Thinkific And Convertkit

thinkific-review

We all know the expression “Knowledge is Power” which has its roots in Latin: scientiapotentia est. It still holds true today as it did all those years ago.

Knowledge makes us superior to the other more powerful creatures in the world. Eagles and other sharp-eyed creatures might have better eyesight than humans, but we have learned to see further than them by understanding how the world works.

Although the example is a bit extreme, you get the point. Because of our knowledge and ingenuity, the human race has risen to the top in food chain.

As such, it is only beneficial for us to share what we know with our fellowmen, lest we let this knowledge consign only to our minds, rotten and forgotten. Knowledge must be shared and developed in order to grow and develop.

That said, while it is ideal for sharing your knowledge and ideas for free, there is nothing wrong with selling it. Knowledge is power, and money can also be power. The knowledge owner has the final say in what happens to it. And that is the beauty of it.

The only way to “sell” knowledge for years was to either directly or indirectly tutor the buyer.

This ability to share what you have learned has been made possible by the internet. Even those who have no teaching license or do not know how to write books now have the ability to share their knowledge.

The kinds of things being taught around have also been busted wide open. People can share their knowledge on a variety of platforms, such as Youtube and TikTok, to teach others how they make or do the most common or absurd things.

Online education is not the only option. Online courses platforms are the answer.

thinkific-logo

Here is a video review by SoftwarePundit for those who like a visual experience. To get a comprehensive overview of Thinkific, you may still want to check out our article below.

Thinkific: An Online Course Platform Thinkific And Convertkit

Thinkific is a top choice for hosting your online classes. Learning Management System (LMS), creates, promotes and sells your online courses.

Thinkific was founded in 2012 by a group entrepreneurs who wanted to create an environment that would allow students and instructors to learn and teach.

They were fortunate to find a solution to their problem. Thinkific was a great solution to creating, managing and marketing online courses. Thinkific was easy to use, so even people with no technical knowledge could use it.

Thinkific is a great tool for creating online courses. This allows the users to focus on one thing and one thing only: content. Good content is what drives students and teachers to engage.

As such, Thinkific provides plenty of features to help facilitate that promise. We will examine these features later to see if the promises are true.

Enjoy the Thinkific Benefits

Thinkific isn’t the only platform capable of creating decent courses. In fact, plenty of LMS and CMS do the job as well as Thinkific. We would be remiss if this were not mentioned.

What is it that makes thinkific such a great platform?

  • Thinkific doesn’t take transaction fees, unlike many other platforms. Thinkific instantly makes your funds available to withdraw whenever you make a sale. So when it comes to sales, Thinkific makes sure that whatever is yours is absolutely yours
  • Through the free plan, you can test Thinkific’s core features as well as get a feel of the environment. While you are limited to 3 courses upload, you can host unlimited core content and have unlimited students.
  • As a commitment to their promise of letting content creators focus on the content, Thinkific makes it easy to build an online course through its drag and drop builder. Thinkific supports multiple types of content such as audio, video, PDFs and quizzes.
  • You can also play with the course engagement through Thinkific’s many capabilities. You can organize groups, schedule content and send them via drip-feed. They also lock them with prerequisite lessons.
  • Thinkific also allows you to engage with your students through multiple channels. You can email your students their progresses and engage them in discussions. You can even make them compete on the leaderboard.

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Useful Features

As for the features, Thinkific has more or less the same as that of the other course builders. The only exceptions are a few differences here and there. This is mostly how they handle some specific sections of the whole experience. These features include:

  • User-friendly course builder

To be honest, this is not really a unique feature as most online course builders will already have this feature. It will be very difficult for a course builder to compete on the market if they don’t offer a user-friendly option.

  • Drag-and-drop web page builder

Drag-and-drop page builders, like the course builder are common issues for these types of services. Course makers need to market their courses. As such, giving them the proper tools to do so easier is a godsend. Just like with Thinkific.

  • Marketing and promotion tools

Thinkific, a course builder, should also be able to offer coupons, as well as the necessary email and affiliate marketing tools.

  • Flexible payment options

All of those marketing features will be for naught if there are not many payment options available for customers. It is ideal to have more than one payment option. This removes any friction for potential customers and makes it easier for them to pay you.

  • Reporting

Analytics is key to content creation. How else can you find your approach without knowing your strengths and weaknesses? Thinkific offers this feature to its users to make it easy for their users as to the direction their content should go.

Should they continue doing tutorial videos with direct samples, the best way to go about things, or just plain instructions would be better? Without proper tracking of revenues, engagements, business performance, one cannot determine the best course.

  • Support for students and student communities

Having a good community that consumes your content is a good way to build up returning customers. Besides that, it is also good for branding as well as engagements. Customer retention is greatly improved by having a strong community and customer support. These features are a great way to get it done at Thinkific.

  • Tools to train the trainer

Although we are in the business selling knowledge, it’s a good idea to have our own. Selling and course building are two different things. Many who try Thinkific might be new to the process and will tend to stumble around until they feel comfortable.

These newbies, as well as veterans, have the opportunity to benefit from the tried-and-trued knowledge of Thinkific. In doing so, they can speed up the process of making courses and allow newer people to use the app more.

  • Thinkific App store

The Thinkific App store sells apps and programs that take your online courses to another level. What is great about this AppStore is that most of it is community-made. It is a great place for fellow course creators and content creators to come together and have discussions with Thinkific developers.

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The Thinkific Course Builder: Is it Good?

The only way to determine the quality of a course builder’s service is to actually test it.

The main course builder will determine how good a course builder service is. After all, what are we supposed to expect about their secondary and additional features if they can’t be bothered having a good and well-functioning course builder?

Thinkific offers a “Get Started” checklist to help you get started with course building.

Create Your First Course

You will receive a draft of “Your First Course” when you start your course.

Opening this file brings you to the first-course builder interface, wherein the layout is very easy to follow. Course content is divided into Chapters and Lessons.

To begin creating lessons, you only need to click the aptly named “add Lesson” button and pick a content type.

Content types can be either of the following:

  • Video
  • Audio
  • Text
  • PDF documents
  • Slideshow presentations
  • Live zoom lessons and webinars.

You can upload any of these files as your lessons. If you want, you can add multiple course content and upload them using the Bulk Importer. Also, Thinkific makes you duplicate old lessons from previous ones by using the “Copy Lessons From” button.

Pick the Course Type

Thinkific allows you to pick what course you are currently building. For some of the choices, the service provides you with pre-formatted and good-looking templates that are structured for the appropriate course content.

Although you can still be flexible by using a template blank, they can be very helpful when you need to do your job quickly or are just starting to create courses.

Some of these premade course types include:

  • Mini-course: These are course templates designed to create short and fast courses such as tasters and freebies.
  • Flagship Courses: These are the courses that make students and audiences take your courses or keep them always coming back. Every lesson is designed to be easy for students to follow and is simple to learn.
  • Pre-sell course: Pre-sell courses help you sell your courses. These courses can serve as short tests or as a way to get your course noticed. This will allow you to tell potential customers about your courses. Thinkific And Convertkit
  • This template can be used to create a membership resource library for your subscribers. This will encourage your audience stay on your site even when they are looking at resources.
  • Webinar Replay: This is like the library template, except it is specially made for webinars and live lesson video recordings. This template is ideal for late enrollees or people who missed your seminars.

Customizing The Look of Course for your Students

Your students will be able to consume your learning resources in the Course Player. As such, you can customize how this course player looks in the “Settings” tab on the “Courses” page. You can change the color scheme, fonts or add logos.

You can even add a course description and image in the settings here.

You can also preview your lessons in this section. This is convenient since you can see how your students view your lessons. This allows you to see the problem through their eyes.

Set Assignments and Check Progress

Assignments, quizzes, and surveys are super handy as an additional way to engage your students. You can also use it to rate your students. Thinkific And Convertkit

That said, assignments are only available for the PRO plan.

Overall, Thinkific’s course builder is very user-friendly. They will give you enough guidance, especially if you’re just starting out with your course.

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Building an Online Course Website

While the course builder is what you can consider the core of Thinkific, It is the Site Builder that serves as the foundation with which you can prop your courses.

The Thinkific Site builder shares the same characteristics as the other landing page builders. This allows you to sell courses directly from your website, even if your site isn’t yet online.

This website builder is also pretty easy to use. It was designed with newbies and non-tech people in mind.

Start building your website by:

1. Choose a theme.

Picking a theme is the best place to start when building your website.

For this reason, Thinkific has three pre-built theme templates. Each theme has its own styles, color schemes, fonts, and tweaked layouts.

All in all, these websites have good and professional designs.

2. Use Site Builder to Customize Your Online Course Site.

After picking a theme, you can customize it as you like. Through the site builder, you can do your preferred edits and make out an entire website. If you want, you can dig in and craft individual pages.

The Site builder uses drag-and-drop tools, making it easy for users to build your website from scratch. This tool can be combined with pre-made themes to create a professional-looking website.

And that is just the beginning. The potential your website can take will be up to you. Your imagination is limitless.

3. Make a Training website Entirely from Scratch.

Since we are already in the business of making courses, it would be a very good idea to proceed and build a training website to house your created courses. Thinkific offers a wide range of pages to help you choose from.

These pages are pre-designed and ready to be mapped into a complete course or training website. As such, we can take these pages and use them as the building blocks of your websites. Some pages of note include:

  • Your website’s homepage is the face. Where most relevant things should be found
  • These pages can be used as landing pages to help students approach courses. You can create a course page to serve as a landing page for all courses in your class.
  • Sign-up pages are where students and potential customers enroll in individual courses or join a membership Thinkific And Convertkit
  • Sign in Pages: This should be sued for subscribers of your website
  • Your student’s dashboard will be your starting point for signing in to your site. It is possible to design a student dashboard that makes it easy for students to access all the content on your website.
  • Checkout pages or payment page: This is where you place your payment options for subscribing or signing up for your class.
  • Coming Soon pages: These pages may look empty, but they can serve as teasers and previews for any upcoming pages, courses, offers, and even bundles you offer.

Of course, these types of pages are just some examples you can use with the website. These templates are also a good utility for making a website and needing it fast. This skips the nitpicky part of choosing which to use on your website. Thinkific And Convertkit

You can also create a customized page by clicking on the Custom Page link in the menus. This will allow you to design your page according to your requirements.

4. Edit Individual Pages

To properly design a web page using Thinkific Site Builder, it helps to understand that the pages made with these site builders are made up of sections. These sections can easily be modified and moved around.

Pre-built pages come with suggestions sections that will help you choose the right ones for your page. Adding more sections is just as simple as clicking on the “Add Section”

All in all, Thinkfic provides users with 23 pre-formatted page sections available. These pages are geared towards building high-converting pages. These high-converting pages include, but are not limited to:

  • Get involved.

This is a crucial part of selling. This lets your would-be students and customers know how to sign up or buy.

  • Smart Product and Category

This section provides a list of information that can provide your customers with automatically listed summaries of available products you sell.

  • Checklists

This section can be used for key messages and makes it easy to scan information with bullet points.

  • Most Frequently Asked Questions

Frequently Asked Questions are a common scene on most websites. These aim to answer all the commonly asked questions by the customer base. Thinkific And Convertkit

  • ‘Social Proof’

These sections can be compared to testimonials. They show client reviews, comments, and experiences. They make a statement to show off what they get in the lessons, which in turn entices other customers to avail of your product.

  • Upsell

These are sections that help promote other courses that you are selling. You can often find this section on the checkout page of one of your courses.

  • Instructor

This is where your instructors profiles can be added to the courses. This gives students information as to the people who are teaching them.

  • Pricing Options

You can place your pricing options here. This tells your students the cost of your courses and where you can pay for them. If possible, this is also where you can describe your bundles, what you include in them, and how much they cost.

  • Video

You can add this section to your course promotion page to make a video advertisement.

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You can earn profit through your content by using your online course platform

Now we come to what is known as among the most anticipated parts of the review. What is the Thnkific business side? Does the service provide enough and proper tools to allow users to make money from their hard work?

It is a fact that all online course builders and platforms today offer tools to allow teachers and students to promote their courses. They only differ on how much that platform focuses on.

Yep, that’s right. Some platforms are more focused on the conversion side of selling courses and creating content. Others, on the other hand, focus more on the business and promotion side of things and rely heavily upon integrations.

Which side is Thinkific on? Let’s see how Thinkific handles promotion and business.

Promote Your Courses

By default, Thinkific has marketing tools that help you sell your content for cash. Even users who are utilizing the free plan can try these features, albeit they only have access to the most basic of functions and are pretty limited in their scope.

Among these tools include the ability for search engine optimization or SEO. Thinkific provides free plan users with the needed SEO options, which allows you to promote your lessons in the most basic ways by making your content capable of climbing up the top of the search engine results.

Free users also have the option to create free trial courses. It’s like giving your customers a free taste or sample. This is among the most efficient ways to show your audience what you are capable of. Thinkific And Convertkit

Customers and potential students can get a glimpse into your content by allowing them to see it. That way, once they dive into your paid content, they already have at least a small idea of how things work out.

These promotional materials can be a great way to promote your products. In the right condition, they might even compete with some products that have been promoted to the extreme.

Of course, we are only talking about the free stuff. You will unlock more marketing tools as you move up in the Thinkific pricing plans. Many of these enhance your ability to promote your course materials in the market. These include:

  • Coupons

Coupons don’t need introduction. They’ve been in use for many transactions for a long period of time. It is not surprising that they are being used in online marketing and business.

Thinkific’s coupons come from digital codes that are very easy to share. They are utilized very well in Thinkific’s ecosystem. Using a coupon on Thinkific’s checkout will automatically use it with little to no hassle.

From a marketing standpoint, coupons can be set up and used to promote your bundles and courses. You can encourage potential customers to visit your courses by including a discount.

Thinkific also allows you to personalize your coupons. From setting the dollar or percentage amount for the coupon to setting an expiration date and setting the number of times, the coupon can be redeemed.

  • Sales Widgets

You can use sales widgets to link to other websites or social media to share your purchase links. These are extremely useful, given how much traffic you need to get your courses noticed in the first place. You will need lots of traffic, let’s face the facts.

It’s the truth, you can’t expect to have any traffic at all if you are just new to creating courses and if you do not have a built-in audience. Even if your audience is already established, you still need a quick and easy way to link your courses with classes on other websites.

That’s where social media comes in. It is a given that almost everybody uses social media. You should find where most of the internet traffic comes from and try to divert some of those traffic to your website.

The easiest way to do this is through sales widgets which generate HTML code that can easily be pasted on existing websites. Of course, this includes social media sites. If you wish to market this way, these codes can be sent as messages. Thinkific And Convertkit

Another customization you can do with this widget is how it looks. You have the option to show a button or a button with a product picture. Or you can add text to match it.

  • Email Marketing Tools

Email marketing tools allow you to manage your newsletters and send targeted messages to subscribers. In a way, this tool is used less to get new conversions and rather to retain them. After all, you can only send this to people you already have contact with.

In the case of Thinkific, their email marketing tools do just this…….. And not much more. Unfortunately, you can only email existing students enrolled in your courses. You can also notify them about new products and courses.

Not everything is bad, though, as if you want more features, you can use other email marketing tools such as Mailchimp, Mailerlite, AWeber, Constant Contact, ActiveCampaign, or ConvertKit.

However, it would have been a lot better if Thinkific had an even better local Email marketing tool available for its users.

  • Affiliate Marketing

You can choose to use affiliate marketing to get influencers and experts to promote your courses if you feel your marketing skills are not sufficient.

Thinkific allows the process to be easy and straightforward. You will need to add the associated person as a user, and make him an “Affiliate”. This information can be found under “User Roles” within the Process.

You can also convert Thinkfiic users into affiliates by finding them through the same process.

Thinkific tracks the sales of bundles or courses by affiliates to check their performance and status. It also records the revenue. Thinkific And Convertkit

That said, paying the affiliates is done outside the system, so that’s a catch. It’s the same with instructor revenue sharing.

Payment Options

All that marketing work will be for naught if you have no way of receiving payments or your courses. Thinkific offers Stripe as a payment platform for cards. You can also connect PayPal to make one-off payments.

Lastly, there is also an option to link your courses to a Shopify site. This allows you to access all of the eCommerce platform’s tools.

Thinkific’s payment options allow you to customize how you price your products. Customers can be charged with different payment options. You can also sell courses for a one-off fee.

You can also offer membership subscriptions, and charge accordingly. If you want, you can sell your course in a bundle. However, this feature is not available to me at the moment as I only have a handful of courses created with their system.

Thinkific is unique in that you don’t have to pay a commission for any courses they sell.

Analytics and reporting

Any good website that is selling something should include a Reports and Analytics feature. This feature will help users identify which areas they excel at and which ones they should focus on to improve.

Though it’s a new feature, Thinkific does have one. Currently it only reports on four ares which include: Orders, Enrollments, Student Engagement, and Revenue. This feature is currently in its infancy, and only the Start + Growth package has it.

It is a good step in the right direction. Having it is better than nothing.

So how does it work?

Thinkific’s analytics and reporting collect the data they need. Filtering data can be done by date, product type, or course, as well as by recency of customers (whether new or old).

Of course, these different data can provide multiple insight as to how your courses are performing. Let’s take, for instance, data about student engagement.

Having this data allows you to see things such as course enrolments as well as there completion rates. You can then compare these metrics across the board. This will allow you to identify subjects with low completion rates.

From there you can find out the problems as to why such things are. It is up to you then to make the necessary adjustments. Thinkific And Convertkit

For example, for courses with low completion rates, students might find the course extremely hard. Still, it might be a problem with the way you are presenting the information or instructions. Once you have identified the problem, you will be able to find a solution that works without having to tear your hair out.

The data is displayed as a graph and chart, which makes it much easier to understand and read.

Prices and plans that are thought-provoking

Thinkific is one of the leading platforms on course building, and marketing. You can expect a price that’s appropriate for your standing.

However, what you pay is what you get with Thinkfiic, with all the features it provides, you will hardly find yourself being ripped off by the product.

Besides that, Thinkific has a free plan which you can use to test their products. You can always start your course-creating journey for free before moving to a paid plan if you need it or want more of Thinkific’s features.

No cost Start Grow Expand
$0 per month $74 per month $149 pero month $374 per month
Create and launch your product using a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • 0$ transaction fee
  • Chat Bot and Email Support
  • 100% Content Ownership
  • Drag and Drop Course Builder
  • Easy to use website themes
  • Full integrated e-commerce
  • App Store
-Add products to your business and create a cohesive learning experience for your students

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • All features included in the price
  • Custom domains
  • Coupons and discounts
  • Assignments
  • Bundles and add on packages
  • Payment plans and memberships
  • Live lessons
  • Affiliate selling
  • Options for advanced course-building
  • Advanced Courses on Thinkific Academy
A complete set of tools is available to help you increase your sales.

 

  • Unlimited courses
  • 3 communities
  • 2 admin
  • Unlimited students
  • 0% transaction fee
  • Phone and priority email support
  • Includes all Start Features
  • Remove Thinkific branding
  • Bulk student emailer
  • Bulk enrollments
  • API access
With a platform that scales, optimize your workflow to create premium experiences.

 

  • Unlimited courses
  • 10 Communities
  • 5 admin
  • Unlimited students
  • Transaction fee 0%
  • Priority phone support
  • All Grow features included
  • Custom SSL Certificates
  • Priority Support

The Free Plan

If you’re new to course management and course building, this is the plan that you should start with. It is the best way to get a feel of the service and to test drive what it is capable of. The free plan allows you to do everything the service offers, albeit at a limited capacity.

Only one course is allowed under the Free plan. Making more than that requires you to sign up. That said, this course has a lot of potential, allowing you to enroll an unlimited number of students you want.

The Start Plan

If you think you like using Thinkific and would like to proceed with the next big step in the right direction. Upgrade to this plan and your limitations are gone. You can make unlimited courses.

Thinkific also offers a variety of course options. You can even live-stream your lessons for as long as you have the time.

Furthermore, the Start plan opens up more marketing tools and gives you access to the Thinkific app store.

You also have the option of a custom domain to host your course website.

The Grow Plan

If you’re serious about making sales and selling courses, the Grow plan is right for you. The first benefit you get is removing the Thinkific branding. Although it may seem easy, it has a significant impact on branding, marketing, and professionalizing your courses.

This gives you access to bulk enrollments so that the enrollment process can be done easier and faster. You have priority email support and phone support. You can get faster solutions if you have different issues with your website. Thinkific And Convertkit

The Expand Plan

The Expand plan is for bigger institutions and businesses. It allows you to optimize your workflow and create a premium experience with a platform that is designed to scale.

This plan is ideal for large institutions that want to establish an online presence. It provides the same features as the other Thinkific plans but also offers 10 Communities that make it easier for students to manage.

Speaking of management, this plan also provides 5 administrators to help with running things.

Thinkific Plus

LMS services offer clients and customers the option to create custom plans that are separate from their basic plans. Their prices are not listed because customization may change the cost. The customization will affect the price.

This is Thinkific Plus. It’s a powerful, scalable and simple-to-use learning platform that is tailored to your students and team.

To get Thinkific Plus, you must contact the Thinkfic sales team. They can help you to understand the tools that you need in order to optimize your platform. They will provide you with education experts who can inspire and give you the confidence to grow beyond what you imagine.

Thinkific Plus will give you all the features from the Expand plans while also adding in these features:

  • Unlimited Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Dedicate Customer Success Team
  • Check out multiple seats or a tiered pricing option
  • Email white-labeling
  • Single Sign on
  • Bulk Selling App
  • Enterprise API Access

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Thoughtific Pros and Cons

Pros

  • Thinkific does not take any transaction fees. When a sale occurs from your products, courses or memberships, funds are immediately available for withdrawal.
  • Thinkific has a fully realized free plan. It has all the core features available and acts like a paid plan. There are no restrictions, but if you’re serious enough you can sell courses through the service with no upfront investment. Thinkific And Convertkit
  • Thinkkific’s drag and drop builder is easy to use by even non-tech-savvy users. You can upload multiple media types to create different and exciting lessons and courses.

Cons

  • There are some aspects of Thinkific that are not really that are not as user-friendly as expected. This is something that some creators of the service have expressed.
  • The service lacks many marketing features. Their email marketing capabilities are very basic and far behind those of the competition.
  • The customization options and designs available through Thinkific are very limited. There are only a handful of themes that you can choose from. With these options, it is hard to create a website that stands out among the rest.

Thinkific Verdict

Thinkific is an excellent choice for course promotion and course creation. It is affordable and features are just as easy as those of its rivals.

The free startup plan is a godsend for those just starting, as it will give them a feel of how things are with the service. Thinkific And Convertkit

In my opinion, providing a free startup plan is actually a mark of confidence on the side of the service. They are confident in their product and willing to allow the public to try it.

You can see that Thinkific’s free plan is bold and understandable. This is not like other free plans of other products. However, there are still things you can do with it.

For the Course Builder, Thinkific is pretty easy and intuitive to use. With just a glance, you can easily know what to do and what functions as what. As for the more complex side of things, Thinkific provides enough prompts to guide you through the process.

This can be a tricky side. Too many prompts can overwhelm novice users and cause frustration for those who are already proficient.

However, it is important to remember that Thinkific might be too easy for some users. This is just my nitpicking. At the end of the day, Thinkific’s course builder is fast, easy, and responsive, and that’s what most people need.

Thinkific’s Site Builder is also simple. It is not like a standalone platform. However, in keeping with their philosophy, it is simple to use and can easily be grasped by beginners.

It does offer impressive editing options, which makes it ideal for creating training and tutorial websites. It is also a great tool to add training pages to existing websites.

There aren’t enough themes to suit all tastes and demographics.

Lastly, on the marketing side of things, this is where I feel Thinkific falls short. Just looking at the bare bones structure of their Email marketing can turn off marketers, and marketing Thinkific’s courses can be an uphill climb without resorting to third-party integrations.

As for their payment options, it would be better to have more options other than Stripe and PayPal.

However, not everything is grim-looking though. Thinkfic still offers some useful tools to help you make money from your courses. You can sell products and courses with a little creativity. This requires more effort than normal, but it is possible.

Thinkific’s Frequently Asked Questions Thinkific And Convertkit

Is it possible to create a complete website with just Thinkfic?

Yes, you can!

Thinkfiic allows you to create your entire online education company. This means you can create both courses, websites, or your overall brand within one seamless platform. Thinkific has builders that are designed to facilitate building, marketing, and selling online courses.

I Want to Allow my Students Access to my Course Content while Offline; How Do I Do that?

It will be at your discretion.

Remember that students may need assistance logging in to your courses offline. You can make your courses downloadable. This can be done for content such as audio files, video files, and PDFs. Your students can download these to their devices and access them even offline.

Who Owns the Content Published on Thinkific?

Any content built into the Thinkific Platform is the sole and exclusive property of the creators.

Thinkific does not, and will not, claim any intellectual property rights over materials made by the course creators and builders. Therefore, anything built and published on the platform is 100% to the creators.

Thinkific And Convertkit

thinkific-vs-competition

They existed even before 2019, B.C. (where B.C. stands for Before COVID), Online Course Platforms were already a thing. They were created for the same purpose: to sell and create online courses.

The majority of courses back then were more niche-oriented, such as leadership seminars, wholesomeness and self-help classes. There were also classes and courses that covered normal topics.

These classes were designed to bring education to the most convenient and comfortable places.

People who are housebound for multiple reasons (e.g., childcare or health issues) can still learn and study even if they cannot go out. People who couldn’t attend regular school due to duties and scheduling conflicts could still finish courses due to the medium’s flexibility.

Then the pandemic happened, and everything else was forced to shut down. However, people still needed to learn, and online course platforms and other eLearning platforms made it possible for a lot to continue their studies.

The industry saw a 221% rise in course creators using one Course Platform during the initial stages of the pandemic. This growth is probably shared throughout multiple platforms online.

Everybody from Entrepreneurs and solopreneurs to human resource professionals and proper educational institutions has used a course platform or two during the pandemic.

These platforms can also be used to make extra profits, as the pandemic showed. They say that knowledge is wealth. Online courses platforms have given this maxim legs and allowed people to convert their knowledge into wealth.

There are many online courses that people can take. You can find everything from life coaching to make your life easier, to tutorial classes on the more academic subjects such as Algebra. Even to courses about making your courses more profitable.

Online courses are everywhere, and if you want to get in on the action, the next question is which platform you will use to share that treasure in your noggin.

thinkific-logo
Ross Herosian has posted a video review on his YouTube channel Tricycle Creative. For those who like a visual experience, You can still read our article below to get a complete overview of Thinkific. It also compares it with some other competitors.

Thinkific: Your Go-To Online Course Platform Thinkific And Convertkit

The Thinkific Overview

Thinkific is one the most popular options for selling, hosting and building your courses.

One of the main reasons why Thinkific stands out is that you know they are doing this in a place of passion. You can feel that they are more focused on giving the best learning experience they can to both the creators and their audience and that earning money is needed to keep things afloat.

How could you not? After all, it is one of the few online course platforms that provide a full-on free service. Thinkific offers a free service that is just as good as the paid lower-tiered.

This makes the platform perfect for newcomers as they get to experience what it’s like to build content and courses, as well as the overall flow and environment of the industry. The free plan lets users see what they’re about to do without making any investments.

The only limitation of this free plan is that it only allows you to create one course and one course, and in my opinion, that is generous enough.

Thinkific does not take any transaction fees when a user sells on the platform. All profits go to content owners.

Thinkific ensures that all profits are immediately available after they have been sold. This means course creators and content producers can immediately use their earnings without needing to wait for a quote, or reach a certain threshold before they can touch the money.

This is a testament to how Thinkfiic views its customers.

Useful Features

First, let me preface this by saying that most online course platforms share almost the same features. First, there is the course builder, then there is the website builder for your courses, and then the marketing features.

They are all the same except for how they work and some other unique features. These are the features that Thinkific is known for.

Thinkific’s main focus is their ability to create course curriculum. The creation part of Thinkific’s features is the most important. They make sure that online courses are as engaging as possible.

The user interface of Thinkific is easy to use. It’s intuitive and logical. Users will have no problem navigating everything. You can access all other features via a sidebar menu. They are properly classified to where they are, except for occasional hiccups. Thinkific And Convertkit

This interface is perfect for users who enjoy performing analytics and monitoring performance. Everything is neatly organized and placed on the dashboard.

From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.

If we are to nitpick something out of this, it would be that the aesthetics of the interface can be done a little bit better.

As mentioned above, Thinkific’s main focus is on the creation side of course creation. As such, the platform ensures that the course creation mechanism is easy to get used to. Even in the free plan, Thinkific allows you to try everything the course creator can do.

You can also include many media types in this course builder. These include content, quizzes, surveys, assignments, pdfs, and student discussion areas to allow peer-to-peer interaction.

Another highlight is the scheduling of course content and some automation in drip-feeding content.

The marketing features of Thinkific are where I fear the platforms will fall flat. Don’t get me wrong. It contains everything you need to market and promote your courses.

But that’s just about it. Compared to the competition, Thinkific’s market features are a bit lackluster. It doesn’t include a sales funnel builder. This is the most noticeable aspect. The overall checkout experience is pretty clunky.

What’s more is that there is really nothing you can do about this part since it has very limited customization.

Even email marketing features are behind the competition. Most of it is quite basic, and at most, you can notify your students of new courses or products, as well as send them their course progress and notify them about their course progress as well as updates.

However, not everything is bad, as Thinkific can integrate multiple third-party applications. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.

Thinkific integrates five of most popular email marketing platforms, including Aweber and Drip with email marketing.

It makes sense considering the platform’s repeated promises to focus on course creation. It would be wiser to pour all resources into ensuring they got that part right and get third-party apps to tackle the marketing part.

Thinkific Price

Although I’ve already spoken highly of Thinkific’s Free Plan, it’s still a limited plan and far less than Thinkific’s paid plans. It’s not like the rest of the competition.

Thinkific is a lower-cost option that allows you to create unlimited courses and enroll unlimited students. This is in keeping with their mission to focus on education. Thinkific And Convertkit

Thinkific is a great choice if you are looking for a cheaper plan with many content ideas that you believe will sell.

Free Start Grow Expand
$0 per month $74 per month $149 per month $374 per month
Create and launch your product using a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • 0$ transaction fee
  • Support via Chat Bot and Email
  • 100% Content Ownership
  • Drag and drop course builder
  • Easy to use website themes
  • Fully integrated e-commerce
  • App Store
-Add products to your business and create a cohesive learning experience for your students

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • 0% transaction fee
  • Includes all free features
  • Custom domains
  • Coupons and discounts
  • Assignments
  • Bundles and add on packages
  • Memberships and payment plans
  • Live lessons
  • Affiliate selling
  • Options for advanced course-building
  • Advanced Courses at Thinkific Academy
A complete set of tools is available to help you increase your sales.

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • 0% transaction fee
  • Support by phone and email
  • Includes all Start Features
  • Take out the Thinkific brand
  • Bulk emailer for students
  • Bulk enrollments
  • API access
With a platform that scales, optimize your workflow to create premium experiences.

 

  • Unlimited courses
  • 10 Communities
  • 5 admin
  • Unlimited students
  • 0% transaction fee
  • Priority phone support
  • Includes all Grow features
  • SSL Certificates Customized
  • Priority Support

Thinkific offers a more complex and customized plan, Thinkific plus. Thinkific Plus takes the best of Thinkfiic, makes it powerful, scalable and simple-to-use, and then adds more.

It still dedicates itself to teaching, lecturing, and supporting students.

To get Thinkific plus, you need to contact the platform’s sales team and ask for this upgrade. You will discuss with them the tools you need to make the most of your platform. You will also discuss the cost of this upgrade with them.

Every Thinkific Plus plan has its own unique cost, so different Plus plans may have slightly different prices. This is one thing that is certain. Thinkific Plus will give you the features of the most expensive plan as well as these additional features:

  • Unlimitted Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Build a Customer Success Team
  • Check out multiple seats or a tiered pricing option
  • Email white-labeling
  • Only one sign on
  • Bulk Selling App
  • Enterprise API Access

man-seriously-staring-at-laptop

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Thinkific Pros and Cons

Pros

  • Thinkific’s free package is permanently free. This isn’t a glorified trial. You can only take as many courses as you like.
  • Thinkific does not ask for transaction fees whenever a sale is made. Content creators own all earnings. These funds can be claimed and used by creators as soon as they are received in their accounts.
  • Thinkific is flexible when it comes to payment options. They offer different payment options for different types and types of students.
  • Thinkific’s premium plans remove the restriction on the number of courses. In fact, users can create an unlimited number of courses and enroll an unlimited number of students in these courses.
  • Thinkific’s interface is one of the most intuitive. The majority of options are logically placed and easy to find. This interface is easy to use for users just starting out.
  • Speaking of easily getting the hang of, Thinkfic’s course builder is similarly easy to use. It also allows for many course materials, making it possible to have your course as exciting and engaging as possible.
  • In the name of engagement, Thinkific also gives you the ability to put incentives such as leaderboards, awards, and scores to motivate your students.

Cons

  • Some of the tools in Thinkific are not user-friendly. Some would need guides and a bit of time to get used to.
  • The marketing features of Thinkifiic make it hard to recommend for people who are more focused on propping up businesses on the platform. Their email marketing capability is quite basic, and you will need to depend on third-party integrations to have a better experience.
  • Although Thinkific has one of the most intuitive user interfaces in the industry, it can sometimes look dated and the experience can sometimes be more confusing than you expected.
  • The platform lacks many customization options. As such, it is not impossible to find other websites that may look the same as yours. Thinkific And Convertkit

The Thinkific Summary

Thinkific is one of the best online course platforms in the market today. It is a great platform for beginners as well as those who are looking for more course-focused platforms. Despite its limitations, it still competes with other more “advanced and feature-rich” platforms.

In my opinion, its strongest suit would be its focus on providing the best course experience and free plan. Thinkfiic already has a solution for this problem. Any problems with the platform can be fixed by integrating third-party services.

If you’re looking for the best online course creation software that builds courses from scratch. Thinkific is the best online course creation software.

Kajabi Versus Thinkific

Kajabi Overview

Kajabi is an open-source platform that allows you to run an online business. It is primarily focused on productivity and selling. It provides tools that are geared towards simplifying your operations.

Some of Kajabi’s highlights include automations, pipelines, email marketing, and a mobile app.

As for products, there is a lot you can sell through the platform. Aside from courses, you can sell coaching, memberships, communities, podcasts, and other digital content.

Kajabi has many marketing features. It’s no surprise that they have sales funnels, email marketing, and automations. This allows Kajabi users to sell their products more easily.

Kajabi is a rare product that can be described as an “all-in-one” platform. It is a course creation platform with more than decent marketing features. You can even use automation features to help you spend more time marketing and creating than on the mundane tasks.

Kajabi land is not perfect. It has one of the most expensive platforms on the market. The lowest plan is $149 per month. These plans are not unlimited. In the case of the lowest plan, you can only sell 3 products.

Aside from that, Kajabi is not as feature-rich, especially in the gamification and community engagement department. These issues might require third-party integrations.

Kajabi Features

Kajabi boasts about being one of the better platforms. Even more, they have one of the most expensive courses in the market. As such, it is only to be expected that the audience will have high expectations of the product. Thinkific And Convertkit

So let’s take a look at how good Kajabi features are starting from the interface.

Kajabi’s interface looks very normal at first glance. It’s minimalist, clean, and modern. The majority of features are accessible in just 3-4 clicks. For easier accessibility, the page has a search assistant to quickly find the features and the tools inside the application.

Kajabi’s pages also load faster. It provides for a smoother experience and does not get in the way of your work.

In terms of Course Creation, Kajabi allows you to create various types. You can create mini-courses, online or drip courses, as well as creating your own. These types can be customized to suit your specific needs. (i.e. For long courses with long content, short courses for product launches.

For easier building experience, Kajabi provides blueprints which are akin to templates. These “skeletons” can be used as templates, so you don’t have to worry about adding content.

These courses could be properly structured too into categories, subcategories and posts. It would be easy to organize your content in a neat and organized manner. They can be arranged according to their content and types. You can have text and slideshows in one place, and audio and video in another.

Kajabi offers cloud storage via Dropbox and Google Drive, so you don’t have to worry.

Kajabi has robust and extensive marketing features.

It also offers the traditional stuff of offering coupons in a flexible way, which, as we have seen, is an old and proven marketing strategy.

If you want to market through email, Kajabi has a powerful email marketing solution that is already built in the platform which has plenty of features in and of itself. You can even have email templates ready for the different functions you want it to.

Their pipelines are another conversion tool that they have. They can help you convert more customers to increase sales. These are easy to use, and the platform even provides templates that customers can easily access.

Kajabi offers a dedicated affiliate program to users who have a higher plan. It is a feature that makes the process overly easy and simple. It also organizes affiliate links as well as affiliates into its own category which it makes easier to find and track down.

Kajabi’s lack of an integrated payment solution is the main problem. Instead users will have to rely on the integration form other payment gateways such as Stripe, Paypal, BitPay, Authorize.net and others.

This is a huge disappointment considering how poor their marketing tools and how adept their checkout at upsells, bumps offers, downsells is.

Although it is not perfect, Kajabi has a lot to offer that can be used for both marketing and course creation. As such, it is easy to see that these features are good for almost everybody who are serious about making an online business.

Potential users must be prepared to pay a high price for these tools.

Kajabi Price

It is undeniable that Kajabi is among the most expensive service when it comes to the course creation market. The cheapest plan is $149 per month, and it doesn’t include unlimited courses. Thinkific And Convertkit

If you feel that Kajabi’s high price and more advanced features such as automation are something you really need, then you can choose to purchase it.

Basic Growth Pro
$119 monthly billed annually $159 per month, payable annually $319 per month billed annually
  • 3 products
  • 3 funnels
  • Unlimited landing pages
  • Unlimited Marketing emails
  • 10,000 contacts
  • 1000 active customers
  • 1 website
  • 1 admin user
  • Kajabi University
  • 0% Transaction Fee
  • Webinars and events
  • Ready to Use Templates
  • Ready-to-use Templates
  • Assessments (Quizzes and Surveys)
  • 1 Call to an Onboarding Specialist
  • Chat Support
  • Automations
  • 15 products
  • 15 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • Contacts: 25,000
  • 10,000 customers currently active
  • 1 website
  • 10 admin users
  • Kajabi University
  • 0% Transaction Fee
  • Webinars and Events
  • Ready to Use Templates
  • Assessments (quizzes & surveys)
  • 1 welcome call with an onboarding specialist
  • 1 check-in call with an onboarding specialist
  • 24/7 Chat support
  • Automated systems
  • Ability to remove Kajabi Branding
  • 100 products
  • 100 funnels
  • Unlimitless landing pages
  • Unlimited marketing emails
  • 100,000 contacts
  • 200.000 active customers
  • 3 websites
  • 25 admin users
  • Kajabi University
  • 0% Transaction Fee
  • Webinars and Events
  • Templates Ready for Use
  • Assessments (quizzes & surveys)
  • 1 Call to an Onboarding Specialist
  • 1 Check-in call with an onboarding specialist
  • Chat support available 24/7
  • Advanced Automation
  • Kajabi branding can be removed
  • Affiliate program
  • Code Editor

Kajabi Pros and Cons

Pros

  • Kajabi, as its name suggests, is an all-in-one content creation and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.
  • Kajabi provides blueprints and templates to help you get started on your project.
  • Kajabi allows you to sell other digital products like coaching, webinars, communities, podcasts, etc. It is also one of the best places to do so.
  • Kajabi also includes an assessment function that allows students to grade their performance and monitor them. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.
  • Kajabi’s accessibility is pretty good thanks to its mobile app, which students can use to access classes and lessons whenever and wherever they are. You can even set up notifications to receive alerts.
  • Kajabi also has a membership feature that allows users to create and sell membership options to their customers. This can be used to provide users with a way to sell extra and exclusive course content.
  • Kajabi has an automation feature that can automate offers purchase, course or membership post-completion, assessment completion, and much more. To be more precise, users can use conditional filters.
  • Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.
  • Kajabi’s Email Marketing is among the best in the industry. There are many email templates that you can use in various situations. Kajabi has the ability to automate email sequences using triggers or actions. Thinkific And Convertkit
  • Kajabi’s pipeline feature makes it possible to have various OVO funnel templates. The pipeline features automate the selling of the products and “funneling” your customers to where you want for better conversion rates.

Cons

  • Kajabi’s price point is nothing to laugh at. It costs $149 per month, and you cannot create unlimited courses. It only offers 3 products as well as 3 pipelines
  • Kajabi does not offer course completion certificates, something that some users want to receive as proof of going through the class
  • Kajabi does not have page templates to design landing pages, thank-you pages, checkout pages, forms or other pages. That means users must do everything from scratch when editing page templates through the page builder. It will be difficult for non-tech users and new users.
  • Kajabi does not offer a guaranteed badge on the checkout page. Guarantee badges are a good tool for increasing conversions. Guarantees assure buyers of a product’s quality.
  • Kajabi does not have a local payment gateway. To receive payment from orders, you will need to rely on Stripe or Paypal integrations.
  • Despite having some advanced features, there are still some features that Kajabi lacks, especially in the community department. There are no gamification or community engagement features.

people-having-online-meeting-while-wearing-mask

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Kajabi Summary

Kajabi is undoubtedly a giant platform for course creation and marketing. They have the most advanced tools for marketing alone.

They have the tools that provide a great marketing experience. Their pipeline and automation features can be the envy of other platforms and something users would want to have if they want the best rate of conversions.

Kajabi has its faults, however. It lacks features that allow you to connect with students and customers. These features allow you to create a great community. Thinkific And Convertkit

Kajabi is also pretty expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.

Overall, Kajabi is a good creation platform with advanced marketing features. It is perfect if you are looking for a platform for its marketing features. It might be a bit expensive, but Kajabi’s features can be worth it.

Podia Versus Thinkific

Podia Overview

Another big name digital online content-selling platform is Podia. Podia is a powerful platform with strong marketing features. Among the products you can sell on this platform are online courses, coaching, webinars, community, and many more.

Podia is also one of the most affordable digital content-selling platforms on the market. In fact, it might be among the lowest prices. However, it takes a percentage of the profit whenever you sell. This might be their way to offset the high price of its powerful features.

Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.

couple-looking-at-laptop-happily

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Podia Features

In terms of features, Podia has loads of them.

Podia’s interface is clean and minimalistic. It is designed to have all the other features accessible within 3 clicks. It is so easy that almost no learning curve is required to use Podia’s interface.

This makes the platform very beginner friendly. There are no more complicated terms and actions needed just to reach or access something that you need or want. Podia can access almost all functions from its dashboard.

Podia allows you to upload files that will be used as building blocks for your lessons. You can include text, embeds, quizzes, coaching, and files in a course. With some imagination, you can create interesting lessons with the platform that is given to you.

That said, This course creator can be lacking in some parts. Podia supports only a few lesson types, which is a major difference to other platforms. It does not provide a way to monitor student performance. Thinkific And Convertkit

It also supports multiple platforms thanks to its powerful embed tool. Some of these websites include:

  • Youtube, Vimeo and Dailymotion are video hosts.
  • Music and podcast platforms such as s Spotify, soundcloud, and podbean
  • Slideshow platforms such as speaker deck, presentation and google slides.
  • Social media sites like Twitter, TikTok, Pinterest, and Behance
  • Form Builder websites such as Google Forms, Typeform, and Paper Form
  • Coding websites such as Github and Codepen

Podia recently added the ability to issue certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. However, Podia only has one type of certificate for now. Podia cannot customize or design your certificates.

In terms of marketing, Podia is focused on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This makes Podia an excellent choice for marketers looking to sell products on a smaller site.

That said, not everything is perfect. Podia’s weak point is its email marketing. It only offers the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.

Also, those looking for automation features have lost their luck since Podia’s is not as advanced as some of theirs.

Podia offers a local payment gateway for payment processors. You will need to connect to your PayPal or bank accounts to pay processors. You can integrate with Stripe or PayPal for a simpler solution.

Your audience can use their credit cards at checkout. They usually take less than 2 days to process and are credited to your PayPal or bank account. Thinkific And Convertkit

Podia Price

It is also one of the most affordable on the market in terms of pricing. What’s more, is that the platform has recently added its own free plan. While this free plan does not offer much, it is still a good way to figure out how Podia works.

Free Mover Shaker Earthquaker
$0 per Month $33 per month $75 per month $166 per month
  • Transaction fees of 8%
  • Full website
  • Email Marketing
  • Chat Support
  • Community
  • 1 Download
  • 1 Coaching Product
  • Draft Courses
  • Draft Webinars
  • No transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited Downloads
  • Unlimited coaching
  • Unlimited Courses
  • Draft webinars
  • No transaction Fees
  • Visit the full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited coaching
  • Unlimited courses
  • Unlimited webinars
  • affiliates
  • There are no transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited Coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • Priority Support
  • Onboarding calls

Podia Pros and Cons

Pros

  • Podia’s strongest point is its clean and crisp UI/UX. It’s very user-friendly and doesn’t require any training. It is easy to set up for users of all tech levels.
  • Podia can serve many purposes and be a one-stop shop to meet all your needs. Digital products can include memberships, webinars and bundles.
  • Other than the free plan, Podia allows you to sell unlimited courses and products. This means that you can make as many pages as you like for your products and courses as long as there is energy.
  • Podia allows you to upload unlimited videos for your content. This is thanks to the unlimited storage and bandwidth that the platform offers its users. You don’t have to use Vimeo and Wistia.
  • Podia offers an affiliate program that you can use to reach your audience. This is only available for Shaker or Earthquaker plans.
  • Despite providing only the most basic functions, the built-in email marketing tools are enough to support broadcasts and campaigns.
  • Podia has supported a pre-launch mode among its marketing features. It can create buzz around your products and get early email customer conversions. Thinkific And Convertkit
  • Except for the free plan, Podia charges no transaction fee on sales.
  • Podia now offers a new feature that allows content creators the ability to give certificates, community, or quizzes. You can even create memberships in the community area.

Cons

  • Their email marketing only provides the basic functions. It lacks personalization fields, especially in the email composer. Aside from that, the tool lacks templates, drag and drop editor, and other features
  • The platform lacks course compliance features.
  • Podia does not offer many customization options. It lacks custom CSS/HTMl customizations. Podia will result in generic websites.
  • Podia does not have landing page builders and funnels. These are essential tools considering Podia’s focus in marketing.
  • The free plan does not allow you to host more than one product. There is also an 8% transaction charge.
  • Podia does not have any course blueprints.
  • Podia supports only a handful of lesson types. It lacks support for some types like Adobe Captivate, Articulate Storyline, and HTML 5 Content, among others.
  • While it has pretty good marketing features, it still lacks some. These include cart abandonment, downsells and order bumps.
  • Podia does not have a mobile app, which can limit its user base or access, given how much the world has depended on smartphones and tablets. Thinkific And Convertkit

Summary of Podia

Overall, Podia is a decent platform to host your content. This is pretty true especially given the price point it is offered.

Many might think that with Podia, you get what you pay for. Well, it is not entirely true. Podia offers a lot more with what you pay for it. With enough creativity and good ideas, you can create impressive courses and sell them at a good price.

Despite some of its limited capacity, it is still an all-in-one platform. It’s perfect for many people. It is ideal for content creators, marketers, teachers, and other people who target marketers. If they have any questions, Podia can help.

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Kartra Versus Thinkific

Kartra Overview

Kartra is a completely different product to the ones listed above. Kartra is completely different to the other products in this review.

Instead of a course creator, we have an all-in-one platform that sells your products. Yep, it is a platform that goes all in on the marketing side.

In this vein, Kartra should not be treated as a separate website or your product’s website.

Rather, you should focus on its strengths and use them to sell products, services, and membership for your proper sites.

Kartra can be used to create and sell digital and physical products. It allows you to sell an unlimited number of them and different kinds of products. In fact, it also offers multiple pricing options for more flexible pricing on your part.

Kartra Features

Kartra is an entirely different beast, so we may focus on features that aren’t found in most course-building sites. In fact, there might not be a course-building site for Kartra.

Katra lets you sell multiple products, as we mentioned previously. Each account can sell unlimited quantities of products and offer them at any price.

Kartra’s focus is on lead conversion and marketing to maximize its users’ profits. As such, one of their main features is funnel building.

Funnels are a way for sellers to get their customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Thinkific And Convertkit

Kartra makes funnel construction simple. If you have previous experience in the field, you can create one yourself. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.

You can share your personally-built campaigns with other Kartra members. You can even market and sell your campaigns and make money from them.

Kartra handles all the payment and billing processes needed, so you can focus on better funnels as you gain experience.

Kartra has powerful page-building capabilities. These features allow users to create product pages, checkout pages and opt-in pages. You can even use professionally designed templates to speed up or start the process.

These pages can be optimized for mobile devices, tablets, and desktops. These pages can be hosted on your domain, or on Katra.

They are not yet able to host the full functionality and features required for a website. Even Kartra feels it themselves, as they wouldn’t allow you to host those pages in your domain otherwise.

The marketing features are to be considered as Kartra’s shining jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.

It can send broadcast messages by SMS or email. This will require integration with all available SMS gateways.

Aside from that, Kartra also has automation which it can use to create email sequences. Drag-and-drop visual sequence builders make it easy to create them. Once you’re done, the program can run on autopilot.

Another one that is unique to the platform is its behavior-based automation. This powerful tool allows to send emails based upon the behavior of recipients. This allows you to relax after all the work has been done.

Kartra Price

Kartra’s pricing is high for a platform that focuses on lead conversions and marketing. That said, depending on what you need, the platform’s price point on its plans might be worth it. Thinkific And Convertkit

After all, Kartra has some advanced features that are not found in others.

Starter Silver Gold Platinum
$79 per month when billed annually $149 per Month when you pay annually $229 per Month when you pay annually Monthly payment of $379 when you pay annually
  • You can get up to 2,500 leads
  • 1 custom domain
  • 15,000 emails per month
  • 50 GB bandwidth
  • Host up to 100 pages
  • Host 50 Videos
  • Create 2 membership websites
  • Add 1 more member to your team
  • Connect 1 helpdesk
  • Up to 12,500 leads
  • 3 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimited products
  • Unlimited membership sites
  • Unlimitless team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 25,000 leads
  • 5 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimited products
  • Unlimited membership sites
  • Unlimited team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 50,000 leads
  • 10 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimited products
  • Unlimited Membership Sites
  • Unlimited help for team members
  • Unlimited Helpdesk
  • Kartra Agency

Kartra Pros and Cons

Pros

  • External marketing integrations are not required. Kartra has it all: built-in email marketing, automation, sequence builder, and other essential features needed to perfectly market your products
  • Kartra has an automatic translation for its checkout pages. It is based on the user’s geographical location. It also supports other currencies.
  • Kartar allows you to drip content or vary access to different levels, if you have an existing membership site.
  • There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
  • Kartra has an agency feature that allows you to hold multiple client accounts. This allows you to manage different websites in just a single dashboard.

Cons

  • Some people might think Kartra’s price point is pretty expensive for what they are offering
  • There are not unlimited integrations available with any of the plans.
  • Kartra’s interface is quite slow and might get frustrating to use at times. Thinkific And Convertkit
  • Even Kartra’s pages can load slow
  • The number of features can be very difficult for beginners to get used to.

Kartra Summary

Overall, Kartra is a powerful all-in-one platform for sales and marketing.

It has a lot of tools and features that provide you with the opportunity for interesting and engaging promotions and products.

That said, it isn’t a course builder and definitely not a website builder. Kartra should be used in conjunction with a professional website page maker. This could be pretty difficult to swallow, as Kartra’s price point is pretty expensive for what it does.

However, if you take the plunge, you might just get your money’s worth and more.

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Overall, Verdict Thinkific And Convertkit

Course builder websites are pretty useful when joining the industry.

There will be many platforms available to provide the service you require, just as there are for most industries and markets. In the case of course building and selling, we have Thinkific, Podia, Kajabi ( and a little bit of Kartra), among others.

In a market-like course building, these platforms will offer almost identical services. Their differences will be minimal at best. Of course, some might excel in one aspect or another.

The key to finding which product you should use is to decide on the direction of what you want to do. And find the platform that is best aligned with that. You will likely find their features most helpful to you.

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