How Does Thinkific Work

By lasplang / March 16, 2023

We are all familiar with the saying, “Knowledge is power.” Having its roots in the Latin: scientia potentia est, it holds just as true today as all those years ago.

Knowledge is what makes us more powerful than other creatures. Eagles and other sharp-eyed creatures might have better eyesight than humans, but we have learned to see further than them by understanding how the world works.

Sure, that example might be overly dramatic, but you get the idea. Because of our knowledge and ingenuity, the human race has risen to the top in food chain.

As such, it is only beneficial for us to share what we know with our fellowmen, lest we let this knowledge consign only to our minds, rotten and forgotten. After all, for knowledge to grow and develop, it must be shared and evolved.

That said, while it is ideal for sharing your knowledge and ideas for free, there is nothing wrong with selling it. Knowledge is power, and money can also be power. At the end of the day, the knowledge owner gets to decide what to do with it. That is the beauty of it.

For years, the only way to “sell” knowledge has been to directly teach or tutor the buyer or indirectly teach them through writing books on the subject.

This ability to share what you have learned has been made possible by the internet. Even those who have no teaching license or do not know how to write books now have the ability to share their knowledge.

The kinds of things being taught around have also been busted wide open. People can share their knowledge on a variety of platforms, such as Youtube and TikTok, to teach others how they make or do the most common or absurd things.

Even formal education can have its niche platforms too. Online courses platforms are the answer.

For those of you who prefer a more visual experience, here is a video review from the YouTube channel SoftwarePundit. You can still read our article to get a complete overview of Thinkific.

Thinkific: an Online Course Platform How Does Thinkific Work

When it comes to online courses, Thinkific is among the best services to host your classes. A Learning Management System (LMS) creates, promotes, and sells your courses online.

Thinkific was founded in 2012 by a group entrepreneurs who wanted to create an environment that would allow students and instructors to learn and teach.

Luckily, they were able to find an effective solution to their dilemma. Thinkific was a great solution to creating, managing and marketing online courses. Thinkific was easy to use, so even people with no technical knowledge could use it.

Thinkific is a great tool for creating online courses. This allows users to concentrate on content. Good content is what drives students and teachers to engage.

As such, Thinkific provides plenty of features to help facilitate that promise. We will examine these features later to see if the promises are true.

Enjoy the Thinkific Benefits

Thinkific is not the only platform that is a decent course maker. In fact, plenty of LMS and CMS do the job as well as Thinkific. That said, we would be remiss if we gloss over Thinkific just because of this fact.

So what is it about thinkific that makes us prefer it as a platform overall?

Unlike most other platforms, Thinkific does not take any transaction fees from your sales. Thinkific instantly makes your funds available to withdraw whenever you make a sale. So when it comes to sales, Thinkific makes sure that whatever is yours is absolutely yours
You can try Thinkific’s core features and have a feel for the environment through its free plan. Although you are only limited to uploading 3 courses, you can have unlimited students enrolled in it as well as host most of the core content that Thinkific allows
Thinkific’s drag-and-drop builder makes it simple to create an online course. This is in keeping with their commitment to letting content creators concentrate on the content. Thinkific also allows multiple kinds of content, from video files, audio files, PDFs, quizzes, text, surveys, and more.
Thinkific also allows you to play with your course engagement by giving you various capabilities. You can organize groups, schedule content and send them via drip-feed. They also lock them with prerequisite lessons.
You can also engage with students via Thinkific’s multiple channels. You can email your students their progresses and engage them in discussions. You can even make them compete on the leaderboard.

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Useful Features

Thinkific features are almost identical to other course builders. The only exceptions are a few differences here and there. This is mostly because they focus on certain sections of the entire experience. These features include:

User-friendly course builder

To be honest, this is not really a unique feature as most online course builders will already have this feature. A course builder who doesn’t have a user-friendly one will find it very difficult to compete in the market.

Drag-and-drop web site builder

Drag-and-drop page builders, like the course builder are common issues for these types of services. Course marketers need to promote their courses. It is essential that they have the tools and resources to market their courses. Similar to Thinkific.

Marketing and promotion tools

In the same vein as selling courses, course builders like Thinkific should have the proper built-in email and affiliate marketing tools, sales widgets, and the ability to offer coupons to make it easy for users to sell their products in the platform.

Flexible payment options

All of those marketing features will be for naught if there are not many payment options available for customers. Having more than one payment option is also optimal, as it removes friction from wannabe customers, and more payment options can make it easier for your leads to paying you.

Reporting

For content creation, analytics is the name of the game. How else can you find your approach without knowing your strengths and weaknesses? Thinkific offers this feature to its users to make it easy for their users as to the direction their content should go.

Do they need to continue making tutorial videos that include direct examples? Or should they just give instructions? Without proper tracking of revenues, engagements, business performance, one cannot determine the best course.

Student support and communities

Having a good community that consumes your content is a good way to build up returning customers. Besides that, it is also good for branding as well as engagements. Customer retention is greatly improved by having a strong community and customer support. It is good that Thinkific provides the avenue to do so with these features.

Tools to train the trainer

Although we are in the business selling knowledge, it’s a good idea to have our own. Course building and selling are different disciplines altogether. Many people who try Thinkific may be unfamiliar with the process and will stumble around until they feel at ease.

Thinkific gives these newbies and even veterans a chance to learn from what is tried and tested. This allows them to speed up the creation of courses and makes it easier for new users to use the app.

Thinkific App Store

Apps and programs can be purchased at the Thinkific App Store. The best thing about the AppStore is its community-made nature. As such, it is an excellent place where fellow content and course creators get together and discuss things along with Thinkific developers.

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Thinkific Course Builder: How Good Is It?

At the end of the day, the only way to know how good a course builder is to test the crux of its service, which is the course builder itself.

A course builder service will only be as good as its main builder. After all, what are we supposed to expect about their secondary and additional features if they can’t be bothered having a good and well-functioning course builder?

Thinkific offers a “Get Started” checklist to help you get started with course building.

Build Your First Course

Upon starting your first course, you will be presented with a draft called “Your First Course” for you to use.

This file opens the first-course builder interface. The layout is easy to follow. The course content is divided into chapters and lessons.

You can create lessons by clicking the “add Lesson” button.

Content types can be either of the following:

Video
Audio
Text
PDF documents
Slideshow presentations
Live zoom lessons and webinars.

You can upload any of these files as your lessons. If you want, you can add multiple course content and upload them using the Bulk Importer. Also, Thinkific makes you duplicate old lessons from previous ones by using the “Copy Lessons From” button.

Pick the Course Type

You can choose the course that Thinkific is currently building. For some of the choices, the service provides you with pre-formatted and good-looking templates that are structured for the appropriate course content.

Although you can still be flexible by using a template blank, they can be very helpful when you need to do your job quickly or are just starting to create courses.

These premade courses include:

Mini-courses: These course templates are designed to make short, fast courses like tasters or freebies.
Flagship Courses: These are the courses that make students and audiences take your courses or keep them always coming back. Each lesson is constructed in a way that is easy to progress and navigate for students.
Pre-sell course: Pre-sell courses help you sell your courses. These courses can serve as short tests or as a way to get your course noticed. This allows you to advertise to potential customers what your courses entail. How Does Thinkific Work
This template can be used to create a membership resource library for your subscribers. This will encourage your audience stay on your site even when they are looking at resources.
Webinar Replay: This is like the library template, except it is specially made for webinars and live lesson video recordings. This is perfect for your students who are late enrollees and for people who missed your seminars.

Your Students’ Course Design

Your students will be able to consume your learning resources in the Course Player. You can change the appearance of the course player in the “Settings tab” on the “Courses” page. Options include changing color schemes, fonts, or adding logos.

You can even add a course description and image in the settings here.

You can also preview your lessons in this section. This is convenient since you can see how your students view your lessons. As such, you can put yourself in their shoes and see the problem from their perspective.

Set Assignments and Check Progress

As an extra way to engage students, assignments, quizzes and surveys can be very useful. You can also use it to rate your students. How Does Thinkific Work

Assignments are not available for PRO plans.

Overall, Thinkific’s course builder is very user-friendly. Especially when you are just starting, they will provide you with enough guidance on approaching your course.

> > Click Here to Start Your Free Trial < <

How to build an online course website

While the course builder is what you can consider the core of Thinkific, It is the Site Builder that serves as the foundation with which you can prop your courses.

The Thinkific Site builder shares the same characteristics as the other landing page builders. This allows you to sell your courses from your website or even if you don’t have a website yet.

The website builder is easy to use. It was designed with newbies and non-tech people in mind.

To start building your website, you start with:

1. Pick a Theme.

When building your website, the best place is to pick a theme.

Thinkific offers three pre-designed themes templates. Each theme comes with its own style, colors, fonts, layouts, and customized layouts.

All in all, these websites have good and professional designs.

2. Use Site Builder to Customize Your Online Course Site.

You can modify the theme you have chosen after you’ve selected it. Through the site builder, you can do your preferred edits and make out an entire website. If you want, you can dig in and craft individual pages.

The Site builder uses drag-and-drop tools, making it easy for users to build your website from scratch. Combining this with pre-built themes, users can make a professional-looking web page from scratch.

And that is just the beginning. The potential your website can take will be up to you. Your imagination is limitless.

3. Start a Training Website from Scratch.

Since we are already in the business of making courses, it would be a very good idea to proceed and build a training website to house your created courses. Thinkific offers a wide range of pages to help you choose from.

These pages can be easily mapped to create a course or training website. These pages can be used as building blocks for your website. Some pages of note include:

Home Page: The face of your website. Where most relevant things should be found

Course pages: These can swerve as landing pages for approaching courses. If you want, you can also make a course page that serves as a landing page for all the courses you offer in your “class”

Sign-up pages: This is where your potential customers and students enroll for individual courses or memberships How Does Thinkific Work

Student Dashboard: This will serve as your student’s starting point when signing in to your website. It is possible to design a student dashboard that makes it easy for students to access all the content on your website.

You can find payment pages, or checkout pages: Here you can place your payment options to subscribe or sign up for your class.

Coming Soon pages: These pages may look empty, but they can serve as teasers and previews for any upcoming pages, courses, offers, and even bundles you offer.

Of course, these types of pages are just some examples you can use with the website. These templates are also a good utility for making a website and needing it fast. This skips the nitpicky part of choosing which to use on your website. How Does Thinkific Work

You can also create a customized page by clicking on the Custom Page link in the menus. This will allow you to design your page according to your requirements.

4. Edit individual pages

It is important to understand the structure of Thinkific Site Builder pages in order to properly design them. These sections can easily be modified and moved around.

Pre-built pages come with suggestions sections that will help you choose the right ones for your page. Adding more sections is just as simple as clicking on the “Add Section”

All in all, Thinkfic provides users with 23 pre-formatted page sections available. Most of these pre-formatted pages are focused on building high conversions. These high-converting pages include, but are not limited to:

Call to Action.

This is a crucial part of selling. This lets your would-be students and customers know how to sign up or buy.

Smart Product and Category

This section contains information that will allow you to provide your customers with summaries of the products you offer.

Checklists

This section can be used for key messages and makes it easy to scan information with bullet points.

Most Frequently Asked Questions

Websites often feature Frequently Asked Question. These are designed to answer all common questions from customers. How Does Thinkific Work

‘Social Proof’

These sections can be compared to testimonials. They show client reviews, comments, and experiences. They make a statement to show off what they get in the lessons, which in turn entices other customers to avail of your product.

Upsell

These sections help you promote other courses. You can often find this section on the checkout page of one of your courses.

Instructor

This is where your instructors profiles can be added to the courses. This section gives students information about the teachers.

Pricing Options

You can place your pricing options here. This will inform your students about the cost of your courses as well as where they can be paid. If possible, this is also where you can describe your bundles, what you include in them, and how much they cost.

Video

If you want to promote your courses with a video advertisement, you can add the section here.

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You can earn profit through your content by using your online course platform

Now we come to what is known as among the most anticipated parts of the review. What is the Thnkific business side? Does the service provide enough and proper tools to allow users to make money from their hard work?

It is a fact that all online course builders and platforms today offer tools to allow teachers and students to promote their courses. They only differ on how much that platform focuses on.

Yep, that’s right. Some platforms are more focused on the conversion side of selling courses and creating content. Others, on the other hand, focus more on the business and promotion side of things and rely heavily upon integrations.

Which side is Thinkific on? Let’s see how Thinkific handles promotion and business.

Promote Your Courses

By default, Thinkific has marketing tools that help you sell your content for cash. Even users who are utilizing the free plan can try these features, albeit they only have access to the most basic of functions and are pretty limited in their scope.

Among these tools include the ability for search engine optimization or SEO. Thinkific provides free plan users with the needed SEO options, which allows you to promote your lessons in the most basic ways by making your content capable of climbing up the top of the search engine results.

Free users also have the option to create free trial courses. It’s like giving your customers a free taste or sample. This is one of the best ways to show your audience who you are. How Does Thinkific Work

By allowing customers and potential students a taste of your content, you will allow them a peek into the curtains and how classes are done. That way, once they dive into your paid content, they already have at least a small idea of how things work out.

While these promotional materials may seem lacking at first, in skillful hands, these can go a very long way as promotional materials. In the right condition, they might even compete with some products that have been promoted to the extreme.

We are not talking about the stuff that is free. You will unlock more marketing tools as you move up in the Thinkific pricing plans. These tools will help you promote your course material in the market. Some of these include:

Coupons

Coupons don’t need introduction. They’ve been in use for many transactions for a long period of time. So it is no surprise that they are also being used in online business and online marketing.

Thinkific’s coupon codes are digital codes that can be shared easily. These codes can be used in Thinkific’s ecosystem very well. Using a coupon on Thinkific’s checkout will automatically use it with little to no hassle.

From a marketing standpoint, coupons can be set up and used to promote your bundles and courses. This will entice potential customers to check out your courses, especially if a discount is included.

As a side note, Thinkific allows you to customize your coupons. The coupon can be customized by setting the dollar amount or percentage, as well as the expiration date and the number of times it can be used.

Sales Widgets

You can use sales widgets to link to other websites or social media to share your purchase links. These widgets are very useful given the amount of traffic required to get your course noticed. And let’s face it, you will need a lot of traffic.

You can’t expect traffic if your courses are new and you don’t have an audience. Even if you have a built-in audience, you need a fast and convenient way to link your courses and classes from other websites.

This is where social media comes into play. It is a given that almost everybody uses social media. You should find where most of the internet traffic comes from and try to divert some of those traffic to your website.

The easiest way to do this is through sales widgets which generate HTML code that can easily be pasted on existing websites. Of course, this includes social media sites. Aside from that, these codes can also be sent as messages if you want to market that way. How Does Thinkific Work

You can also customize the widget’s appearance. You can choose to display a button, a button with a product image, or include text that you want to go with it.

Email Marketing Tools

Email Marketing tools manage newsletters and send out targeted promotions to subscribers. In a way, this tool is used less to get new conversions and rather to retain them. After all, you can only send this to people you already have contact with.

In the case of Thinkific, their email marketing tools do just this…….. And not much more. Unfortunately, you can only email existing students enrolled in your courses. Notifying them about new products or courses is another option.

You don’t have to like everything. However, if you need more features, there are other email marketing tools available such as Mailchimp or Mailerlite, AWeber and Constant Contact. ActiveCampaign is another option.

That said, it would have been miles better if Thinkific had a better local Email marketing tool for users to use.

Affiliate Marketing

If you think your own marketing skills are insufficient, then you can opt to go the Affiliate marketing route and get experts and influencers to promote your courses.

The process is simple and straightforward with Thinkific. The steps include adding the affiliated person as a user and making him an “Affiliate” which you can find under “User Roles” in the Process.

You can also convert Thinkfiic users into affiliates by finding them through the same process.

As for checking the status and performance of your affiliates, Thinkific will track the courses or bundles your affiliate sells and record the corresponding revenue. How Does Thinkific Work

That said, paying the affiliates is done outside the system, so that’s a catch. It’s the same with instructor revenue sharing.

Payment Options

If you don’t have a way to receive payments or enroll in your courses, all that marketing effort will go sour. In this vein, Thinkific has Stripe as a card payment platform. Other ways include connecting PayPal for one-off payments.

Lastly, there is also an option to link your courses to a Shopify site. This allows you to access all of the eCommerce platform’s tools.

Thinkific’s payment options allow you to customize how you price your products. Customers can be charged with different payment options. You can also sell courses for a one-off fee.

You can even make membership subscriptions and charge accordingly. If you want, you can sell your course in a bundle. But right now, I haven’t tried that feature as I have only a few courses made with their system.

Thinkific is unique in that you don’t have to pay a commission for any courses they sell.

Analytics and reporting

Any good website that is selling something should include a Reports and Analytics feature. This feature will help users identify which areas they excel at and which ones they should focus on to improve.

Thankfully, Thinkific has one, but it is a relatively new feature. It currently reports only on four areas, which are: Enrollments and Student Engagement, Revenue, Orders, Enrollments, and Student Engagement. This feature is currently in its infancy, and only the Start + Growth package has it.

It is a good step in the right direction. Having it is better than nothing.

So how does it work?

Thinkific’s reporting and analytics collect the necessary data how they wish. Some selections include filtering data by date, course or product type, by recency of customers (whether they are new or existing), and more.

These data can give you multiple insights into how your courses perform. Take for example, the data on Student engagement.

Having this data allows you to see things such as course enrolments as well as there completion rates. These metrics can be compared across all subjects. This allows you to see which subjects are having low completion rates.

From there you can find out the problems as to why such things are. It is up to you then to make the necessary adjustments. How Does Thinkific Work

Students might find it difficult to complete courses that have low completion rates. Still, it might be a problem with the way you are presenting the information or instructions. Once you find the problem, you can then find an applicable solution without tearing your hair out.

This data is then shown as a chart and graph that makes it a lot easier to read and understand.

Prices and plans that are thought-provoking

Thinkific is one of the leading platforms on course building, and marketing. You can expect a price that’s appropriate for your standing.

However, what you pay is what you get with Thinkfiic, with all the features it provides, you will hardly find yourself being ripped off by the product.

Besides that, Thinkific has a free plan which you can use to test their products. If you are interested in learning more about Thinkific’s features or need to start your course-creating journey, you can always get a free plan.

Free

Start

Grow

Expand

$0 per month

$74 per month

$149 pero month

$374 per month

-Create and launch your product with a website and checkout experience

1 Course
1 community
1 admin
Unlimited students
Transaction fee of 0$
Chat Bot and Email Support
100% Content Ownership
Drag and drop course builder
Simple to use website themes
Full integrated e-commerce
App Store

Add products to your company and create a cohesive learning experience.

Unlimited Courses
1 Community
1 admin
Unlimited students
0% transaction fee
Includes all free features
Custom domains
Discounts and coupons
Assignments
Bundles and add-on packages
Memberships and payment plans
Live lessons
Affiliate selling
Options for advanced course-building
Advanced Courses at Thinkific Academy

-Build successful business with a complete suite of tools to help you sell more

Unlimited courses
3 communities
2 admin
Unlimited students
Transaction fee 0%
Phone and priority email support
All Start Features Included
Remove Thinkific branding
Bulk emailer for students
Bulk enrollments
API access

With a platform that scales, optimize your workflow to create premium experiences.

Unlimited courses
10 communities
5 admin
Unlimited students
0% transaction fee
Priority phone support
Includes all Grow features
Custom SSL Certificates
Priority Support

The Free Plan

Is the first plan you should take if you are new to all this course building and course management stuff. It is the best way to get a feel of the service and to test drive what it is capable of. The free plan allows you to do everything the service offers, albeit at a limited capacity.

Only one course is allowed under the Free plan. Making more than that requires you to sign up. That said, this course has a lot of potential, allowing you to enroll an unlimited number of students you want.

The Start Plan

If you feel that Thinkific is something you would enjoy, you can take the next step. The main benefit of upgrading to this plan is your limiters are removed, and you are free to make unlimited courses.

Thinkific also offers a variety of course options. For example, you can begin to live-stream your lessons as long as time permits it.

Furthermore, the Start plan opens up more marketing tools and gives you access to the Thinkific app store.

You also have the option of a custom domain to host your course website.

The Grow Plan

The Grow plan is for you if you are serious about selling and making courses. The first benefit you get is removing the Thinkific branding. Although it may seem easy, it has a significant impact on branding, marketing, and professionalizing your courses.

This gives you access to bulk enrollments so that the enrollment process can be done easier and faster. In terms of support, you are given priority email and phone support. You can get faster solutions if you have different issues with your website. How Does Thinkific Work

The Expand Plan

The Expand plan is for bigger institutions and businesses. This plan allows you to streamline your workflow and provide a premium experience using a platform that can scale.

This plan is ideal for large institutions that want to establish an online presence. Aside from providing the usual features of the other Thinkific plans, it provides unprecedented 10 Communities to keep students easier to manage.

Speaking of management, this plan also provides 5 administrators to help with running things.

Thinkific Plus

LMS services offer clients and customers the option to create custom plans that are separate from their basic plans. Their prices are not listed because customization may change the cost. The customization will affect the price.

For Thinkific, this is called Thinkific Plus. It is a powerful, scalable, and easy-to-use learning platform geared toward your team and students.

To get Thinkific Plus, you must contact the Thinkfic sales team. They can help you to understand the tools that you need in order to optimize your platform. They will provide you with education experts who can inspire and give you the confidence to grow beyond what you imagine.

Thinkific Plus will give you all the features from the Expand plans while also adding in these features:

Unlimitted Products
Unlimited Administrators
Three+ separate Thinkific sites
Service Level Agreement 99.9%
Dedicate Customer Success Team
Multiple seats and Tiered pricing checkout
Email White-labeling
Only one sign on
Bulk Selling App
Enterprise API Access

> > Click Here to Start Your Free Trial < <

Thinkific Pros and Cons

Pros

Thinkific does NOT charge transaction fees. When a sale occurs from your products, courses or memberships, funds are immediately available for withdrawal.

Thinkific offers a fully implemented free plan. It has all the core features available and acts like a paid plan. There are no restrictions, but if you’re serious enough you can sell courses through the service with no upfront investment. How Does Thinkific Work

Thinkkific’s drag and drop builder is easy to use by even non-tech-savvy users. You can upload multiple media types to create different and exciting lessons and courses.

Cons

There are some aspects of Thinkific that are not really that are not as user-friendly as expected. Some creators have acknowledged this.

The service lacks many marketing features. Their email marketing capability is quite basic and is miles behind the competition.
Thinkific’s designs and customizations are quite limited, given that the service only provides a few themes to play with. With these options, it is hard to create a website that stands out among the rest.

The Thinkific Verdict

Overall, Thinkific is a good choice for course creation as well as course promotion. Its price is entirely reasonable, and the features are as good and easy to use as most of its competitors.

The free startup plan is a godsend for those just starting, as it will give them a feel of how things are with the service. How Does Thinkific Work

In my opinion, providing a free startup plan is actually a mark of confidence on the side of the service. They are confident in their product and willing to allow the public to try it.

Looking at Thinkific’s free plan, too, you can say that it is very bold, and the limitations are pretty understandable. It is unlike the other “free plans” of the other products where they only masquerade as free, but there isn’t you can do with the service.

For the Course Builder, Thinkific is pretty easy and intuitive to use. With just a glance, you can easily know what to do and what functions as what. As for the more complex side of things, Thinkific provides enough prompts to guide you through the process.

This is a difficult side to balance, too, as giving too many prompts away can usually overwhelm the beginner user and may irritate those who already have a handle on things.

One thing to note, however, is that some experienced users might find Thinkific too simple for their taste. But that is just nitpicking. Thinkific’s course creator is responsive, fast, and easy to use, which is what most people want.

Thinkific’s Site Builder is also simple. It is not like a standalone platform. It is easy to use, and it fits their philosophy.

It has impressive editing capabilities, making it ideal for creating tutorial and training websites. It is also a great tool to add training pages to existing websites.

There aren’t enough themes to suit all tastes and demographics.

Finally, I believe Thinkific is lacking in the marketing department. Marketers can feel disillusioned by the Email marketing structure. Marketing Thinkific’s courses are difficult to market without third-party integrations.

It would be more convenient to have other payment options than Stripe or PayPal.

Not everything is bad. Thinkfic still has some clever tools that help you monetize your courses. With a little creative touch, you can sell your products and courses. It does require more effort than usual, however.

Thinkific Frequently Asked Questions How Does Thinkific Work

Is it possible to create a complete website with just Thinkfic?

Yes, you can!

Thinkfiic gives you the freedom to build your entire online education business. This means you can create both courses, websites, or your overall brand within one seamless platform. Thinkific offers builders that can be used to build, market, and sell online courses.

How can I allow my students to access my course content while offline?

It is up to you.

Remember that students may need assistance logging in to your courses offline. That said, you can offer your courses to be downloadable. You can do this on content such as video files, audio files, and PDFs. Your students can download these to their devices and access them even offline.

Who Owns the Content Published on Thinkific?

The creators are the complete and sole owners of any content that is built into the Thinkific Platform.

Thinkific does not, and will not, claim any intellectual property rights over materials made by the course creators and builders. Therefore, anything built and published on the platform is 100% to the creators.

How Does Thinkific Work

By lasplang / March 9, 2023

While they already existed before 2019 B.C. (where B.C. B.C. stands for Before COVID, Online Course Platforms were already in existence. Even then, they were made for the same purpose, to create and sell online courses.

The majority of courses back then were more niche-oriented, such as leadership seminars, wholesomeness and self-help classes. Of course, courses and classes focused on normal subjects were there too.

These classes were designed to bring education to the most convenient and comfortable places.

People who were housebound due to multiple reasons (maybe childcare or health problems) could keep studying and learning despite not being able to go out. Due to its flexibility, people who are unable to attend school regularly due to scheduling conflicts or duties could still complete courses.

Then the pandemic happened, and everything else was forced to shut down. People still needed to learn and online courses and other eLearning platforms made this possible.

The industry saw a 221% rise in course creators using one Course Platform during the initial stages of the pandemic. This growth may be shared across multiple online platforms.

Everybody from Entrepreneurs and solopreneurs to human resource professionals and proper educational institutions has used a course platform or two during the pandemic.

Not only that, but the pandemic also showed the potential of these platforms as a way to earn extra profit. They say, “knowledge is wealth.” Online course platforms gave that maxim legs and provided people with an instrument to turn knowledge into wealth.

There are many online courses that people can take. From the usual life coaching stuff about making your life better to tutorial classes of the usual academic subjects like Algebra. Even to courses about making your courses more profitable.

Online courses are all the rage. The next question is how you plan to share the treasure you find in your head with the world.

For those of you who prefer a more visual experience, here is a video review from Ross Herosian on his YouTube channel Tricycle Creative. You can still read our article below to get a complete overview of Thinkific. It also compares it with some other competitors.

Thinkific: Your Go-To Online Course Platform How Does Thinkific Work

The Thinkific Overview

Thinkific is one the most popular options for selling, hosting and building your courses.

Thinkific is unique because you can feel that they are passionate about what they do. It is clear that they are more concerned with providing the best learning experience possible to creators as well as their audience. They also understand that making money is important to maintain the business.

It’s impossible to not! It is one of few online courses platforms that offers a free full-service service. Thinkific offers a free service that is just as good as the paid lower-tiered.

The platform is ideal for beginners as it allows them to see how content and courses are built, as well the industry’s overall environment. The free plan lets users see what they’re about to do without making any investments.

The only limitation of this free plan is that it only allows you to create one course and one course, and in my opinion, that is generous enough.

Thinkific also does not take any cut for a transaction fee whenever a user makes a sale on the platform. All profits go to content owners.

Thinkific even makes sure that all profits are directly available upon being sold. That means that course makers and content creators can use their earnings directly, with no need to wait for a quote or a certain threshold to reach before being able to touch the money.

This is a testament to how Thinkfiic views its customers.

Thinkific Features

Let me start by saying that almost all online courses platforms have the same features. First, there is the course builder, then there is the website builder for your courses, and then the marketing features.

The only difference between them is how well they work, along with some bits and bobs that make the product unique. As such, we will be focusing on these aspects of Thinkific’s features.

Thinkific’s main focus is their ability to create course curriculum. Most of their features are geared toward the creation bit, of course, creation. They make sure that online courses are as engaging as possible.

The user interface of Thinkific is easy to use. It is intuitive and logical. Users will have no problem navigating everything. All other features can be accessed through a sidebar menu. They are properly classified to where they are, except for occasional hiccups. How Does Thinkific Work

This interface is perfect for users who enjoy performing analytics and monitoring performance. Everything is neatly organized and placed on the dashboard.

The dashboard shows you how you are doing in revenue and student accounts. You can also see student course enrollments and sign-ups.

If we are to nitpick something out of this, it would be that the aesthetics of the interface can be done a little bit better.

As mentioned above, Thinkific’s main focus is on the creation side of course creation. The platform makes course creation easy. Even in the free plan, Thinkific allows you to try everything the course creator can do.

You can also include many media types in this course builder. These media types include quizzes and surveys, assignments, pdfs, content, and student discussion areas that allow for peer-to-peer interaction.

Other highlights include scheduling of course content as well as some automation in terms of drip-feeding content.

As for the Marketing features of Thinkific, I’m afraid that is where the platforms fall pretty flat. Don’t get me wrong. It has everything that you need to promote and market your courses.

That’s not all. Thinkific’s market features compare poorly to its competitors. It doesn’t include a sales funnel builder. This is the most noticeable aspect. Overall, checkout is quite clunky.

What’s more is that there is really nothing you can do about this part since it has very limited customization.

Even email marketing features are behind the competition. Most of it is quite basic, and at most, you can notify your students of new courses or products, as well as send them their course progress and notify them about their course progress as well as updates.

Thinkific can also integrate third-party apps. These third-party applications are not meant to be used as bandages. They can be used to address some of the problems in Thinkific’s marketing department.

For email marketing alone, Thinkific directly integrates five of the most popular email marketing providers, including ConvertKit, Active Campaign, Aweber, Drip, and MailChimp.

I guess it makes sense, given the platform’s repeated promises of focusing on course creation. It would be wiser to pour all resources into ensuring they got that part right and get third-party apps to tackle the marketing part.

The Thinkific Price

While I have already mentioned Thinkific’s Free Plan and how great it is, that plan is still limited and is a far cry from what Thinkific’s paid plans are. It isn’t like most of the competition.

At a cheaper price point, Thinkific allows users to make an unlimited number of courses and enroll an unlimited number of students in these courses. This is in keeping with their mission to focus on education. How Does Thinkific Work

As such, if you want to use a more affordable plan and have many content ideas you think will sell, Thinkific should be one of the best matches for you.

No cost

Start

Grow

Expand

$0 per month

$74 per month

$149 per month

$374 per month

Create and launch your product using a website and checkout experience

1 Course
1 community
1 admin
Unlimited students
Transaction fee of 0$
Support via Chat Bot and Email
100% content ownership
Drag and drop course builder
Simple to use website themes
Full integrated e-commerce
App Store

Add products to your company and create a cohesive learning experience.

Unlimited Courses
1 Community
1 admin
Unlimited students
Transaction fee 0%
Includes all free features
Custom domains
Coupons and discounts
Assignments
Bundles and add on packages
Memberships and payment plans
Live lessons
Affiliate selling
Options for advanced course-building
Advanced Courses on Thinkific Academy

A complete set of tools is available to help you increase your sales.

Unlimited courses
3 Communities
2 admin
Unlimited students
Transaction fee 0%
Support by phone and email
All Start Features Included
Remove Thinkific branding
Bulk student emailer
Bulk enrollments
API access

-Optimize your workflow and create a premium experience with a platform designed to scale

Unlimited courses
10 communities
5 admin
Unlimited students
Transaction fee 0%
Priority phone support
All Grow features included
Custom SSL Certificates
Priority Support

Thinkific offers a more complex and customized plan, Thinkific plus. Thinkific Plus takes what you know of Thinkfiic and makes it a powerful, scalable, and easy-to-use learning platform.

Of course, it still maintains its dedication to course building, teachers, and students.

You will need to contact the sales team of Thinkific Plus to request this upgrade. They will help you to get the best out of your platform. You will also discuss the cost of this upgrade with them.

Each Thinkific Plus plan is unique, and as such, different Plus plans might more or less have different costs. This is one thing that is certain. Thinkific Plus will give you the features of the most expensive plan as well as these additional features:

Unlimited Products
Unlimited Administrators
Three+ separate Thinkific sites
Service Level Agreement 99.9%
Dedicate Customer Success Team
Multiple seats and Tiered pricing checkout
Email White-labeling
Only one sign on
Bulk Selling App
Enterprise API Access

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Thoughtific Pros and Cons

Pros

Thinkific’s free package is permanently free. It also is not just a glorified free trial. You can only take as many courses as you like.

Thinkific doesn’t charge transaction fees for any sale. All earnings by content creators are theirs. These funds can be claimed and used by creators as soon as they are received in their accounts.

When it comes to payment options, Thinkific can be flexible and has different payment options for different types of students and schools.

Thinkific’s premium plans remove the restriction on the number of courses. Users can create unlimited courses and enroll unlimited students in these courses.

Thinkific’s interface is one of the most intuitive. With most options logically placed and easily located. This interface is easy to use for users just starting out.

Thinkfic’s course creator is also easy to use. It also allows for many course materials, making it possible to have your course as exciting and engaging as possible.

Thinkific gives you the option to offer incentives, such as leaderboards and awards, to motivate your students.

Cons

Some of the tools in Thinkific are not user-friendly. You may need to take some time and read guides to learn how to use the tools.

It is difficult to recommend Thinkifiic for those who are more interested in promoting the platform’s marketing capabilities. You will need third-party integrations to get a better experience.

Despite Thinkific having one of the most intuitive user interfaces, it looks outdated, and there are times when the experience can be clunkier than expected.

There is a distinct lack of customization options within the platform. As such, it is not impossible to find other websites that may look the same as yours. How Does Thinkific Work

Thinkific Summary

Thinkific is one of the best online course platforms in the market today. It is a great platform for beginners as well as those who are looking for more course-focused platforms. It is still competitive with other “advanced” and more feature-rich platforms, despite its shortcomings.

In my opinion, its strongest suit would be its focus on providing the best course experience and free plan. Thinkfiic already has a solution for this problem. Any problems with the platform can be fixed by integrating third-party services.

You’re searching for an online course creation tool that creates courses from scratch. Thinkific is the best online course creation software.

Thinkific Versus Kajabi

Kajabi Overview

Kajabi is a widely used platform for running an online course business. It is primarily focused on productivity and selling. It provides tools that are geared towards simplifying your operations.

Some of Kajabi’s highlights include automations, pipelines, email marketing, and a mobile app.

As for products, there is a lot you can sell through the platform. Apart from courses, there are many other options. You can also sell memberships, communities and podcasts.

Kajabi has many marketing features. It’s no surprise that they have sales funnels, email marketing, and automations. These features give the Kajabi platform users an easier time selling their products.

Kajabi is a rare product that can be described as an “all-in-one” platform. It is a course creation platform with more than decent marketing features. You can even use automation features to help you spend more time marketing and creating than on the mundane tasks.

Kajabi land is not perfect. It has one of the most expensive platforms on the market. The lowest plan is $149 per month. What’s more, is that these are not unlimited plans. The lowest plan allows you to sell only 3 products.

Kajabi’s features are not as rich, particularly in the community engagement and gamification departments. These issues might require third-party integrations.

Kajabi Features

Kajabi claims to be one of the best platforms. They even have one of the more expensive plans in the course creation market. As such, it is only to be expected that the audience will have high expectations of the product. How Does Thinkific Work

Let’s now take a look at the Kajabi interface and see how great they are.

At first glance, Kajabi’s interface is pretty normal. It’s minimalist, clean, and modern. The majority of features are accessible in just 3-4 clicks. The page also includes a search assistant that allows you to quickly locate the tools and features within the application.

Kajabi’s pages load quicker. It provides for a smoother experience and does not get in the way of your work.

In terms of Course Creation, Kajabi allows you to create various types. Some samples include mini-courses, online courses, drip courses, or create one from scratch. You can choose among these types for whichever suits your needs. (i.e. long courses for long content, mini-courses for product launches).

For easier building experience, Kajabi provides blueprints which are akin to templates. These “skeletons” are pretty much presentation ready that if you want, you can just add your needed content and then you are good to go.

These courses could be properly structured too into categories, subcategories and posts. As such, it would be very easy to organize your content neatly and properly. They can be arranged according to their content and types. You can have text and slideshows in one place, and audio and video in another.

As for storage, Kajabi allows for cloud uploading from Dropbox and Google Drive so there is little to worry about.

Kajabi has robust and extensive marketing features.

It also offers the traditional stuff of offering coupons in a flexible way, which, as we have seen, is an old and proven marketing strategy.

If you want to market through email, Kajabi has a powerful email marketing solution that is already built in the platform which has plenty of features in and of itself. You can even have email templates ready for the different functions you want it to.

Their pipelines are another conversion tool that they have. They can help you convert more customers to increase sales. These are easy to use, and the platform even provides templates that customers can easily access.

Kajabi offers a dedicated affiliate program to users who have a higher plan. This feature makes the entire process extremely simple and easy. It also organizes affiliate links as well as affiliates into its own category which it makes easier to find and track down.

I would say that the biggest problem for Kajabi is its lack of integrated payment solution. Instead, users will need to rely on integration from other payment gateways like Stripe, Paypal and BitPay.

This is entirely disappointing given how robus their marketing tools are as well as how good their checkout is at doing things like upsells, bump offers, and downsells.

Overall, while its not perfect, Kajabi offers a lot of features that are both geared towards marketing as well as course creation. As such, it is easy to see that these features are good for almost everybody who are serious about making an online business.

Of course, potential users should be willing to pay for the steep price point to use these tools.

Kajabi price

It is undeniable that Kajabi is among the most expensive service when it comes to the course creation market. The cheapest plan is $149 per month, and it doesn’t include unlimited courses. How Does Thinkific Work

However, if you think that Kajabi’s steep price as well as its more advanced features like automation is something you really need, then of course, it is the customer’s choice at the end of the day.

Basic	Growth	Pro
$119 monthly billed annually	$159 per month billed annually	$319 per month billed annually
3 products 3 funnels Unlimited Landing Pages Unlimited Marketing emails 10,000 contacts 1,000 active customers 1 website 1 admin user Kajabi University 0% Transaction Fee Webinars and events Ready to Use Templates Ready-to-use Templates Assessments (Quizzes & Surveys) 1 Welcome Call with an Onboarding Specialist Chat Support Automatizations	15 products 15 funnels Unlimited landing pages Unlimited marketing emails Contacts: 25,000 10,000 active customers 1 website 10 admin users Kajabi University Transaction fee 0% Webinars & Events Ready-to-use Templates Assessments (quizzes and surveys) 1 welcome call with an onboarding specialist 1 check-in call with an onboarding specialist 24/7 Chat Support Automated systems Kajabi branding can be removed	100 products 100 funnels Unlimitless landing pages Unlimited marketing emails 100,000 contacts 20,000 active customers 3 websites 25 admin users Kajabi University Transaction fee 0% Webinars & Events Ready to Use Templates Assessments (quizzes & surveys) 1 Welcome Call with an Onboarding Specialist 1 Check-in call with an onboarding specialist Chat support available 24/7 Advanced Automation Ability to remove Kajabi branding Affiliate Program Code Editor

Kajabi Pros and Cons

Pros

True to its name, Kajabi is an all in one content making and marketing tool. You can create courses using various tools, such as a drip or mini-course. Then, you can combine them with marketing automations to make sure they sell.

Kajabi provides blueprints and templates to help you get started on your project.

Kajabi lets you sell digital products such as coaching, webinars and communities. It is also one of the best places to do so.

Kajabi also includes an assessment function that allows students to grade their performance and monitor them. This feature is especially useful when used in conjunction with drip courses. Drip courses allow you to offer courses that are only accessible when the correct grades have been achieved.

Kajabi’s accessibility is pretty good thanks to its mobile app, which students can use to access classes and lessons whenever and wherever they are. You can even set up notifications to receive alerts.

Kajabi has a membership option that allows users create and sell membership options for their customers. This can be used to provide users with a way to sell extra and exclusive course content.

Kajabi has an automation feature that can automate offers purchase, course or membership post-completion, assessment completion, and much more. To be more precise, users can use conditional filters.

Kajabi’s marketing strategy is one of the most powerful among all the course-building and content platforms currently available.

Kajabi’s Email marketing is one of the best in the business. There are many email templates that you can use in various situations. Kajabi also has the option to automate email sequences by using triggers and actions. How Does Thinkific Work

Kajabi’s pipeline feature allows various OVO funnel templates to be available. Pipeline features automate product sales and funnel customers to the places you want. This will result in higher conversion rates.

Cons

Kajabi’s pricing is not to be laughed at. It starts at $149 per month and does not even offer unlimited course creation. It offers only 3 products and 3 pipelines.

Kajabi does not offer course completion certificates, something that some users want to receive as proof of going through the class

Kajabi does not have page templates to design landing pages, thank-you pages, checkout pages, forms or other pages. This means that users will have to create all pages from scratch using the page builder. It will be difficult for non-tech users and new users.

Kajabi does not offer a guaranteed badge on the checkout page. Guarantee badges are a good tool for increasing conversions. Guarantees assure buyers of a product’s quality.

Kajabi does not have a local payment gateway. To receive payment from orders, you will need to rely on Stripe or Paypal integrations.

Despite having some advanced features, there are still some features that Kajabi lacks, especially in the community department. There are no gamification or community engagement features.

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Kajabi Summary

It is undeniable that Kajabi is a juggernaut of a platform regarding course creation and marketing. Their marketing tools are unparalleled.

They have the tools that provide a great marketing experience. Users would love to have their pipeline and automation features if they want to convert at a high rate.

Kajabi has its faults, however. For one, it lacks features that help you connect with your students and customers. Features that allow for the creation of a great community. How Does Thinkific Work

Kajabi can also be quite expensive. People might find it difficult to justify buying a plan which can only host 3 products when there are cheaper alternatives that offer unlimited products.

Overall, Kajabi has advanced marketing features and is a great creation platform. If you’re looking for a platform to market your products, Kajabi is the right choice. Although it is a little expensive, Kajabi’s features are well worth the cost.

Podia Versus Thinkific

Podia Overview

Podia is another popular digital content-selling platform. It is also an all-in-one platform that has powerful marketing features. Online courses, coaching, webinars and community are just a few of the many products that you can sell through this platform.

Podia is also one of the most affordable digital content-selling platforms on the market. In fact, it might be among the lowest prices. It does take a portion of your profit when you sell. This might be their way to offset the high price of its powerful features.

At the end of the day, Podia is an excellent tool and platform, especially for those who are more focused on the business side, such as marketers, promoters, and the like.

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Podia Features

Podia offers a lot of features.

Podia’s interface is clean and minimalistic. It is designed to have all the other features accessible within 3 clicks. It is so easy that almost no learning curve is required to use Podia’s interface.

This makes the platform very beginner friendly. Accessing or reaching the information you desire or need is easy with no additional steps or terms. In fact, almost all of Podia’s functions can be accessed straight from the dashboard.

Podia allows you to upload files that will be used as building blocks for your lessons. You can include text, embeds, quizzes, coaching, and files in a course. With some imagination, you can create interesting lessons with the platform that is given to you.

That said, This course creator can be lacking in some parts. Podia supports only a few lesson types, which is a major difference to other platforms. Furthermore, it does not have a proper assessment feature to help you monitor student performance. How Does Thinkific Work

That said, it has a very powerful embed tool that supports several platforms. Some of these websites include:

Video hosts such as Youtube, Vimeo, and Dailymotion
Music and podcast platforms such as s Spotify, soundcloud, and podbean
Slideshow platforms like speaker deck, presentation, google slides, and slide share
Social media sites such as Twitter, TikTok and Pinterest.
Form Builder websites such as Google Forms, Typeform, and Paper Form
Github and Codepen are two examples of coding websites.

Podia recently added the ability to issue certificates. This certificate’s feature can be seen as a perfect incentive/prize for completing your courses. However, Podia only has one type of certificate for now. Podia cannot customize or design your certificates.

Podia’s marketing focus is on the bag. You can use it to increase the effectiveness of your marketing. You can promote your products using tools like coupons, upsells, or pre-launch.

This marks Podia as an excellent choice for marketers who want to sell their products on a smaller website.

Nevertheless, not all things are perfect. Podia’s weak point is its email marketing. It only offers the basics. It allows you to send broadcasts and email campaigns but lacks some features, such as split testing and personalization fields.

People looking for automation features may also have lost their chance since Podia’s isn’t as advanced as theirs.

Podia offers a local payment gateway for payment processors. You will need to connect to your PayPal or bank accounts to pay processors. For a simpler solution, you can also integrate with Stripe and PayPal.

Checkout is possible for your audience using their credit cards. These usually are processed within 2 days and will be credited to your bank or PayPal account. How Does Thinkific Work

Podia Price

In terms of pricing, it is one of the cheapest there is in the market. What’s more, is that the platform has recently added its own free plan. Although it doesn’t offer much, this plan is a great way to learn more about Podia.

Free	Mover	Shaker	Earthquaker
$0 per Month	$33 per month	$75 per month	$166 per month
8% transaction fees Full website Email Marketing Chat Support Community 1 Download 1 Coaching Product Create Courses Draft webinars	No transaction fees Visit the full website Email marketing Chat support Community Unlimited Downloads Unlimited coaching Unlimited Courses Draft webinars	There are no transaction fees Full website Email marketing Chat support Community Unlimited downloads Unlimited coaching Unlimited courses Unlimited webinars Affiliates	No transaction fees Visit the full website Email marketing Chat support Community Unlimited downloads Unlimited Coaching Unlimited courses Unlimited webinars Affiliates Priority Support Onboarding calls

Podia Pros and Cons

Pros

Podia’s strong point is its clear and simple UI/UX. It’s very user-friendly and doesn’t require any training. Users of all edges and tech levels will find it intuitive to set it up.

Podia has many functions and can become a one-stop shop for all your needs. Digital products can include memberships, webinars and bundles.

Podia also offers a free plan that allows you to sell unlimited products and courses. This means that you can make as many pages as you like for your products and courses as long as there is energy.

Podia allows you to upload unlimited videos for your content. The platform provides unlimited storage and bandwidth, which is why this feature is possible. You don’t have to use Vimeo and Wistia.

Podia offers an affiliate program that you can use to reach your audience. This is only available for Shaker or Earthquaker plans.

Despite providing only the most basic functions, the built-in email marketing tools are enough to support broadcasts and campaigns.

Podia has supported a pre-launch mode among its marketing features. It will generate buzz about your products and encourage early conversions of email customers. How Does Thinkific Work

Podia does not charge any transaction fees for sales, except the free plan.

Podia now offers a new feature that allows content creators the ability to give certificates, community, or quizzes. You can even create memberships in the community area.

Cons

Their email marketing only provides the basic functions. Especially in its email composer, which lacks personalization fields. Aside from that, the tool lacks templates, drag and drop editor, and other features
There is a noticeable lack of course-compliance features in the platform
Podia also does not have many customization features. It lacks custom CSS/HTMl customizations. Podia will result in generic websites.
Podia also has no landing page builders or funnels, which are important tools when considering Podia’s focus on marketing.
The free plan does not allow you to host more than one product. There is also an 8% transaction charge.
There are no course blueprints available in Podia.
Podia supports only a handful of lesson types. Podia does not support certain types of lesson, such as Adobe Captivate and Articulate Storyline.
While it has pretty good marketing features, it still lacks some. These include cart abandonment, downsells and order bumps.
Podia doesn’t have a mobile app. This could limit its user base and access given how dependent the world is on tablets and smartphones. How Does Thinkific Work

Summary of Podia

Overall, Podia is a decent platform to host your content. Podia is a decent platform, especially considering the price.

Many people might believe that Podia is a value-for-money company. It isn’t true. Podia offers a lot more with what you pay for it. With enough creativity and good ideas, you can create impressive courses and sell them at a good price.

Despite some of its limited capacity, it is still an all-in-one platform. It is perfect for a lot of people. It is ideal for content creators, marketers, teachers, and other people who target marketers. If they have any questions, Podia can help.

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Thinkific Versus Kartra

Kartra Overview

Kartra is a different product from the others listed above. Scratch that, Kartra is entirely different from the other products listed in this review.

We offer a platform that allows you to sell your products, instead of creating courses. Yep, it is a platform that goes all in on the marketing side.

In this vein, Kartra should not be treated as a separate website or your product’s website.

Rather, you should focus on its strengths and use them to sell products, services, and membership for your proper sites.

Kartra is properly fitted to create and sell both digital and physical products. You can sell unlimited quantities of these products and many different types of products. In fact, it also offers multiple pricing options for more flexible pricing on your part.

Kartra Features

Since Kartra is a different beast altogether, we might focus on features not found in most course-building websites. Kartra might not have a course-building website.

Katra lets you sell multiple products, as we mentioned previously. Each account can sell unlimited quantities of products and offer them at any price.

To maximize the profits of its users, Kartra focuses on marketing and lead conversion. As such, one of their main features is funnel building.

Funnels literally mean a “funnel” for sellers to direct potential customers to buy their products. Although funnels are not considered campaigns by Kartra, they function in a similar way. How Does Thinkific Work

Kartra makes funnel construction simple. You can build one from scratch if you already have experience in this field. Otherwise, you can have Katra do it for you through their plug-and-play campaigns that are from top industry experts.

You can share your personally-built campaigns with other Kartra members. You can even market and sell your campaigns and make money from them.

Kartra handles all the payment and billing processes needed, so you can focus on better funnels as you gain experience.

Kartra also has page-building capabilities, and it is surprisingly powerful. These features allow users to create product pages, checkout pages and opt-in pages. You can even use professionally designed templates to speed up or start the process.

These pages can be optimized for mobile devices, tablets, and desktops. These pages can be hosted on your domain, or on Katra.

That said, they are still limited in capacity and features to be considered a proper website. Kartra believes it, and they won’t let you host these pages on your domain.

The marketing features are to be considered as Kartra’s shining jewel. In terms of email marketing, it has all the stuff that a good email marketing feature has.

It can send broadcast messages by SMS or email. However, this will require you to integrate with any available SMS gateways.

Aside from that, Kartra also has automation which it can use to create email sequences. Drag-and-drop visual sequence builders make it easy to create them. Once you’re done, the program can run on autopilot.

Another one that is unique to the platform is its behavior-based automation. This powerful tool allows to send emails based upon the behavior of recipients. As such, when you are done setting up the hard work, you can just sit back and relax.

Kartra Price

Kartra’s price is steep for a platform focused on marketing and lead conversions. That said, depending on what you need, the platform’s price point on its plans might be worth it. How Does Thinkific Work

After all, Kartra has some advanced features that are not found in others.

Starter	Silver	Gold	Platinum
$79 per Month when you pay annually	$149 per month when billed annually	$229 per month when billed annually,	$379 per month when billed annually
You can get up to 2,500 leads 1 custom domain 15,000 emails per month 50GB bandwidth Host 100 pages Host 50 videos Build 2 membership sites Add 1 more member to your team Connect 1 helpdesk	You can get up to 12,500 leads 3 custom domains Unlimited emails Unlimited bandwidth Unlimited pages Unlimited videos Unlimited products Unlimited membership sites Unlimited team members Unlimited helpdesk Kartra agency	Up to 25,000 leads 5 custom domains Unlimited emails Unlimited bandwidth Unlimited pages Unlimited videos Unlimitted products Unlimited membership sites Unlimited team members Unlimited helpdesk Kartra agency	Get up to 50,000 leads 10 Custom domains Unlimited emails Unlimited bandwidth Unlimited pages Unlimitted videos Unlimitted products Unlimited Membership Sites Unlimited help team members Unlimited Helpdesk Kartra Agency

Kartra Pros and Con

Pros

External marketing integrations are not required. Kartra has it all: built-in email marketing, automation, sequence builder, and other essential features needed to perfectly market your products
Kartra offers an automatic translation feature for its checkout pages. It works based on the user’s geographic location. In this vein, it also supports different currencies.
Kartar also allows you to drip content and vary access to different levels if you have a membership site.
You can use A/B testing to refine your automated email responses as you set them up.
Kartra includes an agency feature that can hold multiple client accounts. This feature allows you to manage multiple websites from one dashboard.

Cons

Some people might think Kartra’s price point is pretty expensive for what they are offering
There are not unlimited integrations available with any of the plans.
Kartra’s interface is quite slow and might get frustrating to use at times. How Does Thinkific Work
Even Kartra’s pages may load slowly
For beginners, it can be difficult to understand the many features.

Kartra Summary

Kartra is an all-in-one marketing and sales platform that’s powerful.

There are many tools and features available that will allow you to create engaging and compelling promotions and products.

It is not a course builder, and certainly not a website creator. As such, If you use Kartra, ensure that you are doing so in conjunction with a proper website page maker. Kartra is quite expensive for the features it offers. This can be difficult to swallow.

However, if you take the plunge, you might just get your money’s worth and more.

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Overall, Verdict How Does Thinkific Work

When you are interested in joining the industry, course builder websites can be very useful.

As with most markets and industries, there will be a lot of platforms that will offer the service that you need. For course building and selling, there are Thinkific, Podia and Kajabi (and a bit of Kartra), as well as other platforms.

In a market-like course building, these platforms will offer almost identical services. They will have very few differences. Of course, some might excel in one aspect or another.

To find the right product for you, you must decide what direction you want to go. And find the platform that is best aligned with that. You will likely find their features most helpful to you.