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SEMRush-review

So, you want to bring traffic to your website?

SEMrush is a great tool for digital marketers if you answered yes. Keywords, analytics, competitor research, PPC optimization, website ranking, and more. Everything related to marketing can be found here.

A whole suite of tools awaits you to achieve the best results for your brand. Just one click is all it takes to get the perfect website traffic.

This article will discuss SEMrush, which is a tool that can help you with SEO digital marketing.

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Before you go on, you may want to watch this video by Craig Mullins on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

Organic Research Kevin Foster Semrush Linkedin

Marketing wouldn’t be what it is now without research backed up.

SEMrush utilizes a research-based approach for finding the optimal keywords. It calculates the financial value of each word. These search terms can be the reason for generating sales.

This tool allows you to visualize the landing pages of competitor websites for each keyword. You can use those pages as a base to make an optimized page for your website.

SEMrush is able to detect new competitors via the Search Engine Results Page. You will always know where to focus your efforts, as rankings can change at any moment.

In getting insights into your competitors, it is found at the “Competitors” tab. You’ll be able to see a visual map showing where your website ranks in comparison with others. When there are more keywords, they appear on the right side. Sites with organic traffic will appear higher on the map’s scale.

Plans and Pricing

But before we can continue on what the program can do, this section will be covered first. It saves you a lot of time when you find out what the cost is.

SEMrush offers a starting price of $99.95 if paid annually. The program offers three subscription options if you are unable to afford a reasonable price. Each plan is appropriate for small- to medium-sized businesses (SMBs).

Pro

Starts at $119.95 per month.

The Pro plan offers 10,000 results per report through the program’s own domain. You also get access to keyword analytics tools and up to 3,000 reports or searches per day.

It gathers 5 projects, 500 keywords to track, a 100,000 crawled page limit, and up to 50 social media profiles with 5 scheduled reports in PDF format.

Guru

Starts at $229.95 per month.

At this plan, you get 30,000 results per report and 5,000 reports/searches per day. Guru plans increase their number to 50 projects and include 20 PDF reports.

You’d get personalized branding with 1,500 keywords to track, 300,000 crawled pages and 100 social media profiles. You can even access historical data to see how the keyword performed over time.

Business

Starts at $449.95 per month.

This Business plan offers 40 projects, white-label PDF reports, multi-user management, and exclusive access to API. Basically, the best tools for the higher-ups.

Alongside its many analytics, you get to track 5,000 keywords.

All plans are intended to cater to marketers of any size. Depending on where you work, they have it all covered. SEMrush also offers custom solutions upon request.

Now that we got that out of the way, the tool has more in store.

Kevin Foster Semrush Linkedin

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SEO Writing Assistant

Known as SEO Ideas, this tool gives instant SEO advice per page on your website. It’s a game-changer!

While to some marketers who already have an existing background, this can be seen as an extra feature. For those who are just starting out, it is a great advantage.

By clicking on the Ideas button, you will be led to a page where you get suggested keywords. There are even recommendations to use backlinks or ways to make page improvements from specialized websites.

Keyword Analytics and User Experience

Keywords are the foundation of any website. SEMrush’s keyword search tool finds keywords that are similar to phrases and terms in order to improve search rankings.

These terms will help you get your article to page 1 on the SERP. That way, more traffic will generate more sales. You can even use long-tail keywords. This is a great way to optimize every content.

The User Experience is straightforward. While it can be overwhelming at first with so much information at once, it has a manageable learning curve.

One possible issue new users may face is data not loading fast.

SEMrush brings so many functions, and it is to be expected to slow down at times. Like the main menu is placed on the right side, and submenus are on the top. They do have an alternative to make their data visuals to speed up the loading buffer.

SEMrush offers a mobile app for users who are on the move. This app can provide another way for you to see how your website is performing, even if you don’t have a desktop.

Backlink Analysis

SEMrush also supports backlinks. This tool tracks which domains and web pages are linking to your site.

It also analyzes each backline. It evaluates the quality of your website based on the domains and pages that point to it. It also shares information about other links. From the backlink, SEMrush can pinpoint where the link’s geolocation is from. Meaning if you run a personal blog, for example, you get to know where the link clicks are coming from.

Performance Analysis

Found through the Post Tracking tool, SEMrush tracks the performance of each post. You can track up 50 posts and see the performance of your competitors.

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PPC Data

SEMrush also supports pay-per-click (or PPC for short). PPC is an additional level of marketing that goes beyond SEO.

SEMrush has planning tools for this to know which data has better value compared to other competitors. Working on your PPC can make you one step ahead. A tab is present to know where your competitors are aiming and even their current SERP ranking.

Let’s suppose you have an ad copy draft but it has not been published. This can be an opportunity to create a more optimized ad copy on your landing pages for maximum site traffic.

Site Audit

Site Audits are the indications if your website is not appearing in any search engines. They may include:

  • Duplicate content
  • Website loads slow
  • Crawl errors
  • SSL problems
  • Keyword overuse
  • Missing headers/Images
  • Broken links

SEMrush provides a list of things to correct. Because the program has it integrated into the system, you don’t need to hire any third-party help.

They also offer an On-Page Search Engine Optimization Checker. It improves SEO results by proposing possible adjustments.

Notably, SEMrush also teaches you new information. SEMrush will help you solve any issues identified by the Site Audit or On-Page SEOChecker.

SEO-audit

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Social Media Tracker

Many people believe that SEO does not rely on social media. They want you to think that way.

SEMrush offers a range of tools that can track your website’s performance on all major social media platforms. It tracks follower counts, engagements, and trending topics. You can even see which platform is performing the best.

This tool can make side-by-side comparisons of your existing competitors. This tool can be used to compare the performance of your competitors over any time period.

Customer Support

SEMrush can have a lot of features, which can make it difficult to use. Their customer service is available via chat, email, and phone.

A live help chat box is found at the corner of every page, along with the contact details on the website’s footer. This removes the need to go through a separate help center page, but no help would be given.

SEMrush also organizes webinars regularly to impart information about new features and ways to enhance your SEO and PPC strategies.

All in all, active communication to their clients keeps the engagements going.

Conclusion

SEMrush is recommended if your marketing plan needs a major overhaul. While the price is too high for some, it makes up for the abundant features for any campaign. Kevin Foster Semrush Linkedin

It would be a good question to ask: Is it worth the cost? It all depends on you.

SEMrush has many plans to suit any marketer. It will find a way for you to audit your website. The UI may be clunky at first, but the versatility it gives for online transparency is present. Kevin Foster Semrush Linkedin

Do you need the data? It’s there. Find the best keywords? The program gives you the best ones.

It all comes down to how you want to boost traffic.

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Frequently Asked Questions (FAQ) Kevin Foster Semrush Linkedin

What is SEMrush?

SEMrush is an SEO tool that helps you optimize your website for search engines. Created in 2008 by IT specialists Oleg Shchegolev and Dmitry Melnikov, they aim to have online competition fair and transparent.

Can I use SEMrush with no paid subscription?

Yes. SEMrush is free to use, but you can only access certain features. One example is having 10 Analytic reports per day. You can create and manage a project, track 10 keywords and then delete it.

More features are only available if you get any of the three available plan subscriptions.

What is the best plan to avail, Pro, Guru, or Business?

The Pro plan is for you if you are starting a blog by yourself, a freelancer or an in-house marketing professional. The Guru plan is available once you have enough experience to be a professional SEO marketer.

The Business plan is intended for extensive advertising or marketing agencies with a large network of clients. No matter where you are, SEMrush helps all kinds of marketers.

Can you cancel the subscription anytime?

Yes. You have the option to upgrade, downgrade, or cancel your subscription when you want to. If you cancel or downgrade your subscription in the first seven days, a refund will be issued.

What payment methods are accepted?

These payment options are accepted by SEMrush:

  • Major credit/debit cards including Visa, Mastercard, Discover, American Express, and UnionPay
  • Wire transfer (upon request)
  • Check (US only, upon request)

Is there a SEMrush refund policy?

Yes. All plans come with a seven-day money-back guarantee. Requests can be made through their official contact form on their website. Payments will be refunded if the request is made within 7 days after the sign-up.

Is it possible to retrieve your data after you cancel a subscription?

Yes. SEMrush gives you a 30-day grace period once you cancel your subscription. Any lingering projects would stay active until it expires. So it’s best to download them as soon as possible. Your data will remain intact if you choose to renew it.

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