How Thinkific vs WordPress

thinkific-vs-competition

They existed even before 2019, B.C. (where B.C. B.C. stands for Before COVID, Online Course Platforms were already in existence. They were created for the same purpose: to sell and create online courses.

Back then, most courses were much more focused on niched things like leadership seminars, wholesomeness, and self-help classes. There were also classes and courses that covered normal topics.

These classes focused on bringing education to where it is most convenient and comfortable.

People who were housebound due to multiple reasons (maybe childcare or health problems) could keep studying and learning despite not being able to go out. Due to its flexibility, people who are unable to attend school regularly due to scheduling conflicts or duties could still complete courses.

Everything else had to be shut down when the pandemic struck. People still needed to learn and online courses and other eLearning platforms made this possible.

The industry saw a 221% rise in course creators using one Course Platform during the initial stages of the pandemic. This growth may be shared across multiple online platforms.

Everybody from Entrepreneurs and solopreneurs to human resource professionals and proper educational institutions has used a course platform or two during the pandemic.

These platforms can also be used to make extra profits, as the pandemic showed. They say that knowledge is wealth. Online courses platforms have given this maxim legs and allowed people to convert their knowledge into wealth.

Nowadays, there are countless online courses people can partake in. You can find everything from life coaching to make your life easier, to tutorial classes on the more academic subjects such as Algebra. You can even learn how to make your courses more lucrative.

Online courses are everywhere, and if you want to get in on the action, the next question is which platform you will use to share that treasure in your noggin.

thinkific-logo
Ross Herosian has posted a video review on his YouTube channel Tricycle Creative. For those who like a visual experience, To get a comprehensive overview of Thinkific, you may still want to check out our article below, which compares it to some competitors.

Thinkific: Your Go-To Online Course Platform How Thinkific vs WordPress

The Thinkific Overview

Thinkific is one the most popular options for selling, hosting and building your courses.

One of the main reasons why Thinkific stands out is that you know they are doing this in a place of passion. You can feel that they are more focused on giving the best learning experience they can to both the creators and their audience and that earning money is needed to keep things afloat.

It’s impossible to not! It is one of few online courses platforms that offers a free full-service service. Thinkific offers a free service that is just as good as the paid lower-tiered.

This makes the platform perfect for newcomers as they get to experience what it’s like to build content and courses, as well as the overall flow and environment of the industry. The free plan lets users see what they’re about to do without making any investments.

The only limitation of this free plan is that it only allows you to create one course and one course, and in my opinion, that is generous enough.

Thinkific does not take any transaction fees when a user sells on the platform. All profits go to content owners.

Thinkific ensures that all profits are immediately available after they have been sold. That means that course makers and content creators can use their earnings directly, with no need to wait for a quote or a certain threshold to reach before being able to touch the money.

This just proves how much Thinkfiic thinks of its customer base.

Useful Features

Let me start by saying that almost all online courses platforms have the same features. The course builder is first, followed by the website builder to create your courses and finally the marketing features.

The only difference between them is how well they work, along with some bits and bobs that make the product unique. As such, we will be focusing on these aspects of Thinkific’s features.

For Thinkific, the main focus would be their course curriculum creation capabilities. The creation part of Thinkific’s features is the most important. They ensure that online courses are as interactive as possible.

Thinkific’s user interface is very easy to get into. It’s intuitive and logical. It is easy to navigate. You can access all other features via a sidebar menu. Except for occasional hiccups, they are correctly classified. How Thinkific vs WordPress

This interface is perfect for users who enjoy performing analytics and monitoring performance. Everything is neatly organized and placed on the dashboard.

The dashboard shows you how you are doing in revenue and student accounts. You can also see student course enrollments and sign-ups.

We can make the interface look a bit more appealing if we have to.

As mentioned above, Thinkific’s main focus is on the creation side of course creation. As such, the platform ensures that the course creation mechanism is easy to get used to. Even in the free plan, Thinkific allows you to try everything the course creator can do.

You can also include many media types in this course builder. These include content, quizzes, surveys, assignments, pdfs, and student discussion areas to allow peer-to-peer interaction.

Other highlights include scheduling of course content as well as some automation in terms of drip-feeding content.

The marketing features of Thinkific are where I fear the platforms will fall flat. Don’t get me wrong. It contains everything you need to market and promote your courses.

But that’s just about it. Compared to the competition, Thinkific’s market features are a bit lackluster. The most glaring aspect is that it doesn’t have a built-in sales funnel builder. Overall, checkout is quite clunky.

You can’t do much about it because it is so limited in customization.

Even email marketing features lag behind the competitor. It is very basic and you can only notify your students about new products or courses, send them progress reports and update them on their course status.

Thinkific can also integrate third-party apps. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.

Thinkific integrates five of most popular email marketing platforms, including Aweber and Drip with email marketing.

It makes sense considering the platform’s repeated promises to focus on course creation. It would be wiser to pour all resources into ensuring they got that part right and get third-party apps to tackle the marketing part.

Thinkific Price

Although I’ve already spoken highly of Thinkific’s Free Plan, it’s still a limited plan and far less than Thinkific’s paid plans. It’s not like the rest of the competition.

At a cheaper price point, Thinkific allows users to make an unlimited number of courses and enroll an unlimited number of students in these courses. This is in keeping with their mission to focus on education. How Thinkific vs WordPress

Thinkific is a great choice if you are looking for a cheaper plan with many content ideas that you believe will sell.

Free Start Grow Expand
$0 per month $74 per month $149 per month $374 per month
Create and launch your product using a website and checkout experience

 

  • 1 Course
  • 1 community
  • 1 admin
  • Unlimited students
  • Transaction fee of 0$
  • Support via Chat Bot and Email
  • 100% Content Ownership
  • Drag and Drop Course Builder
  • Simple to use website themes
  • Fully integrated e-commerce
  • App Store
-Add products to your business and create a cohesive learning experience for your students

 

  • Unlimited Courses
  • 1 Community
  • 1 admin
  • Unlimited students
  • Transaction fee 0%
  • Includes all free features
  • Custom domains
  • Discounts and coupons
  • Assignments
  • Bundles and add-on packages
  • Payment plans and memberships
  • Live lessons
  • Affiliate selling
  • Advanced course – building options
  • Advanced Courses at Thinkific Academy
-Build a successful business with a complete suite of tools to help you sell more

 

  • Unlimited courses
  • 3 Communities
  • 2 admin
  • Unlimited students
  • Transaction fee 0%
  • Support by phone and email
  • Includes all Start Features
  • Remove Thinkific branding
  • Bulk emailer for students
  • Bulk enrollments
  • API access
-Optimize your workflow and create a premium experience with a platform designed to scale

 

  • Unlimited courses
  • 10 Communities
  • 5 admin
  • Unlimited students
  • Transaction fee 0%
  • Priority phone support
  • All Grow features included
  • Custom SSL Certificates
  • Priority Support

Thinkific offers a more complex and customized plan, Thinkific plus. Thinkific Plus takes what you know of Thinkfiic and makes it a powerful, scalable, and easy-to-use learning platform.

It still dedicates itself to teaching, lecturing, and supporting students.

To get Thinkific plus, you need to contact the platform’s sales team and ask for this upgrade. They will help you to get the best out of your platform. You will also discuss the cost of this upgrade with them.

Each Thinkific Plus plan is unique, and as such, different Plus plans might more or less have different costs. This is one thing that is certain. Thinkific Plus will give you the features of the most expensive plan as well as these additional features:

  • Unlimited Products
  • Unlimited Administrators
  • Three+ separate Thinkific sites
  • Service Level Agreement 99.9%
  • Dedicate Customer Success Team
  • Multiple seats and Tiered pricing checkout
  • Email White-labeling
  • Only one sign on
  • Bulk Selling App
  • Enterprise API Access

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Thinkific Pros and Cons

Pros

  • The Thinkific free package is permanent free. It also is not just a glorified free trial. You can only take as many courses as you like.
  • Thinkific doesn’t charge transaction fees for any sale. All earnings by content creators are theirs. Creators can even claim and use these funds as soon as they arrive in their account.
  • Thinkific is flexible when it comes to payment options. They offer different payment options for different types and types of students.
  • The limitation for the number of courses is removed in all instances of Thinkific’s premium plans. In fact, users can create an unlimited number of courses and enroll an unlimited number of students in these courses.
  • Thinkific’s interface is one of the most intuitive. The majority of options are logically placed and easy to find. Users just starting can easily understand how things work in this interface.
  • Thinkfic’s course creator is also easy to use. It also allows for many course materials, making it possible to have your course as exciting and engaging as possible.
  • In the name of engagement, Thinkific also gives you the ability to put incentives such as leaderboards, awards, and scores to motivate your students.

Cons

  • Not everything in Thinkific’s tools are user friendly. Some would need guides and a bit of time to get used to.
  • The marketing features of Thinkifiic make it hard to recommend for people who are more focused on propping up businesses on the platform. Their email marketing capability is quite basic, and you will need to depend on third-party integrations to have a better experience.
  • Although Thinkific has one of the most intuitive user interfaces in the industry, it can sometimes look dated and the experience can sometimes be more confusing than you expected.
  • There is a distinct lack of customization options within the platform. As such, it is not impossible to find other websites that may look the same as yours. How Thinkific vs WordPress

Thinkific Summary

Thinkific is one of the best online course platforms in the market today. I would easily recommend it to beginners and those looking for a more course-focused platform. It is still competitive with other “advanced” and more feature-rich platforms, despite its shortcomings.

In my opinion, its strongest suit would be its focus on providing the best course experience and free plan. As for its weakness, Thinkfiic has already provided some kind of solution to it. Using local third-party integrations can remedy any problems you have with the platform.

You’re searching for an online course creation tool that creates courses from scratch. Thinkific is the best online course creation software.

Kajabi Versus Thinkific

Kajabi Overview

Kajabi is an open-source platform that allows you to run an online business. It is primarily focused on productivity and selling. It provides tools that are geared towards simplifying your operations.

Some of Kajabi’s highlights include automations, pipelines, email marketing, and a mobile app.

The platform allows you to sell a variety of products. Aside from courses, you can sell coaching, memberships, communities, podcasts, and other digital content.

Kajabi has many marketing features. It’s no surprise that they have sales funnels, email marketing, and automations. These features give the Kajabi platform users an easier time selling their products.

As such, Kajabi is one of those rare products where the “all in one” platform fits. It’s a course-creation platform that offers more than just decent marketing features. It even has automation features that could help you focus more on marketing or creating than the menial tasks.

That said, not everything is good in Kajabi land. For starters, it has one of the more expensive platforms available in the market. The lowest plan is $149 per month. What’s more, is that these are not unlimited plans. In the case of the lowest plan, you can only sell 3 products.

Kajabi’s features are not as rich, particularly in the community engagement and gamification departments. So you might need some third-party integrations to address these issues.

Kajabi Features

Kajabi claims to be one of the best platforms. Even more, they have one of the most expensive courses in the market. It is not surprising that customers have high expectations for the product. How Thinkific vs WordPress

Let’s now take a look at the Kajabi interface and see how great they are.

Kajabi’s interface looks very normal at first glance. It is neat, minimal, and feels very modern. The majority of features are accessible in just 3-4 clicks. For easier accessibility, the page has a search assistant to quickly find the features and the tools inside the application.

Kajabi’s pages load quicker. It makes it easier to work and provides a smoother experience.

Kajabi offers a variety of course creation options. Some samples include mini-courses, online courses, drip courses, or create one from scratch. These types can be customized to suit your specific needs. (i.e. long courses for long content, mini-courses for product launches).

Kajabi offers blueprints that are similar to templates for a simpler building experience. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.

These courses could be properly structured too into categories, subcategories and posts. It would be easy to organize your content in a neat and organized manner. You can organize them depending on their types and content. You can have text and slideshows in one place, and audio and video in another.

As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.

Kajabi is a strong and comprehensive marketing tool.

Of course, it has the usual stuff of providing coupons in a flexible manner, which as we have established, is an old, tried and tested marketing strategy.

Kajabi offers a powerful email marketing platform that allows you to market via email. It is built on top of the platform and has many features. You can even have email templates ready for the different functions you want it to.

Their pipelines are another conversion tool that they have. They can help you convert more customers to increase sales. These are easy to use, and the platform even provides templates that customers can easily access.

Kajabi offers a dedicated affiliate program to users who have a higher plan. This feature makes the entire process extremely simple and easy. It also organizes affiliate links as well as affiliates into its own category which it makes easier to find and track down.

I would say that the biggest problem for Kajabi is its lack of integrated payment solution. Instead users will have to rely on the integration form other payment gateways such as Stripe, Paypal, BitPay, Authorize.net and others.

This is entirely disappointing given how robus their marketing tools are as well as how good their checkout is at doing things like upsells, bump offers, and downsells.

Overall, while its not perfect, Kajabi offers a lot of features that are both geared towards marketing as well as course creation. As such, it is easy to see that these features are good for almost everybody who are serious about making an online business.

Potential users must be prepared to pay a high price for these tools.

Kajabi Price

Kajabi is undoubtedly the most expensive course creation service in the market. Their lowest plan starts at $149 per month and this plan doesn’t even include unlimited courses. How Thinkific vs WordPress

However, if you think that Kajabi’s steep price as well as its more advanced features like automation is something you really need, then of course, it is the customer’s choice at the end of the day.

Basic Growth Pro
$119 monthly billed annually $159 per month, payable annually Monthly payment of $319
  • 3 products
  • 3 funnels
  • Unlimited Landing Pages
  • Unlimited marketing emails
  • 10,000 contacts
  • 1,000 active customers
  • 1 website
  • 1 admin user
  • Kajabi University
  • Transaction fee 0%
  • Webinars and Events
  • Ready to Use Templates
  • Ready-to-use Templates
  • Assessments (Quizzes & Surveys)
  • 1 Call to an Onboarding Specialist
  • Chat Support
  • Automatizations
  • 15 products
  • 15 funnels
  • Unlimited landing pages
  • Unlimited marketing emails
  • Contacts: 25,000
  • 10,000 customers currently active
  • 1 website
  • 10 admin users
  • Kajabi University
  • 0% Transaction Fee
  • Webinars & Events
  • Ready-to-use Templates
  • Assessments (quizzes and surveys)
  • 1 Welcome Call with an Onboarding Specialist
  • 1 Check-in Call with an Onboarding Specialist
  • 24/7 Chat Support
  • Advanced automations
  • Ability to remove Kajabi Branding
  • 100 products
  • 100 funnels
  • Unlimitless landing pages
  • Unlimited marketing emails
  • 100,000 contacts
  • 200.000 active customers
  • 3 Websites
  • 25 admin users
  • Kajabi University
  • Transaction fee 0%
  • Webinars & Events
  • Ready to Use Templates
  • Assessments (quizzes & surveys)
  • 1 Call to an Onboarding Specialist
  • 1 Check-in call with an onboarding specialist
  • 24/7 chat support
  • Advanced Automation
  • Kajabi branding can be removed
  • Affiliate Program
  • Code Editor

Kajabi Pros & Cons

Pros

  • True to its name, Kajabi is an all in one content making and marketing tool. You can create courses using various tools, such as a drip or mini-course. Then, you can combine them with marketing automations to make sure they sell.
  • Kajabi provides blueprints and templates to help you get started on your project.
  • Kajabi allows you to sell other digital products like coaching, webinars, communities, podcasts, etc. It is also one of the best places to do so.
  • Kajabi also includes an assessment function that allows students to grade their performance and monitor them. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.
  • Kajabi’s mobile app makes it easy for students to access lessons and classes wherever and whenever they want. You can even set up notifications to receive alerts.
  • Kajabi also has a membership feature that allows users to create and sell membership options to their customers. This can be used to provide users with a way to sell extra and exclusive course content.
  • Kajabi’s automation feature can automate the purchase of offers, post-completion of courses or memberships, assessment completion, as well as other tasks. Users can also use more advanced options with conditional filters to be precise in the automation process.
  • Kajabi has one of the strongest marketing features among the content and course-building platforms available right now.
  • Kajabi’s Email marketing is one of the best in the business. It includes various email templates that can be used in different situations. Kajabi has the ability to automate email sequences using triggers or actions. How Thinkific vs WordPress
  • Kajabi’s pipeline feature makes it possible to have various OVO funnel templates. The pipeline features automate the selling of the products and “funneling” your customers to where you want for better conversion rates.

Cons

  • Kajabi’s price point is nothing to laugh at. It costs $149 per month, and you cannot create unlimited courses. It only offers 3 products as well as 3 pipelines
  • Kajabi doesn’t offer certificate of completion for courses, which some users would like to have as proof that they took the class.
  • Kajabi has no page templates for designing landing pages, thank you pages, checkout pages, forms, and other pages. That means users must do everything from scratch when editing page templates through the page builder. It will be difficult for non-tech users and new users.
  • Kajabi does not offer a guaranteed badge on the checkout page. Guarantee badges are a good tool for increasing conversions. Buyers are assured of the product’s quality by obtaining a guarantee.
  • Kajabi has no local payment gateway. To receive payment from orders, you will need to rely on Stripe or Paypal integrations.
  • Despite having some advanced features, there are still some features that Kajabi lacks, especially in the community department. There are no gamification or community engagement features.

people-having-online-meeting-while-wearing-mask

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Kajabi Summary

It is undeniable that Kajabi is a juggernaut of a platform regarding course creation and marketing. Their marketing tools are unparalleled.

They provide the best marketing experience. Their pipeline and automation features can be the envy of other platforms and something users would want to have if they want the best rate of conversions.

Kajabi has its faults, however. It lacks features that allow you to connect with students and customers. Features that allow for the creation of a great community. How Thinkific vs WordPress

Kajabi is also pretty expensive. It might be difficult for people to justify purchasing a plan that can only hold 3 products, when there are cheaper options that allow them unlimited access.

Overall, Kajabi is a good creation platform with advanced marketing features. If you’re looking for a platform to market your products, Kajabi is the right choice. Although it is a little expensive, Kajabi’s features are well worth the cost.

Podia Versus Thinkific

Podia Overview

Podia is another popular digital content-selling platform. It is also an all-in-one platform that has powerful marketing features. Online courses, coaching, webinars and community are just a few of the many products that you can sell through this platform.

Podia is also one of the most affordable digital content-selling platforms on the market. It might even be one of the most affordable. It does take a portion of your profit when you sell. This might be their way to offset the high price of its powerful features.

At the end of the day, Podia is an excellent tool and platform, especially for those who are more focused on the business side, such as marketers, promoters, and the like.

couple-looking-at-laptop-happily

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Podia Features

Podia offers a lot of features.

From looking at the interface, Podia has it clean and minimal. The interface is easy to use and allows you to access all other features in just 3 clicks. It is so easy that almost no learning curve is required to use Podia’s interface.

This makes it very user-friendly. There are no more complicated terms and actions needed just to reach or access something that you need or want. In fact, almost all of Podia’s functions can be accessed straight from the dashboard.

Podia allows you to upload files that will be used as building blocks for your lessons. You can include text, embeds, quizzes, coaching, and files in a course. With some imagination, you can create interesting lessons with the platform that is given to you.

That said, This course creator can be lacking in some parts. Podia supports only a few lesson types, which is a major difference to other platforms. Furthermore, it does not have a proper assessment feature to help you monitor student performance. How Thinkific vs WordPress

It also supports multiple platforms thanks to its powerful embed tool. Some of these websites include:

  • Youtube, Vimeo and Dailymotion are video hosts.
  • Podcast and music platforms like s Spotify, soundcloud and podbean
  • Slideshow platforms like speaker deck, presentation, google slides, and slide share
  • Social media sites such as Twitter, TikTok and Pinterest.
  • Form Builder websites such as Google Forms, Typeform, and Paper Form
  • Coding websites such as Github and Codepen

Podia recently added the ability to issue certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. Podia currently only offers one type of certificate. Podia cannot customize or design your certificates.

Podia’s marketing focus is on the bag. It has a lot of excellent features to enhance the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This makes Podia an excellent choice for marketers looking to sell products on a smaller site.

Nevertheless, not all things are perfect. In this case, Podia’s weakness is its email marketing, which only provides the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.

Also, those looking for automation features have lost their luck since Podia’s is not as advanced as some of theirs.

Podia offers a local payment gateway for payment processors. You will need to connect to your PayPal or bank accounts to pay processors. You can integrate with Stripe or PayPal for a simpler solution.

Your audience can use their credit cards at checkout. These usually are processed within 2 days and will be credited to your bank or PayPal account. How Thinkific vs WordPress

Podia Price

It is also one of the most affordable on the market in terms of pricing. What’s more, is that the platform has recently added its own free plan. While this free plan does not offer much, it is still a good way to figure out how Podia works.

Free Mover Shaker Earthquake
$0 per Month $33 per month $75 per month $166 per month
  • 8% transaction fees
  • Full Website
  • Email Marketing
  • Chat Support
  • Community
  • 1 Download
  • 1 Coaching Product
  • Create Courses
  • Draft webinars
  • No transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited Downloads
  • Unlimited coaching
  • Unlimited Courses
  • Create webinars
  • No transaction Fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • No transaction fees
  • Full website
  • Email marketing
  • Chat support
  • Community
  • Unlimited downloads
  • Unlimited Coaching
  • Unlimited courses
  • Unlimited webinars
  • Affiliates
  • Priority Support
  • Onboarding calls

Podia Pros and Cons

Pros

  • Podia’s strong point is its clear and simple UI/UX. It is very easy to use and has a non-existent learning curve. Users of all edges and tech levels will find it intuitive to set it up.
  • Podia has many functions and can become a one-stop shop for all your needs. Digital products can include memberships, webinars and bundles.
  • Other than the free plan, Podia allows you to sell unlimited courses and products. This means that you can make as many pages as you like for your products and courses as long as there is energy.
  • Podia also allows you to upload as many videos as possible for your content. The platform provides unlimited storage and bandwidth, which is why this feature is possible. This way, you don’t need to use Vimeo or Wistia.
  • Podia offers an affiliate program that you can use to reach your audience. This is only available for Shaker or Earthquaker plans.
  • Despite providing only the most basic functions, the built-in email marketing tools are enough to support broadcasts and campaigns.
  • Podia supports a prelaunch mode as one of its marketing features. It will generate buzz about your products and encourage early conversions of email customers. How Thinkific vs WordPress
  • Podia does not charge any transaction fees for sales, except the free plan.
  • Podia now offers a new feature that allows content creators the ability to give certificates, community, or quizzes. Even the community area can be used to create memberships.

Cons

  • Their email marketing only provides the basic functions. It lacks personalization fields, especially in the email composer. Other features that the tool does not have include templates, drag-and-drop editor and other features.
  • The platform lacks course compliance features.
  • Podia also does not have many customization features. It lacks custom CSS/HTMl customizations. Podia will result in generic websites.
  • Podia does not have landing page builders and funnels. These are essential tools considering Podia’s focus in marketing.
  • Its free plan is severely lacking and will only allow you to host 1 product. It also charges an 8% transaction fee.
  • There are no course blueprints available in Podia.
  • Podia supports only a handful of lesson types. It lacks support for some types like Adobe Captivate, Articulate Storyline, and HTML 5 Content, among others.
  • While it has pretty good marketing features, it still lacks some. This includes order bumps, downsells, cart abandonment, and others.
  • Podia does not have a mobile app, which can limit its user base or access, given how much the world has depended on smartphones and tablets. How Thinkific vs WordPress

Summary of Podia

Overall, Podia is an acceptable platform for hosting your content. This is pretty true especially given the price point it is offered.

Many people might believe that Podia is a value-for-money company. It isn’t true. Podia offers a lot more with what you pay for it. You can make impressive courses with enough creativity and great ideas and sell them for a fair price.

It is still an all-in one platform, despite its limitations. It’s perfect for many people. Content creators, teachers, marketers, and people who target marketers. If they have any questions, Podia can help.

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Kartra Versus Thinkific

Kartra Overview

Kartra is a different product from the others listed above. Kartra is completely different to the other products in this review.

Instead of a course creator, we have an all-in-one platform that sells your products. Yep, it is a platform that goes all in on the marketing side.

Kartra should not be considered a website in its own right or your product’s.

Instead, focus on the strengths of your site and sell products, memberships, and services.

Kartra is properly fitted to create and sell both digital and physical products. It allows you to sell an unlimited number of them and different kinds of products. It also allows you to choose from multiple pricing options, which will allow you to set a more flexible price.

Kartra Features

Since Kartra is a different beast altogether, we might focus on features not found in most course-building websites. In fact, there might not be a course-building site for Kartra.

As for the features, we already mentioned that Katra allows you to sell many products. Each account can sell an unlimited number of them and offer them at any price point.

To maximize the profits of its users, Kartra focuses on marketing and lead conversion. As such, one of their main features is funnel building.

Funnels are a way for sellers to get their customers to buy their products. While Kartra does not refer to funnels as campaigns, They function similarly. How Thinkific vs WordPress

Kartra makes funnel construction simple. If you have previous experience in the field, you can create one yourself. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.

You can share your personally-built campaigns with other Kartra members. Your campaigns can be marketed and sold to make money.

Kartra handles all the payment and billing processes needed, so you can focus on better funnels as you gain experience.

Kartra also has page-building capabilities, and it is surprisingly powerful. Users can create product pages, checkout pages, and opt-in forms with these features. It even provides you with professionally designed templates to help you speed up the process or just start it out.

These pages can also be optimized for desktops, tablets, and mobile devices. These pages can be hosted on your domain, or on Katra.

They are not yet able to host the full functionality and features required for a website. Even Kartra feels it themselves, as they wouldn’t allow you to host those pages in your domain otherwise.

Kartra’s marketing features should be considered the crown jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.

It can send broadcast messages by SMS or email. This will require integration with all available SMS gateways.

Aside from that, Kartra also has automation which it can use to create email sequences. Drag-and-drop visual sequence builders make it easy to create them. Once you’re done, the program can run on autopilot.

Another one that is unique to the platform is its behavior-based automation. This powerful tool allows to send emails based upon the behavior of recipients. This allows you to relax after all the work has been done.

Kartra Price

Kartra’s pricing is high for a platform that focuses on lead conversions and marketing. However, depending on your needs, the price of Kartra’s plans may be worth it. How Thinkific vs WordPress

Kartra offers advanced features that aren’t available in other products.

Starter Silver Gold Platinum
$79 per Month when you pay annually $149 per month when billed annually $229 per month when billed annually, Monthly payment of $379 when you pay annually
  • You can get up to 2,500 leads
  • 1 custom domain
  • 15,000 emails per month
  • 50 GB bandwidth
  • Host 100 pages
  • Host 50 videos
  • Build 2 membership sites
  • Add 1 additional team member
  • Connect 1 Helpdesk
  • Up to 12,500 leads
  • 3 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimited products
  • Unlimited membership sites
  • Unlimitless team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 25,000 leads
  • 5 custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimited videos
  • Unlimitted products
  • Unlimited membership sites
  • Unlimitless team members
  • Unlimited helpdesk
  • Kartra agency
  • Get up to 50,000 leads
  • 10 Custom domains
  • Unlimited emails
  • Unlimited bandwidth
  • Unlimited pages
  • Unlimitted videos
  • Unlimited products
  • Unlimited Membership Sites
  • Unlimited help for team members
  • Unlimited Helpdesk
  • Kartra Agency

Kartra Pros and Con

Pros

  • You don’t need any external marketing integrations. Kartra offers everything: integrated email marketing, sequence builder, automation, and all other features necessary to market your products perfectly
  • Kartra offers an automatic translation feature for its checkout pages. It is based on the user’s geographical location. It also supports other currencies.
  • Kartar allows you to drip content or vary access to different levels, if you have an existing membership site.
  • There is A/B testing for your email content which can help you refine your automated email replies as you set them up.
  • Kartra includes an agency feature that can hold multiple client accounts. This feature allows you to manage multiple websites from one dashboard.

Cons

  • Some people might think Kartra’s price point is pretty expensive for what they are offering
  • There are not unlimited integrations available with any of the plans.
  • Kartra’s interface can be slow and frustrating at times. How Thinkific vs WordPress
  • Even Kartra’s pages can load slow
  • The number of features can be very difficult for beginners to get used to.

Kartra Summary

Kartra is an all-in-one marketing and sales platform that’s powerful.

It has a lot of tools and features that provide you with the opportunity for interesting and engaging promotions and products.

That said, it isn’t a course builder and definitely not a website builder. Kartra should be used in conjunction with a professional website page maker. This could be pretty difficult to swallow, as Kartra’s price point is pretty expensive for what it does.

But, it’s possible to get more for your money if you decide to take the plunge.

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Overall, Verdict How Thinkific vs WordPress

When you are interested in joining the industry, course builder websites can be very useful.

There will be many platforms available to provide the service you require, just as there are for most industries and markets. In the case of course building and selling, we have Thinkific, Podia, Kajabi ( and a little bit of Kartra), among others.

These platforms will almost offer identical services in a market-like setting. They will have very few differences. Some might be better than others in certain areas.

To find the right product for you, you must decide what direction you want to go. And find the platform that is best aligned with that. You will likely find their features most helpful to you.

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