So, you want to bring traffic to your website?
SEMrush is a great tool for digital marketers if you answered yes. Keywords, analytics, competitor research, PPC optimization, website ranking, and more. Anything about marketing is here to help.
You have a whole range of tools to help you achieve the best results possible for your brand. Getting the ideal website traffic is just one click away.
This article will talk about SEMrush, a tool that will help you in SEO digital marketing.
Before you continue, you may want to check out this video by Craig Mullins on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review of SEMrush.
Organic Research Semrush O Sistrix
Without research, marketing wouldn’t be as successful as it is today.
SEMrush uses a research-based approach to find the best keywords. It calculates the financial value of each word. These search terms could be the reason you generate sales.
This tool visualizes the landing pages on competitor websites for each keyword. These pages can be used as a basis for optimizing your page.
SEMrush is able to detect new competitors via the Search Engine Results Page. You will always know where to focus your efforts, as rankings can change at any moment.
In getting insights into your competitors, it is found at the “Competitors” tab. You’ll be able to see a visual map showing where your website ranks in comparison with others. When there are more keywords, they appear on the right side. Sites with organic traffic will appear higher on the map’s scale.
Plans and Pricing
This section will first be covered before we move on to the benefits of the program. Finding out the cost saves a lot of time to decide.
SEMrush offers a starting price of $99.95 if paid annually. The program offers three subscription options if you are unable to afford a reasonable price. Every plan is suitable for any small to midsize business (SMB) marketers.
Starting at $119.95 per Month
The Pro plan offers 10,000 results per report through the program’s own domain. You also get access to keyword analytics tools and up to 3,000 reports or searches per day.
It gathers 5 projects, 500 keywords to track, a 100,000 crawled page limit, and up to 50 social media profiles with 5 scheduled reports in PDF format.
Starts at $229.95 per month.
At this plan, you get 30,000 results per report and 5,000 reports/searches per day. Guru plans increase their number to 50 projects and include 20 PDF reports.
You’d get personalized branding with 1,500 keywords to track, 300,000 crawled pages and 100 social media profiles. You can even access historical data to see how the keyword performed over time.
Starting at $449.95 per Month
This Business plan offers 40 projects, white-label PDF reports, multi-user management, and exclusive access to API. These are the most powerful tools available for higher-ups.
Alongside its many analytics, you get to track 5,000 keywords.
All plans are intended to cater to marketers of any size. Depending on where you work, they have it all covered. SEMrush also offers custom solutions upon request.
Now that we got that out of the way, the tool has more in store.
SEO Writing Assistant
This tool, also known as SEO Ideas or SEO Advice, provides instant SEO advice for each page of your website. It’s a game-changer!
While to some marketers who already have an existing background, this can be seen as an extra feature. But to those who are new, you should make good use of its potential capabilities.
By clicking on the Ideas button, you will be led to a page where you get suggested keywords. You can even find suggestions for backlinks and ways to improve pages from specialized sites.
Keyword Analytics and User Experience
Keywords are the foundation of any website. SEMrush’s keyword research tool brings related keywords with phrases and terms to get higher search rankings.
These terms will help you get your article to page 1 on the SERP. This will increase traffic and generate more sales. You can even use long-tail keywords. This is a great way to optimize every content.
The User Experience is straightforward. While it can be overwhelming at first with so much information at once, it has a manageable learning curve.
Data slow loading is one issue that new users might face.
SEMrush has many functions and can slow down sometimes. The main menu is located on the right, while the submenus are at the top. You can also make your data visuals faster by using the alternative.
SEMrush offers a mobile app for users who are on the move. It can be another way to know how your website is doing even without having a desktop.
Backlinks in SEMrush works alongside the SERP. This tool tracks which domains and web pages are linking to your site.
It also analyzes each backline. Your own website is evaluated for its quality from the pages and domains pointing to it. And it also shares information about the links. SEMrush can determine the geolocation of the link by looking at the backlink. If you have a personal blog, you can see where the link clicks come from.
Found through the Post Tracking tool, SEMrush tracks the performance of each post. You can track up to 50 posts, and you also have the choice to see how your competitor is doing.
Pay-per-click, or PPC in short, is also present in SEMrush. While SEO is the basic foundation for any marketing campaign, PPC takes it to the next level.
SEMrush offers planning tools to help you determine which data is more valuable than others. Working on your PPC can make you one step ahead. To see where your competitors are going and their current SERP ranking, a tab is available.
Let’s suppose you have an ad copy draft but it has not been published. This can be an opportunity to create a more optimized ad copy on your landing pages for maximum site traffic.
Site audits can be used to determine if your site is not showing up in search engines. They may include:
- Duplicate content
- Website loads slow
- Crawl errors
- SSL problems
- Keyword overuse
- Missing headers/Images
- Broken links
SEMrush has a list of things you can do. Because the program has it integrated into the system, you don’t need to hire any third-party help.
They also offer an On-Page Search Engine Optimization Checker. It improves SEO results by proposing possible adjustments.
Notably, SEMrush also teaches you new information. SEMrush will help you solve any issues identified by the Site Audit or On-Page SEOChecker.
Social Media Tracker
Many people believe that SEO does not rely on social media. They want you to think that way.
SEMrush offers a range of tools that can track your website’s performance on all major social media platforms. It monitors follower counts, engagements and trends. They even highlight which platform performs the best.
This tool allows you to compare your competitors side-by-side. This tool can be used to compare the performance of your competitors over any time period.
For a program like SEMrush, the number of features can be daunting. Luckily, their customer support is available through email, chat, and phone.
You will find a live chat box at the bottom of each page. The contact details are also found in the footer. This removes the need to go through a separate help center page, but no help would be given.
SEMrush also organizes webinars regularly to impart information about new features and ways to enhance your SEO and PPC strategies.
All in all, active communication to their clients keeps the engagements going.
If your marketing plan is in dire need of major overhaul, SEMrush is a good choice. Although the cost is prohibitive for some, the many features make it worth the investment for any campaign. Semrush O Sistrix
It would be a good question to ask: Is it worth the cost? That depends on you.
SEMrush has many plans to suit any marketer. It will find a way for you to audit your website. The UI may be clunky at first, but the versatility it gives for online transparency is present. Semrush O Sistrix
Do you need the data? You have it. What are the most important keywords? The program will show you the most relevant keywords.
It all comes down to how you want to boost traffic.
Frequently Asked Questions (FAQ) Semrush O Sistrix
What is SEMrush?
SEMrush is an SEO tool that helps you optimize your website for search engines. Created in 2008 by IT specialists Oleg Shchegolev and Dmitry Melnikov, they aim to have online competition fair and transparent.
Can I use SEMrush with no paid subscription?
Yes. You can use SEMrush with a free account but only with limited features. An example of this is the ability to run 10 Analytic reports per hour. You can create and manage a project, track 10 keywords and then delete it.
More features are only available if you get any of the three available plan subscriptions.
What is the best plan to avail, Pro, Guru, or Business?
If you’re starting out with a blog on your own, or a freelancer, or even an in-house marketer, then the Pro plan is your choice. The Guru plan is available once you have enough experience to be a professional SEO marketer.
The Business plan is intended for extensive advertising or marketing agencies with a large network of clients. SEMrush can help all types of marketers, no matter where they are located.
Can you cancel the subscription anytime?
Yes, you can. You can upgrade, cancel, or downgrade your subscription at any time. A refund will be given when you choose to cancel or downgrade your subscription within the first 7 days.
What payment methods are accepted?
SEMrush accepts these payment methods:
- Major credit/debit cards including Visa, Mastercard, Discover, American Express, and UnionPay
- Wire transfer (upon request)
- Check (US only, upon request)
Is there a SEMrush refund policy?
Yes. There is a 7-day money-back guarantee on all plans. You can reach them via their contact form. Payments will be refunded if the request is made within 7 days after the sign-up.
Is it possible to retrieve your data after you cancel a subscription?
Yes. SEMrush offers a 30-day grace period after you cancel your subscription. Any lingering projects would stay active until it expires. So it’s best to download them as soon as possible. Your data will remain intact if you choose to renew it.