We all know the expression “Knowledge is Power” which has its roots in Latin: scientiapotentia est. It still holds true today as it did all those years ago.
Knowledge is what makes us more powerful than other creatures. Eagles and other sharp-eyed creatures might have better eyesight than humans, but we have learned to see further than them by understanding how the world works.
Sure, that example might be overly dramatic, but you get the idea. Because of our knowledge and ingenuity, the human race has risen to the top in food chain.
As such, it is only beneficial for us to share what we know with our fellowmen, lest we let this knowledge consign only to our minds, rotten and forgotten. After all, for knowledge to grow and develop, it must be shared and evolved.
That said, while it is ideal for sharing your knowledge and ideas for free, there is nothing wrong with selling it. After all, Knowledge is Power, and power can be money. The knowledge owner has the final say in what happens to it. That is the beauty of it.
The only way to “sell” knowledge for years was to either directly or indirectly tutor the buyer.
This ability to share what you have learned has been made possible by the internet. Anyone can share their knowledge, even those without a teaching license or who don’t know how to write books.
The kinds of things being taught around have also been busted wide open. People can share their knowledge on a variety of platforms, such as Youtube and TikTok, to teach others how they make or do the most common or absurd things.
Online education is not the only option. Online courses platforms are the answer.
For those of you who prefer a more visual experience, here is a video review from the YouTube channel SoftwarePundit. To get a comprehensive overview of Thinkific, you may still want to check out our article below.
Thinkific: An Online Course Platform Thinkific How To Implement Payment Methods
Thinkific is a top choice for hosting your online classes. Learning Management System (LMS), creates, promotes and sells your online courses.
Thinkific started in 2012 when a group of entrepreneurs sought to create a platform to provide a rich and easily accessible teaching and learning environment for instructors and students.
Luckily, they were able to find an effective solution to their dilemma. Thinkific became an effective solution for creating, managing, and marketing online courses. Thinkific was easy to use, so even people with no technical knowledge could use it.
This ease of use makes Thinkific essential for online course creators. This allows the users to focus on one thing and one thing only: content. Students and teachers are motivated to engage when they have good content.
As such, Thinkific provides plenty of features to help facilitate that promise. We will examine these features later to see if the promises are true.
Thinkific is not the only platform that is a decent course maker. In fact, plenty of LMS and CMS do the job as well as Thinkific. That said, we would be remiss if we gloss over Thinkific just because of this fact.
What is it that makes thinkific such a great platform?
- Unlike most other platforms, Thinkific does not take any transaction fees from your sales. As a bonus, Thinkific immediately makes your funds available for withdrawal whenever you make a sale. So when it comes to sales, Thinkific makes sure that whatever is yours is absolutely yours
- Through the free plan, you can test Thinkific’s core features as well as get a feel of the environment. While you are limited to 3 courses upload, you can host unlimited core content and have unlimited students.
- Thinkific’s drag-and-drop builder makes it simple to create an online course. This is in keeping with their commitment to letting content creators concentrate on the content. Thinkific also allows multiple kinds of content, from video files, audio files, PDFs, quizzes, text, surveys, and more.
- Thinkific also allows you to play with your course engagement by giving you various capabilities. You can organize groups, schedule content and send them via drip-feed. They also lock them with prerequisite lessons.
- You can also engage with students via Thinkific’s multiple channels. You can email your students their progresses and engage them in discussions. And even have them compete with the leaderboard.
Thinkific features are almost identical to other course builders. There are some differences, but these are minor. This is mostly because they focus on certain sections of the entire experience. These features include:
- Easy to use course creator
This isn’t a new feature, as many online course builders already offer it. It will be very difficult for a course builder to compete on the market if they don’t offer a user-friendly option.
- Drag-and-drop web page builder
Drag-and-drop page builders, like the course builder are common issues for these types of services. Course makers need to market their courses. It is essential that they have the tools and resources to market their courses. Just like with Thinkific.
- Marketing and promotion tools
Thinkific, a course builder, should also be able to offer coupons, as well as the necessary email and affiliate marketing tools.
- Flexible payment options
Without multiple payment options, all of your marketing tools will be useless. It is ideal to have more than one payment option. This removes any friction for potential customers and makes it easier for them to pay you.
For content creation, analytics is the name of the game. Analytics is the only way to discover your approach and your weaknesses. This feature is offered by Thinkific to help users decide the direction of their content.
Should they continue doing tutorial videos with direct samples, the best way to go about things, or just plain instructions would be better? Without proper tracking of revenues, engagements, business performance, one cannot determine the best course.
- Student support and communities
Having a good community that consumes your content is a good way to build up returning customers. It is also a great way to brand your company and increase engagements. Customer retention is greatly improved by having a strong community and customer support. These features are a great way to get it done at Thinkific.
- Training tools
Although we are in the business selling knowledge, it’s a good idea to have our own. Selling and course building are two different things. Many people who try Thinkific may be unfamiliar with the process and will stumble around until they feel at ease.
These newbies, as well as veterans, have the opportunity to benefit from the tried-and-trued knowledge of Thinkific. In doing so, they can speed up the process of making courses and allow newer people to use the app more.
- Thinkific App Store
Apps and programs can be purchased at the Thinkific App Store. What is great about this AppStore is that most of it is community-made. As such, it is an excellent place where fellow content and course creators get together and discuss things along with Thinkific developers.
Thinkific Course Builder: How Good Is It?
At the end of the day, the only way to know how good a course builder is to test the crux of its service, which is the course builder itself.
A course builder service will only be as good as its main builder. After all, what are we supposed to expect about their secondary and additional features if they can’t be bothered having a good and well-functioning course builder?
In the case of their course builder, Thinkific provides a handy “Get Started” checklist that guides you on what to do at your first foray into course building.
Create Your First Course
Upon starting your first course, you will be presented with a draft called “Your First Course” for you to use.
Opening this file brings you to the first-course builder interface, wherein the layout is very easy to follow. Course content is divided into Chapters and Lessons.
You can create lessons by clicking the “add Lesson” button.
You can choose from the following content types:
- Download PDF documents
- Slideshow presentations
- Live zoom lessons and webinars.
Any of these files can be uploaded as your lessons. You can upload multiple courses to the Bulk Importer. You can also copy old lessons from other courses using the “Copy Lessons From” button on Thinkific.
Pick the Course Type
Thinkific allows you to pick what course you are currently building. For some of the choices, the service provides you with pre-formatted and good-looking templates that are structured for the appropriate course content.
Although you can still be flexible by using a template blank, they can be very helpful when you need to do your job quickly or are just starting to create courses.
These premade courses include:
- Mini-courses: These course templates are designed to make short, fast courses like tasters or freebies.
- Flagship Courses are courses that attract students and keep them coming back. Each lesson is constructed in a way that is easy to progress and navigate for students.
- Pre-sell course: Pre-sell courses help you sell your courses. These courses can serve as short tests or as a way to get your course noticed. This will allow you to tell potential customers about your courses. Thinkific How To Implement Payment Methods
- Membership Resource Library: You can use this template to create an archive of resources for your subscribers. This will encourage your audience stay on your site even when they are looking at resources.
- Webinar Replay is a similar template to the library template but it is specifically designed for webinars or live lesson videos. This is perfect for your students who are late enrollees and for people who missed your seminars.
Customizing The Look of Course for your Students
Your students will be able to consume your learning resources in the Course Player. As such, you can customize how this course player looks in the “Settings” tab on the “Courses” page. You can change the color scheme, fonts or add logos.
You can even add a course description and image in the settings here.
You can also preview your lessons in this section. This is convenient since you can see how your students view your lessons. As such, you can put yourself in their shoes and see the problem from their perspective.
Set Assignments and Check Progress
As an extra way to engage students, assignments, quizzes and surveys can be very useful. You can also use it to rate your students. Thinkific How To Implement Payment Methods
That said, assignments are only available for the PRO plan.
All in all, Thinkific’s Course Builder is easy to use. They will give you enough guidance, especially if you’re just starting out with your course.
How to build an online course website
The course builder can be considered the core of Thinkific. However, it is the Site Builder that provides the foundation on which your courses can be built.
The Thinkific Site builder shares the same characteristics as the other landing page builders. This allows you to sell courses directly from your website, even if your site isn’t yet online.
This website builder is also pretty easy to use. This website builder was created with non-techy people and newbies in mind.
Start building your website by:
1. Pick a Theme.
When building your website, the best place is to pick a theme.
For this reason, Thinkific has three pre-built theme templates. Each theme comes with its own style, colors, fonts, layouts, and customized layouts.
These websites all have professional and good designs.
2. You can customize your online course site using the Site Builder.
After picking a theme, you can customize it as you like. You can make your desired edits to the site builder and create an entire website. You can also create individual pages if you wish.
Site builders use drag-and-drop tools that make it simple to create a website from scratch. Combining this with pre-built themes, users can make a professional-looking web page from scratch.
And that is just the beginning. The potential your website can take will be up to you. Your imagination is limitless.
3. Make a Training website Entirely from Scratch.
We are already in the course-making business so it makes sense to build a website for training. Thinkific offers a wide range of pages to help you choose from.
These pages are pre-designed and ready to be mapped into a complete course or training website. These pages can be used as building blocks for your website. These pages are worth mentioning:
- Your website’s homepage is the face. Where most relevant things should be found
- These pages can be used as landing pages to help students approach courses. You can create a course page to serve as a landing page for all courses in your class.
- Sign-up pages are where students and potential customers enroll in individual courses or join a membership Thinkific How To Implement Payment Methods
- Sign in Pages: This should only be used for subscribers to your website
- Student Dashboard: This will serve as your student’s starting point when signing in to your website. It is possible to design a student dashboard that makes it easy for students to access all the content on your website.
- You can find payment pages, or checkout pages: Here you can place your payment options to subscribe or sign up for your class.
- Coming Soon pages: These pages may look empty, but they can serve as teasers and previews for any upcoming pages, courses, offers, and even bundles you offer.
Of course, these types of pages are just some examples you can use with the website. These templates can also be used to quickly create a website. These templates are a great way to skip the tedious part of selecting which template you want for your website. Thinkific How To Implement Payment Methods
You can also create a customized page by clicking on the Custom Page link in the menus. This will allow you to design your page according to your requirements.
4. Edit Individual Pages
To properly design a web page using Thinkific Site Builder, it helps to understand that the pages made with these site builders are made up of sections. These sections can be customized easily and moved around.
Pre-built pages come with suggestions sections that will help you choose the right ones for your page. Adding more sections is just as simple as clicking on the “Add Section”
All in all, Thinkfic provides users with 23 pre-formatted page sections available. Most of these pre-formatted pages are focused on building high conversions. These high-converting pages include, but are not limited to:
- Get involved.
This is a crucial part of selling. This lets your would-be students and customers know how to sign up or buy.
- Smart Product and Category
This section contains information that will allow you to provide your customers with summaries of the products you offer.
This section can be used to highlight key messages, making it easy for the readers to scan information using bullet points.
- Frequently Asked Questions
Websites often feature Frequently Asked Question. These aim to answer all the commonly asked questions by the customer base. Thinkific How To Implement Payment Methods
- ‘Social Proof’
These sections can be compared to testimonials. They show client reviews, comments, and experiences. They make a statement to show off what they get in the lessons, which in turn entices other customers to avail of your product.
These sections help you promote other courses. This section is often found on the checkout page for one of your courses.
This is where your instructors profiles can be added to the courses. This section gives students information about the teachers.
- Pricing Options
Here you can submit your pricing options. This will inform your students about the cost of your courses as well as where they can be paid. If possible, this is also where you can describe your bundles, what you include in them, and how much they cost.
You can add this section to your course promotion page to make a video advertisement.
Earning Profit Through Your Content with the Use of Your Online Course Platform
We now come to the part that is often the most anticipated. How does the business side of Thnkific work? Is the service providing enough tools and resources to enable users to make a living from their hard work?
The thing of the matter is that nowadays, all online course builders and course platforms include inherent tools to give users and teachers the ability to promote their courses and products. The only difference is in the focus of each platform.
Yep, that’s right. Some platforms are more focused on the conversion side of selling courses and creating content. While others are the opposite and mostly rely on integrations to carry forth the promotion and business side of things.
So on which side does Thinkific fall on? Let’s see how Thinkific handles promotion and business.
Promote Your Courses
Thinkific comes with marketing tools to help you make money from your content. Even users who are utilizing the free plan can try these features, albeit they only have access to the most basic of functions and are pretty limited in their scope.
Among these tools include the ability for search engine optimization or SEO. Thinkific provides free plan users with the needed SEO options, which allows you to promote your lessons in the most basic ways by making your content capable of climbing up the top of the search engine results.
Free users also have the option to create free trial courses. Think of it as giving your potential customers a free sample or a taste test. This is one of the best ways to show your audience who you are. Thinkific How To Implement Payment Methods
Customers and potential students can get a glimpse into your content by allowing them to see it. That way, once they dive into your paid content, they already have at least a small idea of how things work out.
These promotional materials can be a great way to promote your products. In the right condition, they might even compete with some products that have been promoted to the extreme.
We are not talking about the stuff that is free. As you go up through Thinkific’s pricing plans, more marketing tools are unlocked for you. Many of these enhance your ability to promote your course materials in the market. These include:
Coupons don’t need introduction. They have been used in many transactions for a long time. So it is no surprise that they are also being used in online business and online marketing.
Thinkific’s coupon codes are digital codes that can be shared easily. These codes can be used in Thinkific’s ecosystem very well. You can use a coupon at Thinkific’s checkout to instantly redeem it.
From a marketing standpoint, coupons can be set up and used to promote your bundles and courses. You can encourage potential customers to visit your courses by including a discount.
As a side note, Thinkific allows you to customize your coupons. The coupon can be customized by setting the dollar amount or percentage, as well as the expiration date and the number of times it can be used.
- Sales Widgets
You can use sales widgets to link to other websites or social media to share your purchase links. These widgets are very useful given the amount of traffic required to get your course noticed. You will need lots of traffic, let’s face the facts.
You can’t expect traffic if your courses are new and you don’t have an audience. Even if your audience is already established, you still need a quick and easy way to link your courses with classes on other websites.
That’s where social media comes in. It’s a fact that social media is used by almost everyone. You should find where most of the internet traffic comes from and try to divert some of those traffic to your website.
This is possible by using sales widgets that generate HTML code which can be easily pasted onto existing websites. This includes social media sites. If you wish to market this way, these codes can be sent as messages. Thinkific How To Implement Payment Methods
You can also customize the widget’s appearance. You have the option to show a button or a button with a product picture. Or you can add text to match it.
- Email Marketing Tools
Email Marketing tools manage newsletters and send out targeted promotions to subscribers. In a way, this tool is used less to get new conversions and rather to retain them. This tool can only be sent to those you already know.
In the case of Thinkific, their email marketing tools do just this…….. And not much more. Unfortunately, you can only email existing students enrolled in your courses. Notifying them about new products or courses is another option.
You don’t have to like everything. However, if you need more features, there are other email marketing tools available such as Mailchimp or Mailerlite, AWeber and Constant Contact. ActiveCampaign is another option.
That said, it would have been miles better if Thinkific had a better local Email marketing tool for users to use.
- Affiliate Marketing
You can choose to use affiliate marketing to get influencers and experts to promote your courses if you feel your marketing skills are not sufficient.
Thinkific allows the process to be easy and straightforward. You will need to add the associated person as a user, and make him an “Affiliate”. This information can be found under “User Roles” within the Process.
You can also convert Thinkfiic users into affiliates by finding them through the same process.
Thinkific tracks the sales of bundles or courses by affiliates to check their performance and status. It also records the revenue. Thinkific How To Implement Payment Methods
However, affiliates are not paid within the system. It’s the same with instructor revenue sharing.
If you don’t have a way to receive payments or enroll in your courses, all that marketing effort will go sour. Thinkific offers Stripe as a payment platform for cards. Other ways include connecting PayPal for one-off payments.
Lastly, there is also an option to link your courses to a Shopify site. That way, you can get all the tools the eCommerce platform offers its users.
Thinkific’s payment options let you customize the price of your products. Customers can be charged with different payment options. For example, you can sell courses for a one off fee.
You can also offer membership subscriptions, and charge accordingly. You can also sell your course as a bundle if you wish. But right now, I haven’t tried that feature as I have only a few courses made with their system.
Thinkific is unique in that you don’t have to pay a commission for any courses they sell.
Analytics and reporting
Any good website that is selling something should include a Reports and Analytics feature. This will allow users to figure out which stuff they are doing well on and which ones they need to focus on and improve.
Thankfully, Thinkific has one, but it is a relatively new feature. Currently it only reports on four ares which include: Orders, Enrollments, Student Engagement, and Revenue. This feature is still in its infancy and is only available on the Start + Growth add-on package.
For what it’s worth, it is a step in the right direction as having it is much better than having nothing at all.
So how does it work?
Thinkific’s analytics and reporting collect the data they need. Some selections include filtering data by date, course or product type, by recency of customers (whether they are new or existing), and more.
These data can give you multiple insights into how your courses perform. Let’s take, for instance, data about student engagement.
This data will allow you to view things like course enrollments and completion rates. You can then compare these metrics across the board. This will allow you to identify subjects with low completion rates.
You can then identify the reasons for these problems. It is up to you then to make the necessary adjustments. Thinkific How To Implement Payment Methods
Students might find it difficult to complete courses that have low completion rates. It could be an issue with how you present the information. Once you have identified the problem, you will be able to find a solution that works without having to tear your hair out.
This data is then shown as a chart and graph that makes it a lot easier to read and understand.
Prices and plans that are thought-provoking
Thinkific is one of the leading platforms on course building, and marketing. As such, you can expect to have a price that is appropriate for their standing.
However, what you pay is what you get with Thinkfiic, with all the features it provides, you will hardly find yourself being ripped off by the product.
Besides that, Thinkific has a free plan which you can use to test their products. If you are interested in learning more about Thinkific’s features or need to start your course-creating journey, you can always get a free plan.
|$0 per month||$74 per month||$149 pero month||$374 per month|
|-Create and launch your product with a website and checkout experience
|-Add products to your business and create a cohesive learning experience for your students
|-Build successful business with a complete suite of tools to help you sell more
|With a platform that scales, optimize your workflow to create premium experiences.
The Free Plan
Is the first plan you should take if you are new to all this course building and course management stuff. It is the best way to get a feel of the service and to test drive what it is capable of. You can do all the services offered by the free plan, but only in a limited capacity.
Only one course is allowed under the Free plan. Making more than that requires you to sign up. That said, this course has a lot of potential, allowing you to enroll an unlimited number of students you want.
The Start Plan
If you think you like using Thinkific and would like to proceed with the next big step in the right direction. Upgrade to this plan and your limitations are gone. You can make unlimited courses.
Aside from that, Thinkific affords you a few more options in the type of courses you can make. For example, you can begin to live-stream your lessons as long as time permits it.
Furthermore, the Start plan opens up more marketing tools and gives you access to the Thinkific app store.
You also have the option of a custom domain to host your course website.
The Grow Plan
The Grow plan is for you if you are serious about selling and making courses. The first benefit you get is removing the Thinkific branding. It might seem simple, but it does a lot in terms of branding, marketing, and making your courses look more professional.
This allows you to access bulk enrollments, making the enrollment process easier and quicker. You have priority email support and phone support. So you can have faster solutions given to you should different problems arise for your website. Thinkific How To Implement Payment Methods
The Expand Plan
The Expand plan is for bigger institutions and businesses. This plan allows you to streamline your workflow and provide a premium experience using a platform that can scale.
This plan is especially good for huge institutions wanting to create an online presence. It provides the same features as the other Thinkific plans but also offers 10 Communities that make it easier for students to manage.
Speaking of management, this plan also provides 5 administrators to help with running things.
Some LMS services give clients and customers an option to create bespoke plans separate from the services’ basic plans. Most of the time, their prices are unlisted as the customization might change the cost, and that cost will depend on the customization.
This is Thinkific Plus. It is a powerful, scalable, and easy-to-use learning platform geared toward your team and students.
To get Thinkific Plus, you must contact the Thinkfic sales team. They can help you to understand the tools that you need in order to optimize your platform. They will provide you with education experts who can inspire and give you the confidence to grow beyond what you imagine.
Thinkific Plus offers all the Expand features, but also adds these additional features to the plan:
- Unlimited Products
- Unlimited Administrators
- Three+ separate Thinkific sites
- Service Level Agreement 99.9%
- Build a Customer Success Team
- Check out multiple seats or a tiered pricing option
- Email white-labeling
- Single Sign on
- Bulk Selling App
- Enterprise API Access
Thoughtific Pros and Cons
- Thinkific does NOT charge transaction fees. Funds are immediately available for withdrawal whenever a sale is made from your products, courses, or memberships.
- Thinkific has a fully realized free plan. It includes all core features and functions like a paid plan. Although there are no limitations, if you are serious enough, you can start selling courses through the services with no upfront monetary investment. Thinkific How To Implement Payment Methods
- Thinkkific’s drag-and-drop builder is super easy to use, and even non-tech-savvy people can use it. You can upload multiple media types to create different and exciting lessons and courses.
- There are some aspects of Thinkific that are not really that are not as user-friendly as expected. This is something that some creators of the service have expressed.
- There is a huge lack of marketing features in the service. Their email marketing capability is quite basic and is miles behind the competition.
- Thinkific’s designs and customizations are quite limited, given that the service only provides a few themes to play with. With these options, it is hard to create a website that stands out among the rest.
Thinkific is an excellent choice for course promotion and course creation. It is affordable and features are just as easy as those of its rivals.
For those who are just starting out, the free startup plan will be a great help. It will allow them to get a feel for how things work. Thinkific How To Implement Payment Methods
In my opinion, providing a free startup plan is actually a mark of confidence on the side of the service. They believe their product is of use and are willing to let the public try it.
You can see that Thinkific’s free plan is bold and understandable. This is not like other free plans of other products. However, there are still things you can do with it.
Thinkific’s Course Builder is very intuitive and easy to use. With just a glance, you can easily know what to do and what functions as what. Thinkific has enough prompts to help you navigate the more complicated aspects of the world.
This can be a tricky side. Too many prompts can overwhelm novice users and cause frustration for those who are already proficient.
One thing to note, however, is that some experienced users might find Thinkific too simple for their taste. But that is just nitpicking. At the end of the day, Thinkific’s course builder is fast, easy, and responsive, and that’s what most people need.
Thinkific’s Site Builder is also simple. It’s not a standalone platform. However, in keeping with their philosophy, it is simple to use and can easily be grasped by beginners.
It has impressive editing capabilities, making it ideal for creating tutorial and training websites. Aside from that, it is an excellent tool for adding training pages to existing websites.
There aren’t enough themes to suit all tastes and demographics.
Finally, I believe Thinkific is lacking in the marketing department. Marketers can feel disillusioned by the Email marketing structure. Marketing Thinkific’s courses are difficult to market without third-party integrations.
It would be more convenient to have other payment options than Stripe or PayPal.
Not everything is bad. Thinkfic still offers some useful tools to help you make money from your courses. With a little creative touch, you can sell your products and courses. This requires more effort than normal, but it is possible.
Thinkific Frequently Asked Questions Thinkific How To Implement Payment Methods
Can You Build an Entire Website with Just Thinkfic?
Yes, you can!
Thinkfiic allows you to create your entire online education company. This means you can create both courses, websites, or your overall brand within one seamless platform. Thinkific offers builders that can be used to build, market, and sell online courses.
How can I allow my students to access my course content while offline?
It will be at your discretion.
Remember that students may need assistance logging in to your courses offline. You can make your courses downloadable. You can do this on content such as video files, audio files, and PDFs. Your students can download these to their devices and access them even offline.
Who owns the content published on Thinkific?
Any content built into the Thinkific Platform is the sole and exclusive property of the creators.
Thinkific does not, and will not, claim any intellectual property rights over materials made by the course creators and builders. Everything published and built on the platform belongs to its creators.