How To Find Your Competitors Semrush

SEMRush-review

So, you want to bring traffic to your website?

SEMrush is a great tool for digital marketers if you answered yes. Keywords, analytics, competitor research, PPC optimization, website ranking, and more. Anything about marketing is here to help.

A whole suite of tools awaits you to achieve the best results for your brand. Just one click is all it takes to get the perfect website traffic.

This article will talk about SEMrush, a tool that will help you in SEO digital marketing.

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Before you continue, you may want to check out this video by Craig Mullins on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review of SEMrush.

Organic Research How To Find Your Competitors Semrush

Marketing wouldn’t be what it is now without research backed up.

SEMrush utilizes a research-based approach for finding the optimal keywords. The program makes an estimate of financial value per word. These search terms could be the reason you generate sales.

This tool allows you to visualize the landing pages of competitor websites for each keyword. You can use those pages as a base to make an optimized page for your website.

SEMrush is able to detect new competitors via the Search Engine Results Page. The rankings change at any time, so you know where to work on.

In getting insights into your competitors, it is found at the “Competitors” tab. There you’ll see a visual map of where your website ranks among the others. When there are more keywords, they appear on the right side. Sites with organic traffic will appear higher on the map’s scale.

Plans and Pricing

This section will first be covered before we move on to the benefits of the program. Finding out the cost saves a lot of time to decide.

SEMrush starts at $99.95 per year if you pay annually. The program offers three subscription options if you are unable to afford a reasonable price. Every plan is suitable for any small to midsize business (SMB) marketers.

Pro

Starting at $119.95 per Month

The Pro plan offers 10,000 results per report through the program’s own domain. Access to keyword analytics tools, up to 3,000 searches or reports per day, and access to keyword analytics tools are also available.

It includes 5 projects, 500 keywords, a 100,000 page limit and up to 50 social profiles. There are 5 scheduled reports in PDF format.

Guru

Starting at $229.95 per Month

At this plan, you get 30,000 results per report and 5,000 reports/searches per day. Guru plans increase their number to 50 projects and include 20 PDF reports.

You’d get personalized branding with 1,500 keywords to track, 300,000 crawled pages and 100 social media profiles. You can even access historical data to see how the keyword performed over time.

Business

Starting at $449.95 per Month

This Business plan offers 40 projects, white-label PDF reports, multi-user management, and exclusive access to API. These are the most powerful tools available for higher-ups.

Alongside its many analytics, you get to track 5,000 keywords.

All plans are intended to cater to marketers of any size. Depending on where you work, they have it all covered. SEMrush can also provide custom solutions on request.

Now that we got that out of the way, the tool has more in store.

How To Find Your Competitors Semrush

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SEO Writing Assistant

This tool, also known as SEO Ideas or SEO Advice, provides instant SEO advice for each page of your website. This tool is a game changer!

While to some marketers who already have an existing background, this can be seen as an extra feature. But to those who are new, you should make good use of its potential capabilities.

By clicking on the Ideas button, you will be led to a page where you get suggested keywords. There are even recommendations to use backlinks or ways to make page improvements from specialized websites.

Keyword Analytics and User Experience

Keywords are the foundation of any website. SEMrush’s keyword research tool brings related keywords with phrases and terms to get higher search rankings.

These terms will help you get your article to page 1 on the SERP. That way, more traffic will generate more sales. There’s even the option to use long-tail keywords. This is a great way to optimize every content.

As for the User Experience itself, it’s designed straightforwardly. Although it is overwhelming initially with all the information at once it offers, there are many steps to learn.

One possible issue new users may face is data not loading fast.

SEMrush brings so many functions, and it is to be expected to slow down at times. The main menu is located on the right, while the submenus are at the top. They do have an alternative to make their data visuals to speed up the loading buffer.

For users on the go, SEMrush has an official mobile app. It can be another way to know how your website is doing even without having a desktop.

Backlink Analysis

SEMrush also supports backlinks. The tool monitors which web pages and domains are linking to your site.

It even analyzes the value of each backline made. It evaluates the quality of your website based on the domains and pages that point to it. And it also shares information about the links. SEMrush can determine the geolocation of the link by looking at the backlink. If you have a personal blog, you can see where the link clicks come from.

Performance Analysis

Found through the Post Tracking tool, SEMrush tracks the performance of each post. You can track up to 50 posts, and you also have the choice to see how your competitor is doing.

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PPC Data

Pay-per-click, or PPC in short, is also present in SEMrush. PPC is an additional level of marketing that goes beyond SEO.

SEMrush offers planning tools to help you determine which data is more valuable than others. Working on your PPC can make you one step ahead. To see where your competitors are going and their current SERP ranking, a tab is available.

Let’s suppose you have an ad copy draft but it has not been published. This can be an opportunity to create a more optimized ad copy on your landing pages for maximum site traffic.

Site Audit

Site audits can be used to determine if your site is not showing up in search engines. They may include:

  • Duplicate content
  • Website loads slow
  • Crawl errors
  • SSL problems
  • Keyword overuse
  • Missing headers/Images
  • Broken links

SEMrush provides a list of things to correct. You do not need to use any third-party assistance due to the program having it built into the system.

At the same time, they also have an On-Page SEO Checker. It improves SEO results by proposing possible adjustments.

Notably, SEMrush also teaches you new information. If both the Site Audit and On-Page SEO Checker identifies an issue, they would explain to you a solution to advance your current SEO results in your website.

SEO-audit

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Social Media Tracker

Many people believe that SEO does not rely on social media. They want you to think that way.

SEMrush offers a range of tools that can track your website’s performance on all major social media platforms. It tracks follower counts, engagements, and trending topics. They even highlight which platform performs the best.

This tool allows you to compare your competitors side-by-side. This tool can be used to compare the performance of your competitors over any time period.

Customer Support

SEMrush can have a lot of features, which can make it difficult to use. Luckily, their customer support is available through email, chat, and phone.

You will find a live chat box at the bottom of each page. The contact details are also found in the footer. This removes the need to go through a separate help center page, but no help would be given.

SEMrush also organizes webinars regularly to impart information about new features and ways to enhance your SEO and PPC strategies.

All in all, active communication to their clients keeps the engagements going.

Conclusion

If your marketing plan is in dire need of major overhaul, SEMrush is a good choice. Although the cost is prohibitive for some, the many features make it worth the investment for any campaign. How To Find Your Competitors Semrush

The main question would be: Is it actually worth the money? That depends on you.

SEMrush offers many plans for any kind of marketer as it finds a way to audit your website. The UI may be clunky at first, but the versatility it gives for online transparency is present. How To Find Your Competitors Semrush

Do you need the data? It’s there. Find the best keywords? The program gives you the best ones.

It all comes down to how you want to boost traffic.

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Frequently Asked Questions (FAQ) How To Find Your Competitors Semrush

What is SEMrush?

SEMrush, an SEO tool, helps you optimize your website to search engines. Created in 2008 by IT specialists Oleg Shchegolev and Dmitry Melnikov, they aim to have online competition fair and transparent.

Can I use SEMrush with no paid subscription?

Absolutely. You can use SEMrush with a free account but only with limited features. One example is having 10 Analytic reports per day. A free account can create and manage one project and track 10 keywords at a time.

You will only get more features if you subscribe to one of the three plans.

What is the best plan to avail, Pro, Guru, or Business?

The Pro plan is for you if you are starting a blog by yourself, a freelancer or an in-house marketing professional. When you reach a certain amount of experience like a professional SEO marketer, you can go with the Guru plan.

The Business plan is for large advertising agencies or marketing agencies that have a large client base. No matter where you are, SEMrush helps all kinds of marketers.

Can you cancel the subscription anytime?

Yes. You can upgrade, cancel, or downgrade your subscription at any time. If you cancel or downgrade your subscription in the first seven days, a refund will be issued.

Which payment methods are acceptable?

These payment options are accepted by SEMrush:

  • Major credit/debit cards including Visa, Mastercard, Discover, American Express, and UnionPay
  • Wire transfer (upon request)
  • Check (US only, upon request)

Is there a SEMrush refund policy?

Yes. There is a 7-day money-back guarantee on all plans. Requests can be made through their official contact form on their website. Payments will be refunded if the request is made within 7 days after the sign-up.

Can you retrieve your data after canceling a subscription plan?

Yes. SEMrush offers a 30-day grace period after you cancel your subscription. Any lingering projects will remain active until the subscription expires. So it’s best to download them as soon as possible. And if you decide to renew it instead, your data would remain there as is.

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