They existed even before 2019, B.C. (where B.C. stands for Before COVID), Online Course Platforms were already a thing. Even then, they were made for the same purpose, to create and sell online courses.

Back then, most courses were much more focused on niched things like leadership seminars, wholesomeness, and self-help classes. There were also classes and courses that covered normal topics.

These classes focused on bringing education to where it is most convenient and comfortable.

People who were housebound due to multiple reasons (maybe childcare or health problems) could keep studying and learning despite not being able to go out. Due to its flexibility, people who are unable to attend school regularly due to scheduling conflicts or duties could still complete courses.

Then the pandemic happened, and everything else was forced to shut down. However, people still needed to learn, and online course platforms and other eLearning platforms made it possible for a lot to continue their studies.

In the early times of the pandemic, the industry saw a 221% increase in new course creators on one Course Platform. This growth may be shared across multiple online platforms.

Everyone, from solopreneurs and entrepreneurs to professionals in human resources and educational institutions, has used at least one course platform during the pandemic.

These platforms can also be used to make extra profits, as the pandemic showed. They say that knowledge is wealth. Online courses platforms have given this maxim legs and allowed people to convert their knowledge into wealth.

There are many online courses that people can take. You can find everything from life coaching to make your life easier, to tutorial classes on the more academic subjects such as Algebra. You can even learn how to make your courses more lucrative.

Online courses are everywhere, and if you want to get in on the action, the next question is which platform you will use to share that treasure in your noggin.

Ross Herosian has posted a video review on his YouTube channel Tricycle Creative. For those who like a visual experience, To get a comprehensive overview of Thinkific, you may still want to check out our article below, which compares it to some competitors.

Thinkific: You’re Go-To Online Course Business Platform Learnworlds vs Thinkific

The Thinkific Overview

Thinkific is one the most popular options for selling, hosting and building your courses.

Thinkific is unique because you can feel that they are passionate about what they do. It is clear that they are more concerned with providing the best learning experience possible to creators as well as their audience. They also understand that making money is important to maintain the business.

It’s impossible to not! It is one of few online courses platforms that offers a free full-service service. Thinkific offers a free service that is just as good as the paid lower-tiered.

This makes the platform perfect for newcomers as they get to experience what it’s like to build content and courses, as well as the overall flow and environment of the industry. Using the free plan allows users to glimpse what they are about to partake in without any investment.

The only limitation of this free plan is that it only allows you to create one course and one course, and in my opinion, that is generous enough.

Thinkific does not take any transaction fees when a user sells on the platform. All the profits go to the content owner.

Thinkific even makes sure that all profits are directly available upon being sold. That means that course makers and content creators can use their earnings directly, with no need to wait for a quote or a certain threshold to reach before being able to touch the money.

This just proves how much Thinkfiic thinks of its customer base.

Thinkific Features

Let me start by saying that almost all online courses platforms have the same features. First, there is the course builder, then there is the website builder for your courses, and then the marketing features.

They are all the same except for how they work and some other unique features. As such, we will be focusing on these aspects of Thinkific’s features.

Thinkific’s main focus is their ability to create course curriculum. Most of their features are geared toward the creation bit, of course, creation. They ensure that online courses are as interactive as possible.

The user interface of Thinkific is easy to use. It is intuitive and logical. Users will have no problem navigating everything. All other features can be accessed through a sidebar menu. They are properly classified to where they are, except for occasional hiccups. Learnworlds vs Thinkific

Users who love to check on analytics and performance will love this interface, as everything is placed and organized neatly on the dashboard.

From the dashboard, you can see how well you are doing in revenue, student accounts and sign-ups, student course enrollments, and much more.

If we are to nitpick something out of this, it would be that the aesthetics of the interface can be done a little bit better.

Thinkific is primarily focused on course creation, as mentioned previously. As such, the platform ensures that the course creation mechanism is easy to get used to. Even in the free plan, Thinkific allows you to try everything the course creator can do.

You can also include many media types in this course builder. These include content, quizzes, surveys, assignments, pdfs, and student discussion areas to allow peer-to-peer interaction.

Another highlight is the scheduling of course content and some automation in drip-feeding content.

As for the Marketing features of Thinkific, I’m afraid that is where the platforms fall pretty flat. Don’t get me wrong. It has everything that you need to promote and market your courses.

But that’s just about it. Thinkific’s market features compare poorly to its competitors. It doesn’t include a sales funnel builder. This is the most noticeable aspect. The overall checkout experience is pretty clunky.

What’s more is that there is really nothing you can do about this part since it has very limited customization.

Even email marketing features are behind the competition. Most of it is quite basic, and at most, you can notify your students of new courses or products, as well as send them their course progress and notify them about their course progress as well as updates.

Thinkific can also integrate third-party apps. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.

Thinkific integrates five of most popular email marketing platforms, including Aweber and Drip with email marketing.

I guess it makes sense, given the platform’s repeated promises of focusing on course creation. It would be smarter to invest all resources in ensuring that they get the course creation part right, and then to hire third-party apps for the marketing part.

Thinkific Price

While I have already mentioned Thinkific’s Free Plan and how great it is, that plan is still limited and is a far cry from what Thinkific’s paid plans are. It isn’t like most of the competition.

At a cheaper price point, Thinkific allows users to make an unlimited number of courses and enroll an unlimited number of students in these courses. This is in line with their mission to be focused on the education part. Learnworlds vs Thinkific

As such, if you want to use a more affordable plan and have many content ideas you think will sell, Thinkific should be one of the best matches for you.

Thinkific offers a more complex and customized plan, Thinkific plus. Thinkific Plus takes the best of Thinkfiic, makes it powerful, scalable and simple-to-use, and then adds more.

Of course, it still maintains its dedication to course building, teachers, and students.

To get Thinkific plus, you need to contact the platform’s sales team and ask for this upgrade. They will help you to get the best out of your platform. You will also discuss the cost of this upgrade with them.

Every Thinkific Plus plan has its own unique cost, so different Plus plans may have slightly different prices. One this is sure, though. Thinkific Plus will give you the features of the most expensive plan as well as these additional features:

• Unlimitted Products
• Unlimited Administrators
• Three+ separate Thinkific sites
• Service Level Agreement 99.9%
• Dedicate Customer Success Team
• Multiple seats and Tiered pricing checkout
• Email white-labeling
• Single Sign on
• Bulk Selling App
• Enterprise API Access

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Thoughtific Pros and Cons

Pros

• Thinkific’s free package is permanently free. This isn’t a glorified trial. You can only take as many courses as you like.

• Thinkific doesn’t charge transaction fees for any sale. All earnings by content creators are theirs. These funds can be claimed and used by creators as soon as they are received in their accounts.

• When it comes to payment options, Thinkific can be flexible and has different payment options for different types of students and schools.

• Thinkific’s premium plans remove the restriction on the number of courses. In fact, users can create an unlimited number of courses and enroll an unlimited number of students in these courses.

• Thinkific’s interface is one of the most intuitive. With most options logically placed and easily located. This interface is easy to use for users just starting out.

• Speaking of easily getting the hang of, Thinkfic’s course builder is similarly easy to use. It also allows for many course materials, making it possible to have your course as exciting and engaging as possible.

• Thinkific gives you the option to offer incentives, such as leaderboards and awards, to motivate your students.

Cons

• Not everything in Thinkific’s tools are user friendly. You may need to take some time and read guides to learn how to use the tools.

• It is difficult to recommend Thinkifiic for those who are more interested in promoting the platform’s marketing capabilities. Their email marketing capability is quite basic, and you will need to depend on third-party integrations to have a better experience.

• Despite Thinkific having one of the most intuitive user interfaces, it looks outdated, and there are times when the experience can be clunkier than expected.

• There is a distinct lack of customization options within the platform. It is possible to find websites similar to yours. Learnworlds vs Thinkific

The Thinkific Summary

Thinkific is one of the best online course platforms in the market today. I would easily recommend it to beginners and those looking for a more course-focused platform. Despite its limitations, it still competes with other more “advanced and feature-rich” platforms.

My opinion is that its greatest strength would be its commitment to providing the best course experience possible and a free plan. Thinkfiic already has a solution for this problem. Any problems with the platform can be fixed by integrating third-party services.

You’re searching for an online course creation tool that creates courses from scratch. You can never go wrong with Thinkific.

Thinkific Versus Kajabi

Kajabi Overview

Kajabi is an open-source platform that allows you to run an online business. It is primarily focused on productivity and selling. It provides tools that are geared towards simplifying your operations.

Some of Kajabi’s highlights include automations, pipelines, email marketing, and a mobile app.

As for products, there is a lot you can sell through the platform. Aside from courses, you can sell coaching, memberships, communities, podcasts, and other digital content.

It is no wonder that Kajabi also has advanced marketing features, the most prominent of which include sales funnels (OVO pipelines), email marketing, and automations. These features give the Kajabi platform users an easier time selling their products.

Kajabi is a rare product that can be described as an “all-in-one” platform. It is a course creation platform with more than decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.

That said, not everything is good in Kajabi land. It has one of the most expensive platforms on the market. The lowest plan is $149 per month. These plans are not unlimited. The lowest plan allows you to sell only 3 products.

Kajabi’s features are not as rich, particularly in the community engagement and gamification departments. So you might need some third-party integrations to address these issues.

Kajabi Features

Kajabi claims to be one of the best platforms. They even have one of the more expensive plans in the course creation market. It is not surprising that customers have high expectations for the product. Learnworlds vs Thinkific

So let’s take a look at how good Kajabi features are starting from the interface.

At first glance, Kajabi’s interface is pretty normal. It is neat, minimal, and feels very modern. The majority of features are accessible in just 3-4 clicks. The page also includes a search assistant that allows you to quickly locate the tools and features within the application.

Kajabi’s pages also load faster. It makes it easier to work and provides a smoother experience.

In terms of Course Creation, Kajabi allows you to create various types. You can create mini-courses, online or drip courses, as well as creating your own. These types can be customized to suit your specific needs. (i.e. For long courses with long content, short courses for product launches.

Kajabi offers blueprints that are similar to templates for a simpler building experience. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.

These courses could also be organized into subcategories, posts, and categories. It would be easy to organize your content in a neat and organized manner. You can organize them depending on their types and content. So you can text and slideshows in one area, audio and video to different areas.

As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.

Kajabi is a strong and comprehensive marketing tool.

It also offers the traditional stuff of offering coupons in a flexible way, which, as we have seen, is an old and proven marketing strategy.

If you want to market through email, Kajabi has a powerful email marketing solution that is already built in the platform which has plenty of features in and of itself. You can even have email templates ready for the different functions you want it to.

Another conversion tool they possess are their pipelines, which can help you convert more customers and increase your sales. These are easy to use, and the platform even provides templates that customers can easily access.

Kajabi offers a dedicated affiliate program to users who have a higher plan. This feature makes the entire process extremely simple and easy. It organizes both affiliate links and affiliates in its own category, making it easier to track down and find them.

I would say that the biggest problem for Kajabi is its lack of integrated payment solution. Instead, users will need to rely on integration from other payment gateways like Stripe, Paypal and BitPay.

This is a huge disappointment considering how poor their marketing tools and how adept their checkout at upsells, bumps offers, downsells is.

Overall, while its not perfect, Kajabi offers a lot of features that are both geared towards marketing as well as course creation. As such, it is easy to see that these features are good for almost everybody who are serious about making an online business.

Potential users must be prepared to pay a high price for these tools.

Kajabi price

It is undeniable that Kajabi is among the most expensive service when it comes to the course creation market. Their lowest plan starts at $149 per month and this plan doesn’t even include unlimited courses. Learnworlds vs Thinkific

If you feel that Kajabi’s high price and more advanced features such as automation are something you really need, then you can choose to purchase it.

Kajabi Pros & Cons

Pros

• True to its name, Kajabi is an all in one content making and marketing tool. It provides various tools to create courses, like a drip course or a mini-course, and combine them with different marketing automations to ensure they sell.

• Kajabi provides blueprints and templates to help you get started on your project.

• Kajabi lets you sell digital products such as coaching, webinars and communities. It is also one of the best places to do so.

• Kajabi also has a built-in assessment function that allows you to grade and observe your students’ performance. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.

• Kajabi’s mobile app makes it easy for students to access lessons and classes wherever and whenever they want. It even includes a notification feature that can help with alerts.

• Kajabi has a membership option that allows users create and sell membership options for their customers. This can be used to provide users with a way to sell extra and exclusive course content.

• Kajabi has an automation feature that can automate offers purchase, course or membership post-completion, assessment completion, and much more. To be more precise, users can use conditional filters.

• Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.

• Kajabi’s Email Marketing is among the best in the industry. There are many email templates that you can use in various situations. Kajabi also has the option to automate email sequences by using triggers and actions. Learnworlds vs Thinkific

• Kajabi’s pipeline feature allows various OVO funnel templates to be available. Pipeline features automate product sales and funnel customers to the places you want. This will result in higher conversion rates.

Cons

• Kajabi’s pricing is not to be laughed at. It costs $149 per month, and you cannot create unlimited courses. It only offers 3 products as well as 3 pipelines

• Kajabi does not offer course completion certificates, something that some users want to receive as proof of going through the class

• Kajabi has no page templates for designing landing pages, thank you pages, checkout pages, forms, and other pages. This means that users will have to create all pages from scratch using the page builder. As such, it will be very difficult for new and non-tech users.

• Kajabi does not offer a guaranteed badge on the checkout page. A guarantee badge is a great tool to increase conversions. Buyers are assured of the product’s quality by obtaining a guarantee.

• Kajabi does not have a local payment gateway. You must rely on Stripe and Paypal integrations to take payment from orders.

• Despite having some advanced features, there are still some features that Kajabi lacks, especially in the community department. There are no gamification or community engagement features.

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Kajabi Summary

It is undeniable that Kajabi is a juggernaut of a platform regarding course creation and marketing. Their marketing tools are unparalleled.

They have the tools that provide a great marketing experience. Users would love to have their pipeline and automation features if they want to convert at a high rate.

That said, Kajabi is not without its flaws. It lacks features that allow you to connect with students and customers. These features allow you to create a great community. Learnworlds vs Thinkific

Kajabi can also be quite expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.

Overall, Kajabi is a good creation platform with advanced marketing features. It is perfect if you are looking for a platform for its marketing features. It might be a bit expensive, but Kajabi’s features can be worth it.

Thinkific Versus Podia

Podia Overview

Another big name digital online content-selling platform is Podia. It is also an all-in-one platform that has powerful marketing features. Online courses, coaching, webinars and community are just a few of the many products that you can sell through this platform.

Furthermore, Podia is one of the cheaper digital content-selling platforms in the market. It might even be one of the most affordable. However, it takes a percentage of the profit whenever you sell. It might be their way of offsetting the price for its powerful features.

Podia is an excellent platform and tool, especially for business-oriented people like marketers and promoters.

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Podia Features

In terms of features, Podia has loads of them.

Podia’s interface is clean and minimalistic. The interface is easy to use and allows you to access all other features in just 3 clicks. It is so easy that almost no learning curve is required to use Podia’s interface.

This makes it very user-friendly. There are no more complicated terms and actions needed just to reach or access something that you need or want. In fact, almost all of Podia’s functions can be accessed straight from the dashboard.

For its Course creator, Podia supports various files that can serve as the building block for your lessons. A course can contain text, embeds and quizzes as well as coaching and files. You can make interesting lessons from the platform provided.

That said, This course creator can be lacking in some parts. Unlike most other platforms, Podia only supports very few lesson types. Furthermore, it does not have a proper assessment feature to help you monitor student performance. Learnworlds vs Thinkific

It also supports multiple platforms thanks to its powerful embed tool. Some of these websites include:

• Youtube, Vimeo and Dailymotion are video hosts.
• Music and podcast platforms such as s Spotify, soundcloud, and podbean
• Slideshow platforms like speaker deck, presentation, google slides, and slide share
• Social media sites like Twitter, TikTok, Pinterest, and Behance
• Form Builder websites such as Google Forms, Typeform, and Paper Form
• Github and Codepen are two examples of coding websites.

One of the more recent additions to Podia’s courses is the ability to give certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. Podia currently only offers one type of certificate. Podia cannot customize or design your certificates.

In terms of marketing, Podia is focused on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This marks Podia as an excellent choice for marketers who want to sell their products on a smaller website.

Nevertheless, not all things are perfect. Podia’s weak point is its email marketing. It only offers the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.

Also, those looking for automation features have lost their luck since Podia’s is not as advanced as some of theirs.

For payment processors, Podia has a local payment gateway. You will need to connect to your PayPal or bank accounts to pay processors. You can integrate with Stripe or PayPal for a simpler solution.

Checkout is possible for your audience using their credit cards. These usually are processed within 2 days and will be credited to your bank or PayPal account. Learnworlds vs Thinkific

Podia Price

In terms of pricing, it is one of the cheapest there is in the market. The platform recently added a free plan. Although it doesn’t offer much, this plan is a great way to learn more about Podia.

Podia Pros and Cons

Pros

• Podia’s strongest point is its clean and crisp UI/UX. It’s very user-friendly and doesn’t require any training. It is easy to set up for users of all tech levels.

• Podia can serve many purposes and be a one-stop shop to meet all your needs. Digital products can include memberships, webinars and bundles.

• Other than the free plan, Podia allows you to sell unlimited courses and products. That means as long as you have the energy and the idea, you can create as many pages for your courses and products as you want.

• Podia also allows you to upload as many videos as possible for your content. This is thanks to the unlimited storage and bandwidth that the platform offers its users. You don’t have to use Vimeo and Wistia.

• Podia offers an affiliate program that you can use to reach your audience. This is only available for Shaker or Earthquaker plans.

• Although it only provides the basic functions, the email marketing tools built-in are sufficient to support campaigns and broadcasts.

• Podia has supported a pre-launch mode among its marketing features. It can create buzz around your products and get early email customer conversions. Learnworlds vs Thinkific

• Podia does not charge any transaction fees for sales, except the free plan.

• Podia now offers a new feature that allows content creators the ability to give certificates, community, or quizzes. Even the community area can be used to create memberships.

Cons

• Their email marketing provides only the most basic functions. Especially in its email composer, which lacks personalization fields. Aside from that, the tool lacks templates, drag and drop editor, and other features
• The platform lacks course compliance features.
• Podia does not offer many customization options. Podia does not support custom CSS/HTMl customizations. Podia will result in generic websites.
• Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
• Its free plan is severely lacking and will only allow you to host 1 product. It also charges an 8% transaction fee.
• Podia does not have any course blueprints.
• Podia only supports a few lesson types. Podia does not support certain types of lesson, such as Adobe Captivate and Articulate Storyline.
• While it has pretty good marketing features, it still lacks some. These include cart abandonment, downsells and order bumps.
• Podia does not have a mobile app, which can limit its user base or access, given how much the world has depended on smartphones and tablets. Learnworlds vs Thinkific

Podia Summary

Overall, Podia is an acceptable platform for hosting your content. This is pretty true especially given the price point it is offered.

Many people might believe that Podia is a value-for-money company. Well, it is not entirely true. Podia offers a lot more with what you pay for it. With enough creativity and good ideas, you can create impressive courses and sell them at a good price.

Despite some of its limited capacity, it is still an all-in-one platform. It is perfect for a lot of people. Content creators, teachers, marketers, and people who target marketers. Podia will be able to serve their needs if they need to.

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Kartra Versus Thinkific

Kartra Overview

Kartra is a completely different product to the ones listed above. Scratch that, Kartra is entirely different from the other products listed in this review.

We offer a platform that allows you to sell your products, instead of creating courses. Yep, it is a platform that goes all in on the marketing side.

In this vein, Kartra should not be treated as a separate website or your product’s website.

Rather, you should focus on its strengths and use them to sell products, services, and membership for your proper sites.

Kartra can be used to create and sell digital and physical products. It allows you to sell an unlimited number of them and different kinds of products. It also allows you to choose from multiple pricing options, which will allow you to set a more flexible price.

Kartra Features

Since Kartra is a different beast altogether, we might focus on features not found in most course-building websites. In fact, there might not be a course-building site for Kartra.

As for the features, we already mentioned that Katra allows you to sell many products. Each account can sell an unlimited number of them and offer them at any price point.

Kartra’s focus is on lead conversion and marketing to maximize its users’ profits. One of their key features is funnel construction.

Funnels are a way for sellers to get their customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. Learnworlds vs Thinkific

Kartra makes funnel construction simple. If you have previous experience in the field, you can create one yourself. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.

You can share your personally-built campaigns with other Kartra members. You can even market and sell your campaigns and make money from them.

Kartra handles all the payment and billing processes needed, so you can focus on better funnels as you gain experience.

Kartra also has page-building capabilities, and it is surprisingly powerful. Users can create product pages, checkout pages, and opt-in forms with these features. You can even use professionally designed templates to speed up or start the process.

These pages can also be optimized for desktops, tablets, and mobile devices. These pages can be hosted on your domain, or on Katra.

That said, they are still limited in capacity and features to be considered a proper website. Even Kartra feels it themselves, as they wouldn’t allow you to host those pages in your domain otherwise.

The marketing features are to be considered as Kartra’s shining jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.

It can send broadcast messages by SMS or email. This will require integration with all available SMS gateways.

Aside from that, Kartra also has automation which it can use to create email sequences. You can do this through its drag-and-drop visual sequence builder, and once done, and you can let it run on autopilot.

Another one that is unique to the platform is its behavior-based automation. This powerful tool allows you to send emails based on the recipient’s behavior. This allows you to relax after all the work has been done.

Kartra Price

Kartra’s pricing is high for a platform that focuses on lead conversions and marketing. That said, depending on what you need, the platform’s price point on its plans might be worth it. Learnworlds vs Thinkific

Kartra offers advanced features that aren’t available in other products.

Kartra Pros and Con

Pros

• You don’t need any external marketing integrations. Kartra has it all: built-in email marketing, automation, sequence builder, and other essential features needed to perfectly market your products
• Kartra has an automatic translation for its checkout pages. It is based on the user’s geographical location. In this vein, it also supports different currencies.
• Kartar also allows you to drip content and vary access to different levels if you have a membership site.
• There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
• Kartra has an agency feature that allows you to hold multiple client accounts. This feature allows you to manage multiple websites from one dashboard.

Cons

• Some might feel that Kartra’s pricing is too high for the quality of what they offer
• There are not unlimited integrations available with any of the plans.
• Kartra’s interface is quite slow and might get frustrating to use at times. Learnworlds vs Thinkific
• Even Kartra’s pages can load slow
• For beginners, it can be difficult to understand the many features.

Kartra Summary

Overall, Kartra is a powerful all-in-one platform for sales and marketing.

It has a lot of tools and features that provide you with the opportunity for interesting and engaging promotions and products.

It is not a course builder, and certainly not a website creator. As such, If you use Kartra, ensure that you are doing so in conjunction with a proper website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.

But, it’s possible to get more for your money if you decide to take the plunge.

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Overall, Verdict Learnworlds vs Thinkific

Course builder websites are pretty useful when joining the industry.

There will be many platforms available to provide the service you require, just as there are for most industries and markets. For course building and selling, there are Thinkific, Podia and Kajabi (and a bit of Kartra), as well as other platforms.

In a market-like course building, these platforms will offer almost identical services. Their differences will be minimal at best. Some might be better than others in certain areas.

To find the right product for you, you must decide what direction you want to go. And find the platform that is best aligned with that. Chances are, you will find that their features will be most useful to you.