So, you want to bring traffic to your website?
If your answer is yes, then SEMrush saves the hassle for many digital marketers. Keywords, analytics, competitor research, PPC optimization, website ranking, and more. Anything about marketing is here to help.
A whole suite of tools awaits you to achieve the best results for your brand. Getting the ideal website traffic is just one click away.
This article will talk about SEMrush, a tool that will help you in SEO digital marketing.
Before you continue, you may want to check out this video by Craig Mullins on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.
Organic Research Semrush Vs Neil Patel
Marketing wouldn’t be what it is now without research backed up.
SEMrush utilizes a research-based approach for finding the optimal keywords. It calculates the financial value of each word. These search terms could be the reason you generate sales.
This tool allows you to visualize the landing pages of competitor websites for each keyword. You can use those pages as a base to make an optimized page for your website.
SEMrush is able to detect new competitors via the Search Engine Results Page. The rankings change at any time, so you know where to work on.
In getting insights into your competitors, it is found at the “Competitors” tab. You’ll be able to see a visual map showing where your website ranks in comparison with others. When there are more keywords, they appear on the right side. Organic traffic sites will be higher up on the map’s scale.
Plans and Pricing
This section will first be covered before we move on to the benefits of the program. It saves you a lot of time when you find out what the cost is.
SEMrush offers a starting price of $99.95 if paid annually. The program offers three subscription options if you are unable to afford a reasonable price. Each plan is appropriate for small- to medium-sized businesses (SMBs).
Starts at $119.95 per month.
The Pro plan offers 10,000 results per report through the program’s own domain. Access to keyword analytics tools, up to 3,000 searches or reports per day, and access to keyword analytics tools are also available.
It gathers 5 projects, 500 keywords to track, a 100,000 crawled page limit, and up to 50 social media profiles with 5 scheduled reports in PDF format.
Starting at $229.95 per Month
At this plan, you get 30,000 results per report and 5,000 reports/searches per day. The Guru plan increases their number of projects to 50 while also having 20 PDF reports.
Personal branding would be provided with 1,500 keywords to track and 300,000 pages crawled. There are also 100 social media profiles. There’s even historical data access to know how the keyword performed through time.
Starting at $449.95 per Month
This Business plan offers 40 projects, white-label PDF reports, multi-user management, and exclusive access to API. These are the most powerful tools available for higher-ups.
Alongside its many analytics, you get to track 5,000 keywords.
All plans are intended to cater to marketers of any size. Depending on where you work, they have it all covered. SEMrush also offers custom solutions upon request.
Now that we got that out of the way, the tool has more in store.
SEO Writing Assistant
This tool, also known as SEO Ideas or SEO Advice, provides instant SEO advice for each page of your website. This tool is a game changer!
This can be viewed as an additional feature for marketers with a background. For those who are just starting out, it is a great advantage.
By clicking on the Ideas button, you will be led to a page where you get suggested keywords. There are even recommendations to use backlinks or ways to make page improvements from specialized websites.
Keyword Analytics and User Experience
Keywords are the backbone of any website. SEMrush’s keyword research tool brings related keywords with phrases and terms to get higher search rankings.
These terms will help you get your article to page 1 on the SERP. That way, more traffic will generate more sales. You can even use long-tail keywords. This is a great way to optimize every content.
As for the User Experience itself, it’s designed straightforwardly. Although it is overwhelming initially with all the information at once it offers, there are many steps to learn.
One possible issue new users may face is data not loading fast.
SEMrush has many functions and can slow down sometimes. Like the main menu is placed on the right side, and submenus are on the top. You can also make your data visuals faster by using the alternative.
SEMrush offers a mobile app for users who are on the move. It can be another way to know how your website is doing even without having a desktop.
SEMrush also supports backlinks. The tool monitors which web pages and domains are linking to your site.
It even analyzes the value of each backline made. It evaluates the quality of your website based on the domains and pages that point to it. And it also shares information about the links. SEMrush can determine the geolocation of the link by looking at the backlink. Meaning if you run a personal blog, for example, you get to know where the link clicks are coming from.
Found through the Post Tracking tool, SEMrush tracks the performance of each post. You can track up to 50 posts, and you also have the choice to see how your competitor is doing.
Pay-per-click, or PPC in short, is also present in SEMrush. While SEO is the basic foundation for any marketing campaign, PPC takes it to the next level.
SEMrush offers planning tools to help you determine which data is more valuable than others. You can be one step ahead by working on your PPC. A tab is present to know where your competitors are aiming and even their current SERP ranking.
Let’s suppose you have an ad copy draft but it has not been published. This can be an opportunity to create a more optimized ad copy on your landing pages for maximum site traffic.
Site Audits are the indications if your website is not appearing in any search engines. These could include:
- Duplicate content
- Website loads slow
- Crawl errors
- SSL problems
- Keyword overuse
- Missing headers/Images
- Broken links
SEMrush has a list of things you can do. You do not need to use any third-party assistance due to the program having it built into the system.
At the same time, they also have an On-Page SEO Checker. It improves SEO results by proposing possible adjustments.
SEMrush also provides new information. If both the Site Audit and On-Page SEO Checker identifies an issue, they would explain to you a solution to advance your current SEO results in your website.
Social Media Tracker
Many people believe that SEO does not rely on social media. That’s what they want you to consider.
SEMrush has a suite of tools to track the performance of your website’s rankings on any major social media platform. It tracks follower counts, engagements, and trending topics. You can even see which platform is performing the best.
This tool can make side-by-side comparisons of your existing competitors. This tool can be used to compare the performance of your competitors over any time period.
For a program like SEMrush, the number of features can be daunting. Luckily, their customer support is available through email, chat, and phone.
You will find a live chat box at the bottom of each page. The contact details are also found in the footer. This removes the need to go through a separate help center page, but no help would be given.
SEMrush also organizes webinars regularly to impart information about new features and ways to enhance your SEO and PPC strategies.
All in all, active communication to their clients keeps the engagements going.
If your marketing plan is in dire need of major overhaul, SEMrush is a good choice. While the price is too high for some, it makes up for the abundant features for any campaign. Semrush Vs Neil Patel
The main question would be: Is it actually worth the money? It all depends on you.
SEMrush offers many plans for any kind of marketer as it finds a way to audit your website. The UI may be clunky at first, but the versatility it gives for online transparency is present. Semrush Vs Neil Patel
Do you need the data? It’s there. What are the most important keywords? The program gives you the best ones.
It all comes down to how you want to boost traffic.
Frequently Asked Questions (FAQ) Semrush Vs Neil Patel
What is SEMrush?
SEMrush is an SEO tool that helps you optimize your website for search engines. They were created in 2008 by Oleg Shchegolev, an IT specialist, and Dmitry Melnikov to ensure fair and transparent online competition.
Can I use SEMrush with no paid subscription?
Absolutely. SEMrush is free to use, but you can only access certain features. An example of this is the ability to run 10 Analytic reports per hour. A free account can create and manage one project and track 10 keywords at a time.
More features are only available if you get any of the three available plan subscriptions.
What is the best plan to avail, Pro, Guru, or Business?
If you’re starting out with a blog on your own, or a freelancer, or even an in-house marketer, then the Pro plan is your choice. The Guru plan is available once you have enough experience to be a professional SEO marketer.
The Business plan is intended for extensive advertising or marketing agencies with a large network of clients. No matter where you are, SEMrush helps all kinds of marketers.
Can you cancel the subscription anytime?
Yes, you can. You have the option to upgrade, downgrade, or cancel your subscription when you want to. If you cancel or downgrade your subscription in the first seven days, a refund will be issued.
Which payment methods are acceptable?
These payment options are accepted by SEMrush:
- Major credit/debit cards including Visa, Mastercard, Discover, American Express, and UnionPay
- Wire transfer available upon request
- Check (US only, upon request)
Does SEMrush have a refund policy?
Of course. All plans come with a seven-day money-back guarantee. You can reach them via their contact form. If the request is received within seven days of signing up, the payment will be refunded.
Can you retrieve your data after canceling a subscription plan?
Yes. SEMrush offers a 30-day grace period after you cancel your subscription. Any lingering projects would stay active until it expires. So it’s best to download them as soon as possible. Your data will remain intact if you choose to renew it.