So, you want to bring traffic to your website?
If your answer is yes, then SEMrush saves the hassle for many digital marketers. Keywords, analytics, competitor research, PPC optimization, website ranking, and more. Everything related to marketing can be found here.
A whole suite of tools awaits you to achieve the best results for your brand. Just one click is all it takes to get the perfect website traffic.
This article will discuss SEMrush, which is a tool that can help you with SEO digital marketing.
Before you continue, you may want to watch this video by Craig Mullins on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review of SEMrush.
Organic Research Social Media Marketing Courses Online Like Semrush
Marketing wouldn’t be what it is now without research backed up.
SEMrush utilizes a research-based approach for finding the optimal keywords. It calculates the financial value of each word. These search terms could be the reason you generate sales.
This tool allows you to visualize the landing pages of competitor websites for each keyword. You can use those pages as a base to make an optimized page for your website.
Notably, SEMrush can detect new competitors on the Search Engine Results Page (SERP). The rankings change at any time, so you know where to work on.
In getting insights into your competitors, it is found at the “Competitors” tab. You’ll be able to see a visual map showing where your website ranks in comparison with others. When there are more keywords, they appear on the right side. Organic traffic sites will be higher up on the map’s scale.
Plans and Pricing
But before we can continue on what the program can do, this section will be covered first. It saves you a lot of time when you find out what the cost is.
SEMrush offers a starting price of $99.95 if paid annually. If you can’t avail of a reasonable price, the program has three plan subscriptions to select from. Every plan is suitable for any small to midsize business (SMB) marketers.
Starting at $119.95 per Month
The Pro plan offers 10,000 results per report through the program’s own domain. You also get access to keyword analytics tools and up to 3,000 reports or searches per day.
It includes 5 projects, 500 keywords, a 100,000 page limit and up to 50 social profiles. There are 5 scheduled reports in PDF format.
Starting at $229.95 per Month
At this plan, you get 30,000 results per report and 5,000 reports/searches per day. The Guru plan increases their number of projects to 50 while also having 20 PDF reports.
You’d get personalized branding with 1,500 keywords to track, 300,000 crawled pages and 100 social media profiles. You can even access historical data to see how the keyword performed over time.
Starting at $449.95 per Month
This Business plan offers 40 projects, white-label PDF reports, multi-user management, and exclusive access to API. Basically, the best tools for the higher-ups.
Alongside its many analytics, you get to track 5,000 keywords.
All plans are intended to cater to marketers of any size. Depending on where you work, they have it all covered. SEMrush can also provide custom solutions on request.
Now that we got that out of the way, the tool has more in store.
SEO Writing Assistant
Known as SEO Ideas, this tool gives instant SEO advice per page on your website. It’s a game-changer!
While to some marketers who already have an existing background, this can be seen as an extra feature. For those who are just starting out, it is a great advantage.
By clicking on the Ideas button, you will be led to a page where you get suggested keywords. You can even find suggestions for backlinks and ways to improve pages from specialized sites.
Keyword Analytics and User Experience
Keywords are the foundation of any website. SEMrush’s keyword search tool finds keywords that are similar to phrases and terms in order to improve search rankings.
These terms will help you get your article to page 1 on the SERP. That way, more traffic will generate more sales. There’s even the option to use long-tail keywords. It is ideal for optimizing every content as a start.
As for the User Experience itself, it’s designed straightforwardly. While it can be overwhelming at first with so much information at once, it has a manageable learning curve.
One possible issue new users may face is data not loading fast.
SEMrush has many functions and can slow down sometimes. Like the main menu is placed on the right side, and submenus are on the top. They do have an alternative to make their data visuals to speed up the loading buffer.
For users on the go, SEMrush has an official mobile app. It can be another way to know how your website is doing even without having a desktop.
Backlinks in SEMrush works alongside the SERP. This tool tracks which domains and web pages are linking to your site.
It also analyzes each backline. It evaluates the quality of your website based on the domains and pages that point to it. It also shares information about other links. SEMrush can determine the geolocation of the link by looking at the backlink. Meaning if you run a personal blog, for example, you get to know where the link clicks are coming from.
Found through the Post Tracking tool, SEMrush tracks the performance of each post. You can track up 50 posts and see the performance of your competitors.
SEMrush also supports pay-per-click (or PPC for short). PPC is an additional level of marketing that goes beyond SEO.
SEMrush offers planning tools to help you determine which data is more valuable than others. Working on your PPC can make you one step ahead. To see where your competitors are going and their current SERP ranking, a tab is available.
Let’s suppose you have an ad copy draft but it has not been published. This could be a great opportunity to optimize your ad copy for landing pages in order to get maximum site traffic.
Site Audits are the indications if your website is not appearing in any search engines. They may include:
- Duplicate content
- Website loads slow
- Crawl errors
- SSL problems
- Keyword overuse
- Missing headers/Images
- Broken links
SEMrush provides a list of things to correct. You do not need to use any third-party assistance due to the program having it built into the system.
At the same time, they also have an On-Page SEO Checker. It offers suggestions for possible changes to improve SEO results.
Notably, SEMrush also teaches you new information. SEMrush will help you solve any issues identified by the Site Audit or On-Page SEOChecker.
Social Media Tracker
Most people may think SEO doesn’t rely on social media. That’s what they want you to consider.
SEMrush has a suite of tools to track the performance of your website’s rankings on any major social media platform. It tracks follower counts, engagements, and trending topics. They even highlight which platform performs the best.
This tool allows you to compare your competitors side-by-side. This tool can be used to compare the performance of your competitors over any time period.
For a program like SEMrush, the number of features can be daunting. Their customer service is available via chat, email, and phone.
A live help chat box is found at the corner of every page, along with the contact details on the website’s footer. This removes the need to go through a separate help center page, but no help would be given.
SEMrush also organizes webinars regularly to impart information about new features and ways to enhance your SEO and PPC strategies.
All things considered, clients and their agents should communicate regularly to keep the engagements alive.
SEMrush is recommended if your marketing plan needs a major overhaul. Although the cost is prohibitive for some, the many features make it worth the investment for any campaign. Social Media Marketing Courses Online Like Semrush
It would be a good question to ask: Is it worth the cost? That depends on you.
SEMrush offers many plans for any kind of marketer as it finds a way to audit your website. Although the UI is a bit confusing at first, it offers online transparency and flexibility. Social Media Marketing Courses Online Like Semrush
Do you need the data? You have it. Find the best keywords? The program will show you the most relevant keywords.
It all comes down to how you want to boost traffic.
Frequently Asked Questions (FAQ) Social Media Marketing Courses Online Like Semrush
What is SEMrush?
SEMrush is an SEO tool that helps you optimize your website for search engines. They were created in 2008 by Oleg Shchegolev, an IT specialist, and Dmitry Melnikov to ensure fair and transparent online competition.
Can I use SEMrush with no paid subscription?
Absolutely. SEMrush is free to use, but you can only access certain features. One example is having 10 Analytic reports per day. A free account can create and manage one project and track 10 keywords at a time.
You will only get more features if you subscribe to one of the three plans.
What is the best plan to avail, Pro, Guru, or Business?
The Pro plan is for you if you are starting a blog by yourself, a freelancer or an in-house marketing professional. The Guru plan is available once you have enough experience to be a professional SEO marketer.
The Business plan is for large advertising agencies or marketing agencies that have a large client base. No matter where you are, SEMrush helps all kinds of marketers.
Can you cancel the subscription anytime?
Yes, you can. You have the option to upgrade, downgrade, or cancel your subscription when you want to. A refund will be given when you choose to cancel or downgrade your subscription within the first 7 days.
Which payment methods are acceptable?
SEMrush accepts these payment methods:
- Major credit/debit cards including Visa, Mastercard, Discover, American Express, and UnionPay
- Wire transfer (upon request)
- Check (US only, upon request)
Does SEMrush have a refund policy?
Of course. All plans come with a seven-day money-back guarantee. You can reach them via their contact form. Payments will be refunded if the request is made within 7 days after the sign-up.
Can you retrieve your data after canceling a subscription plan?
Yes. SEMrush offers a 30-day grace period after you cancel your subscription. Any lingering projects will remain active until the subscription expires. So it’s best to download them as soon as possible. Your data will remain intact if you choose to renew it.