific Pros and Cons

Pros

• The Thinkific free package is permanent free. It also is not just a glorified free trial. You can only take as many courses as you like.

• Thinkific does not ask for transaction fees whenever a sale is made. All earnings by content creators are theirs. These funds can be claimed and used by creators as soon as they are received in their accounts.

• Thinkific is flexible when it comes to payment options. They offer different payment options for different types and types of students.

• Thinkific’s premium plans remove the restriction on the number of courses. In fact, users can create an unlimited number of courses and enroll an unlimited number of students in these courses.

• Thinkific’s interface is one of the most intuitive. The majority of options are logically placed and easy to find. Users just starting can easily understand how things work in this interface.

• Thinkfic’s course creator is also easy to use. It also allows for many course materials, making it possible to have your course as exciting and engaging as possible.

• In the name of engagement, Thinkific also gives you the ability to put incentives such as leaderboards, awards, and scores to motivate your students.

Cons

• Not everything in Thinkific’s tools are user friendly. You may need to take some time and read guides to learn how to use the tools.

• It is difficult to recommend Thinkifiic for those who are more interested in promoting the platform’s marketing capabilities. You will need third-party integrations to get a better experience.

• Although Thinkific has one of the most intuitive user interfaces in the industry, it can sometimes look dated and the experience can sometimes be more confusing than you expected.

• There is a distinct lack of customization options within the platform. As such, it is not impossible to find other websites that may look the same as yours. Thinkific vs Coursecraft

The Thinkific Summary

Thinkific is one of the best online course platforms in the market today. It is a great platform for beginners as well as those who are looking for more course-focused platforms. It is still competitive with other “advanced” and more feature-rich platforms, despite its shortcomings.

My opinion is that its greatest strength would be its commitment to providing the best course experience possible and a free plan. As for its weakness, Thinkfiic has already provided some kind of solution to it. Any problems with the platform can be fixed by integrating third-party services.

You’re searching for an online course creation tool that creates courses from scratch. You can never go wrong with Thinkific.

Thinkific Versus Kajabi

Kajabi Overview

Kajabi is an open-source platform that allows you to run an online business. Its main focus is on productivity and sales. It provides tools that are geared towards simplifying your operations.

Kajabi’s top features include automations and pipelines, email marketing and a mobile application.

The platform allows you to sell a variety of products. Aside from courses, you can sell coaching, memberships, communities, podcasts, and other digital content.

It is no wonder that Kajabi also has advanced marketing features, the most prominent of which include sales funnels (OVO pipelines), email marketing, and automations. This allows Kajabi users to sell their products more easily.

Kajabi is a rare product that can be described as an “all-in-one” platform. It’s a course-creation platform that offers more than just decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.

Kajabi land is not perfect. For starters, it has one of the more expensive platforms available in the market. The lowest plan is $149 per month. These plans are not unlimited. The lowest plan allows you to sell only 3 products.

Aside from that, Kajabi is not as feature-rich, especially in the gamification and community engagement department. These issues might require third-party integrations.

Kajabi Features

Kajabi boasts about being one of the better platforms. They even have one of the more expensive plans in the course creation market. It is not surprising that customers have high expectations for the product. Thinkific vs Coursecraft

Let’s now take a look at the Kajabi interface and see how great they are.

Kajabi’s interface looks very normal at first glance. It’s minimalist, clean, and modern. The majority of features are accessible in just 3-4 clicks. The page also includes a search assistant that allows you to quickly locate the tools and features within the application.

Kajabi’s pages load quicker. It provides for a smoother experience and does not get in the way of your work.

In terms of Course Creation, Kajabi allows you to create various types. Some samples include mini-courses, online courses, drip courses, or create one from scratch. You can choose among these types for whichever suits your needs. (i.e. For long courses with long content, short courses for product launches.

Kajabi offers blueprints that are similar to templates for a simpler building experience. These “skeletons” can be used as templates, so you don’t have to worry about adding content.

These courses could be properly structured too into categories, subcategories and posts. As such, it would be very easy to organize your content neatly and properly. They can be arranged according to their content and types. So you can text and slideshows in one area, audio and video to different areas.

As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.

Kajabi has robust and extensive marketing features.

It also offers the traditional stuff of offering coupons in a flexible way, which, as we have seen, is an old and proven marketing strategy.

If you want to market through email, Kajabi has a powerful email marketing solution that is already built in the platform which has plenty of features in and of itself. You can even have email templates ready for the different functions you want it to.

Another conversion tool they possess are their pipelines, which can help you convert more customers and increase your sales. These are easy to use, and the platform even provides templates that customers can easily access.

Kajabi offers a dedicated affiliate program to users who have a higher plan. This feature makes the entire process extremely simple and easy. It organizes both affiliate links and affiliates in its own category, making it easier to track down and find them.

I would say that the biggest problem for Kajabi is its lack of integrated payment solution. Instead users will have to rely on the integration form other payment gateways such as Stripe, Paypal, BitPay, Authorize.net and others.

This is a huge disappointment considering how poor their marketing tools and how adept their checkout at upsells, bumps offers, downsells is.

Although it is not perfect, Kajabi has a lot to offer that can be used for both marketing and course creation. These features can be used by anyone who is serious about starting an online business.

Of course, potential users should be willing to pay for the steep price point to use these tools.

Kajabi Price

It is undeniable that Kajabi is among the most expensive service when it comes to the course creation market. The cheapest plan is $149 per month, and it doesn’t include unlimited courses. Thinkific vs Coursecraft

If you feel that Kajabi’s high price and more advanced features such as automation are something you really need, then you can choose to purchase it.

Kajabi Pros & Cons

Pros

• True to its name, Kajabi is an all in one content making and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.

• Kajabi Provides templates and blueprints to get you started with your project.

• Kajabi allows you to sell other digital products like coaching, webinars, communities, podcasts, etc. This is also a great place to do this.

• Kajabi also includes an assessment function that allows students to grade their performance and monitor them. This is extremely good when combined with drip courses to provide courses that can only be accessed when the proper grades are reached

• Kajabi’s accessibility is pretty good thanks to its mobile app, which students can use to access classes and lessons whenever and wherever they are. It even includes a notification feature that can help with alerts.

• Kajabi also has a membership feature that allows users to create and sell membership options to their customers. This feature can be used by users to offer additional and exclusive content.

• Kajabi’s automation feature can automate the purchase of offers, post-completion of courses or memberships, assessment completion, as well as other tasks. To be more precise, users can use conditional filters.

• Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.

• Kajabi’s Email Marketing is among the best in the industry. It includes various email templates that can be used in different situations. Kajabi also has the option to automate email sequences by using triggers and actions. Thinkific vs Coursecraft

• Kajabi’s pipeline feature makes it possible to have various OVO funnel templates. The pipeline features automate the selling of the products and “funneling” your customers to where you want for better conversion rates.

Cons

• Kajabi’s price point is nothing to laugh at. It costs $149 per month, and you cannot create unlimited courses. It offers only 3 products and 3 pipelines.

• Kajabi does not offer course completion certificates, something that some users want to receive as proof of going through the class

• Kajabi has no page templates for designing landing pages, thank you pages, checkout pages, forms, and other pages. That means users must do everything from scratch when editing page templates through the page builder. As such, it will be very difficult for new and non-tech users.

• Kajabi does not offer a guaranteed badge on the checkout page. Guarantee badges are a good tool for increasing conversions. Guarantees assure buyers of a product’s quality.

• Kajabi does not have a local payment gateway. You must rely on Stripe and Paypal integrations to take payment from orders.

• Despite having some advanced features, there are still some features that Kajabi lacks, especially in the community department. There are no gamification or community engagement features.

> > Click Here to Start Your Free Trial < <

Kajabi Summary

It is undeniable that Kajabi is a juggernaut of a platform regarding course creation and marketing. They have the most advanced tools for marketing alone.

They have the tools that provide a great marketing experience. Their pipeline and automation features can be the envy of other platforms and something users would want to have if they want the best rate of conversions.

That said, Kajabi is not without its flaws. It lacks features that allow you to connect with students and customers. Features that allow for the creation of a great community. Thinkific vs Coursecraft

Kajabi can also be quite expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.

Overall, Kajabi has advanced marketing features and is a great creation platform. It is perfect if you are looking for a platform for its marketing features. Although it is a little expensive, Kajabi’s features are well worth the cost.

Podia Versus Thinkific

Podia Overview

Another big name digital online content-selling platform is Podia. Podia is a powerful platform with strong marketing features. Online courses, coaching, webinars and community are just a few of the many products that you can sell through this platform.

Furthermore, Podia is one of the cheaper digital content-selling platforms in the market. It might even be one of the most affordable. It does take a portion of your profit when you sell. This might be their way to offset the high price of its powerful features.

At the end of the day, Podia is an excellent tool and platform, especially for those who are more focused on the business side, such as marketers, promoters, and the like.

> > Click Here to Start Your Free Trial < <

Podia Features

Podia offers a lot of features.

Podia’s interface is clean and minimalistic. It is designed to have all the other features accessible within 3 clicks. In fact, it is so simple that the learning curve for using Podia’s interface is almost non-existent.

This makes it very user-friendly. Accessing or reaching the information you desire or need is easy with no additional steps or terms. In fact, almost all of Podia’s functions can be accessed straight from the dashboard.

Podia allows you to upload files that will be used as building blocks for your lessons. A course can contain text, embeds and quizzes as well as coaching and files. With some imagination, you can create interesting lessons with the platform that is given to you.

That said, This course creator can be lacking in some parts. Unlike most other platforms, Podia only supports very few lesson types. It does not provide a way to monitor student performance. Thinkific vs Coursecraft

It also supports multiple platforms thanks to its powerful embed tool. These websites include:

• Youtube, Vimeo and Dailymotion are video hosts.
• Music and podcast platforms such as s Spotify, soundcloud, and podbean
• Slideshow platforms like speaker deck, presentation, google slides, and slide share
• Social media sites like Twitter, TikTok, Pinterest, and Behance
• Form Builder websites such as Google Forms, Typeform, and Paper Form
• Coding websites such as Github and Codepen

Podia recently added the ability to issue certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. Podia currently only offers one type of certificate. They cannot still customize and design your certificates.

In terms of marketing, Podia is focused on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This makes Podia an excellent choice for marketers looking to sell products on a smaller site.

That said, not everything is perfect. In this case, Podia’s weakness is its email marketing, which only provides the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.

People looking for automation features may also have lost their chance since Podia’s isn’t as advanced as theirs.

For payment processors, Podia has a local payment gateway. That said, you will need to connect your bank account or PayPal account to payment processors. For a simpler solution, you can also integrate with Stripe and PayPal.

Checkout is possible for your audience using their credit cards. These usually are processed within 2 days and will be credited to your bank or PayPal account. Thinkific vs Coursecraft

Podia Price

In terms of pricing, it is one of the cheapest there is in the market. The platform recently added a free plan. Although it doesn’t offer much, this plan is a great way to learn more about Podia.

Podia Pros and Cons

Pros

• Podia’s strong point is its clear and simple UI/UX. It’s very user-friendly and doesn’t require any training. Users of all edges and tech levels will find it intuitive to set it up.

• Podia can serve many purposes and be a one-stop shop to meet all your needs. You can sell various digital products such as courses, memberships, webinars, bundles, community, and other digital downloads.

• Other than the free plan, Podia allows you to sell unlimited courses and products. That means as long as you have the energy and the idea, you can create as many pages for your courses and products as you want.

• Podia allows you to upload unlimited videos for your content. The platform provides unlimited storage and bandwidth, which is why this feature is possible. This way, you don’t need to use Vimeo or Wistia.

• Podia has a built-in affiliate program for your audience that is only available for Shaker and Earthquaker plans.

• Although it only provides the basic functions, the email marketing tools built-in are sufficient to support campaigns and broadcasts.

• Podia supports a prelaunch mode as one of its marketing features. It can create buzz around your products and get early email customer conversions. Thinkific vs Coursecraft

• Except for the free plan, Podia charges no transaction fee on sales.

• Podia has a new feature that allows content creators to give certificates, community, and quizzes. You can even create memberships in the community area.

Cons

• Their email marketing provides only the most basic functions. It lacks personalization fields, especially in the email composer. Aside from that, the tool lacks templates, drag and drop editor, and other features
• The platform lacks course compliance features.
• Podia also does not have many customization features. Podia does not support custom CSS/HTMl customizations. Expect to have generic-looking websites when using Podia.
• Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
• Its free plan is severely lacking and will only allow you to host 1 product. There is also an 8% transaction charge.
• There are no course blueprints available in Podia.
• Podia supports only a handful of lesson types. Podia does not support certain types of lesson, such as Adobe Captivate and Articulate Storyline.
• While it has pretty good marketing features, it still lacks some. This includes order bumps, downsells, cart abandonment, and others.
• Podia doesn’t have a mobile app. This could limit its user base and access given how dependent the world is on tablets and smartphones. Thinkific vs Coursecraft

Summary of Podia

Overall, Podia is a decent platform to host your content. This is pretty true especially given the price point it is offered.

Many people might believe that Podia is a value-for-money company. It isn’t true. Podia offers a lot more with what you pay for it. You can make impressive courses with enough creativity and great ideas and sell them for a fair price.

It is still an all-in one platform, despite its limitations. It is perfect for a lot of people. It is ideal for content creators, marketers, teachers, and other people who target marketers. If they have any questions, Podia can help.

> > Click Here to Start Your Free Trial < <

Thinkific Versus Kartra

Kartra Overview

Kartra is a different product from the others listed above. Kartra is completely different to the other products in this review.

Instead of a course creator, we have an all-in-one platform that sells your products. Yep, it is a platform that goes all in on the marketing side.

Kartra should not be considered a website in its own right or your product’s.

Instead, focus on the strengths of your site and sell products, memberships, and services.

Kartra can be used to create and sell digital and physical products. You can sell unlimited quantities of these products and many different types of products. In fact, it also offers multiple pricing options for more flexible pricing on your part.

Kartra Features

Since Kartra is a different beast altogether, we might focus on features not found in most course-building websites. In fact, there might not be a course-building site for Kartra.

Katra lets you sell multiple products, as we mentioned previously. Each account can sell an unlimited number of them and offer them at any price point.

Kartra’s focus is on lead conversion and marketing to maximize its users’ profits. One of their key features is funnel construction.

Funnels are a way for sellers to get their customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Thinkific vs Coursecraft

Kartra makes funnel construction simple. If you have previous experience in the field, you can create one yourself. You can also have Katra build it for you with their plug-and play campaigns, which are from industry leaders.

For personally built campaigns, you can also choose to share them with other Kartra members. You can even market and sell your campaigns and make money from them.

Kartra manages all of the billing and payment processes so that you can concentrate on improving your funnels as you gain more experience.

Kartra has powerful page-building capabilities. These features allow users to create product pages, checkout pages and opt-in pages. You can even use professionally designed templates to speed up or start the process.

These pages can be optimized for mobile devices, tablets, and desktops. These pages can be hosted on your domain, or on Katra.

That said, they are still limited in capacity and features to be considered a proper website. Kartra believes it, and they won’t let you host these pages on your domain.

The marketing features are to be considered as Kartra’s shining jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.

It can send broadcast messages by SMS or email. However, this will require you to integrate with any available SMS gateways.

Kartra can also use automation to create email sequences. You can do this through its drag-and-drop visual sequence builder, and once done, and you can let it run on autopilot.

Another one that is unique to the platform is its behavior-based automation. This powerful tool allows you to send emails based on the recipient’s behavior. As such, when you are done setting up the hard work, you can just sit back and relax.

Kartra Price

Kartra’s pricing is high for a platform that focuses on lead conversions and marketing. That said, depending on what you need, the platform’s price point on its plans might be worth it. Thinkific vs Coursecraft

Kartra offers advanced features that aren’t available in other products.

Kartra Pros and Con

Pros

• You don’t need any external marketing integrations. Kartra has it all: built-in email marketing, automation, sequence builder, and other essential features needed to perfectly market your products
• Kartra offers an automatic translation feature for its checkout pages. It is based on the user’s geographical location. It also supports other currencies.
• Kartar also allows you to drip content and vary access to different levels if you have a membership site.
• There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
• Kartra includes an agency feature that can hold multiple client accounts. This allows you to manage different websites in just a single dashboard.

Cons

• Some people might think Kartra’s price point is pretty expensive for what they are offering
• There are not unlimited integrations available with any of the plans.
• Kartra’s interface can be slow and frustrating at times. Thinkific vs Coursecraft
• Even Kartra’s pages can load slow
• For beginners, it can be difficult to understand the many features.

Kartra Summary

Overall, Kartra is a powerful all-in-one platform for sales and marketing.

It has a lot of tools and features that provide you with the opportunity for interesting and engaging promotions and products.

It is not a course builder, and certainly not a website creator. As such, If you use Kartra, ensure that you are doing so in conjunction with a proper website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.

But, it’s possible to get more for your money if you decide to take the plunge.

> > Click Here to Start Your Free Trial < <

Overall, Verdict Thinkific vs Coursecraft

Course builder websites are pretty useful when joining the industry.

There will be many platforms available to provide the service you require, just as there are for most industries and markets. In the case of course building and selling, we have Thinkific, Podia, Kajabi ( and a little bit of Kartra), among others.

In a market-like course building, these platforms will offer almost identical services. Their differences will be minimal at best. Of course, some might excel in one aspect or another.

The key to finding which product you should use is to decide on the direction of what you want to do. And find the platform that is best aligned with that. You will likely find their features most helpful to you.